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Content provided by Kailin Noivo / Filip Slatinac and Ecommerce Experts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kailin Noivo / Filip Slatinac and Ecommerce Experts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Greatest Hits - Balancing Hyper-Personalization and Customer Trust with Christopher Cowger

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Manage episode 457471384 series 3490109
Content provided by Kailin Noivo / Filip Slatinac and Ecommerce Experts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kailin Noivo / Filip Slatinac and Ecommerce Experts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
In this episode of The E-commerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Christopher Cowger, Senior Vice President of Global E-commerce and Online Experience at Dell. Together, they explore what makes a strong, well-rounded e-commerce team, how generative AI is taking e-commerce into a new paradigm, and how to balance personalization with building customer trust and a brand identity.

Episode Highlights:
  • Why strong intellectual power and diverse backgrounds are key to a well-rounded e-commerce team
  • How generative AI is taking e-commerce into a new paradigm
  • The ways generative AI can be utilized to connect the front and back end of Dell’s operations
  • Balancing the line between personalization and building brand identity

The Ecommerce Toolbox: Expert Perspectives is handcrafted by our friends over at: fame.so
  continue reading

108 episodes

Artwork
iconShare
 
Manage episode 457471384 series 3490109
Content provided by Kailin Noivo / Filip Slatinac and Ecommerce Experts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kailin Noivo / Filip Slatinac and Ecommerce Experts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
In this episode of The E-commerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Christopher Cowger, Senior Vice President of Global E-commerce and Online Experience at Dell. Together, they explore what makes a strong, well-rounded e-commerce team, how generative AI is taking e-commerce into a new paradigm, and how to balance personalization with building customer trust and a brand identity.

Episode Highlights:
  • Why strong intellectual power and diverse backgrounds are key to a well-rounded e-commerce team
  • How generative AI is taking e-commerce into a new paradigm
  • The ways generative AI can be utilized to connect the front and back end of Dell’s operations
  • Balancing the line between personalization and building brand identity

The Ecommerce Toolbox: Expert Perspectives is handcrafted by our friends over at: fame.so
  continue reading

108 episodes

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