Australia's leading business, marketing, tech and entrepreneurship podcast.
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DigitalMarketer Podcasts
This podcast aims to solve common problems that operations-minded marketers have with their marketing performance.
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Jonny Kenyon and Rob Boyle are professional marketers and have come together to talk all things marketing from their combined years of experience.
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Welcome to the Industry Edge podcast, where we dive into stories, strategies, and insights from leaders shaping the world’s hardest-working industries. If you’re passionate about making a big impact in B2B, you're in the right place.
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Tune in to learn the tips, tricks, and new insights that the top players in the digital marketing world are using to grow their brand and business. www.marketingspeak.com
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The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.
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Each week, the AdExchanger editorial team drills into the week's most urgent headlines in digital marketing. Hosted by Executive Editor Sarah Sluis, this podcast gets listeners up to speed on the most pressing news in ad tech and beyond, with key background details and analysis.
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This show is for female entrepreneurs and health and wellness businesses to feel less overwhelmed about their digital marketing and SEO marketing for their online business. Cinthia talks to various experts about how to best approach online marketing, Google Analytics and SEO to be successful, while still staying sane.
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Join conversations about marketing, business, and life-in-between with marketing strategist Janice Hostager and a variety of world-class entrepreneurs! We will fill you with step-by-step training, marketing strategy, and life experiences from where life and business intersect. We'd love to have you join the fun!
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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to fi ...
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“A Shark’s Perspective” is the podcast with the Who’s Who in marketing. Your host, Kenneth (Shark) Kinney, is a highly accomplished & creative marketer, growth executive, & nationally-renowned consultant & speaker on digital & TV.
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Welcome to the Digital Velocity Podcast...a podcast covering the intersection between strategy, digital marketing, and emerging trends impacting each of us. Hosts Erik Martinez, Executive Vice-President of Blue Tangerine, and Tim Curtis, President and CEO of CohereOne, bring you a wealth of marketing experience along with their unique prospectives. Join them each week as they interview industry veterans to dive into the best hard-hitting analysis of industry news and critical topics facing b ...
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Profit Engines Show: Digital Marketing Strategy and Process for success, business tips, sales tactics and more. The show includes real true case studies from Matt's Agencies Customerbloom and PracticeBloom. Guest interviews from experts, increase your understanding of advanced business concepts and life productivity.
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Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked t ...
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Hear the latest performance marketing strategies, industry news, and innovative tactics that will help grow your healthcare organization. Brought to you by Cardinal Digital Marketing, our CEO Alex Membrillo sits down with industry leaders and the nation’s top healthcare marketing professionals to uncover practical insights to boost your digital presence and attract more patients.
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Welcome to the Mindful Marketing Podcast (formerly the Savvy Social Podcast) with your host, Andréa Jones. Tune in every week as we redefine marketing playbooks to break free from what we should do so that we can scroll less, connect more, and grow together.
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The Business of Marketing podcast discusses how to win in the current marketing landscape. Hosted by A. Lee Judge, Digital Marketing Consultant along with a Mastermind Group of professional marketers. Stay up to date and sharp on your marketing knowledge while learning from these experienced marketers.
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Learn about the latest ways to stay ontop of your digital marketing efforts, tips, tricks, missing strategies and more! If you ever need an in depth analysis, feel free to reach out to us at positivedigitalfootprint.com
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Welcome To The NEXT LEVEL Facebook Ads Podcast with Phil Graham. We help you MASTER Facebook ads and give you an EDGE over your competition. If you want to be PART OF A MOVEMENT that is taking digital marketers to new heights, this is for YOU. Let’s GO!
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Learn powerful and profitable high-ROI marketing tips from Tim Cameron-Kitchen, founder of the relentlessly high-impact digital marketing agency, Exposure Ninja. Visit https://exposureninja.com/podcast for show notes and links.
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Feed your growth mindset. Ecommerce is growing, and so are the challenges and opportunities for online retailers. In the Growing Ecommerce podcast, Mike Ryan and other smec experts are joined by industry leaders in ecommerce, digital marketing, and data science. By sharing business trends, practical solutions, and best practices, this podcast helps online retailers solve the challenges of tomorrow.
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ROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger
ROI Podcast™
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Realistic advice for small-to-medium business and startups with interviews from people who have been there.
