Best Kailin Noivo / Filip Slatinac Podcasts (2025)

1
How Crocs turned cultural trends into $4B revenue 25:38

Play Pause

5h ago25:38

25:38

In this episode of The Ecommerce Toolbox Expert Perspective, host Kailin Noivo sits down with Feliz Papich, SVP of Digital Technology Experience and Insights at Crocs, to explore the company's remarkable transformation. In the heavily saturated world of social media marketing, Crocs changed their game: they leveraged unique digital strategies, funk…

1
How a lean, story‑driven idea became a $40m global brand 21:32

7d ago21:32

21:32

In this episode, Dan Demsky, CEO & Co-founder of Unbound Merino, joins host Kailin Noivo to share how a minimalist travel T-shirt idea turned into a $40M global apparel brand. Dan delves into the origins of Unbound Merino, from crowdfunding validation to bootstrapping growth, and how staying lean, story-first, and authentic helped the company scale…

1
From Oxford to omnichannel: How Brooks Brothers & Eddie Bauer stay relevant 22:39

14d ago22:39

22:39

In this episode, Brian Schmidt, VP of Integrated Marketing & Ecommerce at Brooks Brothers and Eddie Bauer, joins host Kailin Noivo to explore how heritage brands with centuries of history are being reimagined for the modern consumer. Brian shares the story behind Brooks Brothers’ 125th-anniversary Oxford button-down campaign, the importance of mapp…

1
100 Episodes In: Lessons from the Toolbox & Noibu’s Next Chapter with Noibu’s Founders 46:00

21d ago46:00

46:00

For the 100th episode of The Ecommerce Toolbox: Expert Perspectives, host Kailin Noivo sits down with his co-founders, Robert Boukine (CEO) and Filip Slatinac (CTO) to reflect on two journeys: the podcast’s role as a hub for ecommerce thought leadership and Noibu’s own evolution from error monitoring to a platform that uncovers every conversion opp…

1
What eTail Boston 2025 says about the next era of ecommerce with Lena Moriarty 12:37

28d ago12:37

12:37

In this episode, Lena Moriarty, Head of Marketing at eTail, joins host Kailin Noivo to unpack what’s shifted in the six months between eTail Palm Springs and eTail Boston 2025. Lena shares how conversations have shifted in just six months since Palm Springs, from AI pilots to ROI-driven agentic AI, from tentative personalization to customers embrac…

1
Trailblazing Marketing: Balancing Outdoor Heritage with Digital Innovation with Jane Smith 21:18

1M ago21:18

21:18

In this episode, Jane Smith, VP of Marketing at Merrell, joins host Kailin Noivo to unpack how one of the world’s leading outdoor brands is balancing its 40+ year heritage with modern marketing innovation. Jane shares how Merrell is integrating sustainability into the heart of its brand narrative, building community-first campaigns, and navigating …

1
The Silent Killers of Performance (and How to Fix Them) 18:35

1M ago18:35

18:35

In this episode of The Ecommerce Toolbox: Expert Perspectives, Matt Ezyk, Senior Director of Engineering, Ecommerce at Hanna Andersson, shares how heritage brands can modernize ecommerce platforms without sacrificing reliability, performance, or customer experience. Matt reveals the “silent killers” that quietly erode site conversion, from friction…

1
Loyalty Beyond Discounts: Building Emotional Connections That Last with Nate Kennedy 18:21

2M ago18:21

18:21

In this episode, Nate Kennedy, former VP of Global Brand Marketing at Horizon Hobby, joins host Kailin Noivo to dig deep into the future of loyalty programs and what most brands are still getting wrong. Nate shares lessons from two decades in ecommerce, from building Select Blinds into a DTC success story to leading Horizon Hobby’s marketing evolut…

