Let's see life in different way.
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Onboarding Metrics Podcasts
Talking #MobileFirst #MobileOnly #Deep Linking and #Mobile Growth. We cover Linking (Deep Links, Deferred Deep Links, Contextual Links), the platforms that support them (iOS, Android, Facebook, Twitter...), and Mobile Growth strategies (onboarding, organic user growth, virality, app store optimization and more...). Answering questions from Twitter #AskAlex @branchmetrics
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Customer onboarding in B2B SaaS is changing fast, but the resources for onboarding teams? Not so much. That's why we're kicking off Onboarding Therapy, a podcast that tackles the real challenges onboarding teams face every day.
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We empower business advisors to transform businesses. This podcast is your source for information and news you need for your accounting, bookkeeping, or tax practice. Don’t forget to check out ScalingNewHeights.com for information about our conference in June. And if you subscribe to this podcast, we will have a special registration offer just for you coming up soon. For more information, please visit https://www.woodard.com/podcast
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Growth In Reverse is the must-listen podcast for anyone serious about growing an email list and turning a newsletter into a thriving business. Hosted by Chenell Basilio and Dylan Redekop, two leading voices in the newsletter space, this show pulls back the curtain on how today’s top newsletter operators actually grow and make money. Episodes include deep-dive teardowns of the strategies behind the most successful newsletters. You’ll hear how creators like Justin Welsh, Codie Sanchez, Sahil B ...
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This podcast is built for decision makers at midmarket companies who want to maximize the value of Microsoft 365, Teams, SharePoint, and Dynamics. Hosted by the experts at VisualSP, each episode explores how Just-in-Time Learning, the practice of delivering help and training exactly when users need it, can accelerate digital adoption, improve user productivity, and support long-term digital transformation goals. What you'll learn: 💡 In-Context Training Strategies Learn how to deliver on-scre ...
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Happy Customers is about why making customer successful - and ultimately happy customers is more important than ever before. Over the course of this series we’re going to explore what people inside some of the world's top companies are really doing everyday to go beyond the metrics and numbers on the balance sheet, collaborate across their entire organization, and truly invest in making their customers successful.
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The Breakthrough Hiring Show: Recruiting and Talent Acquisition Conversations
James Mackey: Recruiting, Talent Acquisition, Hiring, SaaS, Tech, Startups, growth-stage, RPO, James Mackey, Diversity and Inclusion, HR, Human Resources, business, Retention Strategies, Onboarding Process, Recruitment Metrics, Job Boards, Social Media Re
Welcome to The Breakthrough Hiring Show! We are on a mission to help leaders make hiring a competitive advantage. Join our host, James Mackey, and guests as they discuss various topics, with episodes ranging from high-level thought leadership to the tactical implementation of process and technology. You will learn how to: - Shift your team’s culture to a talent-first organization. - Develop a step-by-step guide to hiring and empowering top talent. - Leverage data, process, and technology to ...
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John Pyke is America's Sales & Peak Performance Authority. John is an author, co-author with Jack Canfield & Brian Tracy, professional speaker, international award-winning sales executive & expert helping companies achieve record sales revenue. The majority of his client's investments are linked to the achievement of their performance metrics. Learn how one company achieved a sales growth 7 TIMES their industry standard - growing to over $1B in sales. They were also ranked by Sales & Marketi ...
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The SowGrow Marketing Council is a membership organization comprised of executive-level marketing professionals who are interested in staying ahead of new developments and strategies in multiple areas of marketing. www.sowgrowpr.com/marketing-council
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Welcome to the Hire Power Radio Show, where entrepreneurs and business leaders learn to hire with confidence and precision. Hosted by Rick Girard, this show is your go-to resource for avoiding costly hiring mistakes and securing the right talent to drive your company’s success. We dive deep into hiring challenges each week, featuring candid conversations with top-performing rebel entrepreneurs, disruptors, and industry experts. Join us every Tuesday at noon (PT) on LinkedIn Live for actionab ...
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The LTC DON Chat is a podcast brought to you by the American Association of Post-Acute Care Nursing (AAPACN). Our experts and guest speakers cover the hottest topics and breaking news in long-term care nurse leadership.
