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How Canva Serves 230M+ Users with Customer Experience, AI, and Data

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Manage episode 491899313 series 1250878
Content provided by Blake Morgan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Blake Morgan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Canva has over 230 million users. Their AI features? Used more than 16 billion times in the past year.

So how does a company at that scale keep customer experience simple, human, and aligned?

I sat down with Rob Gilio, Chief Customer Officer at Canva, to unpack how they’re scaling CX, sales, and support—without losing their design-driven soul.

We talked about:

  • The “bow tie” framework Canva uses to align teams across the full journey
  • Why background remover became their most-used AI feature—and how business users deploy it at scale
  • How Canva blends product-led growth with real human support across global teams
  • Why CXOs must own post-purchase if they want to unlock enterprise value

If you're rethinking how to scale CX with AI, data, and design in a high-growth business—this one’s for you.

🎧 Listen to the episode now!

Blake Morgan is a customer experience futurist, keynote speaker, and author of three books on customer experience. Her new book is called The 8 Laws of Customer-Focused Leadership: The New Rules for Building A Business Around Today’s Customer.

Follow Blake Morgan on LinkedIn

For regular updates on customer experience, sign up for her weekly newsletter here.

  continue reading

458 episodes

Artwork
iconShare
 
Manage episode 491899313 series 1250878
Content provided by Blake Morgan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Blake Morgan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Canva has over 230 million users. Their AI features? Used more than 16 billion times in the past year.

So how does a company at that scale keep customer experience simple, human, and aligned?

I sat down with Rob Gilio, Chief Customer Officer at Canva, to unpack how they’re scaling CX, sales, and support—without losing their design-driven soul.

We talked about:

  • The “bow tie” framework Canva uses to align teams across the full journey
  • Why background remover became their most-used AI feature—and how business users deploy it at scale
  • How Canva blends product-led growth with real human support across global teams
  • Why CXOs must own post-purchase if they want to unlock enterprise value

If you're rethinking how to scale CX with AI, data, and design in a high-growth business—this one’s for you.

🎧 Listen to the episode now!

Blake Morgan is a customer experience futurist, keynote speaker, and author of three books on customer experience. Her new book is called The 8 Laws of Customer-Focused Leadership: The New Rules for Building A Business Around Today’s Customer.

Follow Blake Morgan on LinkedIn

For regular updates on customer experience, sign up for her weekly newsletter here.

  continue reading

458 episodes

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