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The Ecommerce Revolution Podcast helps emerging ecommerce entrepreneurs launch and grow smarter using AI and proven strategies. Get actionable tips, expert insights, and inspiring stories to fuel your success—whether you're just starting or scaling up. Tune in and take your next step with confidence. www.ecomrevolution.co
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Social Minds puts you in a room with marketing’s brightest minds. We interview the world’s biggest brands, break the latest social media headlines and translate social-first trends for the layman. Our promise to you? No buzzwords, jargon or fluff. Just real case studies, genuine experts and actionable insights. That’s why we’re the world’s favourite social media marketing podcast.
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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
I Hear Everything
1231k
Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.
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Marketing Ink is the weekly podcast exclusively for local businesses or local marketers, designed to help them grow. In each episode, you'll hear from Local Marketing Expert Allie Bloyd along with other thought leaders, marketers, local business owners and go-getters on topics like Marketing, Sales, Processes, Systems, Technology, Management, Leadership, Finance and More! With new content dropping every Wednesday, make sure to subscribe so you never miss an episode! Learn more at alliebloydm ...
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On Brand helps you tell stronger stories and build better brands. Each week, host Nick Westergaard, author of Brand Now and Get Scrappy, interviews marketing and communication thought leaders and innovators from brands like Ben & Jerry’s, Microsoft, LinkedIn, Meta, Crayola, Beats by Dre, Southwest Airlines, Reddit, Spotify, and MailChimp. Watch the full, in-depth conversations and get actionable insights to help you and your brand stand out in a crowded, distracted world. For show notes and ...
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Welcome to Brand for Good, the show for purpose-driven leaders who want to build timeless brands and create sustainable impact. In other words, do well AND do good. Tune in each week to learn from Lorraine Schuchart, a disruptive brand strategist and storyteller. As an Addy Award-winning copywriter, Lorraine wrote for some of the world’s most influential brands. As an accredited public relations strategist, she created award-winning campaigns and provided counsel to multi-million dollar orga ...
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The Vincenzo Landino Show offers concise insights into business, content, and the pursuit of excellence. No fluff, just ideas worth putting into play. For the ambitious creators and leaders who want influence that converts while living their best life.
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Welcome to All About That Action, the podcast by Pod Shark Media, where business owners unlock the secrets to growth through strategic content creation. Every week, we dive into actionable tips and insights on social media management, podcasting for businesses, branding with photo and video, and content creation to help your company thrive. But it doesn’t stop there! On Fridays, we take you Beyond the Action with deep dives into the world of business—covering leadership, strategies, and ever ...
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Local SEO Tactics and Digital Marketing Strategies
Local SEO Tactics: SEO Tips and Tricks For Your Website
91249
Bob Brennan, the Intrycks team, and expert guests share digital marketing strategies and local SEO tactics that businesses can use to get ahead of the competition! With a local focus on search engine optimization, you'll learn how to get found in search engines, and attract more new local customers for your business. Discover how to identify your ideal customers online, develop internet marketing strategies to get your website ranked for the searches you want, generate more qualified leads, ...
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Candid sales and marketing insight for the lawn care and landscaping industry. Hosted by Chris Heiler and Chad Diller of Landscape Leadership, a digital marketing and sales agency for lawn and landscape industry companies.
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Formerly the Joy Joya Jewelry Marketing Podcast, Marketing With Laryssa is a podcast for purpose-driven, product-based brand owners who want to build real connections with their customers. Hosted by Laryssa Wirstiuk, founder of Joy Joya and marketing strategist since 2018, the show zooms out beyond tactics to explore the bigger picture of email, SMS, and digital storytelling. With a mix of practical tips, inspiring ideas, and behind-the-scenes insights, Laryssa shares how to grow your brand ...
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Welcome to The Home Builder Digital Marketing Podcast! Over 90% of today’s home buyers start their buyer journey online. Here we talk with not only industry experts, but also your fellow home builder marketers to learn how you can succeed in our incredibly competitive digital world. Hosts Greg Bray, President of Blue Tangerine, and Kevin Weitzel, VP of Business Development and Sales at Outhouse, bring you a wealth of home builder online marketing experience. Join them each week as they inter ...
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Legal Marketing Radio is a podcast that covers legal marketing tips and strategies as well as news, trends, and cutting-edge innovations in the overlapping worlds of legal, digital, and content marketing.
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Are you hungry for more clients? Tired of wasting time (and money) on marketing that doesn’t work? This podcast serves up real-world tips and proven digital marketing strategies that actually drive results for law firms. Hosted by Gyi Tsakalakis and Conrad Saam—two legal marketing pros who’ve been in the trenches. You’ll get practical advice on client acquisition, website teardowns, and what’s actually working for lawyers today—all with a touch of mirth. Congratulations, you found it—THE pod ...
