The Webtrends Optimize Podcast gathers together a collection of individuals to discuss key topics of the day and their impact on CRO, testing, personalisation and analytics. A collaboration of minds and personalities from both from within our business and experts from other demographics, industries, companies… all who share a common passion for conversion rate optimisation.
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Conversion Rate Optimization Podcasts
Welcome to the Experiment Zone! Join us as we dive deep into the world of customer journeys and user experiences, with a special focus on conversion rate optimization. Every week, we’ll be doing website teardowns, store critiques, and live conversion strategy sessions. During these sessions, host AJ Davis will be leading the way and sharing her screen while walking you through the strategies that her guests will use to boost website visitor conversions. Our main aim is to help YOU discover n ...
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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to fi ...
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World's Most Impactful Conversion Optimization Agency
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Do you want actionable advice from the best and brightest eCommerce & D2C professionals? Customers Who Click presents D2C eCommerce specific advice to keep your customers clicking. In each episode, you’ll learn from experts sharing tools, success stories and insights on how to grow your eCommerce business. Will Laurenson interviews marketing leaders, from companies such as Fiverr, Virgin Pure, and Jellyfish Group, to help you understand the complete customer journey, their expectations and w ...
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Welcome to Per My Last Promo, the podcast where marketing pros, founders, and creators get real about their biggest wins—both the expected and the surprising. I’m your host, Danielle Klemm, a Conversion Rate & Funnel Optimization Strategist. Where each week we dive into the strategies and data-backed decisions behind milestone-smashing results. Whether you’re leading a wellness brand or growing your business as a course creator, you’ll leave with actionable insights you can use to grow your ...
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AdLeaks is the #1 Online Digital Marketing community built for members to get answers to any questions related to digital marketing and growing your business online. The latest tactics and strategies that are working for the worlds biggest & baddest marketers.
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This podcast focuses on helping Business leaders, Founders, Sales Professionals, Commercial directors, and CFO's make informed business decisions when it comes to marketing. The podcast is designed to give non-marketing professionals the tools and knowledge to optimise their customer purchase journeys across online and offline touch points in order to see a real impact on their bottom line. New episodes come out every week. For future episodes, you can send your questions to me via LinkedIn ...
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Step into the fast-paced world of online business with 'The Checkout Point,' a dynamic, 20-minute podcast that wraps up the week's must-know eCommerce news, trends, and strategies. Powered by the visionary team at blikket.co and narrated by the AI-driven voice of Max, this podcast is your shortcut to staying ahead and informed in the digital marketplace. Perfect for entrepreneurs, digital marketers, and eCommerce enthusiasts keen on making smart, data-driven decisions. Subscribe to 'The Chec ...
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The Drop Ship Lifestyle podcast with Anton Kraly is here to serve high-ticket dropshippers looking to increase revenue, automate operations, and become the authority in their niche. This show is published weekly and gives you a behind-the-scenes look into how we're growing our eCommerce stores. Topics discussed include niche selection, market research, web design, supplier approvals, conversion rate optimization, getting traffic and more. Our mission is to empower freedom through entrepreneu ...
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Every week we share: - Interviews with the Best Conversion Rate Optimization (CRO) professionals and Experimenters from around the world - Conference sessions / Tutorials Recent recognition: - Top 10% of most followed Podcasts on Spotify
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Discover conversion rate optimization (CRO) techniques that have been used to grow many of the world’s biggest web companies—plus hundreds of smaller, market-leading companies in over eighty different industries.
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Fuel Your Growth with the Aspiration Marketing Podcast Marketing and Sales isn't just about reaching goals—it's about fueling growth and inspiring action. That's the heart of the Aspiration Marketing Podcast. We cover the full spectrum of marketing strategies that drive success, from inbound essentials like blogging and content marketing to the power of SEO, email campaigns, conversion rate optimization, and web design. Need to boost sales or fine-tune your PPC? We've got you covered. Expect ...
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Welcome to No Hacks, the podcast where expertise meets creativity to revolutionize digital experiences. Hosted by industry veteran Slobodan (Sani) Manić, this engaging series tackles marketing, conversion rate optimization (CRO), and user experience (UX) without relying on gimmicks or shortcuts. In each episode, join Slobodan as he engages in candid conversations with top leaders and innovators from tech, business, and design fields. Discover real stories, lessons learned, and breakthrough m ...
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Join Li, a perpetually curious entrepreneur obsessed with Conversion Rate Optimization (CRO), as he embarks on a mission to uncover the strategies of the top minds in business and the stories behind their success.
