Why You Need a Pool Before the Fire Starts
Manage episode 503211234 series 3686676
Before the fire hits, you fill the pool. This episode introduces the core philosophy of The Pool Theory — a modern framework for building brand trust before you need it.
🧰 Workbook tie-in: “What’s In Your Pool?” + “What Size Is Your Pool?”
📝 Reflection: Are you waiting until it’s urgent to build visibility?
19 episodes