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What's your brand story? How to build brand narrative. S2:Ep5
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In this episode:
We explore the structure and role of brand narrative.
What are they key elements of a story?
We explore;
- Archetypes
- Structure of story
- The types of story structures that improve customer lifetime value.
The Brand Transformation Show's episode on Brand Narrative will explore how you can build a brand narrative that sets your business up for success.
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