The Webtrends Optimize Podcast gathers together a collection of individuals to discuss key topics of the day and their impact on CRO, testing, personalisation and analytics. A collaboration of minds and personalities from both from within our business and experts from other demographics, industries, companies… all who share a common passion for conversion rate optimisation.
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Conversion Rate Optimization Podcasts
Welcome to the Experiment Zone! Join us as we dive deep into the world of customer journeys and user experiences, with a special focus on conversion rate optimization. Every week, we’ll be doing website teardowns, store critiques, and live conversion strategy sessions. During these sessions, host AJ Davis will be leading the way and sharing her screen while walking you through the strategies that her guests will use to boost website visitor conversions. Our main aim is to help YOU discover n ...
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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to fi ...
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Do you want actionable advice from the best and brightest eCommerce & D2C professionals? Customers Who Click presents D2C eCommerce specific advice to keep your customers clicking. In each episode, you’ll learn from experts sharing tools, success stories and insights on how to grow your eCommerce business. Will Laurenson interviews marketing leaders, from companies such as Fiverr, Virgin Pure, and Jellyfish Group, to help you understand the complete customer journey, their expectations and w ...
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The Drop Ship Lifestyle podcast with Anton Kraly is here to serve high-ticket dropshippers looking to increase revenue, automate operations, and become the authority in their niche. This show is published weekly and gives you a behind-the-scenes look into how we're growing our eCommerce stores. Topics discussed include niche selection, market research, web design, supplier approvals, conversion rate optimization, getting traffic and more. Our mission is to empower freedom through entrepreneu ...
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Welcome to Per My Last Promo, the podcast where marketing pros, founders, and creators get real about their biggest wins—both the expected and the surprising. I’m your host, Danielle Klemm, a Conversion Rate & Funnel Optimization Strategist. Where each week we dive into the strategies and data-backed decisions behind milestone-smashing results. Whether you’re leading a wellness brand or growing your business as a course creator, you’ll leave with actionable insights you can use to grow your ...
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Step into the fast-paced world of online business with 'The Checkout Point,' a dynamic, 20-minute podcast that wraps up the week's must-know eCommerce news, trends, and strategies. Powered by the visionary team at blikket.co and narrated by the AI-driven voice of Max, this podcast is your shortcut to staying ahead and informed in the digital marketplace. Perfect for entrepreneurs, digital marketers, and eCommerce enthusiasts keen on making smart, data-driven decisions. Subscribe to 'The Chec ...
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Every week we share: - Interviews with the Best Conversion Rate Optimization (CRO) professionals and Experimenters from around the world - Conference sessions / Tutorials Recent recognition: - Top 10% of most followed Podcasts on Spotify
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Discover conversion rate optimization (CRO) techniques that have been used to grow many of the world’s biggest web companies—plus hundreds of smaller, market-leading companies in over eighty different industries.
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This podcast focuses on helping Business leaders, Founders, Sales Professionals, Commercial directors, and CFO's make informed business decisions when it comes to marketing. The podcast is designed to give non-marketing professionals the tools and knowledge to optimise their customer purchase journeys across online and offline touch points in order to see a real impact on their bottom line. New episodes come out every week. For future episodes, you can send your questions to me via LinkedIn ...
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World's Most Impactful Conversion Optimization Agency
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AdLeaks is the #1 Online Digital Marketing community built for members to get answers to any questions related to digital marketing and growing your business online. The latest tactics and strategies that are working for the worlds biggest & baddest marketers.
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Fuel Your Growth with the Aspiration Marketing Podcast Marketing and Sales isn't just about reaching goals—it's about fueling growth and inspiring action. That's the heart of the Aspiration Marketing Podcast. We cover the full spectrum of marketing strategies that drive success, from inbound essentials like blogging and content marketing to the power of SEO, email campaigns, conversion rate optimization, and web design. Need to boost sales or fine-tune your PPC? We've got you covered. Expect ...
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The AI in Business Podcast is for non-technical business leaders who need to find AI opportunities, align AI capabilities with strategy, and deliver ROI. Each week, Emerj AI Research CEO Daniel Faggella and team interview top AI executives from Fortune 2000 firms and unicorn startups - uncovering trends, use-cases, and best practices for practical AI adoption. Visit our advertising page to learn more about reaching our executive audience of Fortune 2000 AI adopters: https://emerj.com/advertise
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Welcome to No Hacks, the podcast where expertise meets creativity to revolutionize digital experiences. Hosted by industry veteran Slobodan (Sani) Manić, this engaging series tackles marketing, conversion rate optimization (CRO), and user experience (UX) without relying on gimmicks or shortcuts. In each episode, join Slobodan as he engages in candid conversations with top leaders and innovators from tech, business, and design fields. Discover real stories, lessons learned, and breakthrough m ...
