2020FIT Podcast is redefining health for everyone. From nutrition and fitness; coaching and motivation - we're discussing it all. We talk with industry experts on how to improve our lives through exercise, nutrition and general education while building a healthier lifestyle. For more, visit www.2020.fitness.
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Jon Rowley Podcasts
Racquet Fuel provides insights into the best practices and innovations of racquets industry business leaders. Co-hosts Kim Bastable, Director of Professional Tennis Management at the University of Florida, and Simon Gale, Senior Director Racquet Sports Development at the USTA National Campus, help racquets leaders in your ability to grow the game and to improve the experiences you offer to both your staff and players by talking to industry leaders, including USTA executives, authors and inno ...
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Law firm marketing and growth strategies that transform personal injury attorneys from local players to market leaders. Each week, successful PI firms share with host Chris Dreyer their exact systems for client acquisition, legal SEO mastery, and sustainable growth – giving you actionable steps to dominate your market. From solo practices to nationwide powerhouses, every episode delivers battle-tested tactics you can implement today. Personal Injury Mastermind (PIM) is powered by Rankings.io ...
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368. Nick Rowley: Trial Prep, Mindset, and Mastery in the Courtroom
21:00
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21:00Some lawyers wait for the perfect case. Nick Rowley never did. With more than $2 billion in verdicts and settlements, he walks through what it really takes to show up in the courtroom over and over. From trying 10 to 15 cases a year for more than a decade to treating every trial as “life or death.” Rowley explains how he turns fear into fuel, press…
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367. Toolkit: Close Cases 30% Faster: How AI Fixes Case Bottlenecks w/ Saam Mashhad, EvenUp
20:39
20:39
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20:39Operational lag is the silent profit killer. Every idle demand bleeds momentum, margin, and client trust. Saam Mashhad, Co-Founder & Chief of Product & Legal Operations at EvenUp, breaks down how AI-driven workflows turn stalled files into speed, accuracy, and higher outcomes. From knowledge-graph extraction to litigation continuity, learn how to r…
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Pickleball & Padel Growth with Industry Pioneer David Johnson
37:19
37:19
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37:19What’s Driving the Explosion of Pickleball and Padel? In this episode of Racquet Fuel, hosts Kim Bastable and Simon Gale talk with industry pioneer David Johnson about the massive growth of pickleball and the rising momentum of padel in the United States. David shares his early journey co-founding Pickleball Central in 2006, what he’s learned watch…
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366. How Winning Big Builds Your Case Pipeline w/ Jon Davidi of Panish Shea Ravipudi
18:34
18:34
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18:34Verdicts aren’t the finish line, they’re leverage for future cases. Jon Davidi of Panish Shea Ravipudi LLP explains how elite trial lawyers turn results into reputation and trust into a pipeline of major cases. From asking for $50 million without losing the jury to using data to shape the right number, Jon breaks down how confidence, preparation, a…
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365. Toolkit: Why Clients Drop Before Intake w/ Daniel Steinberg
11:58
11:58
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11:58Your ad dollars are working — your intake isn’t. Most clients fall through the cracks before your team ever calls them back. Daniel Steinberg built Lawbrokr to fix that, replacing generic contact forms with guided, personalized funnels that educate, prequalify, and convert. The result: higher trust, better data, and more signed clients from the sam…
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364. Ross Cellino, The Godfather of Legal Marketing: PIMCON Keynote
44:45
44:45
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44:45Before SEO. Before TV. Even before yellowpage ads — there was Ross Cellino. In this live episode from PIMCon 2025, the “Godfather of Legal Marketing” unpacks how he built one of the most recognizable law brands in history. From his pioneering marketing strategies to jingle-driven dominance, Cellino shares the decisions, instincts, and creative risk…
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363. BONUS: The AI Feedback Loop: How Search Engines Learn Who You Are (Webinar Replay)
42:43
42:43
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42:43AI won’t recommend what it can’t read. Schema, speed, and site structure are the signals that teach search engines (and LLMs) who you are. In this webinar replay, Rankings.io’s technical SEO specialists Nikolai Hernandez and Eric Thedy show how clean subfolders, purposeful internal links, Core Web Vitals, and precise schema markup create an AI-frie…
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Business Standards with Consultants Ajay Pant and Doug Cash
36:24
36:24
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36:24What standards are necessary to build a successful club? In this episode of Racquet Fuel, hosts Kim Bastable and Simon Gale talk with Consultants Doug Cash and Ajay Pant about the importance of standards in business, particularly in the context of tennis clubs. They explore how standards define a brand, the necessity of enforcing them, and the chal…
