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PPC Town Hall

Frederick Vallaeys

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Host Fred Vallaeys, Co-founder of Optmyzr, is joined by PPC experts for a panel discussion on the latest hot topics in the search marketing world. Topics range from updates to Google, Bing, Facebook, and Amazon Ads, to changes in online search behavior, or changes in the business world. Learn what the experts are seeing in the industry, how they're reacting to make the most of the opportunity, and what they think the future holds.
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On PPC Live The Podcast (formerly the PPCChat Roundup podcast), we shall be talking to guest who will share their f*ck ups that led to triumphs. From client selection fails to adding the wrong bids to setting Auto Apply Recommendations and everything in between. We shall share what the failure was and how we fully recovered, and set ourselves up for future success.
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The Digital Marketing Podcast

Ciaran Rogers, Daniel Rowles and Louise Crossley

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A weekly digital marketing podcast with listeners in over 190 countries worldwide.The Digital Marketing Podcast combines interviews with global experts, together with the latest news, tools, strategies and techniques to give your digital marketing the edge. Perfect for your daily commute, the podcast aims to be both entertaining and informative. Produced by Target Internet and hosted by Daniel Rowles, Ciaran Rogers and Louise Crossley. Find out more at targetIniernet.com/podcasts
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PPC with YRV Dynamics

CEO and Founder of YRV Dynamics, Yousaf Yunes

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Yousaf Yunes, the CEO and Founder of YRV Dynamics has established himself in the realm of Pay-Per-Click (PPC) advertising with a focus on continuous growth and client satisfaction. Under his leadership, the agency has experienced multiple years of growth. His reputation for excellence is further highlighted by his Top Rated Plus status on Upwork, ranking him in the top 3% of all contractors on the platform. This recognition is supported by a 100% job satisfaction score from over 21 PPC clien ...
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Welcome to the Google Ads Podcast by Guided PPC! Tune in to the ultimate podcast for everything Google Ads, where we bring you live Google Ads Q&A sessions, share insightful Google Ads case studies, and interview top industry experts. Whether you’re a beginner looking to learn the basics or a seasoned professional seeking advanced strategies, our podcast is designed to help you master Google Ads. Stay updated with the latest trends, tips, and real-world examples that will elevate your advert ...
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Welcome to AdVenture, an e-commerce podcast that isn't just about numbers and profits; it's about the visionaries who have carved their path, navigated challenges, and left an indelible mark on the e-commerce landscape.
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a smart solution for digital agencies looking to scale paid ads without increasing overhead. Yegital.com delivers expert Google Ads and Meta campaign management under your brand, so you can focus on growth while we handle execution behind the scenes.
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eCommerce Evolution is hosted by Brett Curry, CEO of OMG Commerce. Tune in for fresh interviews with the merchants, vendors, and experts shaping the eCommerce industry. We take an in-depth look at what's new and what's next in eCommerce.
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Marketing your real estate investment business on your own can be difficult, especially in a competitive and ever-changing market. Join Brandon Bateman, CEO of Bateman Collective, as he chats with industry experts, shares actionable marketing strategies, and reveals what has been successful for his own clients. Each episode will help you generate more motivated leads than ever, allowing you to grow and scale your REI business. Subscribe today so you don’t miss a thing!
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Ignite: Healthcare Marketing Podcast

Cardinal Digital Marketing

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Hear the latest performance marketing strategies, industry news, and innovative tactics that will help grow your healthcare organization. Brought to you by Cardinal Digital Marketing, our CEO Alex Membrillo sits down with industry leaders and the nation’s top healthcare marketing professionals to uncover practical insights to boost your digital presence and attract more patients.
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The Ecomcrew Ecommerce Podcast