1
When Reliability Is Revenue: Building High-Performing Digital Commerce at 35,000 Feet 18:01

2M ago18:01

18:01

In this episode of The Ecommerce Toolbox: Expert Perspectives, Jacob Maloney, former Director of Ecommerce and Digital Products at Frontier Airlines, reveals how to build high-performing digital ecosystems in one of the most unforgiving industries on earth, and in the air. Jacob breaks down how he led digital across all consumer touchpoints, web, m…

1
Stop the Bleed: Where Ecommerce Sites Lose Revenue (And How to Fix It) with Matthew Lawson 17:26

2M ago17:26

17:26

In this episode, Matthew Lawson, Chief Digital Officer at Ribble Cycles, joins host Kailin Noivo to reveal how the UK’s leading premium DTC cycling brand turned platform performance into a revenue driver. Matthew unpacks how his team rebuilt Ribble’s ecommerce stack without disruption, why speed still wins in high-AOV categories, and where brands a…

1
Trailblazing Outdoor Commerce: Amanda Carroo on Innovation & Sustainability at Fjällräven 18:45

2M ago18:45

18:45

In this episode, Amanda Carroo, Global Director of Digital (Americas) at Fjällräven, joins host Kailin Noivo to unpack how the iconic Swedish outdoor brand is modernizing its ecommerce experience without losing sight of its roots. Amanda shares how her team blends heritage with innovation to build omnichannel strategies, regionalized experiences, a…

1
Inside H1 2025: Ecommerce Trends, AI Shifts, and What’s Coming Next 11:37

3M ago11:37

11:37

In this solo episode of The Ecommerce Toolbox: Expert Perspectives, host Kailin Noivo breaks down the key trends, challenges, and wins from the first half of 2025. From the quiet rise of AI in internal operations to growing return fatigue and shifting SEO strategies, Kailin shares sharp insights to help ecommerce leaders prepare for what’s ahead. W…

1
2025 Recap: How AI is Powering Ecommerce in 2025 10:09

3M ago10:09

10:09

This isn't just another AI discussion; it's a curated highlight reel of the most practical AI insights from our conversations this year so far on The Ecommerce Toolbox Expert Perspectives. We've compiled game-changing moments from industry leaders who are actually using AI to drive real results in ecommerce. What you'll learn: How to align AI imple…

1
From Monolith to MACH: Inside Harry Rosen’s Digital Rebuild With Tovi Heilbronn 19:10

3M ago19:10

19:10

Today, we dive into the hard-won lessons of digital transformation with Tovi Heilbronn, former digital lead at Harry Rosen and Principal Consultant at Uncork Solutions. From fragile monoliths and business-IT friction to a MACH-powered rebuild that reshaped the customer experience, Tovi shares how his team turned a retail crisis into a strategic bre…

1
How Carrefour Uses AI to Eliminate Revenue Leaks and Build Trust With Jean-Philippe Blerot and Kailin Noivo 45:07

3M ago45:07

45:07

We’re resharing a standout episode of Commerce Innovators! Hosted by Caleb Bryant, GTM Strategy Lead for Salesforce Commerce Cloud, this conversation features Jean-Philippe Blerot, Head of Digital, AI & Ecommerce at Carrefour, and Kailin Noivo, Co-Founder of Noibu. Together, they unpack how Carrefour is using AI to optimise grocery ecommerce at sca…

1
The Key Strategy Behind BigCommerce’s B2B Pivot and Composable Transformation, with CEO Travis Hess 32:04

4M ago32:04

32:04

Today, we explore the intersection of leadership, product strategy, and platform transformation with Travis Hess, CEO of BigCommerce. As the company navigates a focused shift toward B2B, curated composability, and revenue-first outcomes, Travis unpacks how BigCommerce is redefining its ideal customer profile, integrating key acquisitions, and leadi…

1
The Secret to Replatforming Without Breaking the Brand, with Brit Tucker VP of Product Technology & CX at Society6 24:50

