If you’ve ever found yourself scrubbing floors at 2 AM, juggling guest messages, and wondering if scaling your short-term rental business is even worth it…you’re not alone.

The truth? Doing everything yourself feels cheaper… until it costs you your time, your energy, and your ability to actually grow.

In this episode of Sip & Scale, I sat down with Mariam Avetisyan, Airbnb Host and Co-Founder of Lume Stays (formerly Mariam’s BnB). Mariam opens up about her journey from solo host to running a growing STR brand, and why learning to let go and delegate was the only way to build something sustainable.

We dive into the real, behind-the-scenes struggles STR hosts face: the burnout that comes with trying to do it all, the blind spots in guest experience when you’re stretched too thin, and how to finally shift from “host mode” to “business owner mode.”

If you’re serious about scaling your rental business without burning yourself out, this episode will hit home.

What You’ll Learn:
👉 Why doing everything yourself holds your STR business back
👉 The mindset shift from “superhost” to “CEO”
👉 How to recognize when it’s time to delegate (and what to hand off first)
👉 The role of branding and consistency in guest experience
👉 Why building systems is more valuable than chasing more bookings
👉 Mariam’s biggest lessons from rebranding her business into Lume Stays

Whether you’re a new host or managing dozens of properties, Mariam’s story will inspire you to rethink how you’re running your rentals—and why your time is the most valuable resource you have.

Tune in now to hear the full conversation!

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Follow Mariam and check out her work here:

🏡 Lume Stays - https://www.instagram.com/lumestays/

💻 Website: https://www.mariamsbnb.com/

📸 Instagram: https://www.instagram.com/hostwithmariam/

🔗 LinkedIn: https://www.linkedin.com/in/mavetisyan/

Stay tuned for more episodes!
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