Mike Jackness and Dave Bryant | eCommerce, Shopify, and Amazon FBA Experts

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An eCommerce podcast for store owners, hosted by 7-figure store owners Mike Jackness and Dave Bryant. We cover everything in eCommerce from Shopify, to Amazon FBA. From email marketing, to Facebook Ads. Never before has there been a podcast with store owners who are so candid. Subscribe to the Ecomcrew podcast today!
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Marketing O'Clock is the premier digital marketing podcast, covering all things SEO, PPC, and social media marketing. Every Monday the Cypress North team dives deep into the latest online marketing news, studies, trends, and updates and examines how they will impact your real-life KPI's. Join us for actionable digital marketing tips and strategies to employ in your campaigns along with discussions (and sometimes rants) about what works, what doesn't, and what has us shaking our heads this we ...
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Do you want your burning Google Ads questions answered by a trusted Google Ads Expert? Inside Google Ads is hosted by Jyll Saskin Gales, a seasoned Google Ads Coach with over a decade of Google Ads experience, including 6 years working at Google. Each weekly episode contains practical advice based on real-world experience with Google Ads accounts. You'll gain a deeper understanding of bidding strategies, keyword match types, conversion tracking, creative best practices, campaign efficiency a ...
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Welcome to Trivera’s AI Deep Dive, the podcast "Where Human Expertise Meets AI Innovation for Smarter Digital Marketing." Join AI co-hosts, Chip and Nova, as they explore the latest in digital marketing trends, tools, and tactics to help your business thrive. From SEO and lead generation to ROI-driven strategies, each episode delivers actionable insights to maximize your success. Whether you’re a seasoned marketer or just starting out, join us as we dive into the world of digital marketing t ...
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PPC & Chill

Bryenn Alex

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A quirky PPC podcast for the latest news and trends in paid marketing. Tune in to hear the best tips and tricks from leading paid search and paid social campaigns. Support this podcast: https://podcasters.spotify.com/pod/show/bryenn/support
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Hosted by John Bertino, Founder of The Agency Guide, this podcast delivers actionable strategies for targeted market penetration and business growth. Each series explores a specific industry niche, featuring expert interviews and proven tactics for sectors like mortgage and real estate, nonprofit, food and beverage products, YouTube content creators, and more. John and guests share insights on branding, content, SEO, advertising, and social media, tailored to each niche. Subscribe to gain a ...
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Welcome to the podcast dedicated to helping you grow your service business with Google Search Ads. Each week, we bring you actionable tips, insights, and updates to elevate your business through highly targeted search advertising. Whether you’re a freelancer, business owner, or anyone looking to get results with Google Ads, we break down strategies specifically for service businesses to maximize leads and conversions. Don’t get lost in the online ad jungle—hit subscribe, tune in, and let’s d ...
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FBA Spotlight

Amazonia PPC

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Welcome to Amazonia PPC official podcast. As an Amazon advertising agency, we share our findings about how Amazon ranking works, different PPC strategies, product launches on Amazon, along with interviews with relevant speakers in the industry. Follow us for more content and check our website for more resources.
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Revenue Roadmap

Anthony Karls

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Revenue Strategies for Family Law Firms Learn from the experts behind the growth of sterlinglawyers.com Anthony Karls, President of Rocket Clicks/co-founder of Sterling Lawyers, and Tyler Dolph, CEO of Rocket Clicks, interview the experts in all the areas that will drive revenue and increase profits for family law firms Get technical knowledge and learn from the experience of those who paid the price to learn what it takes to grow from an idea to an exclusively family law firm with 30+ attor ...
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Level up your digital game with VIMAR Digital Marketing talk by Vimar.ie! Your essential audio guide to digital marketing success in Ireland. We convert our expert articles on SEO, PPC, social media, and content strategy into clear, actionable insights. Tune in and get the Vimar Digital Marketing edge.
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PPC Rockstars