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Discover what works in dietary supplement marketing. If you’re a supplement brand, this show will uncover: - How to maximize your supplement marketing - What are the top supplement trends? - How to use YouTube ads to grow a health supplement business - What is the best way to grow a supplement brand? - How to grow a supplement company - What are the best supplement marketing strategies that work - Is a supplement business profitable - Who buys supplements - Supplement funnel hacking - How to ...
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Join Li, a perpetually curious entrepreneur obsessed with Conversion Rate Optimization (CRO), as he embarks on a mission to uncover the strategies of the top minds in business and the stories behind their success.
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You often hear stories of ecommerce companies that have grown at record speed. What’s their secret? On the Minds of Ecommerce podcast find out what key strategy helped the most successful ecommerce stores scale beyond the million. Raphael Paulin-Daigle interviews the top ecommerce entrepreneurs and executives to get you straight-to-the-point, no-BS insights to learn from and apply right away. Listen to Minds of Ecommerce if you want to hear from the world's most impressive ecommerce entrepre ...
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The Conversion Show is a weekly podcast all about - you guessed it - conversion! Everything that gets you to your goal, whether that’s purchase, install, lead capture, content downloads, chat engagement, or demo requests - we’re talking CONVERSIONS. Each week, we interview top Marketing Leaders and Founders who are doing conversion right. From website optimization aka conversion rate optimization (#cro - the holy grail in our opinion!) back to paid media, organic, email, and omnichannel opti ...
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Welcome to the Growth HQ podcast. Each week I will be interviewing the best and brightest minds in the business of SEO, Conversion Rate Optimization, and Audience building.
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Masters of Growth - Optimization Strategy Advice
iridion - the leading conversion management platform
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On Masters of Growth, you will hear Tim Herbig (Director iridion) and André Morys (CEO konversionsKRAFT) discuss the everyday challenges of optimizers. We will answer questions submitted via e-mail or Twitter (using the #mog)and provide practical solutions for everything conversion-related.
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In this bi-weekly show, hosts Jon MacDonald (The Good) and Ryan Garrow (Logical Position) share their best advice for helping businesses drive high quality traffic to their site, and making sure that traffic converts from a visitor to a buyer. Subscribe if you want to become and expert in customer acquisition and conversion rate optimization.
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In the episodes to come, we'll be exploring an extensive array of topics, including Personality psychology, entrepreneurial psychology, peak performance psychology, pre-loading psychology, cognitive bias psychology, sales funnel psychology, marketing automation psychology, traffic psychology, conversion rate optimization psychology, social-engineering psychology, elicitation psychology, influence & persuasion psychology, and much more.
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The podcast for marketers who want to learn how to optimize their B2B website. Each episode we’ll discuss the hottest subjects surrounding conversion rate optimization and give you tips to transform your website into a revenue-generating machine.Join me for easy-to-action tips that can help you change the game.
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Join us each week to hear real-world advice and insights from senior marketing, growth and product leaders who are driving growth at the world's fastest growing companies.
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Call to Action is a show about remarkable online marketing success stories and how you can apply the lessons to your own marketing campaigns. You can expect candid interviews with digital marketing professionals and thought leaders featured on the Unbounce blog, actionable tips, actionable tips for improving your conversion rates and exclusive offers for marketing optimization tools, events and resources. Every Wednesday, hear experts in the digital marketing field talk about Conversion Rate ...
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Life after GDPR ( https://lifeaftergdpr.eu ) is a Podcast about Digital Marketing and Data Privacy. We'll be interviewing privacy professionals, marketing practitioners, and software developers to discover how to navigate the paradigm shift ahead of us when it comes to user data within our marketing tools. We'll dive into digital marketing areas like Digital Analytics, Tag Management, Digital Advertising, Conversion Rate Optimization, and Email Marketing all through the lens of privacy-prese ...