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Want to learn more about Customer Success? On this Customer Success podcast we invite guests from all over the world to open up about their Customer Success strategies and provide you with tactical advice that you can use in your own organization to improve customer retention, increase solution adoption, expand upsell revenues, perfect your renewal processes and gain more advocates. Be sure to subscribe to our podcast to get notified when we upload a new podcast episode!
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Welcome to The Adapter’s Advantage: Breakthrough Moments that Lead to Success, the podcast that brings you insider stories of the moments that mattered—turning points on the sometimes rocky road to success. Our guests are leaders in sales, training, enterprise learning, and academia, who share how they’re adapting to the changing world. These interviews are informative, inspirational, and based on real-world experiences to help listeners learn how their organizations can adapt to change. The ...
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Episode 133 - From Floods to Foundations: Industry Heroes and Strategic Moves - The Woodard Report Podcast
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25:42On this episode of the Woodard Report podcast, Joe and Heather speak about the inspiring story of a former KPMG accountant who rescued over 165 people during catastrophic flooding in Texas, highlighting the human side of the profession. They also dive into Xero’s strategic $2.5 billion acquisition of Melio and what it signals for the future of acco…
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How CJ Gustafson Grew Mostly Metrics to 60k+ Subscribers & Multi‑Six‑Figures in Revenue
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53:43The Growth Vault is LIVE: https://growthinreverse.com/vault ---------------------------------------------------------------- “During my last year as a CFO, I made more money from my newsletter and podcast than my full-time job." — CJ Gustafson, Mostly Metrics We sit down with CJ Gustafson, former tech CFO and now full-time creator of two newsletter…
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Episode 132 - Metrics, Mayhem, and the Million-Dollar Wake-Up Call - The Woodard Report Podcast
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40:28On this episode of the Woodard Report podcast, Heather speaks with Brittany Brown about the painful lessons and courageous decisions that transformed her fast-growing firm, Ledger Gurus. Brittany shares how rapid expansion masked deep inefficiencies, ultimately resulting in nearly $1 million in lost profit, and how embracing accountability, data-dr…
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Turning a Niche Newsletter of 30k Subs Into a Full-Time Business
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1:01:21The Growth Vault is LIVE: https://growthinreverse.com/vault ---------------------------------------------------------------- “You don’t need to create for everyone. You need to create for the people who value you most — and they’ll carry your newsletter further than you think." — Matt Johansen, Vulnu.com We sat down with Matt Johansen, creator of t…
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Episode 131 - (Part 2 of 2) Counting Your Days, Claiming Your Agency - The Woodard Report Podcast
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33:01On this episode, Joe Woodard continues his conversation from the stage at Scaling New Heights 2025 for the annual practice advancement breakfast address. He shares a heartfelt message on living with agency through autonomy, aspiration, accountability, and authenticity, weaving in personal stories and lessons from leaders like Andy Stanley and Steph…
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How to Turn 1 Subscriber into 10: Get More Referrals With These Tactics
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36:28The Growth Vault is LIVE: https://growthinreverse.com/vault ---------------------------------------------------------------- “This is the underrated growth strategy every newsletter should be using.” What if every subscriber could turn into 10 more? In this episode of the Growth In Reverse podcast, Dylan and Chenell unpack one of the most underrate…
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Episode 130 - (Part 1 of 2) Counting Your Days, Claiming Your Agency - The Woodard Report Podcast
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23:10On this episode, Joe Woodard comes to us from the stage at Scaling New Heights 2025 for the annual practice advancement breakfast address. Joe reflects on the importance of realizing that our days are numbered in order to live with intention, balancing work and life while pursuing meaningful contributions. Through powerful examples—from Winston Chu…
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His Paid Newsletter Launch Drove $50k+ (and 500+ paid subs)
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48:38“I waited to launch my paid newsletter until I had a solid strategy and felt like I’d earned it.” — Tom Orbach, Marketing Ideas Tom Orbach of MarketingIdeas.com — which recently crossed 44,000 free subscribers and over 500 paid subscribers in just the first few days after launching his paid tier — joins Chenell & Dylan to share the exact playbook h…
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Confidence as a Culture: Empowering the Team
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6:31In this LTC DON Chat podcast episode, Amy Stewart, MSN, RN, DNS-MT, QCP-MT, RAC-MT, RAC-MTA, chief nursing officer for AAPACN, and Lauren Stenson, MSN, RN, CNDLTC, QCP, DNS-CT, curriculum development specialist with AAPACN, discuss ways directors of nursing services can build confidence in their staff. Whether on-boarding new hires, supporting burn…
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Fixing Employee Training: Helping Employees Succeed When It Matters Most
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27:46In this episode of Just-in-Time Learning for Microsoft, host Asif Rehmani, Founder and CEO of VisualSP, sits down with Chris Rousset, Chief Revenue Officer at VisualSP, for a candid and forward-looking conversation on the future of employee training and digital adoption in midmarket companies. Together, they unpack why the traditional, event-based …
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Winning Content Strategies, Networking Benefits, Reading Recommendation and More
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47:38In this episode of the SowGrow Marketing Council, experts discuss ways they are using AI to enhance content strategy, the importance of leading with a hook in content marketing, networking tips, reading recommendations and more. Experts include Stephanie Richards, SowGrow PR; Dan Bennett, Hot Sauce Video; Jeff Haws, Hustle Double; Susan Gold, Susan…
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Flexible brands, intellectual property rights, video marketing tips and more!