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Discover what works in dietary supplement marketing. If you’re a supplement brand, this show will uncover: - How to maximize your supplement marketing - What are the top supplement trends? - How to use YouTube ads to grow a health supplement business - What is the best way to grow a supplement brand? - How to grow a supplement company - What are the best supplement marketing strategies that work - Is a supplement business profitable - Who buys supplements - Supplement funnel hacking - How to ...
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You often hear stories of ecommerce companies that have grown at record speed. What’s their secret? On the Minds of Ecommerce podcast find out what key strategy helped the most successful ecommerce stores scale beyond the million. Raphael Paulin-Daigle interviews the top ecommerce entrepreneurs and executives to get you straight-to-the-point, no-BS insights to learn from and apply right away. Listen to Minds of Ecommerce if you want to hear from the world's most impressive ecommerce entrepre ...
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The AI in Business Podcast is for non-technical business leaders who need to find AI opportunities, align AI capabilities with strategy, and deliver ROI. Each week, Emerj AI Research CEO Daniel Faggella and team interview top AI executives from Fortune 2000 firms and unicorn startups - uncovering trends, use-cases, and best practices for practical AI adoption. Visit our advertising page to learn more about reaching our executive audience of Fortune 2000 AI adopters: https://emerj.com/advertise
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The Conversion Show is a weekly podcast all about - you guessed it - conversion! Everything that gets you to your goal, whether that’s purchase, install, lead capture, content downloads, chat engagement, or demo requests - we’re talking CONVERSIONS. Each week, we interview top Marketing Leaders and Founders who are doing conversion right. From website optimization aka conversion rate optimization (#cro - the holy grail in our opinion!) back to paid media, organic, email, and omnichannel opti ...
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In this bi-weekly show, hosts Jon MacDonald (The Good) and Ryan Garrow (Logical Position) share their best advice for helping businesses drive high quality traffic to their site, and making sure that traffic converts from a visitor to a buyer. Subscribe if you want to become and expert in customer acquisition and conversion rate optimization.
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Welcome to the Growth HQ podcast. Each week I will be interviewing the best and brightest minds in the business of SEO, Conversion Rate Optimization, and Audience building.
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Masters of Growth - Optimization Strategy Advice
iridion - the leading conversion management platform
On Masters of Growth, you will hear Tim Herbig (Director iridion) and André Morys (CEO konversionsKRAFT) discuss the everyday challenges of optimizers. We will answer questions submitted via e-mail or Twitter (using the #mog)and provide practical solutions for everything conversion-related.
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Unlock the Secrets of Marketing Analytics! Dive deep with industry pros as they share cutting-edge stories, strategies, insider interviews, and the roadmap to supercharge your career!
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In the episodes to come, we'll be exploring an extensive array of topics, including Personality psychology, entrepreneurial psychology, peak performance psychology, pre-loading psychology, cognitive bias psychology, sales funnel psychology, marketing automation psychology, traffic psychology, conversion rate optimization psychology, social-engineering psychology, elicitation psychology, influence & persuasion psychology, and much more.
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The podcast for marketers who want to learn how to optimize their B2B website. Each episode we’ll discuss the hottest subjects surrounding conversion rate optimization and give you tips to transform your website into a revenue-generating machine.Join me for easy-to-action tips that can help you change the game.
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Join us each week to hear real-world advice and insights from senior marketing, growth and product leaders who are driving growth at the world's fastest growing companies.
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Call to Action is a show about remarkable online marketing success stories and how you can apply the lessons to your own marketing campaigns. You can expect candid interviews with digital marketing professionals and thought leaders featured on the Unbounce blog, actionable tips, actionable tips for improving your conversion rates and exclusive offers for marketing optimization tools, events and resources. Every Wednesday, hear experts in the digital marketing field talk about Conversion Rate ...
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Life after GDPR ( https://lifeaftergdpr.eu ) is a Podcast about Digital Marketing and Data Privacy. We'll be interviewing privacy professionals, marketing practitioners, and software developers to discover how to navigate the paradigm shift ahead of us when it comes to user data within our marketing tools. We'll dive into digital marketing areas like Digital Analytics, Tag Management, Digital Advertising, Conversion Rate Optimization, and Email Marketing all through the lens of privacy-prese ...
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Everyone wants to grow their business, but not everyone has the time or patience to learn all the ins and outs of marketing, sales enablement, and making the most out of a CRM such as HubSpot. Join the Web Canopy Studio team, a HubSpot Diamond Partner Agency, as they chat about various topics all designed to help you grow your B2B business.
