Australia's leading business, marketing, tech and entrepreneurship podcast.
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DigitalMarketer Podcasts
This podcast aims to solve common problems that operations-minded marketers have with their marketing performance.
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Tune in to learn the tips, tricks, and new insights that the top players in the digital marketing world are using to grow their brand and business. www.marketingspeak.com
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Welcome to the Industry Edge podcast, where we dive into stories, strategies, and insights from leaders shaping the world’s hardest-working industries. If you’re passionate about making a big impact in B2B, you're in the right place.
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The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.
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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to fi ...
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This show is for female entrepreneurs and health and wellness businesses to feel less overwhelmed about their digital marketing and SEO marketing for their online business. Cinthia talks to various experts about how to best approach online marketing, Google Analytics and SEO to be successful, while still staying sane.
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Learn about the latest ways to stay ontop of your digital marketing efforts, tips, tricks, missing strategies and more! If you ever need an in depth analysis, feel free to reach out to us at positivedigitalfootprint.com
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Each week, the AdExchanger editorial team drills into the week's most urgent headlines in digital marketing. Hosted by Executive Editor Sarah Sluis, this podcast gets listeners up to speed on the most pressing news in ad tech and beyond, with key background details and analysis.
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Join conversations about marketing, business, and life-in-between with marketing strategist Janice Hostager and a variety of world-class entrepreneurs! We will fill you with step-by-step training, marketing strategy, and life experiences from where life and business intersect. We'd love to have you join the fun!
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Jonny Kenyon and Rob Boyle are professional marketers and have come together to talk all things marketing from their combined years of experience.
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Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked t ...
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Candid sales and marketing insight for the lawn care and landscaping industry. Hosted by Chris Heiler and Chad Diller of Landscape Leadership, a digital marketing and sales agency for lawn and landscape industry companies.
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Strategic and story-driven digital marketing tips and insights for jewelry businesses that are ready to level-up. Created and hosted by jewelry marketing expert Laryssa Wirstiuk, founder of Joy Joya and author of the book "Jewelry Marketing Joy". New episodes weekly.
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Welcome to the Digital Velocity Podcast...a podcast covering the intersection between strategy, digital marketing, and emerging trends impacting each of us. Hosts Erik Martinez, Executive Vice-President of Blue Tangerine, and Tim Curtis, President and CEO of CohereOne, bring you a wealth of marketing experience along with their unique prospectives. Join them each week as they interview industry veterans to dive into the best hard-hitting analysis of industry news and critical topics facing b ...
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Hear the latest performance marketing strategies, industry news, and innovative tactics that will help grow your healthcare organization. Brought to you by Cardinal Digital Marketing, our CEO Alex Membrillo sits down with industry leaders and the nation’s top healthcare marketing professionals to uncover practical insights to boost your digital presence and attract more patients.
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Welcome to the Mindful Marketing Podcast (formerly the Savvy Social Podcast) with your host, Andréa Jones. Tune in every week as we redefine marketing playbooks to break free from what we should do so that we can scroll less, connect more, and grow together.
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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
I Hear Everything
Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.
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Legal Marketing Radio is a podcast that covers legal marketing tips and strategies as well as news, trends, and cutting-edge innovations in the overlapping worlds of legal, digital, and content marketing.
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Welcome To The NEXT LEVEL Facebook Ads Podcast with Phil Graham. We help you MASTER Facebook ads and give you an EDGE over your competition. If you want to be PART OF A MOVEMENT that is taking digital marketers to new heights, this is for YOU. Let’s GO!
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Learn powerful and profitable high-ROI marketing tips from Tim Cameron-Kitchen, founder of the relentlessly high-impact digital marketing agency, Exposure Ninja. Visit https://exposureninja.com/podcast for show notes and links.
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Profit Engines Show: Digital Marketing Strategy and Process for success, business tips, sales tactics and more. The show includes real true case studies from Matt's Agencies Customerbloom and PracticeBloom. Guest interviews from experts, increase your understanding of advanced business concepts and life productivity.
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The Ecommerce Revolution Podcast helps emerging ecommerce entrepreneurs launch and grow smarter using AI and proven strategies. Get actionable tips, expert insights, and inspiring stories to fuel your success—whether you're just starting or scaling up. Tune in and take your next step with confidence. www.ecomrevolution.co
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The Business of Marketing podcast discusses how to win in the current marketing landscape. Hosted by A. Lee Judge, Digital Marketing Consultant along with a Mastermind Group of professional marketers. Stay up to date and sharp on your marketing knowledge while learning from these experienced marketers.
