Best Bizdev Podcasts (2025)

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The Pipeline Graveyard: Bringing Cold Leads Back to Life 41:02

Play Pause

10d ago41:02

41:02

Your CRM is haunted. Not by ghosts...but by cold leads, stalled proposals, and “maybe next quarter” conversations that never saw the light of day. In this episode, John and Mark take you on a guided tour of the Pipeline Graveyard—where dead deals lurk, and second chances await. Despite the Halloween theme, this one’s evergreen. Because let’s be hon…

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Partner Involvement in Sales and Marketing: What Could Go Wrong? 37:38

25d ago37:38

37:38

Go ahead, put all of BD on the shoulders of your most expensive asset. What could possible go wrong? In this episode, John and Mark explore the pros and cons of partner involvement in business development. They look at the benefits and drawbacks of a firm partner's role in both marketing and sales. Identify actionable strategies for helping your fi…

1
Listen Up! Create Stronger Client Bonds With Empathy and Understanding 41:02

1M ago41:02

41:02

"You can make more friends in two months by becoming interested in other people than you can in two years by trying to get other people interested in you." - Dale Carnegie In this episode, Mark and John explore the importance of understanding clients better than they understand themselves. The conversation focuses on how actively listening to under…

1
Quit Your Pitching! How NOT to do Social Selling 37:39

2M ago37:39

37:39

Before you pitch slap that prospect, listen to this episode. John and Mark tear down some terrible 'pitch slaps' from their LinkedIn DMs and offer a better way to approach social media. Shift your social media marketing from spammy sales tactics to authentic relationship-building. Listen to this episode to learn more. CHAPTERS: 00:00 Welcome 00:59 …

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Billion-Dollar Business Tactics: Perry Belcher on AI, Positioning, and Disruptive Growth 1:03:38

2M ago1:03:38

1:03:38

I recently had the pleasure of diving deep with Perry Belcher, an entrepreneurial legend and self-proclaimed “curious tinkerer”, about a toolkit that’s not just changing marketing, but the very DNA of business strategy: pressure prompting with AI. Perry described this as one of his most powerful levers for idea generation, product positioning, and …

1
The 3 Buyer Archetypes: How to Engage With Each Role on the 'Buying Committee' 36:37

2M ago36:37

36:37

What kind of buyer did you talk to on your last sales call? When it comes to buying professional services, there is usually more than one buyer. Some refer to this as a 'buying committee.' So what different roles do each of these buyers play? How should you engage them? What should you watch out for? These are the kind of questions that John Tyrema…

1
Account Expansion: Unlock Revenue You Already Earned 40:27

3M ago40:27

40:27

Why expand existing accounts when you can chase new logos forever? 😵‍💫 On this episode, John and Mark break down the concept of 'account expansion' — growing revenue from existing client accounts: • The difference between upsell and cross-sell • 3 common mistakes firms make in account expansion • Identifying key decision-makers and organizational t…

1
Generative AI & Copyright: Infringement or Fair Use? Expert Panel Discussion 49:59

3M ago49:59

49:59

In this special episode, Peter moderates a compelling Digital Hollywood virtual session focused on AI and the law (in the world of media and entertainment). It's called "Generative AI Law: Let's Get Real - Is Copyright a Right or Does it Have Temporary Legal Status?" Panelists include Karen Chesley (Senior Litigation Counsel at The New York Times),…

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Generative AI & Copyright: Infringement or Fair Use? Expert Panel Discussion 49:59

3M ago49:59

49:59

In this special episode, Peter moderates a compelling Digital Hollywood virtual session focused on AI and the law (in the world of media and entertainment). It's called "Generative AI Law: Let's Get Real - Is Copyright a Right or Does it Have Temporary Legal Status?" Panelists include Karen Chesley (Senior Litigation Counsel at The New York Times),…

1
The AI Content Royalty Marketplace: Licensing & Rev Sharing (Expert "Insider" Discussion) 48:31

3M ago48:31

48:31

In this special episode, Peter moderatea a panel of all-star "insiders" at Digital Hollywood's virtual event - in a session titled "The AI Royalty Marketplace: Licensing, Monetization & Revenue Share". It is a panel that discusses critical "insider" information not available elsewhere, including pricing for video used for AI training. Panelists inc…