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58:57In this episode of the SowGrow Marketing Council, experts discuss the importance of flexibility in brand building, intellectual property rights, high-impact video marketing strategies, and the importance of aligning your public relations with your business and marketing plans. Experts sharing tips include Stephanie Richards, SowGrow PR; Kriston Sel…
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Special Edition - Joe Woodard's guest appearance on After The First Million
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47:00On this episode Joe Woodard is interviewed by Matt Tate, CEO of Decimal, about how accounting and bookkeeping firm owners can scale past the “messy middle” and into million-dollar practices. Joe emphasizes defining an ideal client, building outcome-driven service offerings, and pricing based on value rather than effort. He breaks down the path to $…
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Newsletter Coaching Session: Scaling Deep Dives Into a Newsletter Growth Engine
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42:30“$250k is when growth changes. It’s when you need systems. You usually can’t do it solo.” — Matt Gira, The Quarter Matt Gira joins Chenell & Dylan — in person — to share how he went from building underwater drones to launching The Quarter: a newsletter that deep dives into how founders grow bootstrapped businesses to $250K. This is an interview, bu…
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Episode 129 - Profit vs. Purpose: The Future of Accounting in a PE World - The Woodard Report Podcast
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34:59On this episode Heather speaks with Jennifer Wilson, Partner and Co-Founder of ConvergenceCoaching®, LLC, about the sweeping influence of private equity (PE) in the accounting profession and what it means for firm culture, leadership, and client relationships. Jennifer explains how PE’s drive for rapid growth and profit could clash with accounting'…
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Your Newsletter Is Too Easy to Join — Here’s Why That’s a Problem
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31:34“I love unsubscribes. Don’t be here if you don’t want to be here.” It is insanely easy to subscribe to a newsletter—and even MULTIPLE newsletters all at once. But is that a good thing? Should newsletter creators be more choosy when determining who signs up? We're diving into one of the most overlooked and under-discussed aspects of newsletter growt…
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Episode 128 - Living the Zero Inbox Lifestyle - The Woodard Report Podcast
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46:22On this episode Joe and Heather speak about conquering the email inbox using the “Zero Inbox” lifestyle and how it transforms both productivity and peace of mind. Joe walks listeners through a practical, judgment-free system based on David Allen’s productivity method using the four D's—Delete, Delegate, Do, and Defer—while Heather shares real-world…
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9 Big Takeaways For Creators From Craft + Commerce 2025
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46:40“The real value wasn’t in the keynotes—it was the dinners, the hikes, the casual connections.” – Dylan Redekop, first-time C+C attendee Dylan and Chenell reflect on their time at Kit's Craft + Commerce email newsletter conference for creators in Boise. But this episode isn’t just a recap — it’s a deep dive into what made the conference unforgettabl…
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EP 174: How to streamline operations and drive sustainable growth with Rachael Becker, Founder & CEO of RB Builds
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45:18Rachael Becker, Founder & CEO of RB Builds, joins host James Mackey to discuss business efficiency, tech transformation, and creating standout user experiences. With a unique blend of expertise across operations and technology, Rachael shares actionable insights on how organizations can streamline processes, improve internal alignment, and scale su…
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How AI Performance Metrics on Job Descriptions Attract A-Players to Your Business
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25:23Crafting Job Descriptions for High-Performing Talent | Higher Power Radio Show with Rick Gerard Join Rick Gerard in this episode of the Higher Power Radio Show as he dives into empowering hiring techniques to attract top talent, essential for your company's success. Learn how to transform generic job postings into compelling role descriptions with …
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Episode 127 - Navigating Turbulent Tariff Times - The Woodard Report Podcast