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The On Brand podcast helps you tell stronger stories and build better brands. Each week host Nick Westergaard, author of Brand Now and Get Scrappy, interviews marketing and communication thought leaders or those working for innovative brands like Adobe, Ben & Jerry’s, HBO, Mastercard, Maker’s Mark, the Minnesota Vikings, Salesforce, and Whole Foods. For show notes and more, please visit http://onbrandpodcast.com.
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ROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger
ROI Podcast™
Realistic advice for small-to-medium business and startups with interviews from people who have been there.
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Marketing Ink is the weekly podcast exclusively for local businesses or local marketers, designed to help them grow. In each episode, you'll hear from Local Marketing Expert Allie Bloyd along with other thought leaders, marketers, local business owners and go-getters on topics like Marketing, Sales, Processes, Systems, Technology, Management, Leadership, Finance and More! With new content dropping every Wednesday, make sure to subscribe so you never miss an episode! Learn more at alliebloydm ...
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Hosted by John Bertino, Founder of The Agency Guide, this podcast delivers actionable strategies for targeted market penetration and business growth. Each series explores a specific industry niche, featuring expert interviews and proven tactics for sectors like mortgage and real estate, nonprofit, food and beverage products, YouTube content creators, and more. John and guests share insights on branding, content, SEO, advertising, and social media, tailored to each niche. Subscribe to gain a ...
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Welcome to All About That Action, the podcast by Pod Shark Media, where business owners unlock the secrets to growth through strategic content creation. Every week, we dive into actionable tips and insights on social media management, podcasting for businesses, branding with photo and video, and content creation to help your company thrive. But it doesn’t stop there! On Fridays, we take you Beyond the Action with deep dives into the world of business—covering leadership, strategies, and ever ...
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Welcome to Brand for Good, the show for purpose-driven leaders who want to build timeless brands and create sustainable impact. In other words, do well AND do good. Tune in each week to learn from Lorraine Schuchart, a disruptive brand strategist and storyteller. As an Addy Award-winning copywriter, Lorraine wrote for some of the world’s most influential brands. As an accredited public relations strategist, she created award-winning campaigns and provided counsel to multi-million dollar orga ...
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Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad ...
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I’m Jillian Leslie, host of Blogger Genius and founder of MiloTree (https://milotree.com/) —the simple, all-in-one platform that helps bloggers and creators SELL digital products, GROW their email lists, and BUILD their social media followings. I’m also an online business strategist and Stanford MBA. 🚀 Start for FREE: Sell a digital product, offer a freebie or lead magnet, and grow your social media followers today—FREE! No credit card required. 👉 Sign up here: https://milotree.com/join/free ...
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Welcome to The Home Builder Digital Marketing Podcast! Over 90% of today’s home buyers start their buyer journey online. Here we talk with not only industry experts, but also your fellow home builder marketers to learn how you can succeed in our incredibly competitive digital world. Hosts Greg Bray, President of Blue Tangerine, and Kevin Weitzel, VP of Business Development and Sales at Outhouse, bring you a wealth of home builder online marketing experience. Join them each week as they inter ...
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Are you hungry for more clients? Tired of wasting time (and money) on marketing that doesn’t work? This podcast serves up real-world tips and proven digital marketing strategies that actually drive results for law firms. Hosted by Gyi Tsakalakis and Conrad Saam—two legal marketing pros who’ve been in the trenches. You’ll get practical advice on client acquisition, website teardowns, and what’s actually working for lawyers today—all with a touch of mirth. Congratulations, you found it—THE pod ...
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Social Minds puts you in a room with marketing’s brightest minds. We interview the world’s biggest brands, break the latest social media headlines and translate social-first trends for the layman. Our promise to you? No buzzwords, jargon or fluff. Just real case studies, genuine experts and actionable insights. That’s why we’re the world’s favourite social media marketing podcast.
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Unleash Your Ambition with Stacie Walker: Business | Marketing | Mindset | Lifestyle
Stacie Walker
Unleash Your Ambition with Stacie Walker is the #1 podcast designed to help driven entrepreneurs raise their standards, speak their truth, unleash their brilliance, and elevate their lives. Stacie's a Digital Marketing Strategist, Business Mentor, International Best Selling Author, Award-Winning Podcast Personality, and the founder of Unleash Your Ambition LLC. For over a decade, Stacie's helped people build successful coaching, consulting, and course businesses aligned with their mission, v ...
