Best Chenell Basilio Podcasts (2025)

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EP 256 - Chenell Basilio on How Top Newsletter Creators Grew Their Lists to 50k+ 56:05

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24d ago56:05

56:05

Join us for a chat with Chenell Basilio, founder of Growth in Reverse, as she shares her journey into email marketing and newsletter growth. Drawing from her hands-on experience and research of successful newsletters, Chenell breaks down what really works when it comes to building an engaged audience. Perfect for both beginners and experienced mark…

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Lessons From Building a $100M Newsletter Empire—with Sean Griffey of Industry Dive 51:02

3d ago51:02

51:02

The Growth Vault is LIVE: Chenell's brand-new offer for newsletter creators is here—filled with newsletter templates, growth strategies, and real examples you can implement at your own pace. -------------------------------------- “Organic needs to be your biggest channel if you want a real audience that feels connected to you.” — Sean Griffey, Indu…

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EP 259 - How to Make Your Marketing More Accessible with Katherine Lewis 27:22

3d ago27:22

27:22

Katherine Lewis unpacks how to create marketing that works for everyone and why inclusive design leads to better results across the board. ccessibility advocate Katherine Lewis to explore how brands can create content and campaigns that include all audiences. 🎙️ This conversation is part of our Ethical & Sustainable Marketing Accelerator. 🎓 Get a f…

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How To Save Time While Doing More: Automations with Joe Casabona 55:48

10d ago55:48

55:48

The Growth Vault is LIVE: Chenell's brand-new offer for newsletter creators is here—filled with newsletter templates, growth strategies, and real examples you can implement at your own pace. -------------------------------------- “People think automation sounds hard. But If you do automatic bill pay, direct deposit, an email autoresponder, you're a…

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EP 258 - Shameless Plug: Mastering Black Friday & Holiday Strategies in 2025 10:09

10d ago10:09

10:09

Join our Black Friday & holiday season strategy deep dive: click here Access the Seasonal campaign planner: click here Join Fab as we chat about turning Black Friday from a chaotic last-minute scramble into something you can actually plan for. We'll look at how to set up a proper two-month runway, craft personalised offers that make sense, and buil…

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14k+ Followers in 30 Days: Recapping the GIR Growth Challenge 38:06

17d ago38:06

38:06

The Growth Vault is LIVE: Chenell's brand-new offer for newsletter creators is here—filled with newsletter templates, growth strategies, and real examples you can implement at your own pace. Quick note: We ran a 30-day Social Growth Challenge that we opened to the public for a $100 fee to join. But all purchasers of The Growth Vault were able to jo…

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EP 257 - Mastering Multi-Launch Strategies with Julia Saxena 46:54

17d ago46:54

46:54

Join Julia Saxena, General Manager at Forte Labs, as she walks you through the ins and outs of managing multiple product launches. Drawing from her experience with everything from self-paced courses to memberships, books, and live cohorts, Julia shows you how to make each launch more successful than the last. You'll learn practical ways to juggle m…

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This Newsletter Sold For $150m (And Why It Matters) 27:15

24d ago27:15

27:15

The Growth Vault is LIVE: Chenell's brand-new offer for newsletter creators is here—filled with newsletter templates, growth strategies, and real examples you can implement at your own pace. -------------------------------------- “If you’re not exceptional at one of the Big 3 — it’s impossible to build a content business.” — Dylan quoting Matt McGa…

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9 Things Beginners Should Ignore When Starting a Newsletter 42:41

1M ago42:41

42:41

The Growth Vault is LIVE: Chenell's brand-new offer for newsletter creators is here—filled with newsletter templates, growth strategies, and real examples you can implement at your own pace. -------------------------------------- “Stop wasting time picking the ‘perfect’ newsletter tool. Just start publishing. You can always switch later." — Dylan W…

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EP 255 - Discovering Your Zone of Genius & Unlock Your True Potential 52:39

1M ago52:39

52:39

Join Victoria Cumberbatch as she breaks down the Zone of Genius - your secret weapon for personal and professional growth. She walks us through how finding your genius can help you feel more fulfilled and successful in your work. Victoria gets real about her own journey and shares some handy tips to help you figure out where your genius truly lies.…

