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Pricing Strategies with Behavioral Economics

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Manage episode 250071853 series 1465542
Content provided by Clicksuasion Labs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Clicksuasion Labs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Clicksuasion's Pricing Matrix includes six pricing methodologies.

  1. Competitive Pricing
  2. Price Skimming
  3. Penetration Pricing
  4. Cost Plus
  5. Value-based Pricing
  6. Behavioral Pricing

Crystal Suetterlin hosts this episode and shares the advantages, disadvantages and the application of behavioral economics to each pricing strategy.

  continue reading

90 episodes

Artwork
iconShare
 
Manage episode 250071853 series 1465542
Content provided by Clicksuasion Labs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Clicksuasion Labs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Clicksuasion's Pricing Matrix includes six pricing methodologies.

  1. Competitive Pricing
  2. Price Skimming
  3. Penetration Pricing
  4. Cost Plus
  5. Value-based Pricing
  6. Behavioral Pricing

Crystal Suetterlin hosts this episode and shares the advantages, disadvantages and the application of behavioral economics to each pricing strategy.

  continue reading

90 episodes

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