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DO IT MY WAY PODCAST empowers women business owners and CEO’s to do business on their terms with no regrets, hesitation or fear! Maybe you are a CEO ready to build a personal brand OR you’re an entrepreneur listening to all of the pressure from those around you....this is the place for you! We will be talking about all things marketing and how to create your personal brand to make money by teaching others what you already know and get paid to do it! Most importantly, you will learn to do bus ...
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EDGE of the Web is a weekly digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing, and more. Host Erin Sparks discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing. Visit our website at edgeofthewebradio.com to see all of our past shows and videos.
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Discover top tips & practical advice for building a wildly profitable business sharing your ideas and knowledge with the world. Get the online marketing, advertising, and business strategies you need, all wrapped up with a healthy dose of inspiration and fun. After 10 years of being the advertising secret sauce to the who’s-who of the online courses industry, your host Salome Schillack reveals what it really takes to turn your ideas into a thriving online business. Salome shares all the insi ...
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1
Local SEO Tactics and Digital Marketing Strategies
Local SEO Tactics: SEO Tips and Tricks For Your Website
Bob Brennan, the Intrycks team, and expert guests share digital marketing strategies and local SEO tactics that businesses can use to get ahead of the competition! With a local focus on search engine optimization, you'll learn how to get found in search engines, and attract more new local customers for your business. Discover how to identify your ideal customers online, develop internet marketing strategies to get your website ranked for the searches you want, generate more qualified leads, ...
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Career & Life Journeys: Hosted by Adam Posner, he interviews top experts, entrepreneurs, and thought leaders from the world of Entrepreneurship, Talent Acquisition, Personal Growth, and other world-class amazing humans to decode their success via their insights into their own career journeys and personal growth. The goal of #thePOZcast is to showcase amazing humans who share their stories to inspire you to harness your inner tenacity to drive your life and career forward. Adam Posner is the ...
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Network Marketing & MLM Truth With Richard Matharoo
Richard Matharoo - International Speaker & Network Marketing Coach
500K Downloads and counting...As an International Speaker & Coach for the network marketing industry I'm passionate about sharing the exact strategy and tactics that are generating real results in mlm right now. After going from 328 no's in a row to now sponsoring over 750 people I focus my show on what it takes to go from zero to leader boards, rank advancing and scale up to your ultimate home business goals.
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BEST OF: Kat Cole: Don’t Let Whatever Was Yesterday Define You- CEO @ AG1
51:00
51:00
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51:00Chapters: 1:40 - Legacy of Fudgy 3:24 - The Dark Side of Humility 6:50 - Right decision at the right time 7:14 - Need of a Male figure in Life 9:23 - Be a Go-getter 12:20 - First lessons learned the hard way 15:06 - Cultural simulation in a new country 18:59 - Brand research and insights 21:58 - Entry of Cinnabon 28:25 - Cinnabon smell in the malls…
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EP 432: 3 Easy Ways to Generate Better Facebook Ad Hooks in Under 5 Minutes
11:07
11:07
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11:07Have you ever been stuck staring at a blank screen, trying to write a scroll stopping Facebook ad? In this quick episode, I’m sharing 3 super simple ways to generate better hooks fast. No magic, no fluff, just real methods I use when I need great ad copy right now. Website: https://philgrahamdigital.com…
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You Think Your Views Matter?, The Government Paid $620M for a Website, SEO Is Back!, $22B vs. $3.5B Startup
23:38
23:38
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23:38In this episode #3025, Eric Siu and Neil Patel highlight why audience influence matters more than follower counts, how market competition shapes strategy, and the pros and cons of performance-based deals. They also discuss the resurgence of SEO with AI, the falling costs of intelligence, and why strong execution ultimately wins, using Brex vs. Ramp…
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AI-generated content will become indistinguishable from human content in search results?