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Do you have a blog and you're struggling to grow your audience? Are you interested in personally marketing your brand but require some guidance? Join Jennifer Rogina from ClearPath Online as she shares inbound marketing tips for bloggers aiming to become a leader in their niche. Learn about search engine optimization (SEO), content marketing, conversion rate optimization (CRO), digital analytics, and social media. Discover how you can harness digital marketing to expand your organic audience.
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Welcome to Testworld: An AI's Take on AB Testing and CRO. The fully AI-generated podcast from Webtrends Optimize! This podcast showcases just how clever AI can be, transforming existing content to bring new conversations into the fold. We dive into the world of AB testing and personalisation and will be exploring a variety of topics over the course of this series, feeding in our own blogs, articles, webinars and other content, and turning them into 100% AI-generated, short, easily digestible ...
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Welcome to The Ecommerce Insights Show, brought to you by The Good! This weekly podcast gives ecommerce leaders specific, actionable advice for accelerating the growth of their business without pulling their hair out or making sacrifices in other areas. Our team of Conversion Rate Optimization (CRO) consultants has been helping global brands like Adobe, Xerox, and The Economist accelerate their growth for more than a decade – and now we’re leveraging all of those relationships and experience ...
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The Blogger Evolution Niche Website Show helps new and struggling bloggers how to generate a passive income from blogging and niche websites. Chris Myles (AKA Benji's Dad) started blogging and investing in 2015 and within a few months quit his job to blog full-time. It all started when his son, Benji, was born. Chris needed to earn a 2nd income so his wife could provide "mommy-care" rather than "day-care". The show offers an awesome mixture of teaching, interviews, and actionable techniques ...
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Running science, explained. Each episode, hosts Brady Holmer and Thomas Watson break down one major sports science topic or study related to running, in a way that regular runners can apply it to their daily training and routines. We cover topics like nutrition, training protocols and methodologies, fuelling, supplementation, recovery, and overall well-being.
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Arth Niti | Conversations with Shekhar Tomar is a series hosted by Prof. Shekhar Tomar, who worked as an economist at the Reserve Bank of India and is currently an Assistant Professor of Economics at the ISB. It presents candid discussions with scholars and thought leaders to bring forth nuances about the issues currently affecting India and its policy making.
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1. Search Engine Marketing (SEM): Promoting your brand or website on search engines like Google, Yahoo etc., SEM includes both PPC and SEO. PPC refers to Pay per click where one gets charged for every click made on their add , while SEO is a strategy of getting high ranking for specific keywords in search engines which helps you reach desired targeted audience. 2. Search Engine Optimization (SEO) : The art & science of making websites more visible to search engine crawlers so that they could ...
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Actualize Freedom | Amazon FBA with Danny Carlson | Private Label Ecommerce Selling on Amazon
Danny Carlson
All about Amazon FBA & lifestyle optimization. Danny Carlson interviews millionaire ecommerce sellers, top experts in Facebook Ads, Amazon product ranking, Amazon launches, & more. Dig deep into the mindsets, tactics, hacks, & experiences of people who have achieved the extraordinary in online business.
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Welcome to ”Ecommerce Insider” the ultimate podcast series dedicated to empowering Shopify store owners with valuable insights and strategies to boost their sales and grow their businesses. Join us on this exciting journey as we delve deep into the world of Shopify, uncovering hidden gems and actionable tips that will take your online store to new heights of success. Each episode is carefully crafted to provide you with expert advice, industry trends, and real-life success stories from top S ...
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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Learn about marketing from your host Andrew Veitch who's recruited over 1 million e-commerce customers and hear guests from brilliant stores and marketing experts.
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The PitStop Podcast is dedicated to auto executives, insiders, and consumers looking to uncover the latest automotive trends, insights and actionable digital marketing strategies. Each episode, we provide expertise and detailed analysis of these topics and interview industry pacesetters driving the automotive and powersports world.
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Welcome to the Sales Growth Podcast with Pierre Coombes: Your Ultimate Guide to Unlocking Business Success! Are you a start-up or small business owner looking to drive sales, boost your revenue, and achieve unprecedented growth? Look no further! Join us every week as renowned UK Sales expert Pierre Coombes shares his invaluable insights, practical tips, and powerful strategies to help entrepreneurs like you skyrocket your sales and take your business to new heights. In this exciting podcast ...
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Ecommerce Insights by Wicked Reports is the next evolution in a history of building data systems and putting them to work. Our goal is to level the playing field for e-commerce for small businesses in the wake of the oncoming data-driven, A.I. world of commerce. Small business owners will not get left behind!