4M ago24:50

24:50

Today, we explore the intersection of product, technology, and customer experience with Brit Tucker, VP of Product Technology and CX at Society6. As the brand navigates a bold shift from marketplace to curated retailer, Brit unpacks how Society6 aligned its strategic pivot with a full replatform and redesign all timed ahead of peak season. She shar…

1
Rebrand or Replatform? Why Doing Both at Once Can Break Your Ecommerce Stack 20:27

4M ago20:27

20:27

What happens when you rebrand and replatform at the same time? Chaos. Unless you know what you’re doing. In this episode, Corin Mills, Director of Ecommerce and Brand Marketing at MOO, shares how the global print brand scaled smarter by separating transformation timelines, optimizing for conversion with tactile touchpoints like sample packs and sma…

1
From Chaos to Composable: Inside Baerskin's Tactical Rebuild with Gus Fune 20:58

4M ago20:58

20:58

Today, we explore the future of ecommerce infrastructure with Gus Fune, Chief Technology Officer (CTO) at Baerskin Tactical. As a global tactical gear brand, Baerskin is transforming how lean teams recover fast and scale smart. Gus shares how his four-person team rebuilt their ecommerce stack in just three months, stabilized revenue with a composab…

1
How PopSockets Scales Profitably Without Sacrificing Creativity, Jack Farrell’s Playbook 19:03

5M ago19:03

19:03

In this episode of Ecommerce Toolbox: Expert Perspectives, Jack Farrell, VP of Ecommerce at PopSockets, takes us behind the scenes of the brand’s transformation—from a one-product DTC sensation to a global lifestyle powerhouse. Jack shares eye-opening lessons from APAC’s mobile-first, creator-driven markets, breaks down why PopSockets puts profitab…

1
How Topps Built a Global Collectibles Brand Without Losing Customer Trust With Sayed Suhail Gaffar 20:56

5M ago20:56

20:56

Today we dive into the future of omnichannel ecommerce with Sayed Suhail Gaffar, VP of Global Ecommerce at Topps Company. Sayed shares how the iconic collectibles brand expanded globally, modernized its customer experience across channels, and why setting customer expectations, and meeting them, is the ultimate driver of loyalty. Tune in for strate…

1
How Mejuri Balances Tech Innovation and Business Impact with Rohit Nathany 23:19

5M ago23:19

23:19

We're bringing back one of our favorite conversations — and for good reason: Noibu is a trusted partner of Mejuri. In this episode, we revisit our insightful chat with Rohit Nathany, Chief Product and Technology Officer at Mejuri, the leading fine jewelry brand redefining ecommerce. Rohit dives into how his team transitioned from a custom tech stac…

1
What Most Companies Get Wrong About Scaling with AI, Tim van der Horst Explains 19:56

5M ago19:56

19:56

Explore how AI and edge computing are transforming industrial innovation with Tim van der Horst, Director of Europe at OnLogic. In this episode, Tim unpacks how OnLogic is redefining B2B hardware by delivering consumer-grade experiences in industrial environments. He shares how the team is scaling efficiently, controlling costs, and pushing the bou…

1
From Boutique to Browser: Ewoud Frielink on Scaling Personal Touch with Tech 16:58

6M ago16:58

16:58

Today we explore the future of personalization in ecommerce with Ewoud Frielink, CTO of Omoda. As a leading Dutch fashion retailer, Omoda is pushing the boundaries of AI-driven experiences. Ewoud shares how the company launched its AI stylist, refined its omnichannel approach, and harnessed generative AI to bring boutique-style service to scale. Tu…

1
H&M’s Game-Changing Approach to Brand, Tech & Customer Experience with Jenn Volk 18:47

6M ago18:47

18:47

Welcome to the 78th episode of Ecommerce Toolbox: Expert Perspectives! This time, host Kailin Noivo sits down with Jenn Volk, Head of Digital at H&M Americas, for an in-depth discussion on how one of the world’s most iconic retail brands, H&M, is reshaping digital commerce. Jen discusses actionable insights on leading H&M’s 2024 website relaunch, c…

