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Tracie Patterson Podcasts

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You didn’t become an entrepreneur to grin and bear your way through your business and life, did you? Well, allow me to demystify business and join me weekly on Digital Business Your Way, a podcast about the true stories and insider secrets of online entrepreneur life. I'm your host, Tracie Patterson, and it's my mission to pull back the curtain on building a sustainable business so you can create the impact in life you’re seeking.
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Beginners Guide to Design Thinking

Lucy Patterson & Tracy Sharp

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Welcome to A Beginner's Guide to Design Thinking, the perfect podcast for curious souls eager to harness the power of design thinking to level up their business and personal life. Join your hosts - Lucy Patterson and Tracy Sharp - two Northern lasses passionate about helping people like you disrupt the status quo. We’re here to boost your business performance while reigniting your zest for life. No "but we've always done it that way" excuses allowed! We'll guide you through the process of fi ...
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Skaterade

Jasmine & Mack

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When two thirty something touchy feely roller skaters get together, what do you get? Skaterade! A podcast where we interview Roller Skaters! Skaterade is here to unpack all the feels of being on eight wheels. Jasmine and Mack dig deep with a new skater every episode to uncover how skating impacts our bodies and minds and how we skaters show up in community with the aim to deepen the connection we have to one another as skaters regardless of skating discipline.
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In this episode, Claudia Radiven and Saeed Khan spoke with Professor John Holmwood about the UK’s Prevent policy, part of the Counter Terror Strategy concerned with radicalisation. We discussed the trajectory of Prevent from its beginnings where it focussed on community cohesion, to changes between 2011 and 2015 after the Trojan Horse Scandal in Bi…
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You’ve probably heard the advice: “Just scale.” But what if the reason your business feels stuck has nothing to do with your offers — and everything to do with what’s beneath them? In this AMA-style solo episode, Tracie breaks down the truth about business foundations — what actually matters before you grow, and why skipping the “boring” parts keep…
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In the long and dramatic annals of British history, no transition from one monarch to another has been as fraught and consequential as that which ended the Tudor dynasty and launched the Stuart in March 1603. At her death, Elizabeth I had reigned for 44 turbulent years, facing many threats, whether external from Spain or internal from her cousin Ma…
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It is common to define Europe by its democratic, scientific, religious, and cultural traditions. But in What is European? On Overcoming Colonial and Romantic Modes of Thought (Amsterdam UP, 2025), Dag Nikolaus Hasse argues that the search for Europe's essence has taken a troubling turn. He shows that many traditional ideas about Europe are cultural…
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Today’s guest is Jenny Mann, who has a new book titled The Trials of Orpheus: Poetry, Science, and the Early Modern Sublime (Princeton University Press, 2021). Jenny is Professor in both New York University’s English Department and the Gallatin School, and her work has been supported by the Mellon Foundation and the Folger Shakespeare Library. She …
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Dr. Georgios Giannakopoulos, Lecturer in Modern History at City St. George's, University of London, is the author of The Interpreters: British Internationalism and Empire in Southeastern Europe, 1870-1930 (Manchester University Press, 2025). The book offers a new interpretation of the cultural and intellectual exchanges between Britain and Southeas…
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The Brontës and the Fairy Tale (Ohio UP, 2024) by Dr. Jessica Campbell is the first comprehensive study devoted to the role of fairy tales and folklore in the work of Charlotte, Emily, Anne, and Branwell Brontë. It intervenes in debates on genre, literary realism, the history of the fairy tale, and the position of women in the Victorian period. Bui…
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The dynamic and interconnected ways Afghans and Iranians invented their modern selves through literature. Contrary to the presumption that literary nationalism in the Global South emerged through contact with Europe alone, Reading Across Borders: Afghans, Iranians, and Literary Nationalism (University of Texas Press, 2024) demonstrates how the cult…