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32:42On this episode, Heather speaks with Damon Pike from BDO about how businesses, especially accounting professionals, can advise clients on managing the complexities of current tariffs. Damon highlights the critical need for companies to meticulously track customs duties. He also stresses the importance of keeping accurate documentation and understan…
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From Tweets to 70k: How Jesse "Accidentally" Built a Newsletter of 70k Subscribers
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47:31"Every time I try to be an expert, I lose readers. When I’m just me, they stick around." – Jesse J. Anderson, Extra Focus newsletter For the first time ever, Chenell & Dylan have recorded LIVE, in-person podcast episodes! Coming at you in-person from Kit Studios in Boise ID, Chenell & Dylan connect with Jesse J. Anderson—better known online as ADHD…
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Leading the Shift: Psychotropic Stewardship in Nursing Practice
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7:54In this LTC DON Chat podcast episode, Amy Stewart, MSN, RN, DNS-MT, QCP-MT, RAC-MT, RAC-MTA, chief nursing officer for AAPACN, and Lauren Stenson, MSN, RN, CNDLTC, QCP, DNS-CT, curriculum development specialist with AAPACN, discuss how the director of nursing services (DNS) can advocate for resident-centered care by navigating Appendix PP updates, …
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Episode 126 - Does your practice have termites? - The Woodard Report Podcast
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51:45On this episode Joe speaks with Heather about identifying and removing toxic clients who undermine accounting and advisory practices. Joe shares a vivid metaphor—likening bad clients to termites in a home—and outlines a checklist to help firms define their ideal client profile based on profitability, behavior, scalability, and alignment with firm s…
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Should your newsletter have a podcast? (Our take after 6 months of episodes)
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47:52"Podcasting isn’t a shortcut to growth—but it’s a hell of a way to deepen relationships." – Chenell Basilio What can happen when you commit to a weekly podcast for six straight months? You're about to find out. Chenell & Dylan pull back the curtain on the Growth In Reverse podcast—sharing the behind-the-scenes of what’s worked, what hasn’t, and wha…
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EP 173: Unlocking Value: Latin American engineering teams for US companies with Gino Ferrand, CEO of Tecla
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36:05The landscape of global talent acquisition is evolving rapidly, and nearshore engineering teams in Latin America have emerged as a strategic solution for US-based tech companies. In this insightful conversation, host James Mackey and Gino Ferrand, Founder and CEO of Tecla, explore why Latin American engineering teams are becoming increasingly attra…
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Leveraging AI to Create Highly Effective Job Descriptions with Rick Girard
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18:28In this episode of the Higher Power Radio Show, host Rick Girard discusses the common pitfalls of modern job descriptions and provides actionable solutions to improve them. Drawing comparisons to a successful 1913 Antarctic expedition ad, Rick emphasizes the importance of clarity, candidate focus, and performance metrics in job descriptions. He sha…
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Episode 125 - Geni Whitehouse’s Journey to Authentic Impact - The Woodard Report Podcast
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31:43On this episode Joe speaks with Geni Whitehouse about overcoming internal obstacles like perfectionism and imposter syndrome to create meaningful change in both life and career. Geni shares her journey from being a high-achieving CPA to finding fulfillment as a keynote speaker, urging listeners to pause, reflect, and ask themselves what they truly …
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Creators Are Flocking to Substack—but Should You Join Them?
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39:21“You can pretty much do anything on Substack—which is good and also makes me nervous.” – Chenell Basilio We've seen a wave of creators flocking to Substack over the last month and couldn’t help but wonder... what’s really going on here? In this episode, Chenell & Dylan unpack the why we believe this migration is happening. Are creators just chasing…
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Inside HPE’s Secret Weapon for Customer Success: Executive Interviews Explained!
