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Content provided by ETHERCYCLE LLC, Kurt Elster, and Paul Reda. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ETHERCYCLE LLC, Kurt Elster, and Paul Reda or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Why Mizzen+Main’s $100M Founder Left to Build a Baby Monitor

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Manage episode 457260658 series 2946303
Content provided by ETHERCYCLE LLC, Kurt Elster, and Paul Reda. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ETHERCYCLE LLC, Kurt Elster, and Paul Reda or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Kevin Lavelle’s got a knack for big ideas and starting fresh. First, he took on menswear with Mizzen+Main, bringing performance fabric to dress shirts and making them a hit with pro athletes and office rebels alike. Now he’s back with something new—a baby monitor. Yep, from dress shirts to baby tech. In this episode, he breaks down the whole journey: the wild beginnings, early mistakes, and how he built a brand from scratch, twice. It’s a sharp take on the wins, the losses, and why some ideas just stick around until you finally make them happen.

Episode Highlights:

  1. How Kevin’s “aha” moment led to Mizzen+Main’s success.
  2. The surprising lessons from scaling a DTC menswear brand.
  3. Transitioning from clothing to tech: Why Kevin started Harbor.
  4. Kevin’s experience with early product mistakes and customer trust.
  5. The power of influencer partnerships and wholesale growth.
  6. How a Tim Ferriss podcast ad skyrocketed Mizzen+Main’s sales.
  7. What it takes to launch a product parents trust with their kids.

Mentioned in This Episode

Brands & Businesses

People Mentioned

Sponsors

Help the Show

What’s Kurt Up To?

Never Miss an Episode

  continue reading

479 episodes

Artwork
iconShare
 
Manage episode 457260658 series 2946303
Content provided by ETHERCYCLE LLC, Kurt Elster, and Paul Reda. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ETHERCYCLE LLC, Kurt Elster, and Paul Reda or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Kevin Lavelle’s got a knack for big ideas and starting fresh. First, he took on menswear with Mizzen+Main, bringing performance fabric to dress shirts and making them a hit with pro athletes and office rebels alike. Now he’s back with something new—a baby monitor. Yep, from dress shirts to baby tech. In this episode, he breaks down the whole journey: the wild beginnings, early mistakes, and how he built a brand from scratch, twice. It’s a sharp take on the wins, the losses, and why some ideas just stick around until you finally make them happen.

Episode Highlights:

  1. How Kevin’s “aha” moment led to Mizzen+Main’s success.
  2. The surprising lessons from scaling a DTC menswear brand.
  3. Transitioning from clothing to tech: Why Kevin started Harbor.
  4. Kevin’s experience with early product mistakes and customer trust.
  5. The power of influencer partnerships and wholesale growth.
  6. How a Tim Ferriss podcast ad skyrocketed Mizzen+Main’s sales.
  7. What it takes to launch a product parents trust with their kids.

Mentioned in This Episode

Brands & Businesses

People Mentioned

Sponsors

Help the Show

What’s Kurt Up To?

Never Miss an Episode

  continue reading

479 episodes

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