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In Belfast, good fences can make for bad neighbors. David Cunningham ( Wash U. sociologist, author of There’s Something Happening Here and Klansville, U.S.A and frequent RTB visitor) joins John to speak about the Troubles and their aftermath with the brilliant Northern Irish novelist/essayist/memoirist Glenn Patterson. His fiction includes The Inte…
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You can’t scale chaos. In this solo episode, I’m pulling back the curtain on the four true stages of business — Build, Grow, Stabilize, and Scale — and why so many entrepreneurs stay stuck looping between them. Because when results stop matching your effort, it’s not usually your marketing or mindset that’s broken… it’s your foundation. This episod…
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Was Britain’s industrial revolution the result of its machines, which produced goods with miraculous efficiency? Was it the country’s natural abundance, which provided coal for its engines, ores for its furnaces and food for its labourers? Or was it Britain’s colonies, where a brutalized enslaved workforce produced cotton for its factories? In Ruth…
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Focusing on India between the early nineteenth century and the First World War, Colonial Terror explores the centrality of the torture of Indian bodies to the law-preserving violence of colonial rule and some of the ways in which extraordinary violence was embedded in the ordinary operation of colonial states. Although enacted largely by Indians on…
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In September 1666, a fire sparked in a bakery on Pudding Lane grew until it had destroyed four-fifths of central London. The rebuilding efforts that followed not only launched the careers of some of London’s most famous architects, but also transformed Londoners’ relationship to their city by underscoring the ways that people could shape a city’s s…
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We’ve all heard it: “You just need to show up more on social media.” But what if visibility didn’t have to mean constant posting, daily stories, or living inside the algorithm? In this conversation with Kylie Kelly—email marketing strategist, host of The Email Growth Show, and creator of top online events—we’re unpacking what it actually means to g…
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Beginning in the late nineteenth century, British companies used the resources of empire to create an imperial oil industry that controlled 20% of global oil reserves by 1939 and allowed for the movement of capital and labor between regions and companies. The imperial oil complex encompassed colonies—Burma and Trinidad—and dependent states-Iraq and…
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In this episode, Tracy Sharp discusses two influential books in the realm of design thinking: 'The Design of Everyday Things' by Don Norman and 'Designing Your Life' by Dave Evans and Bill Burnett. Tracy emphasises the importance of understanding user behavior in design and how design thinking principles can be applied to career development. The co…
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In this mini-episode, Lucy Patterson explores the themes of design thinking, creativity, and the importance of embracing the messy middle in life and business. She reviews two impactful books, 'Tiny Experiments' by Anne Laure Le Cunff, and 'The Fax Club Experiment', by David Hieatt & The 32; sharing insights on how small, iterative actions can lead…
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As the First World War drew to a close and regimes began to collapse across Europe, British officials plotted a daring campaign to send an unlikely band of maverick soldiers, diplomats and spies to the chaotic region around the Caspian Sea. Their mission: to block the advance of the Turks, to hold back the rising Bolsheviks and prevent a Turkish-in…
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Between the First and Second World Wars, activists across the British Empire began to think about what their homes might look like as independent nations, rather than colonies subject to the control of London. Sometimes, these thinkers found refuge and common cause in others elsewhere in the Empire–such as between India and Egypt, , as Erin O’Hallo…
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You know that feeling when you’re checking all the boxes— Taking the courses, showing up for your business, keeping the income flowing… ...but something still feels stuck? Like no matter how much you do, nothing is really moving the way you hoped it would? This episode was born out of a coaching conversation that’s happening everywhere lately. A se…
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The European left seemed to be in rude health during the 1970s. Never had so many political parties committed to representing the working class been in power simultaneously across the continent. New forms of mobilisation led by female, immigrant, and young wage-earners seemed to reflect the growing strength of the workers' movement rather than its …