1
How Camper is Redefining A New Era of Customer Engagement with Alan Ferrero 14:16

6M ago14:16

14:16

Welcome to the 77th episode of Ecommerce Toolbox: Expert Perspectives! This time, host Kailin Noivo sits down with Alan Ferrero, Digital Director at Camper, for an in-depth discussion on how the iconic Mediterranean footwear brand is embracing digital transformation while staying true to its craftsmanship roots. Alan shares insights on the evolutio…

1
How Tractor Supply is Driving Ecommerce Growth with Rick Lockton, VP of Ecommerce at Tractor Supply 18:36

6M ago18:36

18:36

Welcome to the 76th episode of Ecommerce Toolbox: Expert Perspectives! This time, host Kailin Noivo sits down with Rick Lockton, VP of Ecommerce at Tractor Supply, for an in-depth discussion on how the company is innovating in digital retail while maintaining its strong physical store presence. Rick shares insights into his career journey from Walm…

1
Why Human Connection Beats AI with Jared Kugel, Founder of Tire Agent 19:47

7M ago19:47

19:47

Welcome to the 75th episode of Ecommerce Toolbox: Expert Perspectives! This time, host Kailin Noivo sits down with Jared Kugel, founder and CEO of Tire Agent, for an in-depth discussion on how he’s transforming the tire industry through ecommerce, his journey from growing up in a family-run tire business to founding Tire Agent, a direct-to-consumer…

1
How to Scale Ecommerce in a Crowded & Ever-Changing Market with Jacky Lambert 18:29

7M ago18:29

18:29

Welcome to the 74th episode of Ecommerce Toolbox: Expert Perspectives! This time, host Kailin Noivo sits down with Jacky Lambert, Director of Ecommerce at YourSurprise, for an in-depth discussion on ecommerce growth strategies, evolving market landscapes, and the role of AI in scaling businesses. Jacky discusses actionable insights on adapting to n…

1
AI & Mobile-First Design Are Disrupting Retail – Here’s Why, with Sienne Veit 21:20

7M ago21:20

21:20

Welcome to the 73rd episode of Ecommerce Toolbox: Expert Perspectives! This time, host Kailin Noivo sits down with Sienne Veit, Founder & Chief Product Officer of Invisible Stuff, for an in-depth discussion on her expertise on mobile-first design, AI's transformative role in retail, and the future of product management. Sienne Veit discusses action…

1
Ecommerce Expert Anna Westerholm: Tech Strategy in Personalized Commerce 15:51

7M ago15:51

15:51

Welcome to the 72nd episode of Ecommerce Toolbox: Expert Perspectives eTail series! This time, host Kailin Noivo sits down with Anna Westerholm, Chief Experience Officer at Artifact Uprising, for an in-depth discussion on the evolving landscape of ecommerce, her decade-long journey at Artifact Uprising, how they’ve scaled personalized product exper…

1
Ecommerce Expert Ron Ijack: Technology, Retail Evolution, and Navigating the SaaS Landscape 21:43

7M ago21:43

21:43

Welcome to the 71st episode of Ecommerce Toolbox: Expert Perspectives eTail Series! This time, host Kailin Noivo sits down with Ron Ijack, CTO at Knix, for an in-depth discussion on the evolving role of technology in retail, his experiences leading tech at major brands like Canada Goose, Roots, and Knix, the shift from custom-built systems to SaaS …

1
Ecommerce Expert Lena Moriarty: Navigating AI and Personalization at eTail 14:46

7M ago14:46

14:46

Welcome to the 70th episode of Ecommerce Toolbox: Expert Perspectives eTail Series! Host Kailin Noivo sits down with Lena Moriarty, Head of Marketing at eTail, to explore how retailers are transforming theory into practice in 2025. From AI implementation to personalized customer experiences, discover how leading brands are moving beyond buzzwords t…

