Design Matters with Debbie Millman is one of the world’s very first podcasts. Broadcasting independently for over 15 years, the show is about how incredibly creative people design the arc of their lives. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Content provided by Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Similar to Faster Horses | A podcast about UI design, user experience, UX design, product and technology
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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An investigative podcast hosted by world-renowned literary critic and publishing insider Bethanne Patrick. Book bans are on the rise across America. With the rise of social media, book publishers are losing their power as the industry gatekeepers. More and more celebrities and influencers are publishing books with ghostwriters. Writing communities are splintering because members are at cross purposes about their mission. Missing Pages is an investigative podcast about the book publishing ind ...
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A Weekly Podcast Companion for Your Creative Journey Transform your creative potential into reality by making your creativity a practice. A “creative discipline” can feel like an oxymoron. Creativity is about doing something new. Discipline is about doing something consistently. The aim of this podcast is to help you strike that elusive balance. Each week, New York Times Bestselling Author Illustrator Andy J. Pizza shares everything he’s learning about building a thriving creative practice. ...
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Design Language vs Tone of Voice
Manage episode 338674648 series 2916999
Content provided by Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
So what’s the difference between design language and tone of voice? Where are the boundaries between the tone of voice and design language, and who leads the strategy of these? Are they interchangeable?
In literature, the Tone of Voice refers to the author’s feelings towards the subject, as expressed through the writing itself. Writing for the web is obviously different from writing prose (or at least it should be since web users read very little.) Still, every scrap of writing on a page (from body copy to button labels and other UX copywriting) contributes to the tone of voice we’re using to speak to our users (https://www.nngroup.com/articles/tone-of-voice-dimensions/).
Visual communication is exceptionally complicated. It’s diverse, boundless, and relentless. To induce a sense of clarity and coherence to it, we need to establish a series of constraints that will help us communicate with our end-users. This is where Design Language comes into play (https://www.uxpin.com/studio/blog/design-language/)
Why are these important, and how can navigate those tricky workplace politics?
All this and more are answered in this episode of Faster Horses.
🐎 80% comedy, 20% UX, 0% filler
👕 Get stickers and tees at https://www.paulwilshaw.com/shop/
💎 Support the show and sign up for early and exclusive content: https://www.patreon.com/FasterHorses
🎙 Spotify: https://open.spotify.com/show/5wF48uFWHs5a7gpr3eNwrC
🎙 Apple: https://podcasts.apple.com/gb/podcast/faster-horses-a-podcast-about-ui-design-user/id1496787723
🎥 Watch: https://youtu.be/GYjaKrOt1VE
PEACE!
Produced by:
Paul Wilshaw
Nick Tomlinson
Mark Sutcliffe
Anthony Jones
Chris Sutcliffe
Title music: James Medd
Sound effects: https://www.zapsplat.com
All this and more are answered in this episode of Faster Horses, a podcast about UX, UXR, UI design, products and technology (sometimes!)
🐎 80% comedy, 20% UX, 0% filler
👕 Get stickers and tees at https://www.paulwilshaw.com/shop/
The show is hosted by:
Paul Wilshaw
https://www.linkedin.com/in/paulwilshaw/
and
Mark Sutcliffe
https://www.linkedin.com/in/sutcliffemark/
If you want to suggest an idea, or join us on the show, send us a message 👆.
31 episodes
Design Language vs Tone of Voice
Faster Horses | A podcast about UI design, user experience, UX design, product and technology
Share
Manage episode 338674648 series 2916999
Content provided by Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Faster Horses | Paul Wilshaw & Mark Sutcliffe, Faster Horses | Paul Wilshaw, and Mark Sutcliffe or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
So what’s the difference between design language and tone of voice? Where are the boundaries between the tone of voice and design language, and who leads the strategy of these? Are they interchangeable?
