The Power of GTIA Membership with Dan & MJ (EP 939)

Uncle Marv's IT Business Podcast (Real Talk for IT Pros & MSPs)

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5d ago 28:47

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Presented by Thread — the AI-powered service desk transforming MSP support, automation, and productivity for today’s IT leaders.

https://www.itbusinesspodcast.com/thread/

Join Uncle Marv as he sits down with GTIA’s Dan Wensley and MJ Shoer for a candid discussion about elevating the IT industry. The guests share their experience transitioning from MSP and vendor roles to leading a nonprofit dedicated to empowering IT service providers. Highlights include the story behind GTIA’s independence from CompTIA certifications, the value of $3M+ in annual research, charitable initiatives distributing $2M in donations, and the global expansion of events and peer communities. Whether you’re an established MSP or just exploring the trade association world, this episode packs practical tips, community success stories, and a clear vision for the future of the channel.

Takeaways:

Learn what makes GTIA uniquely valuable for MSPs and ITSPs today.
Hear how millions in vendor-neutral research can boost your business.
Discover the new global reach—including ChannelCon EMEA and APAC forums.
Understand the true ROI and benefits of GTIA membership.
Insights on philanthropy: $2M in channel community donations.
How member-driven leadership shapes charitable giving and resources.
Strategies to maximize value and accelerate your MSP’s growth.
The inside story of GTIA’s split from CompTIA benefits and how it helps members.

Links:

GTIA (Global Technology Industry Association): https://www.gtia.org
CompTIA: https://www.comptia.org
ChannelCon: https://channelcon.gtia.org/
IT Nation: https://itnation.connectwise.com/
ConnectWise: https://www.connectwise.com
ScalePad: https://www.scalepad.com
PAX8: https://www.pax8.com
Kaseya Connect: https://www.connectit.com/connect-it-global/
ASEAN Community Forum: https://gtia.org/membership/member-groups/communities/asean
DACH Community: https://gtia.org/membership/member-groups/communities/dach
ANZ Community Forum: https://gtia.org/membership/member-groups/communities/anz

SHOW INFORMATION:

Website: https://www.itbusinesspodcast.com/
Host: Marvin Bee
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Become a monthly supporter: https://ko-fi.com/itbusinesspodcast

590 episodes