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Question Authority helps DTC brands and marketers absorb best practices (or break bad habits) in the art & science of questions... be it zero-party data, the qualitative layer, ethnography, surveys, behavioral science, or other types of market research. Powered by Fairing (formerly EnquireLabs): zero-party data at speed & scale for Ecommerce brands.
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Master the Marketplace delves into the inner workings of all things ecommerce, from deep dives into major online marketplaces like Amazon and Walmart to best practices for online brand protection, supply chain optimization, digital marketing, and more. Master the Marketplace is hosted by Kaspien (formerly etailz), a leading tech platform that empowers brands to grow every aspect of their online business. Each episode, a member of Kaspien's experienced panel of experts will be joined by estab ...
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Commerce is changing faster than ever before. That’s why we started Commerce Tea, a podcast to help you keep up with what’s happening in the industry. We’re your hosts, Kelly Vaughn, CEO and founder of Shopify Plus agency The Taproom, and Rhian Beutler, COO, and co-founder of the Shopify app company venntov. With a combined 20 years ecommerce experience, Rhian and Kelly will teach you tips and tricks for growing and scaling your online store, hear from top experts in the industry, and be ins ...
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At WEB ROI our goal is to guide your business to the finish line and help you win the race online. Our podcasts and audiobooks will provide tips and insights into the best things you can do for your business for a first-place finish on the podium. Contact us today at [email protected] or give us a call at 1-877-7WEB ROI and visit our website webroi.ca to learn more and get your digital marketing off the starting line!
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Turning Healthcare Innovation into Real Patient Impact - with Brad Kennedy of Orlando Health
24:17
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24:17Today’s guest is Brad Kennedy, Senior Director of Business Solutions Strategy at Orlando Health — a not-for-profit healthcare organization headquartered in Florida. With years of experience leading innovation and patient experience programs in hospital systems, Brad joins Emerj Managing Editor Matthew DeMello on the show today to explore how health…
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Scaling Content Creation: The Role of AI in Producing UGC at Scale
17:18
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17:18In this episode of the Aspiration Marketing Podcast, I delve into the transformative role of AI in scaling user-generated content (UGC). As digital landscapes become increasingly competitive, brands seek authentic connections with their audiences. UGC emerges as a powerful tool, driving higher conversions and fostering trust. However, the challenge…
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What No One Tells You About Writing Copy for the Offer You Care Most About (Growth Diaries Pt. 2)
16:02
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16:02In this Growth Diary entry, I’m pulling back the curtain on what no one tells you about writing copy for the offer you care most about. For me it's Fix My Sales Page Bootcamp. I share the very real (and slightly unhinged) behind-the-scenes of spending 10+ hours reworking a sales page I technically “finished” weeks ago—and why that’s not a red flag,…
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Built to Sell: How to Sell Your Supplement Brand for a Lucrative Exit
55:00
55:00
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55:00"Send me a text" Thinking of selling your supplement brand? In this episode, we break down what it really takes to position your business for a successful exit—from financial prep and operational cleanup to finding the right buyer and maximizing valuation. Whether you're years away from selling or ready to take offers, this is your roadmap to a pro…
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E14: Jon Beebe: Co-Founder of Beebe’s Bargains
28:55
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28:55Connect with Experiment Zone: Experiment Zone Website Experiment Zone Resources Connect with Jon & Beebe’s Bargains: Website Facebook Group Linktree In this episode, AJ sits down with Jon Beebe, co-founder of Beebe’s Bargains, to unpack the incredible journey of turning a personal passion into a thriving, full-time business that’s helping families …
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From Control Checks to Enterprise Strategy with AI in Audit - with Itumeleng Masunyane of Amicorp
18:20
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18:20Today’s guest is Itumeleng Masunyane, Senior Vice President of Internal Audit at Amicorp Group. Amicorp provides corporate management, financial markets, and fund administration services with a strong presence in emerging markets. Itumeleng joins Emerj Editorial Director Matthew DeMello on the show to discuss the expanding role of AI in internal au…
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MrBeast's SaaS Decision - A Mistake?, Pay per Crawl Launches for AI, Listicles Are Back, Why You Need Them for LLMs, How LLMs Will Rank You in the Future, AI Content Farms Are the New Arbitrage?
