Welcome to Facebook Ads Quick Tips! I'm Stacy Covitz—a Gen X business owner who knows that Facebook ads can be as confusing as the latest internet trend. I'll cut through the clutter in quick, five-minute episodes that give you real, actionable advice on ad setup, budgets, trends, and more—without the usual tech overload or stale marketing talk. Plus, we toss in a bit of online culture commentary (because who doesn’t have an opinion on Zuck?) to keep things lively. Whether you’re a hands-on ...
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Facebook Advertising Tips Podcasts
Welcome to Simple Marketing Academy, where entrepreneurs & small business owners learn how to successfully market their businesses in a simple and inexpensive way, in order to reach more of their ideal customers & increase their sales!
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The place for smart, simple marketing strategies that will amplify your business results. Sharing practical tips, insider knowledge and actionable advice because marketing is something that every business owner can do.
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The Media Buying Podcast discusses the challenges of media buying, the tips, tricks and scaling methods employed by some of the leading media buyers. We cover advertising on PPC platforms like Google Ads, Microsoft Advertising, social media platforms like Meta Ads (formerly Facebook Ads), TikTok Ads, B2B ads on LinkedIn Ads, Programmatic Display, including DOOH and pDOOH (if you don't know, just wow), Native Advertising, Push Advertising. New episodes posted weekly. Two incredible hosts. Roc ...
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The Advertising Specialty Institute (ASI) is the largest media, marketing and education organization serving the promotional products industry, with a network of over 25,000 distributors and suppliers throughout North America. ASI leads the industry in technology solutions, providing cloud-based e-commerce, enterprise resource planning software (ERP) and customer relationship management software (CRM). ESP Web is the industry's leading tool for sourcing hundreds of thousands of products. A f ...
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Facebook advertising tips, that work ,for small & medium sized businesses!
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Missions to Movements is the nonprofit marketing and fundraising podcast that helps you grow recurring donors, scale monthly giving programs, and build digital campaigns that convert. Hosted by Dana Snyder—speaker, strategist, and founder of Positive Equation—this show is packed with actionable nonprofit growth strategies, social media tips, and fundraising best practices. Each week, you’ll hear how organizations are increasing donor retention, building thought leadership, and using digital ...
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The non-partisan Digital Politics Podcast with Karen Jagoda explores political and advocacy campaign best practices, new technologies and innovative approaches to voter engagement, fundraising, ground game strategies, cross-media advertising, using social media to promote and persuade, and getting out the vote. Since 2007, this show has spotted trends and interviewed strategists on the campaign trail as well as candidates, elected officials, and solutions providers who are bringing new tools ...
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Do you want your burning Google Ads questions answered by a trusted Google Ads Expert? The Inside Google Ads podcast is hosted by Jyll Saskin Gales, a seasoned Google Ads coach with over a decade of Google Ads experience, including 6 years working at Google. Each weekly episode contains practical advice based on real-world experience with Google Ads accounts. You'll gain a deeper understanding of bidding strategies, keyword match types, conversion tracking, creative best practices, campaign ...
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Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle. Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes • funnels and of course • Facebook & Instagram ads for seamless scaling! Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, ...
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Facebook Advertising and Marketing tips, how-tos and tactics for businesses looking to master Facebook Ads and how they can capitalise on one of the most powerful advertising platforms of our generation. Find out more at: https://organikdigital.com.au/
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Leedr is a digital marketing agency that produces the 10 min marketing podcast. This podcast helps you navigate the confusing world of marketing by giving you bite-sized actionable marketing tools, tips, and strategies to help you with your marketing. Find the show notes at leedr.io website: www.thesweatshop.com.au music: www.bensound.com
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The Striving Butterfly is where I explore what it means to truly be yourself in a world that's constantly trying to shape you into something else. Join me as I navigate life's ups and downs, shedding old armour to embrace my authentic self. Discover self-love, self-care, and well-being tips to live your best life If you’d like to contribute towards enhancing The Striving Butterfly you can Buy Me A Coffee https://buymeacoffee.com/thestrivingbutterfly To contact us: [email protected] For a ...
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Absolutely Random - Version 2.0 of our podcast will host a pool of talents from advertising and non advertising field and this time, inspiration will be the only running theme. Everything else, as the title goes, will be “Absolutely Random”!