1
Ecommerce Expert David Cost: Driving Business Success Through Omnichannel Innovation 15:44

7M ago15:44

15:44

Welcome to the 69th episode of Ecommerce Toolbox: Expert Perspectives! This time, host Kailin Noivo sits down with David Cost, Chief Digital Officer at Rainbow Shops, for an in-depth discussion on how omnichannel strategies drive business growth. From leveraging ship-to-store programs to optimizing mobile app engagement, David discusses actionable …

1
Navigating Digital Transformation for Business Growth with Alexandria Sims, VP of Transformation at Sleep Country 21:18

8M ago21:18

21:18

Welcome to the 68th episode of Ecommerce Toolbox: Expert Perspectives - this time, host Kailin Noivo sits down with Alexandria Sims, Vice President of Transformation at Sleep Country, for an in-depth discussion on how digital transformation drives business growth. From aligning technology investments with strategic goals to maintaining stability am…

1
Ecommerce Expert Breanna Fowler: Driving Change with Data Strategies and AI Personalization 22:14

8M ago22:14

22:14

Welcome to the 67th episode of Ecommerce Toolbox: Expert Perspectives – this time, host Kailin Noivo sits down with Breanna Fowler, Head of Global Online Experience at Dell, for an in-depth discussion on her fascinating career journey and the challenges of unifying Ecommerce across 32 countries. Breanna discusses actionable insights on using data t…

1
Ecommerce Expert Andrew Burton: Flexibility, Innovation, and the Future of Composable Commerce 24:12

8M ago24:12

24:12

\Welcome to the 66th episode of Ecommerce Toolbox: Expert Perspectives – this time, host Kailin Noivo sits down with Andrew Burton, the new CEO of commercetools, for an in-depth discussion about his transition into leadership, his career so far, the evolution of composable commerce, and the future of the Ecommerce landscape. Andrew shares insights …

1
Ecommerce Expert Jenna Flateman Posner: AI in Retail – Balancing Automation & Human Connection 28:01

8M ago28:01

28:01

Welcome to the 65th episode of Ecommerce Toolbox: Expert Perspectives – this time, host Kailin Noivo sits down with Jenna Flateman Posner, Founder of Chief Digital Agency, for an in-depth discussion on how AI is reshaping retail. Jenna shares her journey from retail tech to leading digital transformations for major brands. Jenna discusses actionabl…

1
Ecommerce Expert Alexis Katsafanas: Embracing a Customer-First Mindset in Luxury Ecommerce 23:43

9M ago23:43

23:43

Welcome to the 64th episode of Ecommerce Toolbox: Expert Perspectives – this time, host Kailin Noivo sits down with Alexis Katsafanas, Head of the Unilever Prestige portfolio, to discuss the evolving landscape of ecommerce in the beauty and luxury sectors, the importance of a customer-first mindset, and the balance between brand identity and market…

1
Greatest Hits - Balancing Hyper-Personalization and Customer Trust with Christopher Cowger 22:56

9M ago22:56

22:56

In this episode of The E-commerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Christopher Cowger, Senior Vice President of Global E-commerce and Online Experience at Dell. Together, they explore what makes a strong, well-rounded e-commerce team, how generative AI is taking e-commerce into a new paradigm, and how to balance personal…

1
Ecommerce Expert James Semple: How to Transition to Headless Architecture the Right Way 23:28

9M ago23:28

23:28

James Semple is the Director of Product Management at Salesforce, and recently he joined Kailin Noivo to record an episode of Ecommerce Toolbox: Expert Perspectives. Composable commerce is very close to James’s heart and more than a professional in the field, he is a true evangelist. We, all of us, engage with commerce every day mostly, so being ab…

1
Ecommerce Expert Gabriel Yanko: Lessons from Building ASICS Canada's Ecommerce from the Ground Up 15:01

10M ago15:01

15:01

Welcome to the 61st episode of Ecommerce Toolbox: Expert Perspectives – this time, host Kailin Noivo sits down with Gabriel Yanko, Senior Manager Ecommerce at ASICS Canada Corporation, for an in-depth discussion on how he has transformed ASICS’ direct-to-consumer (DTC) ecommerce presence in Canada. Gabriel shares his journey of building ASICS’ ecom…

