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Fail Hard, Build Slow: Henry Rich on Long-Term Strategy and the End of Easy Wins

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Manage episode 518164543 series 3633893
Content provided by Josh Kopel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Josh Kopel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

What if your biggest failure was the reason your next move actually worked?

That’s the story of Henry Rich—former candy entrepreneur turned neighborhood restaurateur—who’s spent the last 15 years building one of Brooklyn’s most beloved hospitality groups. He didn’t start with a restaurant pedigree or investor backing. He started with recession scars, a cheap lease, and a gut-level belief in community over concept.

In this episode, Henry unpacks how early failure gave him an “unfair advantage,” why occasion matters more than aesthetic, and the brutal economics of opening restaurants in 2025. We get into unit economics, location strategy, and why most restaurateurs are scaling too fast—and paying for it later.

This is for operators who’ve been burned, who are building back, or who are trying to play the long game in a short-term world.

To learn more about the Oberon Group and their work in Brooklyn and beyond, visit theoberon.co.

_________________________________________________________

Free 5-Day Restaurant Marketing Masterclass – This is a live training where you'll learn the exact campaigns Josh has built and tested in real restaurants to attract new guests, increase visit frequency, and generate sales on demand. Save your spot at restaurantbusinessschool.com

Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

We have a lot more content coming your way! Be sure to check out our other content:

Yelp for Restaurants Podcasts

Restaurant expert videos & webinars

  continue reading

624 episodes

Artwork
iconShare
 
Manage episode 518164543 series 3633893
Content provided by Josh Kopel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Josh Kopel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

What if your biggest failure was the reason your next move actually worked?

That’s the story of Henry Rich—former candy entrepreneur turned neighborhood restaurateur—who’s spent the last 15 years building one of Brooklyn’s most beloved hospitality groups. He didn’t start with a restaurant pedigree or investor backing. He started with recession scars, a cheap lease, and a gut-level belief in community over concept.

In this episode, Henry unpacks how early failure gave him an “unfair advantage,” why occasion matters more than aesthetic, and the brutal economics of opening restaurants in 2025. We get into unit economics, location strategy, and why most restaurateurs are scaling too fast—and paying for it later.

This is for operators who’ve been burned, who are building back, or who are trying to play the long game in a short-term world.

To learn more about the Oberon Group and their work in Brooklyn and beyond, visit theoberon.co.

_________________________________________________________

Free 5-Day Restaurant Marketing Masterclass – This is a live training where you'll learn the exact campaigns Josh has built and tested in real restaurants to attract new guests, increase visit frequency, and generate sales on demand. Save your spot at restaurantbusinessschool.com

Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

We have a lot more content coming your way! Be sure to check out our other content:

Yelp for Restaurants Podcasts

Restaurant expert videos & webinars

  continue reading

624 episodes

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