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222. Why Nobody Notices Your Solo Business (and How to Fix It)
Manage episode 502561780 series 3390805
Most solopreneurs make the mistake of trying to serve everyone and end up standing out to no one. In this short and punchy episode of The Aspiring Solopreneur, Carly and Joe dive into one of the most overlooked steps in building a successful solo business: positioning. They break down why niching down isn’t limiting, but rather the key to charging more, marketing smarter, and actually getting noticed. If you’ve ever said, “My product is for anybody,” this episode will make you rethink everything.
235 episodes
Manage episode 502561780 series 3390805
Most solopreneurs make the mistake of trying to serve everyone and end up standing out to no one. In this short and punchy episode of The Aspiring Solopreneur, Carly and Joe dive into one of the most overlooked steps in building a successful solo business: positioning. They break down why niching down isn’t limiting, but rather the key to charging more, marketing smarter, and actually getting noticed. If you’ve ever said, “My product is for anybody,” this episode will make you rethink everything.
235 episodes
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