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362. Big Verdicts + Billion-Dollar Brand: NIL, Intake, and Trucking Trials w/ Digger Earles
31:46
31:46
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31:46Big verdicts grab headlines—but they don’t build billion-dollar brands. Digger Earles reveals how discipline, data, and brand strategy power Laborde Earles’ growth across Louisiana. From leveraging NIL partnerships for instant credibility to intake systems that close 95% of wanted leads, every move connects trial results to market dominance. You’ll…
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361. Toolkit: Lead Leaks in PI Firms: Where They Start and How to Fix Them
16:50
16:50
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16:50Every firm loses good cases, they just don’t know it. David Haskins, president of SPEED AI, reveals where those hidden “lead leaks” start and how to fix them before opportunity slips away. From bias at the intake desk to systems that never catch mistakes, David explains what the best firms are doing to convert more of the leads they already have. Y…
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360. Trial Lawyer’s Guide to Building a National Firm w/ Michael Burg
21:25
21:25
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21:25Michael Burg lays out how a personal injury law firm built on specialization, selectivity, and courtroom readiness expanded to multiple states and crossed $2B in results without sacrificing quality or purpose. You’ll learn: The case selection rules that protect brand, margins, and outcomes Why trial readiness wins better settlements—and how to sign…
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Coaching the Coaches: How USTA Is Powering Tennis Growth Nationwide
32:34
32:34
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32:34What does it take to launch a nationwide coaching initiative from the ground up, and make it thrive? In this episode of Racquet Fuel, hosts Kim Bastable and Simon Gale talk with Megan Rose, Managing Director of USTA Coaching, about how she’s leading one of the most ambitious projects in U.S. tennis history. From crafting the strategy to grow coachi…
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359. Growth Levers for PI Firms: Get Maximum Value Out of Every Case w/ Ramin Montakab
16:18
16:18
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16:18Small details often decide how much a client truly recovers. Ramin Montakab shows how five simple shifts—brand, channels, audits, team, and compounding value—can add thousands to every case. From intake built on empathy to home visits that uncover overlooked damages, he highlights the overlooked strategies that change case outcomes. You’ll learn: T…
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358. Toolkit: Break into Mass Torts. Partner Smart. Scale Fast. w/ Cason Carter
17:30
17:30
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17:30Mass torts don’t have to mean new hires, new overhead, or taking on risk alone. Cason Carter, CEO of Broughton Partners, pulls back the curtain on how firms are entering mass torts without ballooning overhead. From co-counsel structures to vendor oversight and budget discipline, he highlights the hidden pitfalls that trip up most firms — and the st…
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357. Inside a $1B Legacy PI Firm: How Innovation Keeps You on Top w/ Michele Mirman
20:00
20:00
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20:00Building a PI firm that lasts takes more than verdicts — it takes vision. Michele Mirman, founder of Mirman, Markovits & Landau, P.C., has led her firm to over $1B in recoveries while staying at the cutting edge of marketing, tech, and trial strategy. She shares the overlooked moves that kept her firm at the top: from marketing plays most lawyers i…
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356. BONUS: AI-Power Your Law Firm’s Reputation on Google, Yelp, AVVO, and more (Webinar Replay)
34:51
34:51
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34:51AI is already shaping how clients find (and judge) your firm across Google, Yelp, Facebook, and more. In this webinar replay, Rankings.io experts Sean Denny and John Panino unpack where LLMs pull signals, why steady multi-platform reviews matter, and the concrete steps that strengthen how your reputation is read online. Learn: Which review platform…
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The Mindset of Leadership: How Reflection, Mentorship, and Emotional Intelligence Drive Growth with Dr. Larry Lauer
33:51
33:51
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33:51What separates a good coach from a transformative leader? Mental performance expert Dr. Larry Lauer says it’s not talent or IQ—it’s reflection, self-awareness, and putting others first. In this episode of Racquet Fuel, hosts Kim Bastable and Simon Gale sit down with Dr. Larry Lauer, Director of Mental Performance at the USTA National Campus and co-…
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355. The Attorney’s Quick Start Guide to PI: Marketing and Talent w/ Parag Amin
23:01
23:01
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23:01Breaking into personal injury isn’t about luck — it’s about trust, strategy, and talent. Parag Amin, founder and principal attorney of the Law Office of Parag L. Amin, P.C. (LawPLA), reveals how he turned a single client request into nationally recognized PI results, and what most firms overlook when they try to add injury work. From building a per…
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354. 10 Steps to Explosive PI Firm Growth (From an Inc. 5000 Firm Owner) w/ Brandon Dawson, The Thumbs Up Guys
29:43
29:43