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The #1 Newsletter Metric You Need To Pay More Attention To 43:36

1M ago43:36

43:36

The Growth Vault is LIVE: Chenell's brand-new offer for newsletter creators is here—filled with newsletter templates, growth strategies, and real examples you can implement at your own pace. -------------------------------------- “I sent this short email—and got over 200 replies—when I usually get maybe 8 to 15. It was wild." — Chenell In this epis…

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EP 254 - How to Build a Sustainable Marketing Practice with Liana Fricker 23:00

1M ago23:00

23:00

Liana Fricker joins Fab to explore what it really means to build sustainability into your marketing, from daily practices to long-term business impact. This episode is a must-listen for founders, freelancers, and teams ready to embed purpose into every campaign. 🎙️ This conversation was originally recorded as part of the Ethical & Sustainable Marke…

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3 Steps To A Perfect Subscriber Onboarding 40:40

2M ago40:40

40:40

The Growth Vault is LIVE: Chenell's brand-new offer for newsletter creators is here! The Growth Vault is filled with newsletter templates, growth strategies, and real examples you can implement at your own pace. -------------------------------------- “One of the worst things you can do is send new subscribers to a dead-end thank you page. That kill…

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EP 253 - 5 Ways to Build a Marketing Career Aligned to your Values 54:48

2M ago54:48

54:48

Join us for a down-to-earth chat with Mercy Abel, a marketer who's passionate about values-driven work. She'll share her journey of staying true to her values while navigating the marketing world. From her work with Unlocked to her experiences with mentorship, Mercy opens up about making choices that feel right both personally and professionally. W…

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7 Ways To Make a 'Good' Newsletter GREAT 39:14

2M ago39:14

39:14

The Growth Vault is LIVE: Chenell's brand-new offer for newsletter creators is here! The Growth Vault is filled with newsletter templates, growth strategies, and real examples you can implement at your own pace. -------------------------------------- “Sometimes less is more. Cut the clutter and highlight the one thing that matters." — Chenell It's …

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EP 252 - Making Your Marketing More Sustainable with James Gill 27:02

2M ago27:02

27:02

James Gill shares practical steps to reduce the environmental impact of your marketing, without sacrificing performance. A grounded take on sustainability that actually works. Whether you're just starting out or looking to refine your sustainable approach, this episode will give you real, actionable ideas you can start using today. 🎙️ This conversa…

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$9M with 50k subscribers: Sam Vander Wielen's 7-figure newsletter funnel. 1:01:17

2M ago1:01:17

1:01:17

Get 30+ video lessons and ideas for optimizing your newsletter: https://growthinreverse.com/vault -------------------------- “All roads point to the email list." — Sam Vander Wielen, Sam's Sidebar In this episode, we interview Sam Vander Wielen—a lawyer-turned-creator who has sold over $9M in legal templates with a 50k-subscriber newsletter. Sam sh…

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EP 251 - Shameless Plug: What’s Working in Email Marketing Right Now 8:32

2M ago8:32

8:32

Join our email marketing deep dive: click here In this bonus episode, Fab chats about email marketing and how it's changing in 2025. We’ walk you through common mistakes to avoid and why email is still such a valuable channel for your business. You'll learn practical tactics like micro-segmentation, focused newsletters, and working with creators to…

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Recapping CEX 2025: Un-hyping AI, Community Moats, and the Future of Newsletters 44:08

2M ago44:08

44:08

The Growth Vault is LIVE: Chenell's brand-new product —The Growth Vault— is here. Filled with newsletter templates, growth strategies, and real examples you can implement at your own pace. -------------------------------------- “If content is king, AI is storming the castle." — Darren Vesterfelt, Mighty Networks Chenell was just in Cleveland for th…

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EP 250 - Accessible Marketing & Neurodiversity in Business with Tania Gerard 33:21

2M ago33:21

33:21

What does accessible marketing actually look like in practice? Tania Gerard breaks it down — sharing how to create campaigns that include neurodiverse audiences and reflect the full spectrum of human experience. 🎙️ This conversation is part of our Ethical & Sustainable Marketing Accelerator. 🎓 Get a free taster class at: amschool.click/accelerator …