1
Ecommerce Expert Leo Griffin: How Fast Sites Drive Massive ROI 20:11

10M ago20:11

20:11

Leo Griffin is the former VP and Global Head of Consumer Technology at Hanesbrands and Kailin Noivo’s guest on the new episode of Ecommerce Toolbox: Expert Perspectives. Speed and innovation have the spotlight shone on them in this intriguing episode. Leo and Kailin’s conversation centers around agile methodologies, global value stream teams, and t…

1
Ecommerce Expert Thomas Mulreid: Demystifying Composable Commerce 23:57

10M ago23:57

23:57

Thomas Mulreid is the VP of Sales at Orium and he was Kailin Noivo’s latest guest on Ecommerce Toolbox: Expert Perspectives. Thomas shared his journey from finance through the tech world, and eventually landed at Orium, just at the very moment that the pandemic started to reshape how we work. Now, he’s an expert in the changes that are reshaping th…

1
Ecommerce Expert Rohit Nathany: Innovating Tech Evolutions from Within 23:19

10M ago23:19

23:19

In this episode of Ecommerce Toolbox: Expert Perspectives, Kailin Noivo interviews Rohit Nathany, Chief Product and Technical Officer at Mejuri, a leading luxury jewelry retailer. Rohit shares insights from his diverse background, including experiences at HelloFresh, Amazon, and a manufacturing startup he founded. At Mejuri, Rohit oversees engineer…

1
Ecommerce Expert Meenakshi Lala: From Fashion to Flowers 20:36

11M ago20:36

20:36

Kailin Noivo’s guest this time on Ecommerce Toolbox: Expert Perspectives is Meenakshi Lala, CEO of UrbanStems. Drawing on her two decades in fashion retail, Meenakshi explores her pivot to the floral industry, explaining how her experience helped her drive the customer-focused ecommerce process that UrbanStems wanted to employ. The pair delve into …

1
Ecommerce Expert Chris Meystrik: Replatforming and Innovation 21:42

11M ago21:42

21:42

In this episode, Kailin Noivo sits down with Chris Meystrik, Chief Technology Officer at JTV, a leading retailer in the jewelry space. They discuss: Chris's unique career journey from particle accelerators to ecommerce leadership at JTV The integration of JTV’s 24/7 live TV broadcast with its ecommerce platform to enhance real-time sales How levera…

1
E-commerce Expert Dileep Marway: People-First Strategies and Navigating Digital Change Through Culture 24:20

11M ago24:20

24:20

In this episode, Kailin Noivo sits down with Dileep Marway, VP of Engineering and Technology at AND Digital, who shares his remarkable journey from pharmacy to technology leadership. They discuss: Dileep's unique career path and the importance of a scientific mindset in technology The critical role of cultural transformation in adapting to fast-pac…

1
E-commerce Expert Jeff Hanson: Enhancing Customer Experience through Omni Channel Retail 25:47

11M ago25:47

25:47

In this episode, Kailin Noivo sits down with Jeff Hanson, Senior Vice President of E-commerce at Floor and Decor, a leading Omni Channel retailer. They delve into: Jeff's unique journey from graphic design to leading e-commerce strategies at Floor and Decor The critical role of aligning e-commerce with in-store experiences for a seamless customer j…

1
E-commerce Expert Kelly Goetsch: On Headless Commerce and Microservices 27:24

11M ago27:24

27:24

In this episode, Kailin Noivo chats with Kelly Goetsch, a renowned thought leader in composable commerce and Chief Strategy Officer at Commercetools. They explore: The rise of composable commerce and its impact on modern e-commerce architecture Why microservices, APIs, and headless commerce are reshaping the future of digital retail Key strategies …