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Everyone wants to grow their business, but not everyone has the time or patience to learn all the ins and outs of marketing, sales enablement, and making the most out of a CRM such as HubSpot. Join the Web Canopy Studio team, a HubSpot Diamond Partner Agency, as they chat about various topics all designed to help you grow your B2B business.
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Do you have a blog and you're struggling to grow your audience? Are you interested in personally marketing your brand but require some guidance? Join Jennifer Rogina from ClearPath Online as she shares inbound marketing tips for bloggers aiming to become a leader in their niche. Learn about search engine optimization (SEO), content marketing, conversion rate optimization (CRO), digital analytics, and social media. Discover how you can harness digital marketing to expand your organic audience.
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Welcome to The Ecommerce Insights Show, brought to you by The Good! This weekly podcast gives ecommerce leaders specific, actionable advice for accelerating the growth of their business without pulling their hair out or making sacrifices in other areas. Our team of Conversion Rate Optimization (CRO) consultants has been helping global brands like Adobe, Xerox, and The Economist accelerate their growth for more than a decade – and now we’re leveraging all of those relationships and experience ...
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The Blogger Evolution Niche Website Show helps new and struggling bloggers how to generate a passive income from blogging and niche websites. Chris Myles (AKA Benji's Dad) started blogging and investing in 2015 and within a few months quit his job to blog full-time. It all started when his son, Benji, was born. Chris needed to earn a 2nd income so his wife could provide "mommy-care" rather than "day-care". The show offers an awesome mixture of teaching, interviews, and actionable techniques ...
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Join hosts Molly Pittman, Ezra Firestone, and John Grimshaw as they share their proven paths to success (for your business, brand, and personal life). These Veteran marketers and educators have taught thousands of business owners how to build, manage, and scale successful companies (while growing their own multi-million dollar brands). This weekly podcast will blend tactical marketing tips and strategies with helpful insight and personal stories. This podcast will help you 'Serve the world u ...
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Arth Niti | Conversations with Shekhar Tomar is a series hosted by Prof. Shekhar Tomar, who worked as an economist at the Reserve Bank of India and is currently an Assistant Professor of Economics at the ISB. It presents candid discussions with scholars and thought leaders to bring forth nuances about the issues currently affecting India and its policy making.
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1. Search Engine Marketing (SEM): Promoting your brand or website on search engines like Google, Yahoo etc., SEM includes both PPC and SEO. PPC refers to Pay per click where one gets charged for every click made on their add , while SEO is a strategy of getting high ranking for specific keywords in search engines which helps you reach desired targeted audience. 2. Search Engine Optimization (SEO) : The art & science of making websites more visible to search engine crawlers so that they could ...
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Actualize Freedom | Amazon FBA with Danny Carlson | Private Label Ecommerce Selling on Amazon
Danny Carlson
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All about Amazon FBA & lifestyle optimization. Danny Carlson interviews millionaire ecommerce sellers, top experts in Facebook Ads, Amazon product ranking, Amazon launches, & more. Dig deep into the mindsets, tactics, hacks, & experiences of people who have achieved the extraordinary in online business.
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Running science, explained. Each episode, hosts Brady Holmer and Thomas Watson break down one major sports science topic or study related to running, in a way that regular runners can apply it to their daily training and routines. We cover topics like nutrition, training protocols and methodologies, fuelling, supplementation, recovery, and overall well-being.
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Welcome to ”Ecommerce Insider” the ultimate podcast series dedicated to empowering Shopify store owners with valuable insights and strategies to boost their sales and grow their businesses. Join us on this exciting journey as we delve deep into the world of Shopify, uncovering hidden gems and actionable tips that will take your online store to new heights of success. Each episode is carefully crafted to provide you with expert advice, industry trends, and real-life success stories from top S ...
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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🎙️🏠 Welcome to our podcast, where we are dedicated to helping you develop the essential skills and knowledge needed to excel in acquisition management. Whether you are a seasoned professional or just starting out, our goal is to provide you with valuable insights and practical tips that will propel you towards becoming the best you can be in the world of off-market property acquisitions. In each episode, we will take a deep dive into various aspects of acquiring off-market properties. We wil ...
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Learn about marketing from your host Andrew Veitch who's recruited over 1 million e-commerce customers and hear guests from brilliant stores and marketing experts.
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The PitStop Podcast is dedicated to auto executives, insiders, and consumers looking to uncover the latest automotive trends, insights and actionable digital marketing strategies. Each episode, we provide expertise and detailed analysis of these topics and interview industry pacesetters driving the automotive and powersports world.
