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#181 - Urgency to Get Currency: The Patient Conversion Formula
Manage episode 518904489 series 1980353
In this episode of Ignite, Cardinal CEO Alex Membrillo chats with Jessica Walker, Founder & CEO of Care Sherpa, about strategies for healthcare marketers who want to maximize the ROI of their patient acquisition efforts. You'll learn how to identify and fix the biggest gaps in lead management—like missed calls, lack of follow-up, and insufficient nurturing—that are costing your organization revenue. By tuning in, you'll gain actionable strategies to improve conversion rates, leverage both technology and human support, and ensure your marketing dollars translate into real patient growth.
RELATED RESOURCES
Connect with Jessica - https://www.linkedin.com/in/walkerjessica/
5-Step Paid Media Strategy to Attract Your Ideal Patient - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/paid-media-patient-acquisition-guide/
How to Build a Full-Funnel Healthcare Marketing Strategy - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/healthcare-full-funnel-marketing-strategy/
What is a Patient Journey? Examples to Grow Your Practice - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/what-is-a-patient-journey-grow-your-practice/
Is Your Organization Actually Ready for Marketing? - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/marketing-readiness/
207 episodes
Manage episode 518904489 series 1980353
In this episode of Ignite, Cardinal CEO Alex Membrillo chats with Jessica Walker, Founder & CEO of Care Sherpa, about strategies for healthcare marketers who want to maximize the ROI of their patient acquisition efforts. You'll learn how to identify and fix the biggest gaps in lead management—like missed calls, lack of follow-up, and insufficient nurturing—that are costing your organization revenue. By tuning in, you'll gain actionable strategies to improve conversion rates, leverage both technology and human support, and ensure your marketing dollars translate into real patient growth.
RELATED RESOURCES
Connect with Jessica - https://www.linkedin.com/in/walkerjessica/
5-Step Paid Media Strategy to Attract Your Ideal Patient - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/paid-media-patient-acquisition-guide/
How to Build a Full-Funnel Healthcare Marketing Strategy - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/healthcare-full-funnel-marketing-strategy/
What is a Patient Journey? Examples to Grow Your Practice - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/what-is-a-patient-journey-grow-your-practice/
Is Your Organization Actually Ready for Marketing? - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/marketing-readiness/
207 episodes
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