1
The AI Content Royalty Marketplace: Licensing & Rev Sharing (Expert "Insider" Discussion) 48:31

3M ago48:31

48:31

In this special episode, Peter moderatea a panel of all-star "insiders" at Digital Hollywood's virtual event - in a session titled "The AI Royalty Marketplace: Licensing, Monetization & Revenue Share". It is a panel that discusses critical "insider" information not available elsewhere, including pricing for video used for AI training. Panelists inc…

1
Digital Marketing Strategy for Consulting Firms 31:58

3M ago31:58

31:58

For consulting firms that have exhausted their network and the referral well has run dry, a digital marketing strategy is essential to attract new clients. But how? In this episode, Mark and John walk through a step-by-step framework perfect for experts and firms who need to reach a broader audience to generate new business opportunities. This does…

1
H.I. v. A.I. - One Emotes, The Other Mimics 10:30

3M ago10:30

10:30

This episode discusses Peter Csathy's latest musing about H.I. v. A.I. in the Arts and overall creative process -- with H.I. referring to Human Intelligence and the critical role of moment-in-time human emotion in the Artist's creative journey and resulting creative works (emotion that AI may be able to mimic, but never authentically capture). H.I.…

1
H.I. v. A.I. - One Emotes, The Other Mimics 10:30

3M ago10:30

10:30

This episode discusses Peter Csathy's latest musing about H.I. v. A.I. in the Arts and overall creative process -- with H.I. referring to Human Intelligence and the critical role of moment-in-time human emotion in the Artist's creative journey and resulting creative works (emotion that AI may be able to mimic, but never authentically capture). H.I.…

1
Selling or Serving: Is Your Firm Truly Client-Centric? 37:21

4M ago37:21

37:21

Professional Services. It's in the name. If you're in professional services, you're in the business of SERVING clients. On this episode of Breaking BizDev, John and Mark take a look at the transformative power of adopting a client-centric mindset in marketing and sales activities. Listen to this episode and you'll hear: From selling to serving—an o…

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EMERGENCY POD: Kadrey v. Meta's "Fair Use" Decision - Don't Believe The Tech Bro Hype, Copyright Owners Are The Big Winners 28:00

4M ago28:00

28:00

In this emergency podcast episode, Peter Csathy's co-hosts discuss the second ground-breaking AI copyright "fair use" decision in the past two days - this time Judge Vince Chhabria's in Kadrey v. Meta (from the same federal district court in Northern California in which Judge William Alsup sits, and who decided "fair use" in Bartz v. Anthropic). Th…

1
EMERGENCY POD: Kadrey v. Meta's "Fair Use" Decision - Don't Believe The Tech Bro Hype, Copyright Owners Are The Big Winners 28:00

4M ago28:00

28:00

In this emergency podcast episode, Peter Csathy's co-hosts discuss the second ground-breaking AI copyright "fair use" decision in the past two days - this time Judge Vince Chhabria's in Kadrey v. Meta (from the same federal district court in Northern California in which Judge William Alsup sits, and who decided "fair use" in Bartz v. Anthropic). Th…

1
On "AI & Entrepreneurship" - Interview with Peter Csathy 42:51

4M ago42:51

42:51

Host Peter Csathy was recently interviewed by Robert Milazzo who is a professor, creator and founder of The Modern School of Film — an educational studio that has produced hundreds of masterclasses and educational events to explore the intersections of community, craft and culture. Our topic? “AI Entrepreneurship.” It’s a wide-ranging discussion th…

1
On "AI & Entrepreneurship" - Interview with Peter Csathy 42:51

4M ago42:51

42:51

Host Peter Csathy was recently interviewed by Robert Milazzo who is a professor, creator and founder of The Modern School of Film — an educational studio that has produced hundreds of masterclasses and educational events to explore the intersections of community, craft and culture. Our topic? “AI Entrepreneurship.” It’s a wide-ranging discussion th…

