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Content provided by Kailin Noivo / Filip Slatinac and Ecommerce Experts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kailin Noivo / Filip Slatinac and Ecommerce Experts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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How Carrefour Uses AI to Eliminate Revenue Leaks and Build Trust With Jean-Philippe Blerot and Kailin Noivo

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Manage episode 489476504 series 3490109
Content provided by Kailin Noivo / Filip Slatinac and Ecommerce Experts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kailin Noivo / Filip Slatinac and Ecommerce Experts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
We’re resharing a standout episode of Commerce Innovators! Hosted by Caleb Bryant, GTM Strategy Lead for Salesforce Commerce Cloud, this conversation features Jean-Philippe Blerot, Head of Digital, AI & Ecommerce at Carrefour, and Kailin Noivo, Co-Founder of Noibu.
Together, they unpack how Carrefour is using AI to optimise grocery ecommerce at scale. From avoiding hidden revenue leaks to earning customer trust week after week, it’s a tactical masterclass in digital operations, loyalty, and AI-powered performance.

What You’ll Learn:
  • Why trust is the most important KPI in grocery ecommerce and how to earn it weekly
  • How Carrefour tracks loyalty, churn, and NPS to gauge digital performance
  • How AI helps detect hidden issues before they cause customer drop-off
  • Why resolving bugs in staging is 1,000x cheaper than in production
  • The 3 horizons of revenue optimisation Noibu delivers to ecommerce teams
  • How Carrefour uses AI and automation to manage releases, QA, and site health
  • Why missing product images can silently tank SEO and conversions
  • How Carrefour balances performance across both mobile app and web


To detect, prioritize and resolve Ecommerce errors with ease, click here to book a for Noibu’s ecommerce monitoring platform
The Ecommerce Toolbox: Expert Perspectives is handcrafted by our friends over at: fame.so
  continue reading

91 episodes

Artwork
iconShare
 
Manage episode 489476504 series 3490109
Content provided by Kailin Noivo / Filip Slatinac and Ecommerce Experts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kailin Noivo / Filip Slatinac and Ecommerce Experts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
We’re resharing a standout episode of Commerce Innovators! Hosted by Caleb Bryant, GTM Strategy Lead for Salesforce Commerce Cloud, this conversation features Jean-Philippe Blerot, Head of Digital, AI & Ecommerce at Carrefour, and Kailin Noivo, Co-Founder of Noibu.
Together, they unpack how Carrefour is using AI to optimise grocery ecommerce at scale. From avoiding hidden revenue leaks to earning customer trust week after week, it’s a tactical masterclass in digital operations, loyalty, and AI-powered performance.

What You’ll Learn:
  • Why trust is the most important KPI in grocery ecommerce and how to earn it weekly
  • How Carrefour tracks loyalty, churn, and NPS to gauge digital performance
  • How AI helps detect hidden issues before they cause customer drop-off
  • Why resolving bugs in staging is 1,000x cheaper than in production
  • The 3 horizons of revenue optimisation Noibu delivers to ecommerce teams
  • How Carrefour uses AI and automation to manage releases, QA, and site health
  • Why missing product images can silently tank SEO and conversions
  • How Carrefour balances performance across both mobile app and web


To detect, prioritize and resolve Ecommerce errors with ease, click here to book a for Noibu’s ecommerce monitoring platform
The Ecommerce Toolbox: Expert Perspectives is handcrafted by our friends over at: fame.so
  continue reading

91 episodes

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