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Content provided by Jay Croft. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jay Croft or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Fitness as a Gift: Holiday Promotions to Attract New Clients
Manage episode 522558306 series 2798350
Content provided by Jay Croft. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jay Croft or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
In this episode of The Optimal Aging Podcast, host Jay Croft shares simple yet powerful holiday marketing ideas for gym owners and fitness professionals who serve clients over 50.
From creative gift cards to recovery kits, Jay outlines 10 fitness-themed gift ideas that are easy to launch and designed to grow your business during the holiday season. You’ll also hear how cross-promotion with local businesses can amplify your reach, and how to connect with GLP-1 users who’ve lost weight but aren’t yet exercising.
Whether you're looking for quick wins or long-term client growth, this episode is full of practical strategies to make fitness a meaningful gift this season — not just a transaction.
🎁 Episode Topics
Holiday Fitness Gift Ideas
- Jay’s top 10 gift ideas like “Give One Get One,” partner sessions, starter packs, and more.
- Tips for creating low-barrier entry points for newcomers.
Cross-Promote with Local Businesses
- How to collaborate with salons, cafes, bookstores, and wellness providers.
- Turn single visits into community-building events.
Reaching GLP-1 Users
- Understand the needs of clients on weight loss meds.
- How to position your services as the “next step” in their health journey.
🕒 Timestamps
00:00 – Intro: Fitness as a holiday gift
01:00 – Why shared experiences are powerful gifts
02:00 – Jay's 10 fitness gift ideas
06:30 – Partnering with local businesses
08:50 – Reaching GLP-1 users with inclusive messaging
11:50 – Turning guests into long-term clients
13:00 – Jay’s book + how to connect
🎤 Host: Jay Croft
Jay helps gyms grow with targeted marketing through Prime Fit Content. He’s also the author of Selling Longevity, available on Amazon or his website.
🌐 Podcast Website: https://primefitcontent.com
📬 Email: [email protected]
📱 Instagram: @primefitcontent
🔗 LinkedIn: https://www.linkedin.com/in/croftjay
👍 Rate the show on Apple Podcasts
📥 Join our newsletter: https://primefitcontent.com
📘 Buy the book Selling Longevity on Amazon or at https://primefitcontent.com
💬 Loved this episode? Share it with a friend or tag us using #OptimalAgingPodcast.
Chapters
1. Fast Cash From Holiday Promotions (00:00:00)
2. Gifts As Shared Fitness Experiences (00:01:20)
3. Ten Practical Holiday Gift Offers (00:02:35)
4. Gentle Onboarding And Recovery Ideas (00:06:22)
5. At‑Home Kits And Walking Bundles (00:08:41)
6. Cross‑Promotions With Local Partners (00:09:41)
7. Mid‑Episode Sponsor And Market Focus (00:12:05)
8. More Partner Ideas Across The Community (00:13:26)
184 episodes
Share
Manage episode 522558306 series 2798350
Content provided by Jay Croft. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jay Croft or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
In this episode of The Optimal Aging Podcast, host Jay Croft shares simple yet powerful holiday marketing ideas for gym owners and fitness professionals who serve clients over 50.
From creative gift cards to recovery kits, Jay outlines 10 fitness-themed gift ideas that are easy to launch and designed to grow your business during the holiday season. You’ll also hear how cross-promotion with local businesses can amplify your reach, and how to connect with GLP-1 users who’ve lost weight but aren’t yet exercising.
Whether you're looking for quick wins or long-term client growth, this episode is full of practical strategies to make fitness a meaningful gift this season — not just a transaction.
🎁 Episode Topics
Holiday Fitness Gift Ideas
- Jay’s top 10 gift ideas like “Give One Get One,” partner sessions, starter packs, and more.
- Tips for creating low-barrier entry points for newcomers.
Cross-Promote with Local Businesses
- How to collaborate with salons, cafes, bookstores, and wellness providers.
- Turn single visits into community-building events.
Reaching GLP-1 Users
- Understand the needs of clients on weight loss meds.
- How to position your services as the “next step” in their health journey.
🕒 Timestamps
00:00 – Intro: Fitness as a holiday gift
01:00 – Why shared experiences are powerful gifts
02:00 – Jay's 10 fitness gift ideas
06:30 – Partnering with local businesses
08:50 – Reaching GLP-1 users with inclusive messaging
11:50 – Turning guests into long-term clients
13:00 – Jay’s book + how to connect
🎤 Host: Jay Croft
Jay helps gyms grow with targeted marketing through Prime Fit Content. He’s also the author of Selling Longevity, available on Amazon or his website.
🌐 Podcast Website: https://primefitcontent.com
📬 Email: [email protected]
📱 Instagram: @primefitcontent
🔗 LinkedIn: https://www.linkedin.com/in/croftjay
👍 Rate the show on Apple Podcasts
📥 Join our newsletter: https://primefitcontent.com
📘 Buy the book Selling Longevity on Amazon or at https://primefitcontent.com
💬 Loved this episode? Share it with a friend or tag us using #OptimalAgingPodcast.
Chapters
1. Fast Cash From Holiday Promotions (00:00:00)
2. Gifts As Shared Fitness Experiences (00:01:20)
3. Ten Practical Holiday Gift Offers (00:02:35)
4. Gentle Onboarding And Recovery Ideas (00:06:22)
5. At‑Home Kits And Walking Bundles (00:08:41)
6. Cross‑Promotions With Local Partners (00:09:41)
7. Mid‑Episode Sponsor And Market Focus (00:12:05)
8. More Partner Ideas Across The Community (00:13:26)
184 episodes
All episodes
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Similar to Optimal Aging
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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continue reading
Profits Through Podcasting is your go-to resource for turning engaged listeners of your health-focused podcast into paying clients. Learn from health and wellness entrepreneurs who successfully employ a podcast as their main marketing tool, generating quality leads and growing their business. Whether you're a doctor, chiropractor, clinician, health business coach, therapist, or an entrepreneur in any other health or wellness related field, so long as you have a podcast, Profits Through Podca ...
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…
continue reading
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continue reading
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continue reading
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Get cutting-edge insights from world-class leaders in health, fitness, longevity, entrepreneurship, music and brain science. In-depth interviews with 400+ world-renowned experts including James Clear, Dr. Casey Means, Dr. Shawn Baker, Dr. Mark Hyman, Robb Wolf, Dr. Jack Kruse, Nir Eyal, Tony Horton, Dr. John Gray, Tim Ferriss, Lewis Howes, JP Sears, and many more. Originally launched in 2012 with the tongue-in-cheek title, The Fat-Burning Man Show, this podcast hit #1 in Health in 8 countrie ...
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continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
Best friends Joel and Matt are the co-hosts of How to Money which is all about providing the knowledge & tools that normal folks need to thrive in areas like debt payoff, DIY investing, and crucial money tricks that will provide continuous help along your journey. We believe that access to unbiased and jargon-free personal finance guidance is more necessary than ever before. When you handle your money in a purposeful, thoughtful way that works for your lifestyle, you can really start living ...
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Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
