From Uber to Etsy: What Makes Digital Experiences Stick?
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We explore the critical elements of exceptional digital customer experiences with Aira, Lead Infrastructure Site Manager at Cubic Remote. Uncovering what makes brands like Uber and Etsy stand out in creating seamless, personalized user journeys through strategic data collection and AI implementation.
• Uber and Grab's successful digital experiences through personalized offers, service options, and cross-channel integration
• Etsy's website success factors: lightning-fast loading speeds and AI-powered relevant product recommendations
• Creating emotional connections through digital channels based on platform context and customer needs
• The power of including genuine human faces throughout websites to establish immediate connection
• Website optimization techniques: speed, transitions, animations, and minimizing user input requirements
• Responsible data collection practices that balance personalization with privacy protection
• Upcoming digital experience enhancements: AI chatbots, instant product reviews, and self-service tools
Please tune in for more future episodes.
Website: Top promotional products supplier in Australia | Cubic Promote
Linkedin: https://au.linkedin.com/company/cubic-promote
Youtube: https://www.youtube.com/channel/UCtY-N9DK1-hMu3ILxX5Nwww
Pinterst: https://au.pinterest.com/cubicpromote/
Facebook: https://www.facebook.com/CubicPromote
Instagram: https://www.instagram.com/cubicpromote/
Host: Charles Liu (99+) Charles Liu | LinkedIn
Guest: Aira Demesa (97) Aira Demesa | LinkedIn
Find out more and visit our website: https://www.cubicpromote.com.au/
Chapters
1. Podcast Introduction & Guest Welcome (00:00:00)
2. Best Digital Customer Journeys (00:00:46)
3. Emotional Connections in Online Experiences (00:04:26)
4. Website Design Tips and Bad Experiences (00:08:32)
5. Data Collection and Personalization (00:10:00)
6. Future of Digital Experiences (00:11:05)
17 episodes