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Content provided by Chenell Basilio and Dylan Redekop. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chenell Basilio and Dylan Redekop or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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$9M with 50k subscribers: Sam Vander Wielen's 7-figure newsletter funnel.

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Manage episode 505509282 series 3618607
Content provided by Chenell Basilio and Dylan Redekop. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chenell Basilio and Dylan Redekop or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Get 30+ video lessons and ideas for optimizing your newsletter: https://growthinreverse.com/vault

--------------------------

“All roads point to the email list." — Sam Vander Wielen, Sam's Sidebar

In this episode, we interview Sam Vander Wielen—a lawyer-turned-creator who has sold over $9M in legal templates with a 50k-subscriber newsletter.

Sam shares how her motto of "All roads point to the email list" has helped her earn over $9M in total revenue since starting her business in 2017. And she's done it with a small team and a replicable funnel strategy most creators could copy.

KEY TAKEAWAYS

  • Why she decided to walk away from strategies that “should” work — and what happened after
  • The $100k turning point that reshaped how she runs her business
  • How she blends storytelling with practical education to keep readers engaged
  • How her newsletter fuels her entire content ecosystem
  • What creators misunderstand about legal protections (and how to fix it)
  • Why she believes the boring stuff is actually the growth engine
  • The platform she almost abandoned — and why she came back stronger
  • Her advice for creators chasing growth but ignoring long-term sustainability

LINKS MENTIONED

FOLLOW ON SOCIAL

OUR NEWSLETTERS

Subscribe & Leave a Review:

If you found this episode valuable, take a second to rate and review us on Apple Podcasts or Spotify! It helps more newsletter creators find the show. Plus, if you submit a review, you’ll get priority for your own newsletter roast!

Thanks to Tim Forkin for editing these episodes.

  continue reading

48 episodes

Artwork
iconShare
 
Manage episode 505509282 series 3618607
Content provided by Chenell Basilio and Dylan Redekop. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chenell Basilio and Dylan Redekop or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Get 30+ video lessons and ideas for optimizing your newsletter: https://growthinreverse.com/vault

--------------------------

“All roads point to the email list." — Sam Vander Wielen, Sam's Sidebar

In this episode, we interview Sam Vander Wielen—a lawyer-turned-creator who has sold over $9M in legal templates with a 50k-subscriber newsletter.

Sam shares how her motto of "All roads point to the email list" has helped her earn over $9M in total revenue since starting her business in 2017. And she's done it with a small team and a replicable funnel strategy most creators could copy.

KEY TAKEAWAYS

  • Why she decided to walk away from strategies that “should” work — and what happened after
  • The $100k turning point that reshaped how she runs her business
  • How she blends storytelling with practical education to keep readers engaged
  • How her newsletter fuels her entire content ecosystem
  • What creators misunderstand about legal protections (and how to fix it)
  • Why she believes the boring stuff is actually the growth engine
  • The platform she almost abandoned — and why she came back stronger
  • Her advice for creators chasing growth but ignoring long-term sustainability

LINKS MENTIONED

FOLLOW ON SOCIAL

OUR NEWSLETTERS

Subscribe & Leave a Review:

If you found this episode valuable, take a second to rate and review us on Apple Podcasts or Spotify! It helps more newsletter creators find the show. Plus, if you submit a review, you’ll get priority for your own newsletter roast!

Thanks to Tim Forkin for editing these episodes.

  continue reading

48 episodes

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