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34:06Send us a text What if your customer success strategy could directly boost revenue by 30%? In this episode, Irit Eizips sits down with Susana Esteban, Global CX Leader at HPE, to reveal how their Executive Interview Program transformed customer conversations into a revenue-generating engine. Click here to watch the interview on YouTube! 𝐇𝐈𝐆𝐇𝐋𝐈𝐆𝐇𝐓𝐒 …
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EP 172: AI, hiring, and the new talent equation with Steve Bartel, CEO of Gem
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42:26With markets reacting to global uncertainty and AI transforming the hiring landscape, both job seekers and recruiters are recalibrating their strategies. Join host James Mackey and Steve Bartel, CEO of Gem, as they discuss how automation is changing resume screening, interview prep, and rediscovery of existing talent. As companies look to cut costs…
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Prioritizing Core Values for Team Success: Insights from Heide Olson
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28:42In this episode of the Higher Power Radio Show, host Rick Gerard explores the critical importance of hiring for alignment rather than just skills. Joined by Heidi Olson, founder and CEO of All-in-One Accounting, the discussion highlights how Olson's company transformed by prioritizing core values in their hiring, promoting, and reviewing processes.…
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Episode 124 - From High Jump to High Impact: Chaunte's Boundless Journey - The Woodard Report Podcast
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31:42On this episode, Joe speaks with Chaunté about how her journey as a four-time Olympian and breast cancer survivor has reshaped her understanding of resilience, faith, and purpose. She shares how her athletic discipline, mindset, and spiritual grounding prepared her to train for the Olympics even during chemotherapy—motivated not by medals, but by h…
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30 Creators. 30 Days. 3,700+ Subscribers: How She Did It
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42:03"I thought this would grow my list. It did—but the real win was something else entirely." — Chenell Basilio on her 30 Days of Growth experiment. In this special episode of Growth In Reverse, Chenell & Dylan break down the whirlwind that was Chenell's 30 Days of Growth experiment. What started as a simple idea to improve my cross-promotions quickly …
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Episode 123 - Accounting's AI Revolution Is Here - The Woodard Report Podcast
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30:13On this episode Joe speaks with Liz Scott about the ongoing AI revolution in the accounting profession and how it's transforming the way firms handle data, reduce burnout, and deliver client insights. Liz breaks AI down into three key “buckets”: bookkeeping, data review, and client deliverables—explaining how each is being reshaped by AI-powered to…
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How He Turned a Free Google Doc into $1.2M + 18,000 Newsletter Subscribers
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50:29Get 30 proven newsletter strategies to grow and optimize your email list FREE >> "There is a strong, undeniable correlation between the number of emails you send and the amount of money you make." — Olly Richards In this episode, Chenell & Dylan chat with Olly Richards — the founder of Storylearning.com and now a fast-growing personal brand — about…
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How To Personalize The Onboarding Experience For Different Customer Segments
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31:40Send us a text Struggling with customer onboarding? See how one company transformed its approach and achieved record-breaking success. In this interview on CSM Practice, Irit Eizips sits down with Raman Bindra, a three-time CS Creative Award winner and a top customer success influencer nominee. In just 10 months, his team revamped their onboarding …
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Spotting and Stopping AI-Coached Candidates: Essential Hiring Techniques with Rick Girard
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15:12In this episode of Higher Power Radio, host Rick Gerard delves into the current challenging hiring environment where AI-coached candidates are becoming increasingly common. He discusses how AI can deceive hiring managers by coaching candidates through interviews, resulting in more false positives and wasted interviews. Rick shares actionable strate…
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Episode 122 - Maximizing ROI at Accounting Conferences - The Woodard Report Podcast
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47:20On this episode Joe speaks with Heather about how to maximize your return on investment from conferences by attending with intention, identifying clear learning goals, and planning connections in advance. They dive into the “three threes” approach—three skills to learn, three tools to explore, and three people to meet—and emphasize the importance o…
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From Confusion to Clarity: How to Fix an Overwhelming Newsletter
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31:12Get 30 proven newsletter strategies to grow and optimize your email list FREE >> "Faceless brands are forgettable. Put your name on it. Make it human." In this episode, Dylan and Chenell are back for another Newsletter Roast! Get out your marshmallows 🔥 This week we're roasting a newsletter all about podcast discovery. The Find That Pod newsletter …
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Marketing metrics, public relations and trademarks
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48:27In this episode of the SowGrow Marketing Council, experts discuss the marketing metrics they find the most useful for tracking and driving campaign performance and demonstrating ROI to clients or CEOs. Learn more about the SGMC at www.sowgrowpr.com/marketing-council. LinkedIn: https://www.linkedin.com/company/sowgrow-public-relations…
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EP 171: AI talent pipelines: Strategies for sustainable hiring in an era of rapid change with Lupe Colangelo, Director of Alumni Engagement & Employer Partnerships at General Assembly.