1
Emergency Pod: First "Fair Use" Ruling In GenAI Case - What It All Means 13:37

4M ago13:37

13:37

In this emergency episode, AI/media expert Peter Csathy's co-hosts discuss his just-posted written analysis of the first federal Judge's ruling on the critical issue of "fair use" in the context of generative AI. The decision was just handed down by Judge Alsup in the Northern District of California - and Csathy read and analyzed the full decision …

1
Emergency Pod: First "Fair Use" Ruling In GenAI Case - What It All Means 13:37

4M ago13:37

13:37

In this emergency episode, AI/media expert Peter Csathy's co-hosts discuss his just-posted written analysis of the first federal Judge's ruling on the critical issue of "fair use" in the context of generative AI. The decision was just handed down by Judge Alsup in the Northern District of California - and Csathy read and analyzed the full decision …

1
New York's New AI "Synthetic Performer" Disclosure Law - Exposed! 18:08

4M ago18:08

18:08

Last week, just in time for Cannes Lions 2025 — the most important advertising industry soiree of the year — New York’s legislature passed a groundbreaking new law that requires advertisers (and those who create those ads) to conspicuously disclose when an AI-generated “synthetic human” is used in ads. SAG-AFTRA called New York’s new law “a histori…

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New York's New AI "Synthetic Performer" Disclosure Law - Exposed! 18:08

4M ago18:08

18:08

Last week, just in time for Cannes Lions 2025 — the most important advertising industry soiree of the year — New York’s legislature passed a groundbreaking new law that requires advertisers (and those who create those ads) to conspicuously disclose when an AI-generated “synthetic human” is used in ads. SAG-AFTRA called New York’s new law “a histori…

1
The Psychology of Familiarity: Building Trust with Mere Exposure 35:40

4M ago35:40

35:40

*Trust* is what wins new business in professional services...but your ideal clients can't trust you if they don't *like* you, and they can't like you if they don't *know* about you. On this episode of Breaking BizDev, John and Mark break down "the mere exposure effect," also referred to as the "familiarity bias" and how firms and experts can take a…

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Hollywood Finally Joins The AI Copyright Fight! (Disney/NBCU Sue Midjourney) 19:24

4M ago19:24

19:24

Last week, host Peter Csathy called for Hollywood studios to finally cast aside their silence and join the AI copyright fight - to loudly voice the creative community's concerns about AI developers using their copyrighted works without consent and compensation. And two days later, Disney and NBCUniversal finally did - they sued generative image AI …

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Hollywood Finally Joins The AI Copyright Fight! (Disney & NBCU Sue Midjourney) 19:24

4M ago19:24

19:24

Last week, host Peter Csathy called for Hollywood studios to finally cast aside their silence and join the AI copyright fight - to loudly voice the creative community's concerns about AI developers using their copyrighted works without consent and compensation. And two days later, Disney and NBCUniversal finally did - they sued generative image AI …

1
Hollywood's "Fair Use" AI Knockout Punch. Coming Soon? 34:40

5M ago34:40

34:40

Peter Csathy's synthetic co-hosts discuss Csathy's most recent article that discusses and analyzes where things stand in the current AI copyright infringement / "fair use" battle royale that is playing out between media and big tech companies in the federal courts. Csathy lays out the current state of affairs -- how federal courts have already deci…

1
Hollywood's "Fair Use" AI Knockout Punch. Coming Soon? 34:40

5M ago34:40

34:40

Peter Csathy's synthetic co-hosts discuss Csathy's most recent article that discusses and analyzes where things stand in the current AI copyright infringement / "fair use" battle royale that is playing out between media and big tech companies in the federal courts. Csathy lays out the current state of affairs -- how federal courts have already deci…

1
Monthly Recurring Revenue: Predictability for You AND Your Clients 35:44

5M ago35:44

35:44

Say goodbye to feast and famine. In this episode of Breaking BizDev, John Tyreman and Mark Wainwright tackle the elusive concept of monthly recurring revenue (MRR) for professional services firms. Tired of the roller coaster of income highs and lows? We unpack why MRR isn't just for SaaS companies and how your firm can apply it to smooth out those …

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What's Broken About BizDev in Accounting? + 2025 AAM Summit Recap 40:49