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Welcome to the Sales Growth Podcast with Pierre Coombes: Your Ultimate Guide to Unlocking Business Success! Are you a start-up or small business owner looking to drive sales, boost your revenue, and achieve unprecedented growth? Look no further! Join us every week as renowned UK Sales expert Pierre Coombes shares his invaluable insights, practical tips, and powerful strategies to help entrepreneurs like you skyrocket your sales and take your business to new heights. In this exciting podcast ...
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Ecommerce Insights by Wicked Reports is the next evolution in a history of building data systems and putting them to work. Our goal is to level the playing field for e-commerce for small businesses in the wake of the oncoming data-driven, A.I. world of commerce. Small business owners will not get left behind!
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Question Authority helps DTC brands and marketers absorb best practices (or break bad habits) in the art & science of questions... be it zero-party data, the qualitative layer, ethnography, surveys, behavioral science, or other types of market research. Powered by Fairing (formerly EnquireLabs): zero-party data at speed & scale for Ecommerce brands.
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Master the Marketplace delves into the inner workings of all things ecommerce, from deep dives into major online marketplaces like Amazon and Walmart to best practices for online brand protection, supply chain optimization, digital marketing, and more. Master the Marketplace is hosted by Kaspien (formerly etailz), a leading tech platform that empowers brands to grow every aspect of their online business. Each episode, a member of Kaspien's experienced panel of experts will be joined by estab ...
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Commerce is changing faster than ever before. That’s why we started Commerce Tea, a podcast to help you keep up with what’s happening in the industry. We’re your hosts, Kelly Vaughn, CEO and founder of Shopify Plus agency The Taproom, and Rhian Beutler, COO, and co-founder of the Shopify app company venntov. With a combined 20 years ecommerce experience, Rhian and Kelly will teach you tips and tricks for growing and scaling your online store, hear from top experts in the industry, and be ins ...
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Episode 228: What’s Working Mid-2025, Part 3, Conversion Rate Optimization with John Grimshaw
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Episode 229: What’s Working Mid-2025, Part 4, Conversion Rate Optimization with John Grimshaw Episode Description In this episode of the summer series, Smart Marketer CMO John Grimshaw breaks down one of the most overlooked growth levers in digital marketing: conversion rate optimization. Whether you're optimizing headlines, simplifying your landin…
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In this episode #3016, Eric Siu and Neil Patel discuss how wealth often follows volatility, and why embracing risk is key to growth. They cover how debt can fuel business expansion, the shifting perception of agencies, and how AI is transforming marketing by increasing speed and efficiency. TIME-STAMPED SHOW NOTES (00:00) The Volatility of Wealth (…
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Maximizing ROI with Micro and Nano Influencers: Expert Tips
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In this episode of the Aspiration Marketing Podcast, I dive into the world of micro and nano influencers and reveal how they can maximize your ROI. While macro influencers often steal the spotlight, it's the smaller influencers who are making waves with their genuine connections and cost-effective promotions. Discover why 71% of marketers prefer mi…
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Accelerating Retail & CPG Transformation through AI Solutions - with Dwight Hill of Turing and Joe Troy of Amazon
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Today’s guests are Dwight Hill, Vice President of Retail & Consumer Products at Turing, and Joe Troy, Senior Manager of Site Risk at Amazon. Turing is one of the world’s fastest-growing Artificial Intelligence companies, working with the world’s leading AI labs to advance frontier model capabilities and leveraging that work to build real-world AI s…
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In The Supplement Business Your Moat Is Made of Quality
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"Send me a text" The supplement industry has undergone a massive shift from a lightly regulated gold rush to a tightly policed marketplace where quality is no longer a nice-to-have, but a survival strategy. Fueled by pressure from regulators and major platforms like Amazon, low-quality operators have been squeezed out, leaving room for brands with …
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Ep. 205: #ChatGate - Your ChatGPT Conversation Could Be Indexed and Anyone Could Read Them
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In this emergency solo episode I walk you through #ChatGate, the discovery that thousands of “shared” ChatGPT conversations are now fully searchable on Google. We de-mystify the site: operator, trace the unusual timeline that puts OpenAI, Google Cloud and Microsoft on a collision course, and explain why some marketers cheer while privacy advocates …
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What Partnering Can Be a Better Form of Marketing?
