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EP. 113 The Power of Making Advocates and Enemies
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Manage episode 466159228 series 3006414
In this episode of the Unstoppable Marketer podcast, hosts Trevor and Mark discuss the importance of disruption in marketing, using Melbourne Golf and Jason Day's controversial outfits as a case study. They explore how creating advocates and enemies through bold marketing strategies can lead to brand growth and industry disruption. They emphasize the need for e-commerce businesses to adapt and innovate in 2025 to stay competitive in an increasingly challenging market.
Chapters
1. EP. 113 The Power of Making Advocates and Enemies (00:00:00)
2. Tariffs and Business Disruption Concerns (00:00:01)
3. Navigating Tariffs and Industry Disruption (00:05:32)
4. Malbin Golf Disrupts Golf Industry (00:19:14)
5. Anxiety, Expectations, and Golf Industry Disruption (00:26:26)
6. Disrupting Industries Through Innovation (00:31:43)
7. Strategic Brand Positioning and Competition (00:39:23)
143 episodes
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on November 11, 2025 23:05 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 466159228 series 3006414
In this episode of the Unstoppable Marketer podcast, hosts Trevor and Mark discuss the importance of disruption in marketing, using Melbourne Golf and Jason Day's controversial outfits as a case study. They explore how creating advocates and enemies through bold marketing strategies can lead to brand growth and industry disruption. They emphasize the need for e-commerce businesses to adapt and innovate in 2025 to stay competitive in an increasingly challenging market.
Chapters
1. EP. 113 The Power of Making Advocates and Enemies (00:00:00)
2. Tariffs and Business Disruption Concerns (00:00:01)
3. Navigating Tariffs and Industry Disruption (00:05:32)
4. Malbin Golf Disrupts Golf Industry (00:19:14)
5. Anxiety, Expectations, and Golf Industry Disruption (00:26:26)
6. Disrupting Industries Through Innovation (00:31:43)
7. Strategic Brand Positioning and Competition (00:39:23)
143 episodes
All episodes
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