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34:00In this episode host James Mackey sits down with Lupe Colangelo, Director of Alumni Engagement & Employer Partnerships at General Assembly. They provide insights into the evolving tech talent landscape with a special focus on AI hiring trends and challenges faced by employers and job seekers alike. Lupe shares key findings from GA's State of Tech T…
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Overcoming Hiring Challenges: Insights from Top Entrepreneur Andy Duong
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28:50In this episode of the Higher Power Radio Show, host Rick Gerard sits down with seasoned entrepreneur Andy Duong to discuss the pitfalls and best practices of hiring. Andy shares his journey of building multiple successful companies, focusing on operational excellence and people-first leadership. They dive into the challenges of hiring familiar fac…
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Episode 121 - IRS Shakeups, AI Breakthroughs: Turning Industry Chaos into Opportunity - The Woodard Report Podcast
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36:35On this episode Heather speaks with Eric Green, Founder of the Tax Rep Network, about leveraging expert tax representation to empower business advisors in streamlining client services. They delve into how Eric’s extensive experience as a tax attorney and founder of the tax rep network aids in enhancing efficiency and effectiveness in client engagem…
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What to Do When Someone Calls the Department of Health on Your Facility
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9:17In this podcast, Amy Stewart, MSN, RN, DNS-MT, QCP-MT, RAC-MT, RAC-MTA, chief nursing officer for AAPACN, and Denise Winzeler, BSN, RN, LNHA, DNS-MT, QCP-MT, director of education and certification strategy for AAPACN, discuss what to do when someone calls the Department of Health on your facility. Additional Resources:Admission Checklist: Seed to …
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Behind the Scenes of a Free 30-Day Newsletter Growth Sprint
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35:15Get 30 proven strategies to grow and optimize your email list FREE >> "This might be the most fun I've had growing my newsletter." — Chenell And here's how Chenell's doing it. We're giving you a behind-the-scenes look at how 30 Days of Growth is going—and how we’re planning to make the most of the final stretch! With over 2,600 signups already and …
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How Emerson Increased Renewals with a ScaledCS engagement
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35:34Send us a text Is digital customer success only for small clients? Think again! Irit Eizips sits down with Tiffany Morin, Director of Customer Success and Renewals at Emerson Test and Measurement, to uncover how her team successfully implemented digital customer success at an enterprise level—resulting in quadrupled engagement! Click here to watch …
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Leveraging AI and Proper Positioning for Successful Hiring with Rick Girard
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18:33In this episode of the Higher Power Radio Show, host Rick Gerard explores the disconnect between past success and future performance when hiring new team members. Highlighting the limitations of AI in identifying high performers who align with unique business needs, Rick delves into the importance of proper positioning in hiring. Learn about the di…
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Episode 120 - Unlocking Growth: How CAS and AI Are Reshaping Accounting Firms - The Woodard Report Podcast
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40:06On this episode Joe speaks with Dan Hood, editor-in-chief of Accounting Today, about the latest trends from Accounting Today's research on the Top 100 firms, the explosive growth of Client Accounting Services (CAS), and how firms are adapting to staffing shortages and technological innovation. They dive into why CAS is the future growth engine for …
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Steal These 5 Newsletter Growth Levers You Can Start Today
38:44
38:44
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38:44Get 30 proven strategies to grow and optimize your email list FREE >> In this episode, we’re unpacking five high-performing newsletter growth levers that creators are using right now to grow smarter—not harder. Each tactic comes straight from Chenell's 30 Days of Growth series, where creators shared the exact strategies that helped them attract tho…
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