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In episode #3015, Eric Siu and Neil Patel discuss the value of partner marketing and the balance leaders need to strike between teaching and doing. They also cover the rising costs of podcast sponsorships and wrap up with a look at the ethical challenges in viral marketing. TIME-STAMPED SHOW NOTES (00:00) The Power of Partner Marketing (04:34) Teac…
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Winning Global Markets: Implementing Multilingual Digital Strategies
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Join me on the Aspiration Marketing Podcast as we explore the vital role of multilingual digital strategies in global market success. In this episode, Winning Global Markets: Implementing Multilingual Digital Strategies, we delve into the untapped potential of non-English-speaking internet users, who make up 75% of the online world. Discover why me…
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Transforming Manufacturing with AI-Powered 3D Digital Twins and Remote Monitoring - with Rad Desiraju of Microsoft and Mike Geyer of NVIDIA
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For decades, manufacturers have relied on traditional dashboards that often fell short when it came to understanding the complexity of real-time operations. In this episode of the ‘AI in Business’ podcast, Microsoft’s Rad Desiraju and NVIDIA’s Mike Geyer explore how AI-powered 3D digital twins and real-time simulation are transforming the way manuf…
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Why CRM is More Important Than Paid Ads at HERA
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If you're in ecommerce download your free podcast bonuses. - Follow Holly Beadle on LinkedIn - Follow Will Laurenson on LinkedIn - Check out Hera - Check out Customers Who Click Check out our 5 most downloaded episodes: 1. Balancing Acquisition and Retention in Ecommerce 2. Quick Product Validation and Flexibility: The Advantages of Owning Manufact…
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Episode 230: What’s Working Mid-2025, Part 4 – Mindset (Part 2) My Dad Died and It Sucked, But It’s Also Been the Most Beautiful Thing That’s Happened in My Life
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Episode 230: What’s Working Mid-2025, Part 4, Mindset (Part 2) "My Dad Died and It Sucked, But It’s Also Been the Most Beautiful Thing That’s Happened in My Life" Episode Description In this powerful continuation, Molly Pittman picks up where Part 1 left off and shares the final seven lessons she learned after losing her father. This isn’t just abo…
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How to Produce Content at Scale With Podcasting, Content, and Webinars
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In this episode #3014, Eric Siu and Neil Patel discuss scaling content through podcasts, webinars, and short-form videos. They dive into the economics and effectiveness of webinars, the pros and cons of personal branding, and reflect on the ideal level of fame in business while juggling family life, productivity, and recruiting top talent. TIME-STA…
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Accelerate Your HubSpot ROI: What the Admin Accelerator Can Do For You
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Unlock the full potential of your HubSpot investment with our latest episode of the Aspiration Marketing Podcast. In "Accelerate Your HubSpot ROI: What the Admin Accelerator Can Do For You," I delve into how many organizations struggle to fully utilize HubSpot, leaving valuable ROI untapped. Discover how the Admin Accelerator can transform your Hub…
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Designing for Resilience: with Alex Berkowitz of Coastal Protection Services
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This episode is another in our series on Climate Resilience featuringAlex Berkowitz, Founder and CEO of Coastal Protection Solutions (CPS), astartup developing nearshore infrastructure that reduces wave energy and enhances climate resilience. Alex shares how her personal experience with Hurricane Sandy in her hometown of Rockaway Beach led to the c…
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Optimizing Real Estate Investments with PropTech: Insights from David Blumenfeld
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Can Tech Really Transform Your Real Estate Investments? Here's How It’s Already Happening What if one strategic tech decision could save thousands, and completely change the tenant experience? In this episode of the REI Freedom Podcast, listeners get a front-row seat to the digital revolution in real estate. Host Jeremy Beland is joined by David Bl…
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Building Storage Strategies That Scale with AI Workloads - with Bryan Willett of Lexmark
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Today’s guest is Bryan Willett, Chief Information Security Officer at Lexmark, joining Emerj Senior Editor Matthew DeMello to explore how organizations can navigate the trade-offs between cloud and on-prem AI deployments—balancing speed to market, cost efficiency, and the protection of sensitive data. Bryan also emphasizes the importance of a stron…
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The Truth About Dropshipping Brand Approvals in 2025
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Anton from Drop Ship Lifestyle addresses a common question regarding the difficulty of obtaining brand authorization using his dropshipping techniques. He details the process and shares tips for securing brand approval, highlighting the importance of building a strong brand presence for business growth. Learn about brand approval and how to make mo…