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Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad ...
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Unleash Your Ambition with Stacie Walker: Business | Marketing | Mindset | Lifestyle
Stacie Walker
3104
Unleash Your Ambition with Stacie Walker is the #1 podcast designed to help driven entrepreneurs raise their standards, speak their truth, unleash their brilliance, and elevate their lives. Stacie's a Digital Marketing Strategist, Business Mentor, International Best Selling Author, Award-Winning Podcast Personality, and the founder of Unleash Your Ambition LLC. For over a decade, Stacie's helped people build successful coaching, consulting, and course businesses aligned with their mission, v ...
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DO IT MY WAY PODCAST empowers women business owners and CEO’s to do business on their terms with no regrets, hesitation or fear! Maybe you are a CEO ready to build a personal brand OR you’re an entrepreneur listening to all of the pressure from those around you....this is the place for you! We will be talking about all things marketing and how to create your personal brand to make money by teaching others what you already know and get paid to do it! Most importantly, you will learn to do bus ...
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Discover top tips & practical advice for building a wildly profitable business sharing your ideas and knowledge with the world. Get the online marketing, advertising, and business strategies you need, all wrapped up with a healthy dose of inspiration and fun. After 10 years of being the advertising secret sauce to the who’s-who of the online courses industry, your host Salome Schillack reveals what it really takes to turn your ideas into a thriving online business. Salome shares all the insi ...
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EDGE of the Web is a weekly digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing, and more. Host Erin Sparks discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing. Visit our website at edgeofthewebradio.com to see all of our past shows and videos.
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Network Marketing & MLM Truth With Richard Matharoo
Richard Matharoo - International Speaker & Network Marketing Coach
971k
500K Downloads and counting...As an International Speaker & Coach for the network marketing industry I'm passionate about sharing the exact strategy and tactics that are generating real results in mlm right now. After going from 328 no's in a row to now sponsoring over 750 people I focus my show on what it takes to go from zero to leader boards, rank advancing and scale up to your ultimate home business goals.
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I’m Jillian Leslie, host of Blogger Genius and founder of MiloTree (https://milotree.com/) —the simple, all-in-one platform that helps bloggers and creators SELL digital products, GROW their email lists, and BUILD their social media followings. I’m also an online business strategist and Stanford MBA. 🚀 Start for FREE: Sell a digital product, offer a freebie or lead magnet, and grow your social media followers today—FREE! No credit card required. 👉 Sign up here: https://milotree.com/join/free ...
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259: How to Show Up Boldly for Yourself and Your Business
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Are you hiding your business, or yourself, from the world? In this episode, Ashley shares the powerful mindset shift that changed everything for Pod Shark Media: becoming her own biggest cheerleader. She gets real about the early messy days of building the business, the fear and discomfort of showing up online, and why betting on yourself is the ul…
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How To Recruit More Quality MLM Reps Without Being Pushy Salesy or Annoying Friends
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https://www.skool.com/richard-matharoo/about In this network marketing truth podcast episode, Network Marketing coach Richard Matharoo discusses a simple tactic network marketers can use to sponsor more reps without feeling annoying or pushy to warm or cold prospects.By Richard Matharoo
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Applying Google Analytics Data to Your Business/ ep.338
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In this episode, I walk through the different areas of your business you can use Google Analytics data to make decisions in your business. More information about SEO Retainers: https://digitalbloomiq.com/seoretainers Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/podcast/ Get email updates on all podcast episodes…
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How To Tell Women TikTok Is For Girls | ROI Podcast™ Ep. 494
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ROI Podcast—the business show that doubles as a comedy roast—returns with Law Smith and Eric Readinger riffing on TikTok, attention spans, and why horoscopes are basically astrology’s version of fantasy football. This episode tackles: TikTok’s addictive algorithm vs. China’s “education-only” version. Why social media feels like narco-terrorism for …
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Millionaire CEO’s PR Disaster, Elon’s Visionary Skills, and the $28B Pop Mart Lesson From China
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In this episode #3039, Eric Siu and Neil Patel discuss a wide range of business lessons, from a viral US Open controversy to Elon Musk’s unique communication style and the rise of Pop Mart in China. They highlight Xiaomi’s customer development strategies, the importance of learning from both large and small competitors, and insights from the Chines…
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Technical SEO infrastructure vs human-crafted content quality with limited resources
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Enterprise SEO teams waste resources on ineffective LLM.txt files instead of proven protocols. Duane Forrester, former Bing search engineer and founder of UnboundAnswers.com, explains why major crawlers including AI systems still follow established robots.txt standards. The discussion covers proper robots.txt syntax implementation, the default craw…
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Taylor's Version, Pt 1: Swift Strategy Secrets
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In our first episode of On Brand: Taylor’s Version, we’re joined by Sinéad O’Sullivan — aerospace engineer turned business strategist, former head of Strategy at Harvard Business School, professor, and co-founder of a global investment fund. She’s advised everyone from NASA to prime ministers … and she also happens to be in the top 0.01% of Taylor …
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306. [CASE STUDY] Facebook Ads + Funnels = $500K