2:15
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2:15Will AI content become indistinguishable from human content in search results? Shaun Hinklein from Apollo.io delivers a definitive "sell" on this controversial prediction. He argues that such indistinguishability would mean the death of journalism, highlighting the irreplaceable value of human creativity and authentic reporting in content creation.…
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#171 - Earning the Recommendation: How AI is Reshaping SEO Strategy
29:19
29:19
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29:19In this episode of Ignite, Cardinal’s CGO Lauren Leone sits down with VP of Owned & Earned Media Rob Sauter to help healthcare marketers understand and adapt to the rapidly changing world of search and SEO driven by AI and new Google features. You’ll learn why traditional SEO tactics aren’t enough anymore, how AI is changing what it means to “rank,…
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How We Turned $6K Into $100K Revenue in 2 Days
43:12
43:12
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43:12Why do some ad campaigns crush it while others flop, even with the same budget? It all comes down to metrics and strategy. Let’s get the first part out of the way. Get Your nCAC Calculator Now! - https://www.tiereleven.com/ncac In today’s episode, we share a client story where more than $10,000 went up in smoke on a webinar that didn’t convert, and…
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Episode 198 - Video Is The Fuel That Drives Commerce
25:57
25:57
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25:57Visit thedigitalslicepodcast.com for complete show notes of every podcast episode. Brad Friedman and Eitan Koter chat about why video is the fuel that drives commerce and how businesses can incorporate video into their marketing strategy. Eitan Koter is the Co-founder and Co-CEO of Vimmi, a leading video commerce SaaS company providing multi-channe…
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Episode 154: Midlife Is Not a Crisis—It’s a Catalyst with Heather Hetchler
33:52
33:52
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33:52Today’s conversation with Heather Hetchler, MA, is one that will stick with me for a long time. Heather is an author, speaker, and communication consultant who equips women in midlife to face unexpected challenges with clarity, confidence, and courage. A seasoned relationship coach and breast cancer survivor, Heather is a master at reframing our mo…
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In this episode with speak with Robert Bly - author of The Copywriter’s Handbook and one of the best direct response copywriters of all time - about how to write copy that sells, how to become a great copywriter, and how to find amazing copywriters if you need them.
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Why I Don’t Use Gendered Language in Marketing
29:17
29:17
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29:17What if saying “for women” is actually turning away the very people you’d love to work with? In this episode, I’m diving into the nuances of gendered marketing and why I choose not to use gender-specific labels in my business. From real-life examples to practical shifts you can make, we’ll unpack how inclusive marketing doesn’t just feel better, it…
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299. Fix This First If You Want More Time
32:11
32:11
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32:11Constantly drowning in to-dos but can't figure out why your productivity hacks aren't working? 🚀 You're not broken - you're just managing tasks before managing your relationship with time itself. Most course creators think they need better planners or apps, but the real game-changer is time awareness over time management. I spent five hours on a "q…
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[CASE STUDY] One Custom GPT. 600 Sign Ups. 2 Weeks.
38:23
38:23
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38:23A Digital Course, an AI Bot, and a Smart Two-Offer Strategy That Works If you’ve been wondering how AI can create true opportunity in your business, this episode is worth the 36 minutes. I’m chatting with Becca Harpain, a Digital Course Academy student who didn’t just create a successful digital course, she took things to the next level by launchin…
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Why They See But Don't Buy: The Conversion Event Secret
11:32
11:32
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11:32Ever feel like you’re doing all the “right” marketing moves like posting, emailing, showing up everywhere, yet sales still fall flat? This episode uncovers a simple but often-missed piece of the puzzle: conversion events. These focused experiences bridge the gap between casual interest and a buying decision, creating the urgency and connection your…
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Hey, Glenn here. It’s the middle of summer when I’m recording this; a time we don a pair of shades, a beach towel and a good book. Funnel Reboot usually shares talks with marketing book authors, but for this show I’m going to share some reads that go a little farther afield. Come along with me through six books that are all amazing. The subjects ra…
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Easiest Way to Grow Your LinkedIn Following as an Entrepreneur (But Should You Do It?)