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29:43Brandon Dawson, founding partner of Miller, Dawson, Sigal & Ward — better known as the Thumbs Up Guys — shares the 10 steps that took his South Carolina firm from a four-partner startup to an Inc. 5000 honoree with 279% growth in just three years You’ll learn: How to create a brand clients remember Why dominating one channel beats spreading thin Th…
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353.10 Candid PI Marketing Lessons w/ Chris Dreyer & Gary Sarner
30:27
30:27
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30:27PI advertising is full of hard choices — TV or radio, streaming or podcasts, brand or direct response. Gary Sarner of ROI360+ goes through what’s working now, what’s overrated, and how to know if your dollars are actually driving cases. You’ll learn: Why TV may not be the crown jewel for PI firms How radio stacks up against streaming for cost and r…
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Building Your Coach Pipeline: How to Launch a Coach-in-Training Program
26:41
26:41
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26:41If you “can’t find good pros,” this episode shows why that’s on us—and exactly how to build a repeatable Coach-in-Training (CIT) pipeline that grows talent and your business. Hosts Kim Bastable and Simon Gale make the case for actively inspiring the next generation of coaches—and walk through Simon’s proven CIT framework you can adapt at any club. …
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352. 4 Steps to Your First $10M Year w/ Jim Hurley
19:20
19:20
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19:20What does it take to grow from solo to a $13M firm? Jim Hurley, Managing Partner at Cooper Hurley Injury Lawyers, reveals the four-part system that got him his first $10M year. You’ll learn: Why every firm needs in-house marketing, no matter the size How intake can make or break your revenue The referral system that generates over 50% of new cases …
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351. Stop Coasting. Start Creating. It’s Never Too Late. w/ Manny Ibay
35:29
35:29
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35:29Coasting is comfortable — until it isn’t. After nearly three decades in practice, Manny Ibay realized he was stuck on autopilot. One spark reignited his passion and gave birth to Superhero Lawyer — a brand clients can’t ignore. This episode is a reminder that it’s never too late to reinvent, stand out, and fall back in love with your practice. We d…
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350. BONUS: Local AI SEO — How to Stay Visible as Search Shifts (Webinar Replay)
45:31
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45:31AI is rewriting the rules of local search. Google is no longer the only gatekeeper—chatbots, Bing, and AI-driven directories are now deciding who shows up when injury victims search for help. In this webinar replay, Rankings.io experts break down what personal injury firms must do today to stay visible tomorrow. Learn: How AI pulls (and misreads) y…
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Build Better Players, Build a Stronger Culture: UF Coach Per Nilsson’s Playbook for College Tennis Leadership
34:33
34:33
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34:33Racquet Fuel hosts Kim Bastable and Simon Gale sit down with Per Nilsson, head men’s tennis coach at the University of Florida, for a leadership-first conversation about college tennis. Per shares the two cornerstones of his program—deeply individualized player development and a deliberately small, connected roster—and how those choices shape cultu…
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349. Mass Torts Without the Overhead w/ Gregg Goldfarb
29:06
29:06
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29:06What if you could run a thriving PI firm with a skeleton crew—and still take on Fortune 500 giants? Gregg Goldfarb has spent three decades adapting to the ever-changing world of personal injury law. From police brutality cases in the Rodney King era to today’s mass tort battles, Gregg has learned how to stay lean, minimize risk, and seize opportuni…
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348. The Client-First Strategy Behind 25% More Personal Injury Cases w/ Monty Cain
17:32
17:32
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17:32Most firms chase more leads. Monty Cain squeezed more cases out of the leads he already had. By treating law like customer service, retooling intake, and training his team to spot mild TBI patterns, he uncovered value hiding in plain sight. On trucking files, he goes past the driver to expose carrier‑level failures—and he helped cement the right to…
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From Top 100 Pro to Event Leader: Grace Min on Transitioning into Tennis Management
31:49
31:49
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31:49What happens when a former top-100 player takes her competitive mindset and applies it to managing over 350 event days at the USTA National Campus? In this episode of Racquet Fuel, hosts Kim Bastable and Simon Gale sit down with Grace Min—a former WTA top-100 player who retired in 2024 and quickly transitioned into her role as Event Manager at the …
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347. He Gets 80% of Trucking Cases Without Referrals: 3 Pillars of Proof w/ David Craig
24:05
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24:05Most firms live off referrals. David Craig flipped that script — now 80% of his cases come directly from consumers. That pivot made him Indiana’s go-to trucking lawyer and a national force in PI. In this episode, David shares the 3 Pillars of Proof that helped him dominate one of the toughest niches in law: Proof of Expertise: Books and a podcast t…