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His private newsletter with 1.5k subs earns $1M ARR 1:00:22

2M ago1:00:22

1:00:22

Join our September Social Growth Challenge: https://growthinreverse.com/social -------------------------- “You have to be first—or you have to be best. That's how you win at paid content." — Nathan May, The Feed Media In this episode, we interview Nathan May, founder of The Feed Media. Nathan shares how he turned a small, private newsletter into a …

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EP 249 - Funding 101: Understanding Your Options for Business Growth with Fran Spooner 41:31

3M ago41:31

41:31

Let's dive into the world of business funding with Fran Spooner. She walks us through everything from bootstrapping to angel investors, venture capital, crowdfunding, and loans. Whether you're thinking about getting external funding or growing your business on your own, Fran offers a straightforward guide to help you understand your options, evalua…

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Shameless Plug: 5 Questions That Will Transform Your Q4 Marketing Strategy 8:42

3M ago8:42

8:42

Join our next strategy planning session: click here In this episode, Fab talks about why asking 5 reflective questions is so important for your marketing strategy. She points out that instead of chasing new tools or trends, marketers should really focus on understanding their audience and taking a good look at their own practices. Fab shares some r…

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How Chenell Got 11k Subs in 6 Months 39:10

3M ago39:10

39:10

>> Join the 30-Days of Growth Social Challenge: https://growthinreverse.com/social -------------------------------------- “The first 6 months taught me that consistency beats everything — even if you’re not perfect." In this episode of the Growth In Reverse podcast, Dylan and Chenell rewind the clock to when Chenell was just starting her newsletter…

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EP 248 - Building Inclusive Networks & Events with Lauralee Whyte 30:21

3M ago30:21

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Event strategist and talent connector Lauralee Whyte shares her frameworks for building inclusive, values-led networks, and why visibility means nothing without belonging. Learn how to build diverse, inclusive networks that go beyond tokenism. 🎙️ This conversation is part of our Ethical & Sustainable Marketing Accelerator. 🎓 Explore the full experi…

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5 Newsletter Growth Lessons From 2.5 Years of Publishing 41:59

3M ago41:59

41:59

“If you spend 80% of your time making incredibly good content, you probably only have to spend 20% marketing it." In this special episode, we’re bringing you Chenell’s conversation with Darrell Vesterfelt, VP of Growth at Mighty Networks, for a recent Creator Summit. In the chat, Chenell talks about why she started a newsletter — and why she chose …

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EP 247 - The Psychology of High-Converting Quizzes with Maxwell Nee 41:21

3M ago41:21

41:21

Meet Maxwell Nee, Chief Revenue Officer at ScoreApp, as he walks you through Scorecard Marketing - a clever way to mix quizzes with data to get quality leads. Maxwell breaks down the psychology of warm leads, shows you how to ask questions that get results, and explains how using personalised insights can boost your marketing game. You'll learn how…

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How CJ Gustafson Grew Mostly Metrics to 60k+ Subscribers & Multi‑Six‑Figures in Revenue 53:43

3M ago53:43

53:43

The Growth Vault is LIVE: https://growthinreverse.com/vault ---------------------------------------------------------------- “During my last year as a CFO, I made more money from my newsletter and podcast than my full-time job." — CJ Gustafson, Mostly Metrics We sit down with CJ Gustafson, former tech CFO and now full-time creator of two newsletter…

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EP 246 - Bitesize: How to Protect your Zone of Genius 9:33

3M ago9:33

9:33

🏫 If you haven’t already, join us for a full Summer of free recorded classes with Summer School - grab your free ticket _______ In this final snippet, Shannon Matson, CEO of Social Bungalow, shares practical strategies for scaling marketing businesses. She talks about why systems and processes matter, how to delegate effectively, and ways to create…

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Turning a Niche Newsletter of 30k Subs Into a Full-Time Business 1:01:21

3M ago1:01:21

1:01:21

The Growth Vault is LIVE: https://growthinreverse.com/vault ---------------------------------------------------------------- “You don’t need to create for everyone. You need to create for the people who value you most — and they’ll carry your newsletter further than you think." — Matt Johansen, Vulnu.com We sat down with Matt Johansen, creator of t…