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Elon vs. Zuck – $1B Compute vs. $1B Humans
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In this episode #3013, Eric Siu and Neil Patel discuss Elon Musk’s $1B bet on compute versus Zuckerberg’s $1B spend on AI talent. They explore buy vs. build strategies, ChatGPT’s evolving ranking factors, and how brand mentions, content depth, and consistency shape visibility in the AI era. TIME-STAMPED SHOW NOTES (00:00) Elon vs. Zuck: Compute vs.…
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Beyond the Click: Lead Scoring and Nurturing in Business Development
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In this episode of the Aspiration Marketing Podcast, we delve into the intricacies of a successful business development strategy. Is it just about generating leads, or is there more to it? I explore the transformative power of lead scoring and nurturing, essential tools for converting initial interest into tangible growth. Discover how a robust lea…
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Enhancing Drug Safety with AI and Automation Technologies - with Marie Flanagan of IQVIA
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Today’s guest is Marie Flanagan, Director of Product Management in Digital Projects and Solutions at IQVIA. Marie returns to the program to unpack how AI and automation technologies are transforming drug safety workflows. Together with Emerj Editorial Director Matthew DeMello, she shares how IQVIA uses natural language processing (NLP) built on saf…
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The Two-Metric Tango That Brings Clarity to eCommerce
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If you're in ecommerce download your free podcast bonuses. - Follow JJ Reynolds on LinkedIn - Follow Will Laurenson on LinkedIn - Check out Vision Labs - Check out Customers Who Click Check out our 5 most downloaded episodes: 1. Balancing Acquisition and Retention in Ecommerce 2. Quick Product Validation and Flexibility: The Advantages of Owning Ma…
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Week 31 - Visual Hierarchy & AI Marvels: Transforming Retail, Crypto Payments & Sustainable Shifts in eCommerce
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Send us a text Are you ready to revolutionize your eCommerce game? Join us on "The Checkout Point," your go-to podcast for weekly updates and deep dives into the latest eCommerce trends. This week, hosts Max and Rachel bring excitement (and expert insights!) to Episode 31, where they explore cutting-edge tactics poised to transform your business. W…
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In this episode #3012, Eric Siu and Neil Patel discuss how AI is changing the game for LinkedIn ads through personalization at scale. They also dive into lessons from a SaaS founder retreat and explore whether AI could disrupt platforms like WordPress. TIME-STAMPED SHOW NOTES (00:00) Personalizing LinkedIn Ads with AI (03:06) ROI Results from Hyper…
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Building Trusted AI Systems in Financial Services From Strategy to Scale - with Zar Toolan of Edward Jones
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Today’s guest is Zar Toolan, General Partner and Head of Data & AI at Edward Jones, joining Emerj Senior Editor Matthew DeMello to explore how AI can be strategically aligned with corporate goals in financial services. Zar shares his perspective on overcoming barriers to AI adoption, the critical build-versus-buy-versus-partner decisions, and the h…
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How Visual Identity Fuels SaaS Marketing Success
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In this episode of the Aspiration Marketing Podcast, we dive into the crucial role of visual identity in driving SaaS marketing success. As a SaaS founder, you might focus on features and functionality, but neglecting your visual identity can impact conversions. I explore how a cohesive visual identity—beyond just a logo—builds trust and enhances b…
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Unlock Higher Profits with the Supplement Supersize Strategy
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"Send me a text" Discover the profit-boosting power of larger supplement sizes. In this episode, we break down the Supersizing Strategy, a simple yet powerful tactic that can increase your margins, improve customer satisfaction, and drive higher lifetime value. If you're not offering 60- or 90-day supplies, you're leaving money on the table. If you…
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Why Most Experimentation Programs Fail featuring Manuel Da Costa
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In this episode of the Experiment Nation Podcast, host Richard Joe welcomes Manuel Da Costa, founder of Effective Experiments and now Efestra, to unpack a critical issue in the experimentation industry: the trust gap between practitioners and business decision-makers.🎯 Manuel shares how running more experiments isn’t the goal—making better decision…
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The Sales Page Is Done… So Why Do I Still Feel Weird? (Growth Diaries Ep. 3)