23:33
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23:33In this episode #3003, Eric Siu and Neil Patel discuss MrBeast's ViewStats and the AI thumbnail backlash, Cloudflare's pay-to-play model, and how LLMs are shaping the future of SEO. They also cover the challenges of monetizing AI content and the potential of hiring AI automation interns to boost workflow efficiency. TIME-STAMPED SHOW NOTES (00:00) …
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Unlocking HubSpot for Sales Teams: CRM, Sales Hub, and Automation
15:41
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15:41Unlock the full potential of your sales team with HubSpot in this episode of the Aspiration Marketing Podcast. Join me as I delve into how HubSpot's CRM and Sales Hub can transform your sales process. Discover how automation and streamlined workflows can free your team from tedious tasks, allowing them to focus on building relationships and closing…
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How Domain-Specific GenAI-Driven Orchestration Unlocks Value in Secure and Siloed Data Environments - with Arun Subramaniyan of Articul8
29:48
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29:48Today’s guest is Arun Subramaniyan, Founder and CEO of Articul8. After earning his PhD simulating jet engines and leading GE's digital twin revolution, he's helping Articul8 build domain-specific AI solutions for the world's most complex industries - from Wall Street to electrical grids and aerospace design. Arun joins us on today’s show to share w…
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Inside the New Era of Loss Prevention with Video Intelligence - with Joe Troy of Amazon
19:34
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19:34Today’s guest is Joe Troy, Senior Manager of Site Risk at Amazon. Joe leads efforts to harness AI-powered video intelligence to transform retail security and operational workflows. With extensive experience in risk management and physical security, Joe joins Emerj Managing Editor Matt DeMello to discuss how AI is accelerating investigations, reduci…
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What E-Commerce Can Learn from Pickleball
39:30
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39:30If you're in ecommerce download your free podcast bonuses. - Follow Doug Thielen on LinkedIn - Follow Will Laurenson on LinkedIn - Check out Selkirk - Check out Customers Who Click Check out our 5 most downloaded episodes: 1. Balancing Acquisition and Retention in Ecommerce 2. Quick Product Validation and Flexibility: The Advantages of Owning Manuf…
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The Collapse of Jaguar, How Meta Is Buying OpenAI Right in Front of Us, AI Mode vs. Classic Search Data, ChatGPT 5 Will Be INSANE
26:01
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26:01In this episode #3002, Eric Siu and Neil Patel discuss the collapse of Jaguar due to marketing missteps and the importance of understanding core audiences. They dive into Meta's AI acquisitions, compare user behavior in AI mode versus classic search, highlight ChatGPT's dominance, and share insights on investment strategies in tech companies. TIME-…
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Content Distribution: Get Content in Front of Your Target Audience
12:34
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12:34In this episode of the Aspiration Marketing Podcast, I delve into the critical role of content distribution in ensuring your valuable content reaches the right audience. With millions of blog posts published daily, simply hitting "publish" isn't enough. I explore the importance of strategic content distribution through channels like SEO, social med…
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AI ROI for Patient Insights and Better Eligibility Rates in Clinical Trials - with Michael Zaiac of Daiichi Sankyo
25:12
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25:12Today’s guest is Michael Zaiac, Head of Medical Oncology for Europe and Canada at Daiichi Sankyo. Michael joins the platform in a special episode focused on how AI is driving measurable ROI in clinical trials — particularly in eligibility and driving diversity in patient populations. Their conversation explores how life sciences teams are applying …
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How MUD/WTR Created Emotional Resonance in a Saturated Market With Shane Heath
19:58
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19:58Shane Heath is the Co-founder and CEO of MUD/WTR, which produces coffee alternative beverages designed to provide natural energy and focus. Under Shane's leadership, MUD/WTR has gained significant recognition for its unique branding, evolving into a popular choice among consumers seeking healthier alternatives to traditional caffeinated drinks. Sha…
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Smarter Compliance Through Transparent AI Deployment - with Miranda Jones of Emprise Bank
19:44
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19:44Today’s guest is Miranda Jones, SVP Data & AI Strategy Leader at Emprise Bank, to explore how banks can design AI systems that balance compliance obligations, customer expectations, and employee experience. Miranda unpacks why explainability shouldn’t be an afterthought—and how embedding transparency into AI workflows helps institutions avoid costl…
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Series 6 Episode 7 - Can experimentation help your organisation achieve sustainable business growth?