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346. Bonus: Books Into Cases - Education Marketing for PI Firms w/ Kara Prior
17:34
17:34
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17:34Content that creates authority. Social ads that set appointments. Referrals that actually call back. Kara Prior (President, James Publishing / James Amplifier) shares how PI firms are converting attention into signed clients—using niche books, AI-cloned video, and a referral system that delivers. Kara explains: Why niche authority books beat generi…
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345. This Cookie Outsells Billboards: Fortune Cookie Marketing w/ Shawn Porat
23:55
23:55
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23:55Billboards, bus wraps, and TV ads are fighting for the same split-second of attention. But what if you could get your brand in front of someone at the exact moment they’re relaxed, focused, and open to suggestion — without competing against 20 other lawyers in the same space? Shawn Porat is the founder and Chief Fortune Officer of OpenFortune — the…
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344. BONUS: Follow Them Everywhere: The Programmatic Advantage for PI Firms
49:07
49:07
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49:07Only one in ten PI firms is using programmatic advertising. That means the other nine are sacrificing market share. And cases. If your ads aren’t following your ideal clients from Candy Crush to connected TV, it’s time to change that. In this special bonus replay of our live Rankings webinar, CEO Chris Dreyer and Director of Paid Ads Brianna Sudbur…
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Build a “Work Hard, Be Kind” Culture: How Fitness CEO Jon Rowley Scaled Community, Kept Talent, and Stayed on the Floor
32:39
32:39
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32:39From four clients in a garage to a 15,000-sq-ft hub with 500+ members, Jon Rowley shares the playbook racquet clubs can use to grow with standards, systems, and heart. In this Racquet Fuel episode, hosts Kim Bastable and Simon Gale sit down with Jon Rowley, founder and “Chief Exercise Officer” of a thriving Kansas City fitness community. Jon’s jour…
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343. 3 Rules for Building a Trial-First Personal Injury Practice w/ Brett Turnbull
32:11
32:11
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32:11Most personal injury firms treat trials as a last resort. Brett Turnbull built his entire business around it. And made it profitable. In this episode, Brett reveals the marketing and operational systems driving his national trial practice. He breaks down his three-part framework — money, marketing, and operations — and shows how each part works tog…
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342. Marketing Budgets Decoded: What to Do with $100K, $1M, and $10M w/ James Helm
54:53
54:53
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54:53As the founder of TopDog Law, James Helm has gone from $5K in monthly lead buys to seven figures a month across paid social, billboards, and more. If you're wondering where your budget should go—at $100K, $1M, or $10M—this is the guy to learn from. In this conversation, James shares: The hidden risks of under-spending (or over-hiring) Why creative …
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The 95-Million-Ball Lesson: What Teaching Tennis Teaches You About Life with Greg Moran
32:48
32:48
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32:48What does it really take to turn a life on the court into a sustainable career in racquet sports? In this episode of Racquet Fuel, longtime tennis pro, club owner, and author Greg Moran joins hosts Kim Bastable and Simon Gale to unpack 40 years of experience in a single facility, and the powerful lessons that came with it. From starting as a ball b…
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341. Litigate Everything: How Blake Swan Built a 6-State Firm with Ruthless Intake and Data Discipline
35:13
35:13
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35:13By litigating 80% of his cases, tracking every KPI that matters, and building an intake team with zero missed calls, Blake Swan has scaled Keller Swan to six states and 37+ staff — without losing control. In this episode, Blake breaks down the exact systems and decisions that powered his explosive growth. From AI-backed intake to profit-by-pod dash…
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340. The Trial Method Behind $90M Verdicts (With One Paralegal) w/ Eric Fong
30:48
30:48
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30:48Growth is the goal for many trial attorneys — more cases, more verdicts, more visibility. But where most zig, Eric Fong zags. With just one paralegal and complete commitment to the work, he turned down a $25K offer and won a $91 million verdict — the largest in Washington State history. Eric doesn’t chase scale. He builds deep focus. That focus com…
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339. BONUS: How to Leverage AI and Score More Signed Cases a Webinar Replay w/ Kat Taylor
1:06:50
1:06:50
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1:06:50In this tactical webinar replay, Rankings founder Chris Dreyer is joined by Director of Link Building Kat Taylor to map out exactly how personal injury firms can boost visibility in AI search results using off-site signals. Search is changing—fast. And if your off-site strategy is stuck in 2015, your rankings won’t survive the AI shift. You’ll lear…
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Coach Your People, Not Just the Program - with Emma Doyle
32:45