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Charles Kirkland from the Media Buyer Association reveals all of his media buying tips and tricks for you to use. Charles became one of the top 100 affiliates at ClickBank by using paid traffic to grow his list and create some insane ROI. So hold on to your seat and get ready for one wild ride down the road of learning how to turn clicks into profits. You are going to learn how to build your list and ramp up your ROI with pay per click, paid media, cost per view traffic, Facebook ads, retarg ...
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Host Fred Vallaeys, Co-founder of Optmyzr, is joined by PPC experts for a panel discussion on the latest hot topics in the search marketing world. Topics range from updates to Google, Bing, Facebook, and Amazon Ads, to changes in online search behavior, or changes in the business world. Learn what the experts are seeing in the industry, how they're reacting to make the most of the opportunity, and what they think the future holds.
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Caressa the Sales Funnel strategist behind CaressaLenae, shares her simple sales funnel, marketing, passive income and Facebook Ad tips, examples and lessons learned as an experienced brick & mortar and online business owner. Join me everyday for short, sweet, and strategic business punch lines! 👋🏾
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The Podcast where you can find Everything you need to know about eCommerce, DropShipping ,Facebook, TikTok, SnapChat & Instagram advertising. We’ll Help You Launch a Branded Dropshipping Store To $5K/Month Profit In 90 Days. 🔥 Grab the Lean Ecom Blueprint Get the exact system I’m using to build no-fluff, ad-free, lean dropshipping brands in 2025. → https://linktr.ee/lorddavibe
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IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email
Dominick Sirianni
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Welcome to the Internet Marketing Association's official podcast! We bring you insights insights into the future of modern marketing from the crème de la crème of thought leaders across the industry. Learn to be effective with Twitter, LinkedIn, Facebook and other social medial. Get tips and tricks on SEO, SEM, e-mail marketing and display advertising. Hear from experts at companies like Adobe, Microsoft and Salesforce about the future of modern marketing.
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Our podcast features tip and tricks on search engine optimization, online advertising and otherwise how to maintain a great online presence. We also like talking with business owners about their tricks to manage the digital landscape.
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Welcome to my podcast, my name is Funsho Ajibade and I have extensive experience in Marketing, Advertising, SEO, Digital Media, Online Presence, and Social Media. I am sharing my knowledge with the world to help you grow your business. I currently work on a Global Blockchain Business Directory conducting interviews with C level individuals from Tokens, Coins, Events, Exchanges, the latest Industry News and more! Come and join us on YouTube “BBI Pages” or for more Marketing advice follow me o ...
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If you're in the commercial or residential glass industry, this show will help you grow your business by providing actionable tips, strategies, and tactics that help you create highly profitable ad campaigns that produce higher returns on your investment than doing it alone, as well as interviews with wildly successful glazing professionals, all with the goal of helping you grow your glass business faster.
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Kindle FastTrack mission is to provide digital entrepreneurs the latest cutting-edge information: tools, tips and techniques to build sustainable businesses. We gather the proven advice and ideas from the best entrepreneurs in the industry to help you succeed. Website: https://kindlefasttrack.com/ Facebook: https://www.facebook.com/TopLurnOfficial
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Social Media Marketing Happy Hour Podcast
Dawn Marrs & Traci Reuter ~ Making Marketing Fun and Profitable In A Social
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The Social Media Marketing Happy Hour Podcast hosted by Dawn Marrs & Traci Reuter is designed for the entrepreneur, solopreneur, small business owner and marketing leader who is ready to learn to leverage organic social media marketing, sales funnels, Facebook advertising and Instagram ads. Grow your email list, generate more leads and sales and just be more effective with your marketing. Each episode is jam packed with success tips & nuggets to help you succeed in your entrepreneurial journey.
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Welcome to Performance Marketing Podcast. Your daily dose of marketing insights. We cover Facebook Ads, Google Ads, Attribution, Social Media Marketing and much more. Stay Tuned. Pulkit Dubey is the Co-founder and Director at PROHED Digital Solutions. He is a Facebook certified Trainer with experience of over 100+ business consulting in the past 3 years.
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This podcast explores eCommerce advertising, marketing, and lead-gen strategies — so you can leverage the secrets of profitable ads, to grow your eCommerce or Shopify store. Your host, Luke Smith, has worked with a range of brands — from startups in the 'kids & parenting' e-commerce niche to titans of the industry like Tom Ford, Qantas, McDonald's, and more. Tune in each week for actionable tips and insights from industry experts to help you get the most from your ad spend — to grow your eCo ...