21:58
21:58
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21:58In this episode #3024, Eric Siu and Neil Patel discuss how to grow a LinkedIn following through strategies like using controversial content, staying authentic, and embracing multi-channel marketing. They also highlight the importance of recruitment, building strong teams, and leveraging relationships to drive business growth. TIME-STAMPED SHOW NOTE…
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SEO and CRO strategies require AI integration for maximum impact. Shaun Hinklein, Head of SEO at Apollo.io, shares how data-driven content can create superior user experiences while balancing automation with human authenticity. He demonstrates practical methods for analyzing competitive SERPs with AI tools, explains how impression metrics now outwe…
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How did Google become one of the most powerful forces in advertising—and what happens when that power crosses the line? Ari Paparo, ad tech veteran, Marketecture founder, and author of Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance, takes us inside the deals, innovations, and strong-arm tactics that reshaped the indus…
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On this week’s episode of Social in Six, The Fifth’s account manager Chiara Yeomans joins Mil in the studio. They’re talking about the updates that have social marketers talking, including Instagram finally launching Reposts, YouTube beating out ITV to become the 2nd most-watched channel in the UK; and the hottest influencer marketing trends set to…
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How To Create and Optimise Your Content for AI Search
29:06
29:06
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29:06This podcast episode was created in partnership with Profound. The AI Search revolution is here, and businesses that master content optimisation for these platforms will dominate their markets while competitors scramble to catch up. With ChatGPT now processing over one billion searches daily and Google's AI Overviews becoming the default search exp…
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347 - The Perfect Timing Formula for Your Email Marketing
19:40
19:40
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19:40What if your email campaigns are falling flat - not because your copy is bad, but because you’re saying the right thing at the wrong time? There’s a formula to knowing when to sell and when to nurture—and no, it’s not just “follow your gut.” If your emails feel like they’re missing the mark, you might be pushing when you should be building trust… o…
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Episode #90 - Integrating AI for Business Growth and Innovation with Lucas Petty
44:11
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44:11In Episode 90 of the Digital Velocity Podcast, Erik Martinez speaks with Lucas Petty, founder and CEO of AI Daddy, about how companies can strategically integrate artificial intelligence in their business and marketing processes to drive growth, innovation, and long-term success. Lucas shares his personal journey from having his own startup disrupt…
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Your publisher's plan for visibility with direct AI answers?
2:01
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2:01Kevin Indig is an independent advisor to some of the fastest-growing companies in the world, helping them accelerate growth through SEO and product strategy. His client portfolio spans top marketplaces like Reddit, Snap, and Upwork; leading SaaS platforms such as Ramp and Dropbox; and e-commerce brands including Hims and Fast Growing Trees. He also…
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Are Paid Ads Worth It for Local Businesses? - 237
17:58
17:58
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17:58Google, Facebook, or YouTube: Which Ad Platform Is Right for Your Business? In this episode, Bob Brennan tackles one of the most common questions local business owners face: Should I be running paid ads? He breaks down the performance and costs of Google Ads, Facebook Ads, and YouTube Ads, comparing their strengths, weaknesses, and how much revenue…
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How To Find Your Niche For Your Business With Jermane Cheathem of CreatorsLearn.com | ROI Podcast™ ep. 491 | Law Smith @LawSmithWorks & Eric Readinger
36:19
36:19
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36:19Jermaine Cheathem, an entrepreneur in the equipment finance niche, discusses his journey from starting in the industry to building a successful brokerage. He emphasizes the importance of leveraging networks and relationships, particularly with equipment sellers, to secure deals. Jermaine has traveled extensively, working from various countries, and…
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SEO professionals are feeling stuck in the age of LLMs. Kevin Indig, growth advisor and author of the Growth Memo newsletter, examines the industry's paralysis between treating AI search as repackaged SEO tactics or something entirely new. He challenges practitioners to move beyond terminology debates and adapt to evolving search landscapes, arguin…
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Meta’s Andromeda Update: Are You Still Using Outdated Meta Ad Strategies?
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29:33Meta’s Andromeda updates have made most ad strategies obsolete. We can help you update your ad strategy using AI and creative diversification for a high ROAS. Talk to us: https://www.tiereleven.com/apply In today’s episode, we take you to our Ad Lab live event, where we discussed Meta's Andromeda update in detail and how it's changing the digital a…
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255: Is Your Inactive Instagram Costing You Clients? Here’s What to Do About It
13:24
13:24
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13:24You might think not posting on Instagram isn’t a big deal—but to your potential clients, it’s a red flag. In this episode of All About That Action, we break down why an inactive feed sends the message that your business is outdated, unavailable, or even closed. You’ll learn: 📉 How inconsistency on social media erodes trust 📱 The psychology behind a…
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Websites for Therapists feat. Kat Love (encore) / ep334
28:12
28:12
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28:12Kat Love is a dear friend who creates effective websites for therapists. During this episode, we talk about what it means to have a profitable website today for Therapists, how to use your site more intentionally, and some predictions for websites in the future. Kat's site: www.katlove.com Website Links: Full episode shownotes for this episode: htt…
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Navigating the Global Performance Crisis with Gabriella Rosen Kellerman
46:48
46:48
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46:48#thePOZcast is proudly brought to you by Fountain - the leading enterprise platform for workforce management. Our platform enables companies to support their frontline workers from job application to departure. Fountain elevates the hiring, management, and retention of frontline workers at scale. To learn more, please visit: https://www.fountain.co…
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The Trade Desk has won the battle for supremacy on the open internet, says Needham & Company’s Laura Martin. But it might just be losing the war for the future of the web to walled gardens and AI search.