5M ago40:49

40:49

In this episode of Breaking BizDev, John and Mark dive into the complexities of business development within the accounting industry, like the steep challenges of differentiation, pricing models, and the annual scramble leading up to tax day. John shares his extensive experience with accounting firms and highlights insights gathered from the 2025 As…

1
Your Next Proposal? It's a Trap! 34:15

6M ago34:15

34:15

Welcome back to another episode of Breaking BizDev. Join hosts John Tyreman and Mark Wainwright as they dive into why proposals often fail and what you can do to improve them. From the self-diagnosis of client's needs to the common mistakes in crafting and submitting proposals, this episode provides actionable insights and tips. Whether you're a se…

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Free vs Paid Offers: Crafting an Effective Lead Generation Strategy 30:16

6M ago30:16

30:16

Lead generation is a major challenge for many professional services firms. In this episode of Breaking Biz Dev, Mark and John break down possibly the most critical element of lead generation: your offer strategy. What value are you offering? And what’s the call to action? In this episode, you’ll hear: The roles of free vs paid offers in lead genera…

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3 (Really) Bad Reasons to Hire a Rainmaker 29:48

6M ago29:48

29:48

In this episode of Breaking Biz Dev, John and Mark take the Rainmaker model out to the alley for a well-deserved beatdown, highlight three (really) bad reasons to hire a rainmaker. In this episode, you’ll hear: What is a ‘Rainmaker’ anyway? Various ways firms organize their sales functions How buyers evaluate professional services firms Really bad …

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OpenAI & Studio Ghibli: Yes, "Style" Can Be Infringed 12:12

7M ago12:12

12:12

This episode features a discussion of the great debate that is front and center now about OpenAI's new image generator, and how it's being widely used by users around the world to create anime art based on the "style" of famed anime artist Hayao MIyazaki. Many creative artists find what OpenAI is enabling to be infringing Miyazaki's works. But Open…

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OpenAI & Studio Ghibli: Yes, "Style" Can Be Infringed 12:12

7M ago12:12

12:12

This episode features a discussion of the great debate that is front and center now about OpenAI's new image generator, and how it's being widely used by users around the world to create anime art based on the "style" of famed anime artist Hayao MIyazaki. Many creative artists find what OpenAI is enabling to be infringing Miyazaki's works. But Open…

1
AI Search: A "Code Red" for All Websites (96% Less Referrals!) 11:57

7M ago11:57

11:57

Host Peter Csathy's "synthetic" co-hosts discuss a sobering reality that faces all websites (not just media publishers and entertainment companies). For general purpose search, consumers increasingly turn to conversational AI chatbots like OpenAI’s ChatGPT, Google’s Gemini, and Anthropic’s Claude — as well as to more utilitarian AI search engines l…

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AI Search: A "Code Red" for All Websites (96% Less Referrals!) 11:57

7M ago11:57

11:57

Host Peter Csathy's "synthetic" co-hosts discuss a sobering reality that faces all websites (not just media publishers and entertainment companies). For general purpose search, consumers increasingly turn to conversational AI chatbots like OpenAI’s ChatGPT, Google’s Gemini, and Anthropic’s Claude — as well as to more utilitarian AI search engines l…

1
Creating a Sales Call Plan: Frameworks, Templates, and a Real-World Example 35:11

7M ago35:11

35:11

Proper planning prevents poor performance. Say that 10 times fast. In this episode, John and Mark break down the elements of an effective sales call plan, sharing insights from real-world experiences and highlighting the importance in driving better business outcomes. They walk through the crucial elements that make up an effective call plan and em…

1
Is Thomson Reuters' Copyright Win A Fatal Blow to "Fair Use"? 57:29

7M ago57:29

57:29

Host Peter Csathy recently was a guest on Ricky Sutton's "Future Media" podcast to discuss the recent rejection of "fair use" as a defense to AI training infringement by the federal judge in Thomson Reuters v. Ross Intelligence. Peter discusses all the relevant business and legal issues that arise in the context of generative AI scraping of copyrig…

1
Is Thomson Reuters' Copyright Win A Fatal Blow to "Fair Use"? 57:29

7M ago57:29

57:29

Host Peter Csathy recently was a guest on Ricky Sutton's "Future Media" podcast to discuss the recent rejection of "fair use" as a defense to AI training infringement by the federal judge in Thomson Reuters v. Ross Intelligence. Peter discusses all the relevant business and legal issues that arise in the context of generative AI scraping of copyrig…