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In Hoteliers Survival Guide we discuss how Hotel Owners can increase direct bookings, Revenue per guest by utilising new technology and digital marketing methods. Informal chat show full of hints, tips, how to guides and interviews with hotel industry experts.
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Marketing Made Simple in episodic releases of just under 20 minutes that can help level up your marketing expertise. Learn about the latest marketing trends, tools and insights on how you can outperform your competitors and achieve your marketing goals.Join me as I document my process and also interview the best of marketing professionals in the industry.
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Chris and Myron discuss e-commerce related news, tips, and resources on the Columbus Ecommerce Podcast. Both bring fresh perspectives to the show. Chris is a veteran in online retail, having built multiple 6-figure online stores on various platforms and marketplaces. Myron offers the perspective of a novice in e-commerce as he continues to grow his first e-commerce store and apparel brand, Throws Chat. Join them every week as they cover all things e-commerce in Columbus, Ohio!
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The Digital Nomad Wannabe podcast teaches you how to turn your blog into a business with sustainable passive income. Each week, you’ll find actionable tips and strategies for growing traffic and income with no fluff so you can quit the day job and have more freedom to do what you love. Whether you aren’t sure if you are in the right niche, want to become an expert in SEO, can’t figure out your whole monetisation strategy or have had some success and want to work out what’s next, Make Money B ...
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Jose Victor Castellanos is a father, husband, and entrepreneur. He discusses strategies, tools, tips, and tricks that will help you with your marketing, business, and your life. Topics include SEO, Paid Search, Website design, Local marketing, work-life balance, health and more. Jose has over 8 years of developing and executing digital marketing strategies for large to small businesses. All while raising two kids and keeping the wife happy. :)
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Digital Marketers, Alexis Cobb and Anthony Moraga, share our stories and advice on how to have a successful career in the Marketing industry. Come along this journey with us where we explore the ins and outs of digital marketing. Keep up with industry news, get tips and tricks, hear from experts and have a little fun with us!Whether you're a business owner, marketer, or just someone who's interested in learning more about this ever-growing industry, we hope that our podcast provides you with ...
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Learn More about business , digital marketing , social media .. top podcast in arabic is HERE :)
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From big announcements and algorithm changes through to emerging trends and tips, our bite-sized bulletins will keep you regularly up to date on the biggest developments in digital marketing. With every update, the experts from Stickyeyes will use their experience in SEO, PPC, content marketing, social media and PR to explain the impact that the big changes have on you and your brand. Find out more at http://www.stickyeyes.com/video
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Starting from Scratch is a weekly show discussing the failures, lessons and tips from people currently in the process of trying to start something from scratch. The hosts, Bertha and Morgan, bring insights from an entrepreneurial perspective as they operate and are attempting to grow an online retail business and are trying to build a startup in the food industry, and the guests bring insights from the diverse range of areas they are trying to start from scratch in. The valuable perspective ...
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Welcome to the "Speaking of Wealth" podcast showcasing profit strategies for speakers, publishers, authors, consultants, and info-marketers. Learn valuable skills to make your business more successful, more passive, more automated, and more scalable. Your host, Jason Hartman interviews top-tier guests, bestselling authors and experts including; Dan Poynter (The Self-Publishing Manual), Harvey Mackay (Swim With The Sharks & Get Your Foot in the Door), Dan Millman (Way of the Peaceful Warrior) ...
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Health Hw | Medications Explained, Diet Tips, Preventative Health Simplified
Kayla Bronzo - Medical Student
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Are you tired of leaving your doctors’ appointments confused about the next steps? Are you sick of scouring the internet about health questions? Do you wish your doctor had more time to explain things to you? Are you ready to know exactly what you can do for your health? In this podcast, you will find health topics broken down into step by step instructions freeing you from confusion, googling, and lack of progress in your health. My mission is to equip you to manage your chronic conditions, ...
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The Playbook Media Podcast is full of insights into marketing strategy, media buying and creative.
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Music Marketing Manifesto Podcast – Music Marketing Manifesto
Music Marketing Manifesto Podcast – Music Marketing Manifesto
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Music Marketing Manifesto has been helping independent artists successfully promote and market their music since 2009.