43:20
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43:20This month on #TheBigLift we are welcoming back Jonny Longden, Chief Growth Officer at Speero. Jonny was first on the podcast nearly 4 years ago, and its great to have him back to continue to evaluate the ever changing experimentation landscape. On this episode, Jonny discusses building a strategic framework for achieving sustainable business growt…
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In this episode #3001, Eric Siu and Neil Patel discuss the challenges and benefits of remote work, the push for in-person collaboration to boost accountability, and how direct communication impacts team productivity. They also touch on optimizing processes for efficiency and share innovative marketing strategies used by brands like Michelin and Red…
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Create and Manage Customer Journeys with HubSpot Journey Automation
15:36
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15:36In this episode of the Aspiration Marketing Podcast, I delve into the transformative power of HubSpot Journey Automation. Imagine crafting seamless customer experiences that anticipate needs and drive conversions. HubSpot's tools allow you to automate and personalize customer journeys across multiple channels, from email to SMS, ensuring timely and…
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How AI is Orchestrating the Insurance Supply Chain - with Marc Fredman of CCC Intelligent Solutions
23:59
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23:59Today’s guest is Marc Fredman, Chief Strategy Officer at CCC Intelligent Solutions. Marc joins Emerj CEO and Head of Research Daniel Faggella to discuss how leading insurers are using AI to manage growing complexity across the insurance supply chain — from vehicle damage assessment to claim settlement and subrogation. He breaks down where AI is alr…
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The Hidden Growth Strategy: Talk to Your Customers
35:40
35:40
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35:40If you're in ecommerce download your free podcast bonuses. - Follow Trojan Margetts on LinkedIn - Follow Will Laurenson on LinkedIn - Check out Vollebak - Check out Customers Who Click Check out our 5 most downloaded episodes: 1. Balancing Acquisition and Retention in Ecommerce 2. Quick Product Validation and Flexibility: The Advantages of Owning M…
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Week 28 - Designer Dollars & AI Disruption: UX Careers, Microconversions Boost, and Shopify’s Strategic Shifts
22:24
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22:24Send us a text Welcome to "The Checkout Point" by Blikket.co – your caffeinated source for eCommerce! Join Max and Rachel weekly for the latest updates and industry insights. Episode (#28) offers topics to boost your eCommerce IQ and inspire strategies. In this episode, Max and Rachel explore microconversions—small actions that can boost business m…
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White Hat SEO and Marketing x Analytics, with Cody Jensen - CEO & Founder of Searchbloom
29:08
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29:08Watch this episode on YouTube! In this episode of the Marketing x Analytics Podcast, host Alex Sofronas interviews Cody Jensen, founder of Search Bloom, a digital marketing agency specializing in SEO, Google Ads, and conversion rate optimization. Cody shares his unconventional path to digital marketing, starting at Google, moving to SEO companies, …
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Alex Becker's Smart YouTube SaaS Strategy, What Is Spectacle Marketing?
22:47
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22:47In this episode #3000, Eric Siu and Neil Patel discuss how to leverage YouTube for business growth by focusing on content quality over flashy production. They explore the good and bad of spectacle marketing while analyzing creators like Alex Becker and Mr. Beast. The episode wraps with insights on the future of marketing and integrating AI to stay …
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How to Market Your App for Maximum Installs and Long-Term Use
18:58
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18:58In this episode of the Aspiration Marketing Podcast, I dive into the critical strategies for marketing your app to maximize installs and ensure long-term user engagement. With over 70% of app users abandoning apps within the first 90 days, it's crucial to develop a robust marketing plan from the outset. I explore how understanding your target audie…
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Keeping the Patient Voice in De-Identified Data Models - with Brad Kennedy of Orlando Health
24:44
24:44
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24:44Today’s guest is Brad Kennedy, Senior Director of Business Solutions Strategy at Orlando Health. Brad joins Emerj Senior Editor Matthew DeMello to explore what it takes to implement AI across a complex care environment. From improving patient experience to easing clinician burdens, Kennedy highlights the need for precision, transparency, and collab…
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Why I Scrapped the 6 Mini-Course Model (Growth Diaries Pt. 1)
18:36
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18:36Mini Summer Series! In this first Growth Diary entry, I share why I walked away from my original six-module plan for Fix My Sales Page Bootcamp, how I’m restructuring it to feel more supportive for me and my students, and what I learned about building in public without burning out. You’ll hear the behind-the-scenes of shifting to a 4-part workshop …
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The Hidden Tradeoff in Supplement Marketing
24:47
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24:47"Send me a text" Why Chasing LTV Alone Is Costing You More Than You Think n this episode, we explore the tension between maximizing customer lifetime value and genuinely improving customer health outcomes in the supplement industry. You'll hear real examples, strategic insights, and practical steps to align business growth with true customer succes…
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Inside The Mind of a $500M Entrepreneur | Jess Mah
1:17:28
1:17:28
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1:17:28Jess Mah went from an immigrant family in a small New York apartment to building a $500M net worth—without a trust fund. In this episode, we unpack the mindset, strategies, and wild experiments that got her there. And wait until you hear her take on why most people never get rich. Let’s dive in! TIME-STAMPED SHOW NOTES (00:00) Understanding Wealth …
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Google Ads Audit Process: How To Make Every Dollar Count With Google Ads!
