Go offline with the Player FM app!
Optimal Aging
Manage series 2798350
Are you a gym owner, personal trainer, or wellness professional looking to grow your business by attracting more clients over 50? Welcome to The Optimal Aging Podcast β your go-to resource for marketing, messaging, and member retention strategies tailored to the powerful 50+ demographic.
Hosted by Jay Croft, founder of Prime Fit Content and longtime fitness writer, this podcast delivers real-world tips, expert interviews, and smart content strategies to help you:
- Stand out in a crowded fitness market
- Connect with older clients who value quality
- Build trust through storytelling and clarity
- Keep members engaged and coming back
Whether you're launching a new studio or want to grow a thriving community of active agers, you'll find practical, proven advice here β every week.
π‘ Topics include:
β’ Fitness marketing for adults 50+
β’ Email, video, and blog content that actually works
β’ Branding, storytelling, and building trust
β’ Retention strategies for gyms and training studios
β’ Trends in wellness, longevity, and brain health
Subscribe now and learn how to build a better fitness business β by helping people age well and live better.
Visit: https://primefitcontent.com
158 episodes
Manage series 2798350
Are you a gym owner, personal trainer, or wellness professional looking to grow your business by attracting more clients over 50? Welcome to The Optimal Aging Podcast β your go-to resource for marketing, messaging, and member retention strategies tailored to the powerful 50+ demographic.
Hosted by Jay Croft, founder of Prime Fit Content and longtime fitness writer, this podcast delivers real-world tips, expert interviews, and smart content strategies to help you:
- Stand out in a crowded fitness market
- Connect with older clients who value quality
- Build trust through storytelling and clarity
- Keep members engaged and coming back
Whether you're launching a new studio or want to grow a thriving community of active agers, you'll find practical, proven advice here β every week.
π‘ Topics include:
β’ Fitness marketing for adults 50+
β’ Email, video, and blog content that actually works
β’ Branding, storytelling, and building trust
β’ Retention strategies for gyms and training studios
β’ Trends in wellness, longevity, and brain health
Subscribe now and learn how to build a better fitness business β by helping people age well and live better.
Visit: https://primefitcontent.com
158 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.