Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by MarketingOps.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MarketingOps.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

From Tasks to Transformation: Scaling AI Adoption in Marketing with Spencer Tahil

53:26
 
Share
 

Manage episode 522176180 series 2986848
Content provided by MarketingOps.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MarketingOps.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Text us your thoughts on the episode or the show!

In this episode of OpsCast, hosted by Michael Hartmann and powered by MarketingOps.com, we are joined by Spencer Tahil, Founder and Chief Growth Officer at Growth Alliance. Spencer helps organizations design AI and automation workflows that enhance go-to-market efficiency, streamline revenue operations, and strengthen marketing performance.

The discussion focuses on how to move from experimentation to execution with AI. Spencer shares his systems-driven approach to identifying automation opportunities, prioritizing high-impact workflows, and building sustainable frameworks that improve strategic thinking rather than replace it.

In this episode, you will learn:

  • How to identify and prioritize tasks for automation using a value versus frequency model
  • The biggest mistakes teams make when integrating AI into their workflows
  • How AI can strengthen strategic decision-making instead of replacing people
  • Practical prompting frameworks for achieving accurate and useful results

This episode is ideal for marketing operations, RevOps, and growth professionals who want to turn AI experimentation into measurable, scalable execution.

Episode Brought to You By MO Pros
The #1 Community for Marketing Operations Professionals

Ops Cast is brought to you in partnership with Emmie Co, an incredible group of consultants leading the top brands in all things Marketing Operations. Check the mount at Emmieco.com

Support the show

  continue reading

Chapters

1. Host Intro And Guest Setup (00:00:00)

2. Spencer’s Path From HubSpot To AI (00:01:25)

3. AI Versus Automation Defined (00:04:49)

4. Start With What Frustrates You (00:07:57)

5. ROI First: Time, Cost, Payback (00:12:26)

6. Break Silos And Align Teams (00:17:03)

7. Complicated Vs Complex Systems (00:21:33)

8. Edge Cases And QA Discipline (00:25:34)

9. Will AI Replace People (00:29:39)

10. System Prompts Vs User Prompts (00:33:39)

11. Five Elements Of Strong Prompts (00:38:38)

12. Leveling Up Your Prompting Practice (00:42:53)

13. Closing And How To Connect (00:45:48)

229 episodes

Artwork
iconShare
 
Manage episode 522176180 series 2986848
Content provided by MarketingOps.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MarketingOps.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Text us your thoughts on the episode or the show!

In this episode of OpsCast, hosted by Michael Hartmann and powered by MarketingOps.com, we are joined by Spencer Tahil, Founder and Chief Growth Officer at Growth Alliance. Spencer helps organizations design AI and automation workflows that enhance go-to-market efficiency, streamline revenue operations, and strengthen marketing performance.

The discussion focuses on how to move from experimentation to execution with AI. Spencer shares his systems-driven approach to identifying automation opportunities, prioritizing high-impact workflows, and building sustainable frameworks that improve strategic thinking rather than replace it.

In this episode, you will learn:

  • How to identify and prioritize tasks for automation using a value versus frequency model
  • The biggest mistakes teams make when integrating AI into their workflows
  • How AI can strengthen strategic decision-making instead of replacing people
  • Practical prompting frameworks for achieving accurate and useful results

This episode is ideal for marketing operations, RevOps, and growth professionals who want to turn AI experimentation into measurable, scalable execution.

Episode Brought to You By MO Pros
The #1 Community for Marketing Operations Professionals

Ops Cast is brought to you in partnership with Emmie Co, an incredible group of consultants leading the top brands in all things Marketing Operations. Check the mount at Emmieco.com

Support the show

  continue reading

Chapters

1. Host Intro And Guest Setup (00:00:00)

2. Spencer’s Path From HubSpot To AI (00:01:25)

3. AI Versus Automation Defined (00:04:49)

4. Start With What Frustrates You (00:07:57)

5. ROI First: Time, Cost, Payback (00:12:26)

6. Break Silos And Align Teams (00:17:03)

7. Complicated Vs Complex Systems (00:21:33)

8. Edge Cases And QA Discipline (00:25:34)

9. Will AI Replace People (00:29:39)

10. System Prompts Vs User Prompts (00:33:39)

11. Five Elements Of Strong Prompts (00:38:38)

12. Leveling Up Your Prompting Practice (00:42:53)

13. Closing And How To Connect (00:45:48)

229 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play