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After weeks of building, editing, and second-guessing… the Fix My Sales Page Bootcamp is finally ready. The sales page is live. The course content is prepped. The launch is (mostly) mapped out. So why does it feel so strange to be done? In this Growth Diaries episode, I’m sharing what it actually took to get this program to the finish line and what…
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AI Will Not Replace Your Website, Cluely’s Hiring of 700 Clippers – Smart or Dumb?, 2% of Creatives Drive 53% of Ad Spend – Meta, When Marketing Yields a 98% Profit Margin on a Commodity
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In this episode #3011, Eric Siu and Neil Patel discuss the future of websites in an AI-driven world and how clipping strategies can drive viral content. They explore the power of women in consumer spending, Google’s resurgence in advertising, and why generalists remain valuable in the age of AI. The conversation highlights that while AI shifts busi…
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Building Brand Authority and Driving Sales: The Dual Power of SEO
12:31
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In this episode of the Aspiration Marketing Podcast, I delve into the dual power of SEO in building brand authority and driving sales. Discover how top search engine rankings signal expertise and reliability, fostering trust and credibility among users. Learn about the importance of high-quality content in cementing authority and how Google's E-A-T…
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Marketing Without Google: How Silencer Central Wins Customers
36:09
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If you're in ecommerce download your free podcast bonuses. - Follow Logan Hutchinson on LinkedIn - Follow Will Laurenson on LinkedIn - Check out Silencer Central - Check out Customers Who Click Check out our 5 most downloaded episodes: 1. Balancing Acquisition and Retention in Ecommerce 2. Quick Product Validation and Flexibility: The Advantages of…
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Episode 229: What’s Working Mid-2025, Part 4 – Mindset (Part 1) My Dad Died and It Sucked, But It’s Also Been the Most Beautiful Thing That’s Happened in My Life
36:11
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Episode 229: What’s Working Mid-2025, Part 4 – Mindset (Part 1) "My Dad Died and It Sucked, But It’s Also Been the Most Beautiful Thing That’s Happened in My Life" Episode Description In this deeply personal episode, Molly Pittman reflects on the sudden loss of her father, and the powerful lessons it’s taught her about life, business, and what trul…
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I Hired a Cursor Coach, Why I’m Hitting My Entire TAM With 400K Emails
15:44
15:44
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In this episode #3010, Eric Siu and Neil Patel discuss the rise of cursor coaching to boost coding efficiency and the use of AI to streamline business processes. They explore innovative email marketing strategies and emphasize the importance of content quality for audience engagement. The conversation also touches on how the YouTube algorithm drive…
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Overcoming Addiction & Closing Deals: Tim Lewis’ Road to 50+ Off-Market Wins
30:26
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What would you do if your rock bottom became your launchpad? This episode is proof that your past doesn’t define your potential your mindset does. Welcome to the REI Freedom Podcast, hosted by Jeremy Beland. In this powerful episode, we sit down with Tim Lewis, a real estate investor whose journey is nothing short of inspiring. From working in kitc…
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From Awareness to Advocacy: Crafting an Inbound Marketing Funnel
15:28
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Join me on the Aspiration Marketing Podcast as we explore the journey from awareness to advocacy in crafting an effective inbound marketing funnel. In this episode, I guide you through the essential stages of the funnel, from attracting potential customers with targeted content and SEO strategies to nurturing leads with valuable resources. We'll de…
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How AI Partnerships Make Security a Strategic Advantage - with Bryan Willett of Lexmark
19:20
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Today’s guest is Bryan Willett, Chief Information Security Officer. Bryan discusses how organizations can shift security from a reactive compliance task to a strategic advantage by leveraging AI partnerships and transparent communication. He explains how proactive security packages and AI-driven tools streamline vendor due diligence and RFP respons…
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Will Hardware Companies Turn Into Ad Companies? HP Is Launching an Ad Business With Laptop-Targeted Ads
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In this episode #3009, Eric Siu and Neil Patel discuss the future of hardware companies shifting toward advertising and Apple's current innovation challenges. They explore how monetizing user data could shape the industry while examining the financial trade-offs between renting and owning property. The conversation also highlights why personal expe…
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Improve Your Search Rankings: Expert On-Page and Off-Page SEO Tactics
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Join me on the Aspiration Marketing Podcast as we dive into the world of SEO to uncover the secrets behind improving your search rankings. In this episode, titled "Improve Your Search Rankings: Expert On-Page and Off-Page SEO Tactics," we explore the vital components of both on-page and off-page SEO. Discover how optimizing your website's content, …