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Lady Charlotte Schreiber, Extraordinary Art Collector (Lund Humphries, 2025) emphasises Lady Charlotte Schreiber (1812-1895) — also known as Lady Charlotte Guest, née Bertie — as one of the most significant women in the history of collecting. An extraordinary collector, historian and philanthropist, Charlotte subverted gendered norms and challenged…
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Following the British conquest of Ottoman Palestine, Jews across the British Empire—from Jerusalem to Johannesburg, London to Calcutta—found themselves at the heart of global Jewish political discourse. As these intellectuals, politicians, activists, and communal elites navigated shifting political landscapes, some envisioned Palestine as a British…
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In 1831, the India Gazette wrote about a group of radical young thinkers that it credited for an upheaval in social and religious politics in Calcutta. These were the Young Bengal, the proteges of Henry Derozio of Hindu College. These thinkers, according to Rosinka Chaudhuri, were India’s first radicals, trying to reshape Indian politics as it came…
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The American-born folklorist and musician Margaret Fay Shaw’s passion for the Hebrides led her to the island of South Uist in 1929 and then to Canna in 1935 as the wife of the eminent folklorist John Lorne Campbell. Her extraordinary work in documenting and preserving traditional Gaelic songs and customs remains a vital resource for understanding H…
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Early modern London has long been recognised as a centre of religious diversity, yet the role of the home as the setting of religious practice for all faiths has been largely overlooked. In contrast, Birth, Death, and Domestic Religion in Early Modern London (Cambridge UP, 2025), Dr. Emily Vine offers the first examination of domestic religion in L…
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The Black Death that arrived in the spring of 1348 eventually killed nearly half of England's population. In its long aftermath, wages in London rose in response to labor shortages, many survivors moved into larger quarters in the depopulated city, and people in general spent more money on food, clothing, and household furnishings than they had bef…
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In Scotland’s Sacred Goddess: Hidden in Plain Sight (Luath Press, 2025), Stuart McHardy delves into the rich tapestry of pre-Christian Scottish beliefs, uncovering the enduring presence of ancient mythologies in today’s landscape. Long before the arrival of Christian monks, the Scots revered a pantheon of deities, with the Cailleach Goddess at its …
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Conspiracy, mutiny and liberation on America’s waterfront by the award-winning author of The Slave Ship. Freedom Ship: The Uncharted History of Escaping Slavery by Sea (Penguin Group, 2025) is a gripping history of stowaway slaves and the vessels that carried them to liberty. Up to 100,000 fugitives successfully fled the horrors of bondage in the A…
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Do you know the legends of the giants who ruled England before the first human kings? What about the demon dog Black Shuck who terrorized sixteenth-century Norfolk? Or the many times the Devil has tried to get his way before being outwitted by everyday people? England’s historic counties are overflowing with folklore, and this collection of 39 stor…
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What’s actually changing with SEO in the age of AI—and what do health pros and service providers need to do about it? In this episode, I’m joined by Jess Freeman, award-winning web designer for fitness and wellness professionals, host of the BrandWhys podcast, and the founder of Jess Creatives. She’s been building strategic, no-fluff websites for o…
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In this episode Lucy and Tracy explore the multifaceted nature of innovation, emphasising the importance of iterative processes, understanding customer needs, and the role of design thinking in creating impactful solutions. They discuss concepts like painstorming and jobs to be done, highlighting how small changes can lead to significant value. The…
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Ecological and political instability have time and again emerged as catalysts for risky development projects along India's south-west coastline. In An Encroaching Sea: Nature, Sovereignty and Development at the Edge of British India, 1860-1950 (Cambridge UP, 2024) Devika Shankar probes this complicated relationship between crisis and development th…
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The Social Railway and Its Workers in Europe’s Modern Era, 1880-2023: Moments of Fury, Ramparts of Hope (Bloomsbury, 2025) by Dr. David Welsh examines the evolution of rail transport and a number of railway workforces across Europe in the modern era, from around 1880 to 2023. Each chapter explores how, within the context of a social railway, rail w…
