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Tim Talks: Behavioral Health is a fast-paced podcast featuring candid, 10-minute conversations with leaders across the behavioral health field. Hosted by Timothy Zercher, CEO of A-Train Marketing, each episode dives into what’s actually working in marketing, practice growth, and leadership — with a sharp focus on ethics, sustainability, and smart strategy. Designed for behavioral health providers, practice owners, and executive leaders, Tim Talks delivers real insight from real operators sha ...
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Joseph O’Keefe | Scaling with Integrity in ABA: From Solo Practice to Compass ABA
9:32
9:32
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In this episode of Tim Talks: ABA Therapy, host Timothy A. Zercher sits down with Joseph O’Keefe, BCBA, founder and CEO of Compass ABA Therapy. Joe shares his journey from launching Compass during the COVID-19 pandemic to growing a high-demand ABA provider committed to doing things the right way - no shortcuts, no compromises. We explore the realit…
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Holli Beth Clauser | Building Culture-Driven Systems in ABA
9:59
9:59
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9:59
In this episode of Tim Talks: ABA Therapy, host Timothy A. Zercher sits down with Holli Beth Clauser - founder of the ABA C.A.R.E.S. Summit and a leading voice in neurodiverse workplace innovation - to explore the human side of staffing in the ABA world. Holli shares how her neurodivergent perspective has influenced her approach to leadership, syst…
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Anna Bullard: Championing Access & Equity in Autism Care
10:32
10:32
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10:32
n this heartfelt and powerful episode of Tim Talks, host Timothy Zercher sits down with Anna Bullard, VP of Payor Operations at Holding Hands Pediatric Therapy & Adult Services and the driving force behind Georgia’s historic “Ava’s Law.” Anna shares the deeply personal story of her daughter’s autism diagnosis, the battle for insurance reform, and t…
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Episode Title Daniel Blank: Building the ABA Revolution with People-First Principles
13:53
13:53
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In this compelling episode of Tim Talks, host Timothy Zercher sits down with Daniel Blank, Founder and CEO of ABA Revolution. With decades of experience and a fresh new vision, Daniel shares how he's reimagining ABA therapy from the ground up. The conversation touches on the painful realities of high turnover, underpaid RBTs, and the dangers of pri…
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Matthew Harrington, BCBA | Ethical Marketing for ABA: Why Silence Can Be Harmful
9:09
9:09
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9:09
In this episode of Tim Talks: ABA Therapy, host Timothy A. Zercher sits down with Matthew Harrington, BCBA and founder of ABA Digital Marketing Agency, to challenge a controversial idea: Is it unethical NOT to market your ABA practice? Matthew brings a rare blend of clinical experience and marketing insight to the table, exploring: Why ethical mark…
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Sean Yocum, MA, BCBA, LBA | From Family Insight to Field Reform: Redefining ABA’s Gold Standard
15:37
15:37
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15:37
What happens when lived experience meets clinical expertise? In this episode of Tim Talks: ABA Therapy, host Tim Zercher sits down with Sean Yocum—ABA clinician, podcast host, baseball coach, and passionate advocate for family-centered care in behavior analysis. Sean shares how growing up with an autistic sibling shaped his drive to reform the fiel…
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