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By Salome Schillack
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As CEOs and entrepreneurs we’re masters at helping others clarify their vision, set goals, and stay accountable. But when it comes to our own businesses? Too often, we fall into the trap of neglecting our brand, our strategy, and our growth. This podcast is your reminder—and your roadmap—to start practicing what you preach. This episode dives into …
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The Predictive Hiring Model: Building Teams That Last
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40:46
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In this episode, Danielle Neely interviews Chad Carter, an expert in predictive hiring. They discuss the importance of a structured hiring process, common mistakes organizations make, and the five essential attributes to look for in candidates. Chad emphasizes the significance of employer branding and the role of soft skills in hiring. He advocates…
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Search Smarts: Easiest Way to Be Found for AEO and SEO
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6:09
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AI is changing how people find businesses, but are you doing the simple things that make you easier to find? In this episode, Bob shares one of the most overlooked yet powerful strategies for boosting your local SEO and AEO: joining your local Chamber of Commerce. Learn how this single move can improve your credibility, drive quality backlinks, and…
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193 - 10 Proven Marketing Strategies That Drive Real Sales (Not Just Likes)
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Summary In this conversation, Matt Coffy discusses effective marketing strategies that can help businesses grow. He emphasizes the importance of understanding the target market, setting meaningful metrics, and selling with empathy rather than persuasion. The discussion also covers the significance of choosing the right platforms for marketing, the …
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Agency Trends, Capitalism vs Socialism, and Gary Vee’s Blueprint for the Next Generation
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In this episode #3038, Eric Siu and Neil Patel break down agency growth and revenue trends, highlighting the effectiveness of outbound marketing in driving results. They also compare capitalism and socialism, pointing to the strengths of capitalism, and close by discussing how different content formats can shape audience engagement. TIME-STAMPED SH…
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Most entrepreneurs are using AI completely wrong and missing massive growth opportunities. Danny Iny, founder of Mirasee and Harvard Business Review contributor, reveals why the difference between AI as a "junior assistant" vs. "senior strategist" isn't about the technology—it's about the context you provide. In our latest Marketing Speak conversat…
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How will machine trust signals evolve for content creators next year?
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LLM.txt files offer no actual SEO value for content creators. Duane Forrester, former Bing executive and founder of UnboundAnswers.com, explains why these files are "total trash" since all AI crawlers already follow standard robots.txt protocols. He details how Creative Commons bot handles most AI training data collection, making additional file fo…
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Episode #285: Experimenting With Home Builder AI Tools - Monica Wheaton
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This week on The Home Builder Digital Marketing Podcast, Monica Wheaton of ECI Solutions joins Greg and Kevin to discuss how experimenting with AI tools designed for home builders can significantly help marketers by boosting efficiency, enhancing customer experience, and providing data-driven insights. https://www.buildermarketingpodcast.com/episod…
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Lunchtime Hors D'oeuvres || Salacious Scorpion Speculations
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We’ve got more delectable nibbles of knowledge to whet your appetite for the LHLM Summit! And, Conrad’s got a Clio/Scorpion conspiracy theory you definitely don’t want to miss. ----- This is pure speculation on Conrad’s part… but what’s the real play behind the Scorpion and Clio union? Could there be more to this “sole preferred partnership” than t…
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Help Us Create the 1st State of AI Search Report
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AI is reshaping how people search — and how businesses get discovered. We're gathering insights from marketing leaders and business owners to understand how teams are responding to this shift. We'd love for you to take part in the State of AI Search 2025 report. By taking part, you'll get early access to the results. All you need to do is complete …
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THIS Separates MLM Top Earners and Strugglers
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https://www.skool.com/richard-matharoo/about In this episode network marketing coach and top earner Richard Matharoo discusses the skills that mlm top earners use to build success and avoid struggles.By Richard Matharoo
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EP 435: Top 3 Mistakes Facebook Advertisers Make & Quick Fixes
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Discover 3 common mistakes both experienced and new Facebook and Instagram advertisers are making, and the quick, practical fixes that could be a game changer. Website: https://philgrahamdigital.com
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How to Create Content for AI, Gymshark’s Sorority Play, and Rethinking Burnout
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In this episode #3067, Eric and Neil discuss how content creation is shifting from keyword-heavy tactics to covering topics in depth, especially with AI reshaping SEO. They highlight the value of platforms like Reddit and YouTube for engagement, the role of AI in strategy, and the importance of addressing burnout by focusing on motivation and small…
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Episode 157: Building "Know, Like & Trust" in a Trust Recession
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You’ve heard it a thousand times: people do business with brands they know, like, and trust. But here’s the challenge: we’re living through a trust recession. Just like in an economic downturn, where money is scarce and harder to earn, trust is now scarce and harder to build. In this episode, I share: Why the trust recession is happening (and the t…
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Does retrieval-based search make traditional keyword research obsolete?