WMR.FM

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PPC Rockstars is your ticket to the juiciest tips, tactics, and techniques on all-things PPC, straight from the industry's foremost paid marketing thought leaders. We're shaking the entire PPC tree, tackling both search and social landscapes, even retargeting and third party data audience modeling. Tune in weekly for killer interviews packed with online advertising best practices and trusted campaign optimization techniques that scream. That's all right here, on PPC Rockstars. Start Your Fre ...
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A podcast of search industry discussion and analysis from the BlackTruck Media + Marketing team. Topics include search engine optimization (SEO), search engine marketing (SEM), pay-per-click advertising (PPC), content strategy, local SEO, social media, and other areas of digital marketing. Subscribe on SoundCloud, iTunes, or Stitcher. Listen to our podcasts shorts - BTW with BlackTruck Media Listen to our full-length episodes - The Redirect Podcast
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Better Advertising with BTR Media

Destaney Wishon and Justin Nuckols

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Better Advertising with BTR Media is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC, Amazon DSP, Walmart Connect, Instacart, Target & more. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon.
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Welcome to the Yegital Growth Series — your go-to podcast for actionable strategies in white label digital marketing. Whether you're an agency owner, digital consultant, or marketing professional, our episodes feature expert conversations on SEO, PPC, and scalable growth solutions. Hosted by the Yegital team, we unpack real-world insights, success stories, and practical tips to help you expand your services, retain clients, and grow your business — all without burning out your team. Subscrib ...
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While many PPC Podcasts are in interview format, we'll be taking more of an investigative look at key themes in the world of Digital Advertising in our Core episodes. Episodes will be split into Core episodes with a journalistic approach and production, and Bonus episodes with an interview format of the experts used in each Core episode. Taken from the chapters of Kirk Williams' (PPCKirk) book: Ponderings of a PPC Professional, much has already shifted in the PPC landscape, and we'll intervi ...
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PPC Unleashed

Xavier Mantica

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Welcome to the PPC Unleashed Podcast, where I talk about some the most important topics in pay-per-click advertising and Google Ads. This show is my attempt to document my PPC journey as a Google Ads expert by sharing all the learnings, best practices, strategies, tips and hacks I’ve picked up over my first 6 years working as a paid search marketing professional, and managing millions of dollars in Google Ad spend across hundreds of accounts and dozens of industries.
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Learn how to find profitable products, then source, list, and sell them on major online marketplaces. 6-7-figure sellers and seasoned ecom experts bring you detailed dives into all aspects of building an online business, from advanced tactics for finding profitable products to the best advertising PPC strategies and avoiding common pitfalls. Find out the benefits and disadvantages of wholesale, dropshipping and other ways of selling on Amazon. Learn everything for success on Amazon and beat ...
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PPC News [iPod/iPhone]

The Property Podcasting Corporation

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"For the latest up-to-date information on Colorado’s newest developments, financial news, and highlights of the Property Podcasting Corporation programs then join me, Amie Mackenzie, for the PPC News."
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PPC News [Apple TV]

The Property Podcasting Corporation

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"For the latest up-to-date information on Colorado’s newest developments, financial news, and highlights of the Property Podcasting Corporation programs then join me, Amie Mackenzie, for the PPC News."
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The Media Buying Podcast

