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Marketing That Resonates: How Empathy and Representation Build Stronger Brands

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Manage episode 494612976 series 3584081
Content provided by Kerry Curran. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kerry Curran or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

We dig into:

How customer-centric storytelling earns attention and trust

Why diversity and inclusion are revenue strategies, not just values

How to build visibility for underrepresented voices (including your own)

Ways to shift from promoting product features to elevating your audience’s identity and success

Melissa also shares how she’s helping female executives move from operating quietly to showing up powerfully and why that visibility benefits not just the individual, but the brand.

If you're ready to make your brand more relevant, more human, and more effective—this one’s for you.

Flat or slowing revenue? Let’s fix that—fast.
Revenue Boost: A Marketing Podcast delivers the proven plays, sharp insights, and “steal-this-today” tactics that high-growth teams swear by.

Follow / Subscribe on Apple, Spotify, and YouTube

Tap ⭐⭐⭐⭐⭐ if the insights move your metrics—every rating fuels more game-changing episodes

🎧 Fresh episodes drop often—never miss a pipeline-popping idea.

Keep the momentum rolling

Read full Marketing Podcast transcripts for every episode (perfect for note-taking and sharing with your team)

Connect with me, Kerry Curran, on LinkedIn for daily GTM nuggets

Follow RBMA for frameworks that turn ABM into a company-wide GTM engine

Need a revenue catalyst?
RBMA: Revenue Based Marketing Advisors helps B2B and SaaS brands transform siloed efforts into a unified GTM program that drives sustainable, year-over-year growth.

Fractional GTM & CRO leadership

Keynotes, panels, and podcast guesting

Hands-on workshops that turn strategy into pipeline

Visit revenuebasedmarketing.com to start your growth audit—or DM me directly. Let’s build revenue that compounds.

  continue reading

98 episodes

Artwork
iconShare
 
Manage episode 494612976 series 3584081
Content provided by Kerry Curran. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kerry Curran or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

We dig into:

How customer-centric storytelling earns attention and trust

Why diversity and inclusion are revenue strategies, not just values

How to build visibility for underrepresented voices (including your own)

Ways to shift from promoting product features to elevating your audience’s identity and success

Melissa also shares how she’s helping female executives move from operating quietly to showing up powerfully and why that visibility benefits not just the individual, but the brand.

If you're ready to make your brand more relevant, more human, and more effective—this one’s for you.

Flat or slowing revenue? Let’s fix that—fast.
Revenue Boost: A Marketing Podcast delivers the proven plays, sharp insights, and “steal-this-today” tactics that high-growth teams swear by.

Follow / Subscribe on Apple, Spotify, and YouTube

Tap ⭐⭐⭐⭐⭐ if the insights move your metrics—every rating fuels more game-changing episodes

🎧 Fresh episodes drop often—never miss a pipeline-popping idea.

Keep the momentum rolling

Read full Marketing Podcast transcripts for every episode (perfect for note-taking and sharing with your team)

Connect with me, Kerry Curran, on LinkedIn for daily GTM nuggets

Follow RBMA for frameworks that turn ABM into a company-wide GTM engine

Need a revenue catalyst?
RBMA: Revenue Based Marketing Advisors helps B2B and SaaS brands transform siloed efforts into a unified GTM program that drives sustainable, year-over-year growth.

Fractional GTM & CRO leadership

Keynotes, panels, and podcast guesting

Hands-on workshops that turn strategy into pipeline

Visit revenuebasedmarketing.com to start your growth audit—or DM me directly. Let’s build revenue that compounds.

  continue reading

98 episodes

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