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#310 Matthew Dicks - How to Master the Art of Storytelling
Manage episode 516769021 series 2838803
Watch This NEXT: https://youtu.be/FA8kGL3JXx8
Apply to Work with Voics: https://www.voics.co/schedule-youtube
Join Aura: https://www.aura-app.ai/
Guest- Matthew Dicks
YouTube: https://www.youtube.com/channel/UCiglJWc9Ah0qNhZvbQ9Mnwg
Instagram: https://www.instagram.com/matthewdicks
(00:00) Why Every Entrepreneur Must Master Storytelling
(01:46) The Psychology Behind Memorable Storytelling
(04:11) Crafting an Authentic Origin Story
(09:48) How to Use Humor Effectively
(13:45) The Role of Charisma and Energy in Storytelling
(17:29) How to Make Sales Conversations Enjoyable
(22:54) What Viral Founders Can Teach Us About Storytelling
(25:26) How to Connect With Your Audience
(29:15) Building Suspense Into Your Pitch Structure
(34:06) How to Instantly Gain Attention
(38:10) Storytelling in Sales
(42:35) How to End Your Presentation
(45:39) How to Inspire Real Action After a Talk
(50:11) Why QR Codes and Sales Pitches Break Trust
(53:16) Balancing Connection and Conversion on Stage
(56:00) Why Great Speakers Like Chris Williamson Stand Out 
Chapters
1. Why Storytelling Beats Product Facts (00:00:00)
2. Mind’s Eye: Images, Ideas, Feelings (00:02:00)
3. Story Works For Startups And Giants (00:03:10)
4. Origin Stories Without The Sob (00:04:10)
5. Choosing The Right Story For Audience (00:05:10)
6. How Long Should A Story Be (00:06:40)
7. Learnable Humour For Business (00:08:05)
8. Nostalgia: Safe, Funny, Informative (00:10:15)
9. Charisma, Likability, And Sales (00:12:30)
10. Personal Connection Beats Feature Lists (00:15:00)
11. Differentiation When Products Are Similar (00:17:00)
12. Brain Chemistry And Story Power (00:18:20)
13. Audience Fit And Cultural References (00:19:30)
14. Building Suspense In Talks And Slides (00:22:00)
15. Tight Visual Openings That Hook (00:25:00)
16. Ending With Tactics That Stick (00:28:00)
17. Driving Action Without Killing Trust (00:30:00)
18. Speak Well So You Can Sell Less (00:32:00)
19. Focus On Genius, Delegate The Rest (00:34:00)
20. Gratitude And Closing Remarks (00:36:40)
311 episodes
Manage episode 516769021 series 2838803
Watch This NEXT: https://youtu.be/FA8kGL3JXx8
Apply to Work with Voics: https://www.voics.co/schedule-youtube
Join Aura: https://www.aura-app.ai/
Guest- Matthew Dicks
YouTube: https://www.youtube.com/channel/UCiglJWc9Ah0qNhZvbQ9Mnwg
Instagram: https://www.instagram.com/matthewdicks
(00:00) Why Every Entrepreneur Must Master Storytelling
(01:46) The Psychology Behind Memorable Storytelling
(04:11) Crafting an Authentic Origin Story
(09:48) How to Use Humor Effectively
(13:45) The Role of Charisma and Energy in Storytelling
(17:29) How to Make Sales Conversations Enjoyable
(22:54) What Viral Founders Can Teach Us About Storytelling
(25:26) How to Connect With Your Audience
(29:15) Building Suspense Into Your Pitch Structure
(34:06) How to Instantly Gain Attention
(38:10) Storytelling in Sales
(42:35) How to End Your Presentation
(45:39) How to Inspire Real Action After a Talk
(50:11) Why QR Codes and Sales Pitches Break Trust
(53:16) Balancing Connection and Conversion on Stage
(56:00) Why Great Speakers Like Chris Williamson Stand Out 
Chapters
1. Why Storytelling Beats Product Facts (00:00:00)
2. Mind’s Eye: Images, Ideas, Feelings (00:02:00)
3. Story Works For Startups And Giants (00:03:10)
4. Origin Stories Without The Sob (00:04:10)
5. Choosing The Right Story For Audience (00:05:10)
6. How Long Should A Story Be (00:06:40)
7. Learnable Humour For Business (00:08:05)
8. Nostalgia: Safe, Funny, Informative (00:10:15)
9. Charisma, Likability, And Sales (00:12:30)
10. Personal Connection Beats Feature Lists (00:15:00)
11. Differentiation When Products Are Similar (00:17:00)
12. Brain Chemistry And Story Power (00:18:20)
13. Audience Fit And Cultural References (00:19:30)
14. Building Suspense In Talks And Slides (00:22:00)
15. Tight Visual Openings That Hook (00:25:00)
16. Ending With Tactics That Stick (00:28:00)
17. Driving Action Without Killing Trust (00:30:00)
18. Speak Well So You Can Sell Less (00:32:00)
19. Focus On Genius, Delegate The Rest (00:34:00)
20. Gratitude And Closing Remarks (00:36:40)
311 episodes
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