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767 | Evolving Your Writing Toolset w/ PreWriter.ai from Bruce Clay
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43:17Bruce Clay is back on the EDGE and he’s bringing a fresh arsenal of SEO wisdom—plus his latest tool, Prewriter.AI! Bruce unpacks the ever-evolving landscape of search, where being a subject matter expert isn’t just nice to have, it’s non-negotiable in the age of large language models. Get ready for a hands-on journey through the world of structured…
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How to Create and Sell Your First Digital Product in 7 Days (Free AI Prompts + Step-by-Step Plan)
7:16
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7:16Watch the YouTube video here to see the step-by-step instructions. If you think you have no idea for a digital product, I promise you do — you’re just too close to your own skills to see them. The things that feel normal to you could be worth $10, $20, or even $100 to someone else. In this post, you’ll learn how to create and sell your first digita…
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Ryan Trahan’s Bike Boom, AI’s Winners & Losers, and the SEO Comeback
35:01
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35:01In this episode #3023, Eric Siu and Neil Patel discuss influencer marketing, shifting economic signals, and the role of ideation in creating impactful content. They cover website optimization, AI’s growing influence in marketing and business efficiency, and the need for strong customer development, ending with insights on how AI is reshaping SEO an…
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Measuring for AI Overviews/Mode vs maintaining traditional organic rankings
2:45
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2:45SEO metrics face a critical shift with AI search features. Kevin Indig, growth advisor and former Shopify SEO Director, explains why measuring AI overviews and AI mode performance now outweighs traditional rankings. He recommends tracking position one visibility as a key signal for AI overview inclusion, while using keyword rankings as directional …
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298. The Trust Recession Is Tanking Your Sales. Here’s How to Adapt
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30:01If your last launch felt flatter than day-old soda despite having an incredible webinar, this episode explains why. 🚀 We're living through what experts call the "trust recession"—a shift making audiences more skeptical and harder to convert than ever. Between AI-generated content flooding the market and post-COVID purchasing fatigue, your audience …
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Sometimes you've got to ditch the rules, rewrite the playbook and start to DO IT YOUR WAY! That's where I found myself after 10 years working in the corporate world. I was tired of working 8-5pm (really it was more like 7:30am-6:30pm) and having no control over my time. Even if I wrapped up for the day, I was expected to sit at my desk because that…
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Built to Last: Creating Legacy in Family Owned Business
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31:08In this episode of the Industry Edge Podcast, Michelle interviews Justin Larson, Owner of Family Water Treatment, a third-generation family business specializing in water treatment solutions. Justin shares his journey from a career in vehicle manufacturing to joining the family business, emphasizing the importance of customer care, innovation, and …
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Female Models Close 67% More Deals, the Hidden Costs in Ad Targeting, and Snapchat’s Money Play
17:42
17:42
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17:42In this episode #3022, Eric Siu and Neil Patel discuss how FIMO models can boost sales close rates, the cultural shifts reshaping marketing strategies, and the evolution of advertising across platforms like Snapchat and Pinterest. They emphasize the importance of aligning brand messaging with and deeply understanding the ideal customer for more eff…
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How will SEO's relationship with content evolve in 18 months?
3:12
3:12
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3:12How will SEO's relationship with content evolve in the near future? Kevin Indig, growth advisor and former SEO leader at multiple companies, examines the shifting content landscape. He discusses the necessity of incorporating AI into content creation workflows while maintaining human oversight, and explores how SEOs must balance declining per-artic…
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514. To 7 Figures and Beyond! with Dustin Riechmann
1:03:22
1:03:22
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1:03:22While everyone's worried about AI replacing them, Dustin Riechmann built a $1M business by doubling down on what AI can't replicate: human connection and shared values. Dustin's journey from traffic engineer → marriage ministry → meat stick entrepreneur → seven-figure business coach proves that relationships trump tactics every time. His unconventi…
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