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The Chef Educator podcast was created to be a comprehensive resource for new and "seasoned" culinary, baking & pastry, and hospitality teachers, instructors and faculty at both secondary and post-secondary educational institutions. The show addresses the many issues related to student learning and instructor effectiveness and our hope is to offer a collection of practical and effective teaching tools, tips and techniques that we can all use in our classroom and/or labs. And if this is of int ...
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Tune in to Automate Radio, where we will discuss paid media advertising, interview experts, and educate advertisers about the changing digital advertising landscape. AutomateAds.com helps digital advertisers automate the creation, management, monitoring, A/B testing, and optimization of their ad campaigns with data-science.
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Dotoji is Texas' leading marketing agency for small businesses. CEO and Founder Jared Rice Sr, hosts a daily marketing and technology-based podcast covering topics like search engine optimization, pay-per-click advertising, social media marketing and more!
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She Tripled the Budget and Built a 3-Campus Nonprofit - Here’s How with Hope Pavich from Care for Friends
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What does it take to triple a nonprofit’s operating budget, raise $3.3 million for a capital campaign, complete a $10 million dollar facility renovation, AND expand to three campuses, all in just six years? Hope Pavich, Executive Director of Care for Friends, joins me to share how she did exactly that. In this episode, you’ll hear how Hope’s team i…
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38- Meta Keeps Changing: Should You Still Use Lookalikes, or Go Broad?
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Summary In this conversation, Stacy Covitz discusses the evolving landscape of audience targeting in marketing, emphasizing the need to shift from narrow, specific targeting to broader strategies. She highlights the impact of AI and algorithm updates from platform…
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How To Do Detailed Targeting on Facebook Ads (Online Course Creator Edition)
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Most course creators get excited about detailed targeting, but that’s where they end up wasting the most money. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Watch Episode 972: Troubleshooting Facebook and Instagram Ads Increase in Cost Per Lead I break down when detailed targeting actually makes sense, how to la…
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The Real Reason Your Ad Campaign Is Failing (And How to Fix It!)
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Are you spending more on your call tracking platform than you should? Want to understand the real economics behind media buying, lead generation, and affiliate marketing in today’s landscape? This episode is packed with actionable tips, hard-won lessons, and top strategies you can implement right away to boost ROI and sidestep common pitfalls. Key …
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Promo Insiders: AI, Tariffs and Highlights from the ASI Power Summit
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ASI Media’s editors offer up their biggest takeaways from the conference that brings together leaders in the promo industry.By ASI
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Should you use the Power Pack in Google Ads?
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Inside Google Ads host Jyll Saskin Gales was recently featured on the official Google Ads LinkedIn page! In episode 91, she dives deeper into the advice she shared with Google Ads Marketing about the so-called "Power Pack" - AI Max for Search Campaigns, Performance Max and Demand Gen. Using clear analogies and step-by-step guidance, Jyll walks thro…
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Expanding Citizen Led Ballot Initiative Access with Maresa Strano New America
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Maresa Strano, Director of the Political Reform Program at New America, discusses the role and mechanics of ballot initiatives in the 23 states that allow for citizen-led statewide initiatives. These Initiatives are a tool for direct democracy and are an effective mechanism for achieving political and good governance reform. Once established in a s…
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At Capacity? Not Enough Time? Scale Your Mission with Fractional Support with Vicki Burkhart
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If you and your team are constantly juggling WAY too many priorities with not enough support, this episode is exactly what you need to hear. Vicki Burkhart is the powerhouse founder and CEO of The More Than Giving Co., a virtual, fractional staffing firm that has served over 230 nonprofit clients and counting! There is a growing “crisis of capacity…
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37: Are you using the right funnel for YOUR business?