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EP 245 - Bitesize: The Role of Systems in Copywriting 8:51

3M ago8:51

8:51

🏫 If you haven’t already, join us for a full Summer of free recorded classes with Summer School - grab your free ticket _______ In this throwback snippet, Dan Nelken talks about how important structure is for being creative, especially when writing copy. He shows us how using prompts and techniques can help you get past that dreaded blank page and …

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How to Turn 1 Subscriber into 10: Get More Referrals With These Tactics 36:28

4M ago36:28

36:28

The Growth Vault is LIVE: https://growthinreverse.com/vault ---------------------------------------------------------------- “This is the underrated growth strategy every newsletter should be using.” What if every subscriber could turn into 10 more? In this episode of the Growth In Reverse podcast, Dylan and Chenell unpack one of the most underrate…

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EP 244 - Bitesize: Cultural Sensitivity in Marketing 7:32

4M ago7:32

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🏫 If you haven’t already, join us for a full Summer of free recorded classes with Summer School - grab your free ticket _______ In this episode, Fab brings back a snippet from her chat with Ange Lyons about brand associations and why cultural sensitivity matters so much in marketing today. The conversation gets into how thoughtful branding helps bu…

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His Paid Newsletter Launch Drove $50k+ (and 500+ paid subs) 48:38

4M ago48:38

48:38

“I waited to launch my paid newsletter until I had a solid strategy and felt like I’d earned it.” — Tom Orbach, Marketing Ideas Tom Orbach of MarketingIdeas.com — which recently crossed 44,000 free subscribers and over 500 paid subscribers in just the first few days after launching his paid tier — joins Chenell & Dylan to share the exact playbook h…

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EP 243 - Bitesize: Challenging the Norm of Marketing Strategy 9:49

4M ago9:49

9:49

🏫 If you haven’t already, join us for a full Summer of free recorded classes with Summer School - grab your free ticket _______ In this short throwback, Fab chats with Joe Burns, head of strategy at Quality Meets Creative. They talk about strategies that actually make a difference - ones that transform organisations, shake up competitive landscapes…

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Newsletter Coaching Session: Scaling Deep Dives Into a Newsletter Growth Engine 42:30

4M ago42:30

42:30

“$250k is when growth changes. It’s when you need systems. You usually can’t do it solo.” — Matt Gira, The Quarter Matt Gira joins Chenell & Dylan — in person — to share how he went from building underwater drones to launching The Quarter: a newsletter that deep dives into how founders grow bootstrapped businesses to $250K. This is an interview, bu…

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EP 242 - Bitesize: Mastering Your Brand's Voice 8:35

4M ago8:35

8:35

🏫 If you haven’t already, join us for a full Summer of free recorded classes with Summer School - grab your free ticket _______ In this throwback, Fab and Nick chat about brand voice, highlighting how authenticity and humour can help you connect with your audience. They look at how brands can show their personality through tone and messaging, with …

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Your Newsletter Is Too Easy to Join — Here’s Why That’s a Problem 31:34

4M ago31:34

31:34

“I love unsubscribes. Don’t be here if you don’t want to be here.” It is insanely easy to subscribe to a newsletter—and even MULTIPLE newsletters all at once. But is that a good thing? Should newsletter creators be more choosy when determining who signs up? We're diving into one of the most overlooked and under-discussed aspects of newsletter growt…

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EP 241 - Bitesize: Mastering SOPs for Marketing Success 8:24

4M ago8:24

8:24

🏫 If you haven’t already, join us for a full Summer of free recorded classes with Summer School - grab your free ticket _______ In this short episode, Bethan Wright breaks down why SOPs (Standard Operating Procedures) are so crucial for social media managers. She explains how they help you scale your business and keep your client experience consist…

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9 Big Takeaways For Creators From Craft + Commerce 2025 46:40

5M ago46:40

46:40

“The real value wasn’t in the keynotes—it was the dinners, the hikes, the casual connections.” – Dylan Redekop, first-time C+C attendee Dylan and Chenell reflect on their time at Kit's Craft + Commerce email newsletter conference for creators in Boise. But this episode isn’t just a recap — it’s a deep dive into what made the conference unforgettabl…

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EP 240 - Bitesize: Email Personalisation that Matters 7:57