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Responsible AI That Scales Across Customer Workflows - with Miranda Jones of Emprise Bank
22:49
22:49
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Today’s guest is Miranda Jones, SVP of Data & AI Strategy at Emprise Bank. Miranda returns to discuss the evolving reality of responsible AI in the financial services sector. As generative and agentic systems mature, Jones emphasizes the importance of creating safe, low-risk environments where employees can experiment, learn prompt engineering, and…
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Turning a Shark Tank Hit into a Category Leader
36:18
36:18
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If you're in ecommerce download your free podcast bonuses. - Follow Smriti Khullar on LinkedIn - Follow Will Laurenson on LinkedIn - Check out Monolith - Check out Customers Who Click Check out our 5 most downloaded episodes: 1. Balancing Acquisition and Retention in Ecommerce 2. Quick Product Validation and Flexibility: The Advantages of Owning Ma…
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Week 30: eCommerce Reimagined: Dynamic Content, Shopify Updates, and AI's Retail Revolution
26:12
26:12
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Send us a text Welcome to "The Checkout Point by blikket.co," your quick podcast on eCommerce! Hosts Max and Rachel share insights and trends. In Episode 30, we explore innovations to boost your eCommerce journey. ⚡ In Today’s Episode: Today, Max and Rachel dive into the world of dynamic content and its significant influence on the shopper’s online…
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The Best New Cookies in LA, Podcast Ads vs. Influencer Marketing, Inside Profound’s $20M Pitch Deck, Helping Brands Show Up in AI Search, Your Greatest Strength Is Also Your Weakness
39:27
39:27
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In this episode #3008, Eric Siu and Neil Patel discuss the journey of launching a cookie business to illustrate marketing lessons and the importance of execution in business. They explore podcast advertising versus influencer marketing, raising capital, and navigating competition while balancing speed with detail. They also cover cutting costs stra…
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TikTok, Reels, Shorts: 7 Strategies for Short-Form Video Success
14:21
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Welcome to the Aspiration Marketing Podcast. In this episode, TikTok, Reels, Shorts: 7 Strategies for Short-Form Video Success, I dive into the evolving world of viral content creation. Gone are the days when virality was pure luck; now, it's about strategy and data. I explore the dominance of short-form videos across platforms like TikTok, Instagr…
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Same Audience, Same Ads… One Flopped. Here’s Why [Client Growth Diaries]
22:33
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In this storytime episode, I’m pulling back the curtain on a real client scenario from when I ran a funnel and ads agency where two nearly identical programs (let’s say bookkeeping for business owners) launched to the same exact audience using the same exact ad targeting. One offer took off. The other… flatlined. Here’s the thing: it wasn’t the pri…
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How to Use Emotion Driven Marketing for Dietary Supplements
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"Send me a text" Buying a supplement isn’t just about health, it’s about hope. In this episode, we explore how emotional drivers like desire, aspiration, and the hope for a solution shape consumer behavior and how smart brands use these insights to position their products in a crowded marketplace. Key Takeaways: Why supplement purchases sit between…
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Client Growth Diaries: A $120K Launch With A Sales Page That Finally Felt Like Her
38:59
38:59
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Special Edition: Client Growth Diaries with Nina, She Knows SEO Nina Clapperton is one of those business owners who has lived enough lives both on and offline that she can do anything with enough spite (her words, not mine - Check out her episode on the podcast for that story) She has launched dozens of offers, all at different price points with re…
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8,000 People vs. 1 Chatbot – Who Does It Better?
20:21
20:21
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In this episode #3007, Eric Siu and Neil Patel discuss how AI is reshaping jobs and transforming marketing strategies. They explore the power of brand and distribution as moats, the rise of LLMO, and the use of controversial marketing and synthetic customer development to drive growth. TIME-STAMPED SHOW NOTES (00:00) The Impact of AI on Employment …
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Achieve Higher Engagement & Conversions: An Email Marketing Checklist
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In this episode of the Aspiration Marketing Podcast, I delve into the art of crafting emails that not only reach inboxes but also drive action. Titled "Achieve Higher Engagement & Conversions: An Email Marketing Checklist," this episode offers a comprehensive guide to enhancing your email marketing strategy. I explore key elements such as defining …
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