The Media Buying Podcast

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The Media Buying Podcast discusses the challenges of media buying, the tips, tricks and scaling methods employed by some of the leading media buyers. We cover advertising on PPC platforms like Google Ads, Microsoft Advertising, social media platforms like Meta Ads (formerly Facebook Ads), TikTok Ads, B2B ads on LinkedIn Ads, Programmatic Display, including DOOH and pDOOH (if you don't know, just wow), Native Advertising, Push Advertising. New episodes posted weekly. Two incredible hosts. Roc ...
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At The JDR Group we specialise in inbound marketing and can provide a range of quality services, including content marketing, Social Media marketing, PPC and more. Our Podcast is hosted by Andy Gibbins, and each episode he is joined by a guest from the JDR team to discuss the ins and outs of digital marketing and sales.
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Your go-to podcast for navigating the ever-evolving landscape of digital marketing. Hosted by Chris Carter and Neil Cooper from VOiD Applications, a leading full-service digital design agency, this podcast offers invaluable insights, tips, and strategies to help businesses thrive online. Whether you're a seasoned marketer or just starting out, join us as we delve into topics such as web design, app design, SEO, PPC, web hosting, and web maintenance, providing actionable advice in a friendly ...
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Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
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The Hustle & Flowchart Podcast with Joe Fier is all about how to build a business so it gives you the freedom and fuel for your life. We discuss systems, mindset tweaks, reframes, and strategies for entrepreneurs (and really anyone) to enjoy the process of being in business and having fun. This isn't for the entrepreneur looking to build a billion dollar business, rather someone who is looking to build systems that work for you, so you can make more money than you need just by working part-t ...
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Welcome to Dollars with Dennis, the podcast that helps you navigate the complex world of financial planning with confidence. Hosted by Dennis Horr, AIF®, PPC™, founder and president of Faith 401K & Money Management, LLC, this show is designed to help individuals, families, and businesses chart their financial futures with clarity. With more than 30 years of experience, Dennis explores important topics like retirement strategies, 401(k) plan consulting, estate planning, investing, and more. E ...
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Yousaf Yunes emphasizes the critical importance of conducting thorough audits when assessing a client's advertising performance. He discusses the various components that need to be checked, including the integration of e-commerce platforms like Shopify with Google Merchant, the optimization of ad content, and the necessity of ensuring that all conv…
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Michael sits down with Blair Forrest — yes, the one lifting scary barbells, flying solo without an assistant, and casually rethinking the entire North American logistics map. They dive deep into the 2025 tariff chaos: why brands are panicking, how bonded warehouses are basically international waters (minus the pirates), and what it actually means t…
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Susan Richards-Benson, a 20-year PPC veteran and independent contractor, shares her experience with a devastating account suspension that cost her client tens of thousands in revenue during their busiest season—all due to client dishonesty. The Setup: Client: Indoor children's playground in Florida Timing: Christmas period (peak season) Problem: Go…
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In this episode, I’m joined by Kirk Williams, founder of ZATO Marketing and one of the Top 50 Most Influential PPC Experts in 2025, as recognized by the PPC Survey. We dig into: 🔥 What’s actually working in Google Ads in 2025 🧠 Key insights from Google Marketing Live 2025 💡 Performance Max, Brand Search, and the role of AI 🏗️ How to build a lean, h…
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In this episode of Collective Clicks, Brandon Bateman and marketing genius Garrett reveal the 8-step system that stops out-of-area leads from destroying your Google Ads ROI. If you're spending thousands on PPC campaigns only to get leads from Michigan when you're targeting Tampa, this episode will save you serious money. Most real estate investors …
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Watch the video version: https://youtu.be/GPKgUZPM3H0 Key Takeaways from the Episode 🔍 Search Is Evolving Fast Google Ads is adapting to a post-keyword world where prompts, AI conversations, and multimodal inputs dominate. AI Overviews and AI Mode represent major shifts in how queries are interpreted. 🤖 AI Max for Search AI Max is a toggle within S…
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Episode Resources Milled - Competitor Analysis for Email Jim's Brand Advertiser Analysis Tool - Analyse competitors or prospects to find the gaps in their media buying strategies. The Pay Per Call Revolution by Adam Young - The "bible" for the pay per call industry and a blueprint for how to conduct yourself in the affiliate industry. The Media Buy…
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Why Community Involvement is the Secret Growth Engine for Home Service Businesses In this episode of the Hook Better Leads Podcast, Tim Brown sits down with Ty Backer of TC Backer Construction to uncover how community involvement transformed his business — from survival mode to significance. Discover how the 21 Turkey Salute, food drives, and “Swin…