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Retrieval-based search is transforming how SEO professionals approach keyword strategy. Duane Forrester, former Bing Senior Product Manager and founder of UnboundAnswers.com, argues that traditional keyword research must evolve beyond single-term optimization to remain effective in AI-driven search environments. The discussion covers query fan-out …
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#174 - From 30 to 100 Locations: The Secret to Modern Dental Growth
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In this episode of Ignite, Alex Membrillo, CEO of Cardinal, sits down with Emily Rose, VP of Marketing at Lightwave Dental. If you’re a healthcare marketer, this episode is packed with actionable insights on how to drive growth in multi-location practices by leveraging doctor engagement, optimizing your tech stack for lead tracking and online sched…
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Your Digital Marketing Autopsy: Surviving the AI Era with Kasim Aslam
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Your Playbook for Black Friday & Cyber Monday Creative that Converts Sign up here: https://www.tiereleven.com/Bfcm Get your Beauty Brand’s creative trend report from one of the most successful Creative Strategists, Lauren Schwartz. In this FREE webinar, you’ll get all the Angles, Styles & Hooks That Sell (Before Your Competitors Catch On.) Black Fr…
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Episode 201 - Is SEO Dead? The Truth About Search In The Age Of AI
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Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Brad Friedman and Nick Musica discuss whether SEO is dead in the age of AI. They talk about what still works and what doesn’t for small businesses trying to get found online. Nick has been a practicing, hands-on SEO expert since 2003. He led SEO efforts at High Point…
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How I Plan Stress-Free Holiday Marketing Campaigns
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If holiday marketing makes you want to crawl under a blanket until January, you’re not alone. In this episode, I’m sharing a calmer, more mindful way to plan your Q4 marketing so it actually works without draining you. I’ll walk you through the exact framework I use, the holidays I prioritize, and how I structure my sales to keep things simple. Plu…
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305. [CASE STUDY] $134K Launch on $5K Ad Spend
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$5,000 turned into $134,932 in just four days - and the course creator didn't create a single piece of new content to do it! 🚀 I'm sharing exactly how Jennifer cracked the code on scaling her launches without burning out. She took her existing weekly Facebook Lives and amplified them strategically to reach hundreds of thousands of new people, resul…
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Launch Diaries: AI, Trends & The Truth About Selling Courses in 2025
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What 6 Top Course Creators Would Do If They Were Launching Today What if you could pull up a chair to a private mastermind with online business leaders and hear exactly what they’d do if they were creating and launching a digital course today? Well, you’re in luck, my friend! In this episode, you’ll get insights from my most trusted entrepreneurial…
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I Bought a £7M Company to Test My Marketing Playbook
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Most marketing agencies talk a big game about their strategies and playbooks — but when it comes to proving they actually work, the talk stops there. That's why I've done something unprecedented: I've bought a £7 million renewables business to test our own marketing playbook with real money on the line. Six months in, the results speak for themselv…
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Google vs. Amazon vs. TikTok vs. Meta: Welcome to the AI Ad Wars
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In this week’s show, Mike Ryan and Chris Scharmueller dive headfirst into the "PMAXification" of the advertising landscape, a term Mike coined to describe how platforms from Google to TikTok are rushing to automate your ad spend. But just as we thought the black box was here to stay, Google is making a surprising U-turn, opening up more control and…
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Crafting Your Million-Dollar Message with Aurora Winter
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What if one message could change the way people see your business? In this episode, I sit down with Aurora Winter, award-winning author and founder of Same Page Publishing, to talk about how small business owners can craft powerful messages that connect, convert, and create lasting impact. Aurora shares insights from her background in neuroscience,…
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770 | Barry Adams - How Google’s AI Mode Is Reshaping News Publishing
