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B2B Sales Part 4: How to Uncover Your Prospect’s REAL Problem To Get The Close

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Manage episode 482887269 series 3523990
Content provided by Tim and Cindy Dodd and Cindy Dodd. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tim and Cindy Dodd and Cindy Dodd or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

No Problem = No Sale.

In part 4 of the B2B Sales series, we’ll discuss how to get to the REAL pain and problem your prospect is facing. The reality is people don't get on sales calls just for fun, and as a salesperson if you don't uncover the real problem or challenge your prospect is facing, you won't get the close.

This is an easy, step-by-step way to uncover your prospect’s true pain and challenge (not just what they say on the surface) so you can effortlessly position your service as the solution and close the deal 💸

In this episode, you’ll learn:

00:00 – Intro: Why mastering the problem is everything
01:34 – Step 1: How to open with the “right now” question
06:11 – Step 2: The 3-word probing questions that do all the heavy lifting
09:04 – Step 3: Asking impact questions that unlock urgency
10:23 – Step 4: Labeling the problem and getting full agreement
12:42 – Bonus: What to do when they say, “No problems here”

Listen to The 5-Part B2B Sales Training Series: Start with Part 1 here.

CONNECT WITH US!

Download The Free Outbound Sales Playbook:

Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points, this Free E-book will give you the tools you need for predictability and scalability in your marketing and sales efforts. Disclaimer: Only download if you want more customers!

Join The Takeover Community:

  • Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.

About The Hosts:

  • Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:

About PEMA.io:

PEMA.io is an Inc. 5000 Outbound Agency specializing in helping Marketing Agencie...

  continue reading

Chapters

1. Intro: Why mastering the problem is everything (00:00:00)

2. Step 1: How to open with the “right now” question (00:01:34)

3. Step 2: The 3-word probing questions that do all the heavy lifting (00:06:11)

4. Step 3: Asking impact questions that unlock urgency (00:09:04)

5. Step 4: Labeling the problem and getting full agreement (00:10:23)

6. Bonus: What to do when they say, “No problems here” (00:12:42)

112 episodes

Artwork
iconShare
 
Manage episode 482887269 series 3523990
Content provided by Tim and Cindy Dodd and Cindy Dodd. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tim and Cindy Dodd and Cindy Dodd or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

No Problem = No Sale.

In part 4 of the B2B Sales series, we’ll discuss how to get to the REAL pain and problem your prospect is facing. The reality is people don't get on sales calls just for fun, and as a salesperson if you don't uncover the real problem or challenge your prospect is facing, you won't get the close.

This is an easy, step-by-step way to uncover your prospect’s true pain and challenge (not just what they say on the surface) so you can effortlessly position your service as the solution and close the deal 💸

In this episode, you’ll learn:

00:00 – Intro: Why mastering the problem is everything
01:34 – Step 1: How to open with the “right now” question
06:11 – Step 2: The 3-word probing questions that do all the heavy lifting
09:04 – Step 3: Asking impact questions that unlock urgency
10:23 – Step 4: Labeling the problem and getting full agreement
12:42 – Bonus: What to do when they say, “No problems here”

Listen to The 5-Part B2B Sales Training Series: Start with Part 1 here.

CONNECT WITH US!

Download The Free Outbound Sales Playbook:

Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points, this Free E-book will give you the tools you need for predictability and scalability in your marketing and sales efforts. Disclaimer: Only download if you want more customers!

Join The Takeover Community:

  • Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.

About The Hosts:

  • Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:

About PEMA.io:

PEMA.io is an Inc. 5000 Outbound Agency specializing in helping Marketing Agencie...

  continue reading

Chapters

1. Intro: Why mastering the problem is everything (00:00:00)

2. Step 1: How to open with the “right now” question (00:01:34)

3. Step 2: The 3-word probing questions that do all the heavy lifting (00:06:11)

4. Step 3: Asking impact questions that unlock urgency (00:09:04)

5. Step 4: Labeling the problem and getting full agreement (00:10:23)

6. Bonus: What to do when they say, “No problems here” (00:12:42)

112 episodes

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