42:14
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42:14Send us a text In this conversation, we explore the intricacies of Google Ads audits with expert Femi Olajiga and Erno Horvath. The discussion covers the importance of conducting regular audits to improve return on investment, focusing on key areas such as conversion tracking, account structure, keyword strategy, ad copy, and bidding strategies. Er…
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Amby Burfoot on 60 Years of Marathon Running
1:31:33
1:31:33
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1:31:33Amby Burfoot has been running marathons since 1965, won the Boston Marathon in 1968 in 2:22:17, set his PR at in Fukuoka on the same year with 2:14:28, and continues to run marathons today - including the 2025 Boston marathon. He has then had a long and storied career in running journalism, started the Run Long Run Healthy newsletter (which spawned…
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In episode #2999, Eric Siu and Neil Patel discuss the mindset behind taking action, the grit required to build a business, and how personal growth and priorities evolve over time. They share lessons from the early days of Single Grain, highlight the emotional toll of leadership, and talk about balancing ambition with family and purpose. TIME-STAMPE…
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Building a Talent Pipeline: Proactive Recruitment Strategies
15:19
15:19
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15:19In this episode of the Aspiration Marketing Podcast, I delve into the transformative power of building a talent pipeline. Titled "Building a Talent Pipeline: Proactive Recruitment Strategies," this episode explores how companies can gain a strategic advantage by connecting with potential candidates before urgent hiring needs arise. I discuss the be…
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Transforming Care Management and Disease Management Workflows with Agentic AI - with Raheel Retiwalla of Productive Edge
24:11
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24:11Today’s guest is Raheel Retiwalla, Chief Strategy Officer at Productive Edge. Productive Edge is a digital transformation consultancy specializing in healthcare that helps payers, providers, and health tech companies use data to streamline operations, reduce costs, and improve outcomes. Raheel returns to the program to outline how agentic AI is hel…
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Building E-Commerce in a Traditionally Offline Industry
40:42
40:42
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40:42If you're in ecommerce download your free podcast bonuses. - Follow Jeff Clemens on LinkedIn - Follow Will Laurenson on LinkedIn - Check out Grand Appliance - Check out Customers Who Click Check out our 5 most downloaded episodes: 1. Balancing Acquisition and Retention in Ecommerce 2. Quick Product Validation and Flexibility: The Advantages of Owni…
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Create a Growth & Experimentation Strategy with Paul Randall from Speero
32:54
32:54
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32:54In this episode, we dive into Speero’s shift from CRO to Experiment-Led Growth, how they structure their testing systems, where to start with a new client, and what makes a good growth bet. Plus, we discuss the power of insights, the rise of EXL meetups and the future of Speero.Chapters----00:00 - Introduction 00:18 - Meet the Hosts & Guest 01:11 -…
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In episode #2998, Eric Siu and Neil Patel discuss how traditional SEO remains relevant despite AI advancements. They explore the evolution of content creation, the balance between competition and collaboration, and how seasonal trends affect agency revenue. The conversation underscores the importance of adaptability and maintaining human-focused st…
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[S03E11] No Juniors, No Google, No Chill: Survival Tips for the AI Shake-Up with Erin Weigel and Lukas Vermeer
42:30
42:30
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42:30What does life look like when search engines, junior tech jobs, and even human therapists start losing ground to generative AI? In this lightning-charged round-table, host Sani sits down with experimentation legends Erin Weigel and Lukas Vermeer to test-drive a future that’s already creeping into the present. In this episode you’ll hear: “RIP Googl…
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Streamline Your Sales Pipeline for Conversion With Sales Enablement
14:54
14:54
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14:54In this episode of the Aspiration Marketing Podcast, I delve into the crucial role of sales enablement in transforming your sales pipeline into a high-performing conversion engine. Is your pipeline leaking valuable opportunities? By strategically leveraging sales enablement, you can optimize each stage of the sales process—from awareness to retenti…
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Forecasting Climate Risk with Geospatial AI: Sarah Russell of X , the Moonshot Factory at Alphabet
37:09
37:09
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37:09This episode, part of the Climate Rising series on climate resilience, features Sarah Russell, General Manager of Project Bellwether at X, The Moonshot Factory at Alphabet (formerly Google X). Sarah shares how geospatial data and artificial intelligence can help communities and businesses anticipate and respond to climate risks. Sarah shares insigh…
