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Content provided by Chenell Basilio and Dylan Redekop. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chenell Basilio and Dylan Redekop or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Recapping CEX 2025: Un-hyping AI, Community Moats, and the Future of Newsletters

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Manage episode 504152118 series 3618607
Content provided by Chenell Basilio and Dylan Redekop. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chenell Basilio and Dylan Redekop or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

The Growth Vault is LIVE: Chenell's brand-new product —The Growth Vault— is here. Filled with newsletter templates, growth strategies, and real examples you can implement at your own pace.


--------------------------------------

“If content is king, AI is storming the castle." — Darren Vesterfelt, Mighty Networks

Chenell was just in Cleveland for the annual CEX conference. And she wasn't *just* in attendance—she was also a speaker!

So we're recapping the biggest lessons and takeaways from Chenell's experience at CEX (Content Entrepreneur Expo) — where she basically opened the conference with her keynote, traded notes with some content economy heavy hitters (like Jay Acunzo, Ann Handley, Mark Schaefer, Robert Rose), and soaked up the big trends.

We dig into why slowing down beats AI-first content, the power of community and IRL relationships, how to think about discovery vs. relationship platforms, and why some SEO pros are betting on social over search.

KEY TAKEAWAYS

  • The case for “as slow as possible” content: let ideas marinate; don’t outsource your thinking to AI.
  • How to use AI as an editor rather than a first-draft brain replacement—and why this matters more than ever.
  • Driving audiences from discovery platforms relationship platforms.
  • Community is a durable moat when content sameness rises (AI is “storming the castle”).
  • Social > Search (sometimes): comments from real humans can beat 10k empty pageviews.
  • Testing ideas fast with social media—and how commenting sparks even more ideas.
  • IRL still trumps all: stages, dinners, and small masterminds create outsized serendipity.
  • Are physical newsletters back?
  • Should you try AI sobriety?

LINKS MENTIONED

FOLLOW ON SOCIAL

OUR NEWSLETTERS

Subscribe & Leave a Review:

If you found this episode valuable, take a second to rate and review us on Apple Podcasts or Spotify! It helps more newsletter creators find the show. Plus, if you submit a review, you’ll get priority for your own newsletter roast!

  continue reading

47 episodes

Artwork
iconShare
 
Manage episode 504152118 series 3618607
Content provided by Chenell Basilio and Dylan Redekop. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chenell Basilio and Dylan Redekop or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

The Growth Vault is LIVE: Chenell's brand-new product —The Growth Vault— is here. Filled with newsletter templates, growth strategies, and real examples you can implement at your own pace.


--------------------------------------

“If content is king, AI is storming the castle." — Darren Vesterfelt, Mighty Networks

Chenell was just in Cleveland for the annual CEX conference. And she wasn't *just* in attendance—she was also a speaker!

So we're recapping the biggest lessons and takeaways from Chenell's experience at CEX (Content Entrepreneur Expo) — where she basically opened the conference with her keynote, traded notes with some content economy heavy hitters (like Jay Acunzo, Ann Handley, Mark Schaefer, Robert Rose), and soaked up the big trends.

We dig into why slowing down beats AI-first content, the power of community and IRL relationships, how to think about discovery vs. relationship platforms, and why some SEO pros are betting on social over search.

KEY TAKEAWAYS

  • The case for “as slow as possible” content: let ideas marinate; don’t outsource your thinking to AI.
  • How to use AI as an editor rather than a first-draft brain replacement—and why this matters more than ever.
  • Driving audiences from discovery platforms relationship platforms.
  • Community is a durable moat when content sameness rises (AI is “storming the castle”).
  • Social > Search (sometimes): comments from real humans can beat 10k empty pageviews.
  • Testing ideas fast with social media—and how commenting sparks even more ideas.
  • IRL still trumps all: stages, dinners, and small masterminds create outsized serendipity.
  • Are physical newsletters back?
  • Should you try AI sobriety?

LINKS MENTIONED

FOLLOW ON SOCIAL

OUR NEWSLETTERS

Subscribe & Leave a Review:

If you found this episode valuable, take a second to rate and review us on Apple Podcasts or Spotify! It helps more newsletter creators find the show. Plus, if you submit a review, you’ll get priority for your own newsletter roast!

  continue reading

47 episodes

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