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Google’s AI is poised to wipe out half of news publishers’ traffic, but Barry Adams isn’t here to panic—he’s here to bring the hard truths (with a side of hope). On this week’s EDGE of the Web, we dive deep into how Google’s relentless AI advancements, from overviews to the new AI mode, threaten the very foundation of news publishing. Join host Eri…
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Why Most People Fail In Network Marketing (and how to avoid it)
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https://www.skool.com/richard-matharoo/aboutBy Richard Matharoo
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AI Is Killing Junior Jobs, Here’s What’s Replacing Them
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In this episode #3036, Eric and Neil discuss how AI is reshaping the job market, with fewer junior roles available and a growing demand for senior talent. They highlight the importance of adapting through upskilling, while also stressing how education and personalized learning will play a key role in preparing future workers. TIME-STAMPED SHOW NOTE…
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Machine trust and retrieval-based search transformation
57:21
57:21
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Google's AI overviews now appear in over 50% of search results. Duane Forrester, founder and CEO of UnboundAnswers.com and former Microsoft search engine insider, shares how his unique perspective from inside search engines informs adaptation strategies for the current AI transformation. The discussion covers machine trust fundamentals through stru…
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The Stories That Made Guy Kawasaki a Wiser Guy
39:32
39:32
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What makes an idea—or a person—truly remarkable? Guy Kawasaki has spent decades evangelizing some of the world’s most influential brands—from Apple to Canva—and helping ideas spread in ways that stick. In his new book, Wiser Guy, he shares the lessons, stories, and wisdom he’s gathered along the way, showing how to think remarkable, lead with purpo…
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How UKTV Uses Data to Fuel Brand Loyalty through Fandom | Erina Jones, UKTV
53:37
53:37
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For TV broadcasters, social marketing has to do more than just educate or entertain – it has to convince audiences to get *off* their phones and sit down to watch. Sharing the solution to that challenge is Erina Jones, director of social media and social AVOD at UKTV, part of the award-winning BBC Studios. Erina delves into why consolidating UKTV’s…
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Episode 92: Leading with AI — Strategy, Trust & Governance with Timothy Peterson
51:04
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In Episode 92 of the Digital Velocity Podcast, Erik Martinez talks with Timothy Peterson—an executive leader with 25+ years across retail, e‑commerce, data, and operations—about how to integrate artificial intelligence thoughtfully and profitably. Drawing on roles from Bloomingdale’s and Pottery Barn to CPG business intelligence and today’s fractio…
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349 - The Golden Window After Purchase (And How to Use It)
26:07
26:07
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Some ecommerce brands let the order confirmation email do all the talking—but that window right after purchase (and even in the weeks that follow) is a golden opportunity. Your customer just said yes to you. Now what? In this episode, I’ll share how to go beyond the standard “thank you” and turn a one-time buyer into a lifelong fan. From segmentati…
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Game plan for convincing technical leadership to invest more in customer data integrations
4:24
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Customer data integration challenges cost enterprises millions in missed revenue opportunities annually. Eddie Patzsch, marketing strategist at Optimove, shares proven frameworks for securing technical leadership buy-in for customer data infrastructure investments. The discussion covers quantifying business impact through cost-of-inaction modeling,…
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Cracker Barrels' Rebranding Tastes Bad [385]
40:46
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When Experience Gets Rebranded Off the Menu What happens when a brand forgets that experience—not logos—creates loyalty? In this episode of A Shark’s Perspective, Shark is joined by licensed therapist and social media influencer Trey Tucker to explore Cracker Barrel’s controversial rebrand. Together they unpack the psychology of nostalgia, why cust…
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Can Social Media Really Help Your Local SEO? Here’s What to Know - 240
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How to Use Social Media to Strengthen Your Local SEO Strategy While social media doesn’t directly boost your Google rankings, it plays a powerful supporting role in your local SEO strategy. In this episode, we explain how platforms like Facebook, Instagram, and YouTube help drive local traffic, reinforce your business authority, and enhance your Go…
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