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32:45What if your greatest coaching lesson came off the court? In this episode of Racquet Fuel, Kim Bastable and Simon Gale sit down with Emma Doyle: tennis coach, keynote speaker, and expert in emotional intelligence, to explore what it really takes to coach with impact, whether you're leading athletes, employees, or entire teams. Emma shares her remar…
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338. Grow Faster by Spending Less: Inside the Most Efficient PI Firm w/ Michael McCready
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36:32Michael McCready builds systems that attract cases. His firm is a high-efficiency legal operation trusted by top advertisers and referral partners across the country. With over 30 years in PI law and a remote B2B setup from Puerto Rico, he’s engineered a firm that elite advertisers trust with their biggest cases. In this episode, Michael shares how…
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337. Zero Staff. No Ads. $1.3M in Year One: Solo PI Success w/ Carlos Dominguez
17:31
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17:31Forget the big team, big spend, big promises formula. Carlos Dominguez built a million-dollar PI firm in Miami—without a single employee or a dime on ads. How? By breaking every “rule” of modern law firm growth. This episode challenges what most lawyers think it takes to win. Carlos shares exactly how he turned cold starts and courtroom chops into …
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How RacquetX Is Reimagining the Racquet Sports Industry - with Robyn Duda
31:32
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31:32What happens when you bring together startup ambition, big-event expertise, and a deep commitment to human connection? You get RacquetX: an experience designed to connect every corner of the racquet sports industry. In this episode of Racquet Fuel, Kim Bastable and Simon Gale talk with Robyn Duda, the founder and creative mind behind RacquetX. With…
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336. Pop the Limits: Get to Court Fast & Win Big w/ Andy Citrin
21:37
21:37
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21:37Andy Citrin has built his reputation on urgency, precision, and courtroom pressure. With over 40 years in the game, $600M recovered, and a mock courtroom in-house, Citrin’s not just practicing law—he’s coaching a new generation to dominate it. In this episode, Andy reveals the W.I.N.S. and T.R.I.A.L. frameworks powering his firm’s rapid-response st…
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335. 10K Clients in 10 Years: How to Align Legal Marketing, Tech, and Vision w/ Josh Schmerling
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29:59PIMCON 2025 Tickets On Sale Now. Get yours today! When you’re chasing a goal as ambitious as helping 10,000 injured clients, you’re bound to hit roadblocks. For Josh Schmerling, that roadblock was demand letters—a process that slowed his firm’s growth and kept his best people stuck in paperwork. Instead of accepting the bottleneck, Josh did what …
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Padel is Coming - Is Your Club Ready? with Eric Loftus
36:34
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36:34What does it actually take to build a thriving racquet sports facility in today’s fast-moving market? And what’s just hype? In this episode of Racquet Fuel, hosts Kim Bastable and Simon Gale are joined by Eric Loftus, an expert court builder and board member of the American Sports Builders Association. With more than 50 years in the tennis and racq…
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334. Law Firm Case Leak: How to Build an Intake Team That Catches Hidden Leads w/ Ben Leader
31:21
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31:21Most law firms think marketing is the key to growth but often, the real problem is hidden in plain sight. When Ben Leader took the helm at Elrod Pope Law Firm, he discovered that his intake process was costing him cases, revenue, and opportunities. In this episode, Ben shares how he transformed his firm’s intake department into a growth engine trip…
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333. BONUS: The 2025 Law Firm Lead Generation Growth Formula Webinar Replay w/ Mike Budny
54:51
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54:51We surveyed over 250 attorneys across the country to find out what’s really working in PI marketing and where firms are falling short. In this webinar replay from Rankings.io you’ll get insights about how budget trends and channel performance to the growing divide between small and large firms. This webinar was packed with real data and real strate…
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332. Unreasonable Success: Why Most Law Firms Plateau and How to Break 8 Figures w/ Michael Mogill
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40:10Michael Mogill doesn’t believe in staying comfortable. He builds businesses by pushing past the breaking point—and then raising the bar again. As founder of Crisp, he’s helped over 1,000 law firms grow by seven figures each. Now, he’s chasing a $100B impact by helping 10,000 firms hit $10M. His secret? Relentless hiring, deep brand building, and se…
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If we have a shortage of pros and an abundance of positions in the racquets industry, why must you make your resume stand out? The reason is because the employer is still seeking the best person for the position. In this episode of Racquet Fuel, Kim Bastable and Simon Gale give their opinion on how you can make the best first impression - one that …
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