5M ago7:57

7:57

🏫 If you haven’t already, join us for a full Summer of free recorded classes with Summer School - grab your free ticket _______ This short episode taken from our conversation with Yuval Ackerman dives into ethical email marketing and why segmenting your audience really matters. You'll get practical tips to level up your marketing and build stronger…

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From Tweets to 70k: How Jesse "Accidentally" Built a Newsletter of 70k Subscribers 47:31

5M ago47:31

47:31

"Every time I try to be an expert, I lose readers. When I’m just me, they stick around." – Jesse J. Anderson, Extra Focus newsletter For the first time ever, Chenell & Dylan have recorded LIVE, in-person podcast episodes! Coming at you in-person from Kit Studios in Boise ID, Chenell & Dylan connect with Jesse J. Anderson—better known online as ADHD…

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EP 239 - Bitesize: Unlocking Growth on TikTok 10:54

5M ago10:54

10:54

🏫 If you haven’t already, join us for a full Summer of free recorded classes with Summer School - grab your free ticket _______ In this episode, we're kicking off a series of short episodes all about effective marketing strategies, with a special focus on TikTok. We chat about practical growth strategies, how to create content that resonates, and w…

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Should your newsletter have a podcast? (Our take after 6 months of episodes) 47:52

5M ago47:52

47:52

"Podcasting isn’t a shortcut to growth—but it’s a hell of a way to deepen relationships." – Chenell Basilio What can happen when you commit to a weekly podcast for six straight months? You're about to find out. Chenell & Dylan pull back the curtain on the Growth In Reverse podcast—sharing the behind-the-scenes of what’s worked, what hasn’t, and wha…

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EP 238 - The Marketing Skills Gap: Generalist or Specialist with Michelle Boland 46:12

5M ago46:12

46:12

Join Michelle Boland, MBA, as she shares her insights on being a generalist marketer in today's fast-paced world. From her time in agencies to leading big marketing teams, Michelle breaks down why being versatile matters - even when everyone's talking about specialising. ABOUT YOUR TEACHER With over 20 years broad marketing experience, Michelle is …

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Creators Are Flocking to Substack—but Should You Join Them? 39:21

5M ago39:21

39:21

“You can pretty much do anything on Substack—which is good and also makes me nervous.” – Chenell Basilio We've seen a wave of creators flocking to Substack over the last month and couldn’t help but wonder... what’s really going on here? In this episode, Chenell & Dylan unpack the why we believe this migration is happening. Are creators just chasing…

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EP 237 - Roundtable Discussion: Is Marketing Broken? 46:41

5M ago46:41

46:41

Wondering why marketing feels more overwhelming than ever? You’re not alone. In this episode, Fab, Becca, Emma, and Lea unpack the new challenges facing marketers—from unrealistic job expectations to the emotional toll of constant “doing.” They also reveal how communication and setting boundaries can make all the difference. Tune in for actionable …

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30 Creators. 30 Days. 3,700+ Subscribers: How She Did It 42:03

5M ago42:03

42:03

"I thought this would grow my list. It did—but the real win was something else entirely." — Chenell Basilio on her 30 Days of Growth experiment. In this special episode of Growth In Reverse, Chenell & Dylan break down the whirlwind that was Chenell's 30 Days of Growth experiment. What started as a simple idea to improve my cross-promotions quickly …

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EP 236 - Behind the Campaign with Ruth Lee from Citypress 30:56

6M ago30:56

30:56

We’re shining the spotlight on Ruth Lee, Senior Director at Citypress, as we dive into the strategies, and lessons from her career. In this episode, Ruth shares her journey from graduate hire to senior leadership, her approach to integrating purpose into campaigns, and her secrets to building cohesive teams that thrive. Ruth will be back with a wor…

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How He Turned a Free Google Doc into $1.2M + 18,000 Newsletter Subscribers 50:29

6M ago50:29

50:29

Get 30 proven newsletter strategies to grow and optimize your email list FREE >> "There is a strong, undeniable correlation between the number of emails you send and the amount of money you make." — Olly Richards In this episode, Chenell & Dylan chat with Olly Richards — the founder of Storylearning.com and now a fast-growing personal brand — about…