Go offline with the Player FM app!
How To Create a Profitable Digital Marketing Strategy for 2026
Manage episode 514919288 series 1273522
Welcome to Episode 3 of the Marketing Strategies for 2026 series by Exposure Ninja.
Catch the full Marketing Strategies for 2026 series 👉 https://exposure.ninja/strategies2026
Creating a profitable digital marketing strategy for 2026 starts with understanding where your leads come from — not just guessing.
Charlie Marchant (CEO) and Tim Cameron-Kitchen (Founder) join Dale Davies (Head of Marketing) to reveal why most businesses fail at digital strategy: they chase shiny new channels without knowing which ones actually drive profit.
The duo shares hard-won insights from working with FTSE 250 companies and growing businesses, including why your sales team holds the key to better marketing data, how to balance the 80/20 rule between proven winners and experimental channels, and why AI Search Optimisation is becoming non-negotiable for enterprise brands.
Whether you're locked into underperforming agencies or building your 2026 strategy from scratch, this episode delivers the framework for turning digital marketing into predictable profit.
531 episodes
Manage episode 514919288 series 1273522
Welcome to Episode 3 of the Marketing Strategies for 2026 series by Exposure Ninja.
Catch the full Marketing Strategies for 2026 series 👉 https://exposure.ninja/strategies2026
Creating a profitable digital marketing strategy for 2026 starts with understanding where your leads come from — not just guessing.
Charlie Marchant (CEO) and Tim Cameron-Kitchen (Founder) join Dale Davies (Head of Marketing) to reveal why most businesses fail at digital strategy: they chase shiny new channels without knowing which ones actually drive profit.
The duo shares hard-won insights from working with FTSE 250 companies and growing businesses, including why your sales team holds the key to better marketing data, how to balance the 80/20 rule between proven winners and experimental channels, and why AI Search Optimisation is becoming non-negotiable for enterprise brands.
Whether you're locked into underperforming agencies or building your 2026 strategy from scratch, this episode delivers the framework for turning digital marketing into predictable profit.
531 episodes
Все серии
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.