Mastering Cold Outreach: Tips from Digital Entrepreneur Deniero Bartolini
In this episode of the cold Irish.com podcast, hosts Nick and Phil welcome digital entrepreneur Deniero Bartolini, aka DenieroB. With nearly two decades of experience, including creating seven-figure Amazon brands and scaling a high-ticket consulting firm, Deniero shares his journey and insights on using cold outreach to grow businesses. From cold calling techniques to leveraging automated cold email tools like Instantly, Deniero reveals strategies for identifying and targeting ideal clients. He also emphasizes the importance of leading with value, managing pipeline effectively, and evolving with AI in cold outreach. Whether you're a startup or an established business looking to refine your outreach game, this episode is packed with actionable advice.
00:00 Introduction to the Podcast and Guest
01:21 Deniero's Early Career and First Break
02:43 Building the Google Ads Agency
04:35 Cold Outreach Strategies and Challenges
08:33 Handling Rejection and Motivation
16:16 Evolution of Cold Outreach Techniques
20:15 Automation in Cold Outreach
27:55 Elevating Your Branding
28:20 Effective Online Sales Funnels
30:09 Cold Outreach Coaching Misconceptions
31:00 Crafting Compelling Cold Emails
34:14 Personalization vs. Scale in Outreach
38:21 Challenges and Future of Cold Outreach
45:41 Leading with Value in Cold Outreach
51:47 Starting Over: Lessons Learned
54:36 Conclusion and Contact Information