1
Is 100% "Ethically Sourced" Generative AI Possible? 10:28

7M ago10:28

10:28

In this episode, Peter Csathy's "synthetic" co-hosts discuss his most recent article that asks the provocative question, "Is 100% ethically sourced generative AI even possible?" Csathy's article lays out both sides of the argument - those who say it is possible (and must be done via content licensing), and those who simply believe it's too daunting…

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Is 100% "Ethically Sourced" Generative AI Possible? 10:28

7M ago10:28

10:28

In this episode, Peter Csathy's "synthetic" co-hosts discuss his most recent article that asks the provocative question, "Is 100% ethically sourced generative AI even possible?" Csathy's article lays out both sides of the argument - those who say it is possible (and must be done via content licensing), and those who simply believe it's too daunting…

1
Shape the Future of Breaking BizDev: Share Your Feedback Today 6:41

7M ago6:41

6:41

Send us your feedback in this 3-min survey and help shape the future of Breaking BizDev. Is there a topic you want us to cover? Are there different segments or formats we should consider? What’s your preferred way to listen? Let us know! In this short bonus episode, John and Mark share some early feedback from the listener survey, and how you can p…

1
Does AI Dumb Down Creativity? 11:47

7M ago11:47

11:47

This discussion focuses on host Peter Csathy's latest feature article of the same name, which explores whether AI can ever create truly "original" and groundbreaking Art without humans controlling it as a tool to their own human creation. The discussion focuses on what uniquely makes human "creation" divine and unmatchable by AI content generation.…

1
Does AI Dumb Down Creativity? 11:47

7M ago11:47

11:47

This discussion focuses on host Peter Csathy's latest feature article of the same name, which explores whether AI can ever create truly "original" and groundbreaking Art without humans controlling it as a tool to their own human creation. The discussion focuses on what uniquely makes human "creation" divine and unmatchable by AI content generation.…

1
Don’t Boil the Ocean: The Paradox of Focus, Specialization, and Positioning 32:11

7M ago32:11

32:11

Turn your firm into a trusted and respected leader in your niche. In this episode, John and Mark explore how firms can not only effectively differentiate against competitors, but actually how to apply that differentiation in their marketing and sales activities. In this conversation, we cover: The nuanced differences between focus, specialization, …

1
Conversation with Eric Shamlin, Creator of Iconic AI-Generated "Holidays" Coke Ad 24:45

8M ago24:45

24:45

Host Peter Csathy recently was a featured speaker at ThinkLA’s big AI-focused event (ThinkLA serves marketing and media executives). Peter invited CEO Eric Shamlin of production company Secret Level to join him. Shamlin and his team created the iconic AI-generated “Holidays Are Coming” Coke ad that became THE marketing story this past December. In …

1
Conversation with Eric Shamlin, Creator of Iconic AI-Generated "Holidays" Coke Ad 24:45

8M ago24:45

24:45

Host Peter Csathy recently was a featured speaker at ThinkLA’s big AI-focused event (ThinkLA serves marketing and media executives). Peter invited CEO Eric Shamlin of production company Secret Level to join him. Shamlin and his team created the iconic AI-generated “Holidays Are Coming” Coke ad that became THE marketing story this past December. In …

1
How Courts Will Assess Damages In Generative AI Copyright Cases 13:27

8M ago13:27

13:27

In this episode, based on Peter Csathy's article of the same name, Peter's "synth" hosts discuss the central issue of remedies and damages for winning rights-holders in generative AI copyright cases -- and, relatedly, how the courts will even begin to assess monetary damages in a world where the relevant “harm” caused by an entire internet’s worth …

1
How Courts Will Assess Damages In Generative AI Copyright Cases 13:27

8M ago13:27

13:27

In this episode, based on Peter Csathy's article of the same name, Peter's "synth" hosts discuss the central issue of remedies and damages for winning rights-holders in generative AI copyright cases -- and, relatedly, how the courts will even begin to assess monetary damages in a world where the relevant “harm” caused by an entire internet’s worth …