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Summary In this episode of MetaAds Quick Tips, Stacy Covitz discusses the importance of understanding funnels in online marketing. She explains the different types of funnels, their purposes, and how they can help businesses effectively engage with their audience.…
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Facebook Ads Best Targeting Strategy for Leads (Online Course Creator Edition)
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Most course creators think the secret to great targeting is stacking interests and job titles, but that’s actually what drives ad costs up. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! I walk you through the targeting strategies I use for established course creators that bring in higher-quality leads at lower co…
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Ep 109 - How to Retarget Potential Customers with Digital Ads Without Being Annoying
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Ever had an ad follow you around the internet like an overly keen puppy? That’s retargeting — and when it’s done well, it’s pure marketing magic. In this episode, we unpack how to remind potential customers you exist without driving them up the wall. Learn how to time your ads, tailor your message, and stay helpful (not creepy). If you want your br…
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Ep 108 - How AI Is Changing Digital Advertising for Small Businesses
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Running ads used to feel like throwing darts in the dark — guess, test, hope. But not anymore. In this episode, we unpack how AI is rewriting the digital advertising playbook for small businesses. From smarter targeting to auto-generated ads and real-time optimisation, discover how clever tech is making campaigns faster, sharper and way more afford…
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How to Market Your Medical Practice in Just 30 Minutes a Day—Without Spending a Fortune
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How to Market Your Medical Practice in Just 30 Minutes a Day (Simple & Affordable Guide) Are you a busy doctor or medical practice owner who knows you should be marketing more—but you don't have time or a big budget? In this video, you'll learn a proven, step-by-step system to market your medical practice in just 30 minutes a day using free or low-…
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How to Market Your Medical Practice in Just 30 Minutes a Day—Without Spending a Fortune
16:46
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How to Market Your Medical Practice in Just 30 Minutes a Day (Simple & Affordable Guide) Are you a busy doctor or medical practice owner who knows you should be marketing more—but you don't have time or a big budget? In this video, you'll learn a proven, step-by-step system to market your medical practice in just 30 minutes a day using free or low-…
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Convergence Corner: Premier Press's Laura Mazy & Geoff Brown Talk Kitting Creativity & USPS Woes
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Premier Press transformed from print provider to full-service firm with the addition of promotional products.By ASI
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Promo Insiders: Seasonal Sweets & Q4 Sales Tips
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In this episode, ASI Media editors Theresa Hegel, Sara Lavenduski, Tara Lerman and Hannah Rosenberger sample fall goodies and break down some tips for promo pros this gifting season.By ASI
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What's the best structure for Performance Max campaigns?
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Are you struggling to figure out the best structure for your Google Ads campaigns? Should you segment or consolidate? In Episode 90 of the Inside Google Ads podcast, host Jyll Saskin Gales answers your questions about the crucial topic of Google Ads account structure, focusing on Performance Max campaigns, but also touching on Search and Shopping. …
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From UCLA to 70+ Cities: End Overdose Sparked a College Campus Movement with Maddie Ward
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At just 23 years old, Maddie Ward became Chief Operating Officer of End Overdose, a nonprofit that’s trained over 500,000 people to identify and respond to opioid overdoses. What began as a grassroots effort at UCLA has since EXPLODED into a powerful, youth-driven network spanning 70+ cities, fueled by data, creativity, and pure heart. Maddie offer…
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36: What's an optimized funnel? Hint- ads won't work without one!
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Summary In this episode of MetaAds Quick Tips, Stacy Covitz discusses the importance of having an optimized funnel for small business ads. She explains what a funnel is, how it works, and the key elements that make it effective. The conversation emphasizes the nee…
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Boost Donor Engagement Before Year-End: This ONE Nurture Email Sparked 268 Replies
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We explore the power of nurture campaigns as a critical strategy before launching year-end appeals. Sharing personal stories and gratitude before making asks creates deeper connections with donors and significantly improves engagement metrics. • Previous bonus episodes covered LinkedIn thought leadership, making monthly giving the centerpiece of ev…
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The 3-Ad System That Makes Online Course Businesses Profitable
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A lot of people think ads will magically fix an online course business that isn’t working, but that’s not how it goes. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Get 1:1 ads coaching from me – three Zoom calls with me and unlimited support in between! Ads only fuel what’s already working, and I break down the …
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Jeremy Picker Shares His Secrets to Creative Merch Design
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In this episode of Branding Together, the CEO and creative director of AMB3R, talks about how he got his start in the apparel and promo industries, and where he draws inspiration for his projects.By ASI
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Can you still use Call Ads in Google Ads?