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What do children believe in? In Growing Up Godless: Non-Religious Childhoods in Contemporary England (Princeton UP, 2025) Anna Strhan, a Reader in the Department of Sociology at the University of York and Rachael Shillitoe, a senior social scientist in the UK civil service and honorary fellow in the Department of Sociology at the University of York…
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Cecil John Rhodes became one of the most influential people in the history of the British Empire. He made a fortune in South Africa by leading the world's most important diamond mining company, De Beers, as well as a gold-mining concern called Consolidated Gold Fields. While he was a busy entrepreneur, he was also a member of the Cape Colony's legi…
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Radical Thinking: How to See the Bigger Picture (Swift Press, 2024) is a book about how you view the world. It's about the things that shape your thoughts, from what you notice and how you interpret it, to what you assume, believe and want. It's also about how, if you think in a radical way, you can look beyond your limited view of the world to see…
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A North American Tour Journal 1824-1825: The Making of a Prime Minister (Sutton Publishing, 2025) follows Edward Stanley's 1824-25 journey through North America, a formative tour that profoundly shaped his political ideals. In July 1824, Edward Geoffrey Smith Stanley arrived in New York City at the end of a month-long voyage from Liverpool. The you…
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You’re Not Avoiding Data Because You’re Lazy — It Feels Unsafe (And What to Do Instead) You know that thing where you avoid looking at your numbers and just hope for the best? Yeah, same. But what if the issue isn’t that you’re not a “numbers person”—what if it’s actually business trauma in disguise? In this episode, I’m sitting down with data stra…
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The years between 1744 and 1757 were a testing time for the British government as political unrest at home exploded into armed rebellion, whilst on the continent French armies were repeatedly victorious. Providing an analytical narrative, supported by thematic chapters, this book examines the relationship between Britain's politics and foreign poli…
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In Containing Decolonization: British Imperialism and the Politics of Race in Late Colonial Burma (Manchester University Press, 2025), historian Matthew Bowser examines British imperialism in late colonial Burma (from roughly 1929 to 1948) to study how imperialists attempted to protect their strategic and economic interests after decolonization: th…
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Witches – whether broomstick-riding spell-casters or Wiccan earth-worshippers – have been culturally relevant for centuries. For centuries, too, belief in the potency of witchcraft has been debated, accused witches have been hunted and punished, and film and TV productions have brought the witch and the witch-hunter to big and small screens. But wh…
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The First King of England: Æthelstan and the Birth of a Kingdom (Princeton University Press, 2025) by Professor David Woodman is a foundational biography of Æthelstan (d. 939), the early medieval king whose territorial conquests and shrewd statesmanship united the peoples, languages, and cultures that would come to be known as the “kingdom of the E…
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In the long eighteenth century, as Britain grappled with the aftermath of the 1707 Acts of Union and consolidated a global empire, Welsh ‘Cambro-Britons’ developed a movement of cultural awakening, reinventing their traditions for a new age. Amid profound local, national and imperial transformations, Welsh authors and activists sought to reimagine …
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How did ordinary people live in Tudor England? This unique history unearths the ways they died to find out. Uncovering thousands of coroners' reports, An Accidental History of Tudor England: From Daily Life to Sudden Death (Hachette UK, 2025) explores the history of everyday life, and everyday death, in a world far from the intrigues of Hampton Cou…
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South Asia, the British Empire, and the Rise of Classical Legal Thought: Toward a Historical Ontology of the Law (Oxford UP, 2024) considers the legal history of colonial rule in South Asia from 1757 to the early 20th century. It traces a shift in the conceptualization of sovereignty, land control, and adjudicatory rectification, arguing that under…
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My guest today is Anders M. Greene-Crow. Anders teaches at the Woods College of Advancing Studies and is a former Professor of English at Boston College. More recently, Anders has been preparing for the New York state bar exam, while also co-hosting the podcast “Say Podcast and Die!,” about R.L. Stine’s book series, Goosebumps. Today, we are discus…
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