In literature, the Tone of Voice refers to the author’s feelings towards the subject, as expressed through the writing itself. Writing for the web is obviously different from writing prose (or at least it should be since web users read very little.) Still, every scrap of writing on a page (from body copy to button labels and other UX copywriting) contributes to the tone of voice we’re using to speak to our users (https://www.nngroup.com/articles/tone-of-voice-dimensions/).
Visual communication is exceptionally complicated. It’s diverse, boundless, and relentless. To induce a sense of clarity and coherence to it, we need to establish a series of constraints that will help us communicate with our end-users. This is where Design Language comes into play (https://www.uxpin.com/studio/blog/design-language/)
Why are these important, and how can navigate those tricky workplace politics?
All this and more are answered in this episode of Faster Horses.
🐎 80% comedy, 20% UX, 0% filler
👕 Get stickers and tees at https://www.paulwilshaw.com/shop/
💎 Support the show and sign up for early and exclusive content: https://www.patreon.com/FasterHorses
🎙 Spotify: https://open.spotify.com/show/5wF48uFWHs5a7gpr3eNwrC
🎙 Apple: https://podcasts.apple.com/gb/podcast/faster-horses-a-podcast-about-ui-design-user/id1496787723
🎥 Watch: https://youtu.be/GYjaKrOt1VE
PEACE!
Produced by:
Paul Wilshaw
Nick Tomlinson
Mark Sutcliffe
Anthony Jones
Chris Sutcliffe
Title music: James Medd
Sound effects: https://www.zapsplat.com
All this and more are answered in this episode of Faster Horses, a podcast about UX, UXR, UI design, products and technology (sometimes!)
🐎 80% comedy, 20% UX, 0% filler
👕 Get stickers and tees at https://www.paulwilshaw.com/shop/
The show is hosted by:
Paul Wilshaw
https://www.linkedin.com/in/paulwilshaw/
and
Mark Sutcliffe
https://www.linkedin.com/in/sutcliffemark/
If you want to suggest an idea, or join us on the show, send us a message 👆.
31 episodes
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Similar to Faster Horses | A podcast about UI design, user experience, UX design, product and technology
Design Matters with Debbie Millman is one of the world’s very first podcasts. Broadcasting independently for over 15 years, the show is about how incredibly creative people design the arc of their lives. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
A podcast about web design and development.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
An investigative podcast hosted by world-renowned literary critic and publishing insider Bethanne Patrick. Book bans are on the rise across America. With the rise of social media, book publishers are losing their power as the industry gatekeepers. More and more celebrities and influencers are publishing books with ghostwriters. Writing communities are splintering because members are at cross purposes about their mission. Missing Pages is an investigative podcast about the book publishing ind ...
…
continue reading
A Weekly Podcast Companion for Your Creative Journey Transform your creative potential into reality by making your creativity a practice. A “creative discipline” can feel like an oxymoron. Creativity is about doing something new. Discipline is about doing something consistently. The aim of this podcast is to help you strike that elusive balance. Each week, New York Times Bestselling Author Illustrator Andy J. Pizza shares everything he’s learning about building a thriving creative practice. ...
…
continue reading
Food & Wine has led the conversation around food, drinks, and hospitality in America and around the world since 1978. Tinfoil Swans continues that legacy with a new series of intimate, informative, surprising, and uplifting conversations with the biggest names in the culinary industry, sharing never-before-heard stories about the successes, struggles, and fork-in-the-road moments that made them who they are today. Each week, you'll hear from icons and innovators like Daniel Boulud, Guy Fieri ...
…
continue reading
Facts, jokes, and more from the Internet’s leading comedy website, Cracked.com. Fill your week and your brain with hilarious, mind-blowing revelations that’ll make you the most interesting person in every room you’re in.
…
continue reading
Some Goodness is hosted by Richard Ellis, a seasoned sales leader passionate about inviting top business minds to share their wisdom. Each episode is only 15-20 minutes, perfect for your commute or workout.
…
continue reading
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