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How BYLT Grew Customer Loyalty and LTV Using a Custom Shopping App With Ryan Groh
19:35
19:35
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19:35Ryan Groh is the Associate Director of Ecommerce at BYLT Basics, a California-based premium apparel brand. With over seven years of experience in ecommerce and digital merchandising, Ryan has led initiatives that have significantly increased online revenue and improved customer experience through personalization and streamlined checkout processes. …
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How to Grow Your Revenue With Dinners & Live Events
30:20
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30:20In this episode #2997, Eric Siu and Neil Patel discuss how networking dinners and live events can drive revenue by building strong relationships in B2B. They share insights on curating the right guests, running events smoothly, and using personal connections for business growth. The episode wraps with thoughts on how AI is reshaping search engines …
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Hybrid Research Strategies x Marketing Analytics, with Todd Latham - CEO of Attest
27:38
27:38
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27:38Watch this episode on YouTube! In this episode of the Marketing x Analytics Podcast, host Alex Sofronas interviews Todd Latham, CEO of Attest, a market research platform. Latham discusses the evolution and benefits of fast, AI-driven market research, highlighting the efficiency, speed, and broad demographic reach of modern methods compared to tradi…
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Integrate Your Website with HubSpot for Lead Capture and Management
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15:42
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15:42In this episode of the Aspiration Marketing Podcast, I dive into the transformative power of integrating your website with HubSpot for efficient lead capture and management. Are you struggling with lost visitor data or missed opportunities? Discover how this integration can turn anonymous visitors into identified prospects, automate lead capture, a…
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Lessons from Project Warp Speed in How High-Velocity Partners Are Scaling AI in Manufacturing - with Emily Nguyen of Palantir Technologies
24:05
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24:05Today’s guest is Emily Nguyen, Head of Industrials at Palantir Technologies. Emily joins Emerj Editorial Director Matthew DeMello to discuss how Project Warp Speed is helping manufacturing leaders scale AI rapidly and effectively. She breaks down the key values driving successful AI adoption — including mission focus, first-principles thinking, and…
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Retention vs Acquisition: What Brands Are Still Getting Wrong
41:41
41:41
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41:41If you're in ecommerce download your free podcast bonuses. - Follow Feras Khouri on LinkedIn - Follow Will Laurenson on LinkedIn - Check out New Standard Co. - Check out Customers Who Click Check out our 5 most downloaded episodes: 1. Balancing Acquisition and Retention in Ecommerce 2. Quick Product Validation and Flexibility: The Advantages of Own…
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Week 27 - Prime Day Prep & Pioneer Moves: Shopify's Crypto Leap, AI in Reviews, and Data-Driven eCommerce Mastery
26:20
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26:20Send us a text Welcome back to another thrilling episode of "The Checkout Point," brought to you by blikket.co! This week's podcast, hosted by the ever-energetic Max and the serene Rachel, is loaded with the latest trends, insights, and must-know strategies in the world of eCommerce. Whether you are a founder, involved in eCommerce marketing, or si…
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How To Grow Your Revenue Using Dinners, Webinars, and Live Events
30:16
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30:16In this episode #2996, Eric Siu and Neil Patel discuss using events—especially webinars—as powerful tools for revenue growth and trust-building in B2B marketing. They highlight the importance of delivering timely content, nurturing long-term relationships, and leveraging tech to enhance webinar experiences. The episode also explores upcoming AI-dri…
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Expert Advice: Preparing for AI Integration in UX Research
15:54
15:54
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15:54In this episode of the Aspiration Marketing Podcast, I delve into the transformative role of AI in UX research. As digital landscapes evolve, understanding user behavior is crucial for enhancing engagement and profitability. Discover how AI is revolutionizing UX research with predictive analytics, AI-powered surveys, and automated testing. I explor…
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Supplement Business Success Metrics: Optimizing CAC, Payback, and Contribution Margins
33:02
33:02
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33:02"Send me a text" Key Takeaways from This Episode: Know Your Numbers – Success in the supplement space comes down to understanding three key financial metrics: Customer Acquisition Cost (CAC) Payback Period Contribution Margin Kaak (Customer Acquisition Cost): Most supplement brands spend $70–$120 to acquire a customer. That number affects cash flow…
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