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We’ve all been there: you log into Google Ads ready to optimize, only to find the interface has changed and a key feature you rely on is gone. Google Ads is constantly introducing new tools, while retiring older ones. In episode 89 of the Inside Google Ads podcast, host Jyll Saskin Gales discusses the universal experience of feature deprecation and…
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The CFO’s Case for Monthly Giving: How Recurring Donors Drive Long-Term Decision Making with Stephen Newland
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What does recurring giving look like through a CFO’s eyes, vs. relying on grants and one-time gifts? It isn’t just good for cash flow – it’s the foundation for smarter, calmer leadership. Fractional CFO Stephen Newland is here to make the financial case for monthly giving. With over 15 years of experience guiding nonprofits, startups, and Fortune 5…
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35: Do you Know your Customer Lifetime Value- you need to. :)
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By Stacy Covitz
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How Nonprofits Can Get Featured in Holiday Gift Guides with AI-Powered Pitches
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Holiday gift guides present a powerful opportunity for nonprofits to position their monthly giving programs and symbolic gifts as meaningful alternatives to traditional presents. With millions of people searching for gifts that create lasting impact, now is the perfect time to pitch your nonprofit's offerings to publications, local outlets, and inf…
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Troubleshooting Facebook and Instagram Ads Increase in Cost Per Lead
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14:31
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When your cost per lead suddenly jumps, it can feel like panic mode but most of the time, your ads are fixable. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Get 1:1 ads coaching from me – three Zoom calls with me and unlimited support in between! I walk you through the exact step-by-step system I use to troubles…
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Managing Candidate Expectations in the Age of Security Threats and Social Media with Eva Posner Evinco Strategies
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Eva Posner, Founder of Evinco Strategies, focuses on the immense challenges facing political campaigns in this current environment of political violence, the 25-minute news cycle, and economic uncertainty. This climate has deterred qualified candidates from running and made it more difficult for campaigns to raise money, particularly from larger do…
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Promo Insiders: Economist Mary Kelly on Tariffs and Geopolitical Concerns
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Dr. Kelly will return to the ASI Power Summit in October to discuss the state of the economy after a tumultuous 2025.By ASI
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Should you even be using Google Ads? In Episode 88 of the Inside Google Ads podcast, host Jyll Saskin Gales shares a simple framework for business owners to determine how much they should spend on Google Ads and whether their business is even ready to run campaigns. Jyll shares the story of one of her clients, a therapist, and uses this example to …
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Ready to transform your mission into something monumental? Promise yourself the tools to shake up nonprofit marketing and fundraising as you join me, Dana Snyder, on a journey from the heart of the nonprofit sector to the dynamic world of corporate agencies. This episode of the Missions to Movements podcast isn’t just about playing it safe—it’s abo…
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Apply for the Values in Action Award - $100k in Marketing Services with Marivi Bryant
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The Values in Action Award from Home Agency is opening the door for organizations to transform their storytelling and digital presence in a big way, and ONE lucky nonprofit will win $100,000 in marketing services! Marivi Bryant spent nearly 25 years of her life leading campaigns for major brands like JetBlue, New Balance, The NASCAR Foundation, and…
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34: Why You Actually Need a Low-Cost Offer (It’s Not What You Think)
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Summary In this episode, Stacy Covitz discusses the importance of low-cost digital products in business, debunking the myth that they lead to easy wealth. She emphasizes the need for an engaged email list and how low-ticket offers can transform freebie seekers int…
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Convergence Corner: Online Stores & Managing Inventory with Jennifer Lowry
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The senior account executive from Digital Marketing and Print Solutions traces her company's growth from catering to the restaurant industry to managing e-commerce for financial institutions.By ASI
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When Should You Start Running Ads (And What to Do First)
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If you've ever wondered whether you should be running Facebook ads or Google ads for your business, or tried running ads and watched your money disappear faster than a Tim Tam at morning tea, this episode is going to save you a lot of heartache and money. Everyone feels like they should be running ads—you see other businesses posting screenshots of…
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Ep 107 - Are Google Ads or Facebook Ads Better for Lead Generation
6:39
6:39
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Trying to decide whether Google Ads or Facebook Ads will actually bring in leads (and not just clicks)? In this episode, we break down how Google lets you catch folks who are already searching (great when you need leads now) and how Facebook helps you reach people before they even know they need you (ideal for brand building and nurturing). We also…
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How Your Year-End Gala or Event Can Generate Revenue All Year with Monthly Giving as the Centerpiece
13:06
13:06
