Season 2 Is Here—And It’s Time to Burn the Rulebook on What Should Work in Business

Welcome to Season 2 of Digital Business Your Way! 🎉

If you’re here, you already know—online business is changing FAST. And if 2024 left you scratching your head wondering why your go-to strategies aren’t hitting like they used to, you’re not alone.

This season, we’re doubling down on business that works for YOU—your style, your energy, your way. No more copy-and-paste tactics that feel misaligned. No more forcing strategies that don’t fit.

And today? We’re kicking things off with a big question: Is it time to burn the rulebook on what should work in business?

🔥 Why even seven- and eight-figure entrepreneurs are questioning their next move

🔥 The hard truth about old-school strategies (and why they’re breaking now)

🔥 What’s really changing in our industry—and how to stay ahead

🔥 The surprising shift in digital courses vs. coaching (and what it means for your offers)

🔥 Why selling in 2025 is ALL about connection and customization

If you’ve been feeling the shift, this episode is for you. And trust me—you’re not crazy, and you’re definitely not alone.

Resources & Links:

• Your Launch Style – Build a launch strategy that fits YOU: https://www.traciepatterson.com/interest_yls
• Boost the Value of Your Offer in a Day – Elevate your offer without starting from scratch: https://www.traciepatterson.com/boostoffervalue
• Micro-Actions for Sales Momentum – Small steps that drive big results: https://www.traciepatterson.com/micro

• Work with Me: https://www.traciepatterson.com/connect
• Ask Me Anything About Business: https://traciepatterson.com/ama
• Turn your content into cash—grab the free 5-step guide now! 👉 https://traciepatterson.com/micro-freebie
• Connect on Social: https://www.instagram.com/thetraciepatterson

Music: ColourfulSounds

Podcast Editor: Maia McLachlan

Photo: WorkPlay Branding