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Transform your fundraising events from one-time giving opportunities into sustainable revenue generators by making monthly giving a centerpiece rather than an afterthought. We share practical strategies to create signature moments that convert event attendees into loyal monthly supporters while maximizing the long-term impact of your gatherings. • …
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I hear it all the time, “we spent money on ads and got nothing back.” The real issue usually isn’t the ads themselves, it’s not watching the right numbers and failing to act when those numbers are off. Get 1:1 ads coaching from me – three Zoom calls with me and unlimited support in between! I walk you through three key metrics and the s…
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Branding Together: The Latest Trends in Print & Promo
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8:43
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In this mini-episode, co-hosts Theresa Hegel and Cassie Green chat about some of the biggest trends they’re seeing in the industry right now.By ASI
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ASI Power Summit Keynote Preview: Tim Andrews & Sophia the Robot
11:18
11:18
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ASI CEO Tim Andrews in candid conversation with Sophia, the world’s most famous humanoid robot, previewing her keynote at the ASI Power Summit 2025, Oct. 12–14 in Scottsdale, AZ. Watch the conversation on AI’s promise, peril and future role in business. Learn more: https://members.asicentral.com/events/asi-power-summit/…
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‘Supply Chains Run the World’ & Other Expert Insights From Simon Croom
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20:20
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In this episode of Promo Insiders, Simon Croom, a speaker at the upcoming ASI Power Summit, discusses how to build agile supply chains, navigate tariffs and cost challenges and why sustainability can’t be an afterthought.By ASI
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Is PMax the best or the worst campaign type in Google Ads?
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Is Performance Max the best or worst campaign type in Google Ads? In Episode 87 of Inside Google Ads, host Jyll Saskin Gales dives into the controversy surrounding PMax. She clarifies what Performance Max is and isn't, noting how it has evolved since its launch. Then, Jyll provides her 3-step decision tree to help you determine if PMax is the right…
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The Secret to 50% More Donations: A/B Testing & Mobile Giving Breakthroughs with Scott Cross
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31:04
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Did you know that only 11–12% of visitors who click “Donate” actually complete their gift? That conversion gap represents a massive missed opportunity for nonprofits, and Scott Cross, sales leader at iDonate, has the data and tools to help you capture more donor intent – especially on mobile. Scott breaks down how simple A/B tests, mobile-friendly …
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Thanks for Listening! Send me your questions-maybe I'll do a special episode for you! Summary In this episode, Stacy Covitz discusses the challenges of running Facebook ads, particularly the influx of spam and phishing attempts that often accompany the process. She emphasizes the importance of recognizing fake messages, avoiding clicking on suspici…
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Branding Together: Cutter & Buck’s Joel Freet Shares Journey From Intern to CEO
1:01:35
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Freet also discusses print on demand in retail and promo, the role of AI in operation, supply chain challenges and his company’s commitment to sustainability.By ASI
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Marketing Burnout: Why You’re Doing Too Much and Getting Too Little
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20:26
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If you've ever felt like you're constantly creating content but not seeing results, or found yourself posting on five different platforms every day wondering why you're not getting more customers, this episode is going to feel like a warm hug. Marketing burnout is real, and it's everywhere—but nobody talks about it because we think it means we're n…
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Daily Affirmations 024: September Affirmations - Vision and Alignment
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5:09
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Send us a text This week, I’m sharing 10 affirmations with Scripture and a mini self-care activity to help you step into the next week and month with confidence and clarity. These affirmations remind us that we don’t need to rush — our steps are ordered, and God has equipped us for the season we are in. This Week’s Affirmations: I align my actions …
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LinkedIn Year-End Strategies for Nonprofit Leaders: Grow Your Thought Leadership and Mission
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15:34
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LinkedIn represents an untapped goldmine for nonprofit leaders seeking to grow recurring giving, with 80% of its billion-plus members wanting to give back. People are watching your content even when they don't engage, building relationships that can turn into donations, speaking opportunities, and partnerships when the time is right. • Block 2-3 ho…
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Everything You Need Before Running Webinar Facebook & Instagram Ads That Convert
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18:56
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If you’re planning to sell your course with a webinar or challenge, you’ll need more than just ads... you’ll need the right setup. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I break down exactly when to turn your Facebook and Instagram ads on, how …
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Convergence Corner: Fostering Growth Through Print & Promo with Dean Manzetti
18:55
18:55
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CDP vice president Dean Manzetti explains how he incorporated promo into his print business over the years, and remembers one case study that created customer engagement that yielded enormous growth for his customer.By ASI
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