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In this episode of Ignite, Cardinal CEO Alex Membrillo is joined by Kristy Barker, Vice President of Marketing at WellStreet Urgent Care, as they dive into actionable insights on how to diversify your marketing channels beyond paid search, improve patient experience, and drive real business results. You’ll learn how WellStreet is piloting new tacti…
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Yousaf Yunes discusses the importance of being aware of business performance, sharing personal experiences in freelancing, and the dynamics of client relationships. He emphasizes the challenges of scaling advertising efforts and the critical role of email marketing in driving sales. Yousaf also highlights the need to prioritize business goals over …
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Today, we have an exciting guest on the podcast - Rah Mahtani from Alibaba.com. We dive into the impact of tariffs on Alibaba's business, the shifts in sourcing behavior among American importers, and the biggest emerging countries in manufacturing that might be worth considering in the future. Struggling with tariffs? Unsure about upcoming changes?…
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In this episode of the Trivera Deep Dive, Chip and Nova explore the challenges marketing leaders face when deciding whether to switch agencies. They break down the key triggers that prompt these decisions, the risks of chasing empty promises, and how to focus on long-term value and ROI when evaluating potential partners. Key takeaways: ✅ Common rea…
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This week on Marketing O’Clock: AI Mode Data is finally here, and we’re in (Search) Consolable over the details. Plus, we tell you what you “audio” know about Google’s new Audio overviews and Google introduces target CPC bidding for demand gen campaigns. Visit us at - https://marketingoclock.com/👍 Like, Share, and Comment!If you found this video he…
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This week Chris Schaeffer & Joey Bidner discuss some important factors to consider when using audiences in Google Ads. Also answers questions from listeners and this week it is about how to create a successful B2B search campaign when you can't find the right traffic. Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - http://w…
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🔥 In this Amazon FBA case study, Ollie interviews Angela, a successful seller who turned a Barbie doll into a £26k/month product using wholesale and arbitrage strategies. Angela reveals how she went from retail arbitrage to finding profitable wholesale products without private labeling or advertising, and shares the exact tools and steps she used t…
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Are you struggling to empower visionaries who see opportunities before everyone else but find it hard to communicate? Join Anthony Karls and Matt Hacker of Rocket Clicks as they unpack the “Creative Voice” in this Revenue Roadmap episode, explaining why it’s both an unparalleled advantage and a misunderstood challenge. By the end of this video, you…
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Our CEO Brett Curry sits with Jim Kennemer in this latest episode. Jim knows his stuff when it comes to tariffs, supply chain management and sourcing anything outside of China. Brett wanted to bring Jim on the pod to break down the opportunities and considerations of sourcing from Vietnam, Thailand, Indonesia, and Mexico, sharing real examples of h…
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Graduation season is an exciting milestone, not just for the grads, but for parents and grandparents who have supported them along the way. Today, Dennis shares practical ways you can help your graduate make smart financial decisions early, along with actions that could have a lasting impact on their future. Here’s some of what we discuss in this e…
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Do you really need a Google Shopping feed to be successful with Google Ads? While it's not an absolute requirement, it is highly recommended for ecommerce businesses. In Episode 73 of the Inside Google Ads podcast, host and Google Ads Coach Jyll Saskin Gales dives into the nuances of using shopping feeds for B2C and B2B ecommerce businesses. In thi…
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This episode explores why white-label digital marketing is the smartest move for growing agencies. Learn how it helps reduce overhead, expand service offerings, and scale faster — all while keeping your brand front and center. Discover the benefits, real success stories, and what to look for in the right white-label partner. For more digital market…
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Struggling to figure out how one attorney pivoted from broker-dealer licensing back to building a thriving family law firm? In this video, Albert shares the 7 GROWTH secrets that fueled his jump from long hours and tight resources to profitable practice ownership. By the end, you’ll learn how to embrace discomfort, cultivate human connection, and s…
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🔥 In this value-packed webinar, Peter, founder of Atomic AMZ, unveils a step-by-step roadmap for Amazon success in 2025, showing how he scaled his profits from just $500 to over $1.2 million in annual revenue. This session is designed for both seasoned sellers and beginners, as it dives deep into methods for optimizing listings, adapting to Amazon’…
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Spades Media Boardwalk Marketing We hope you enjoy listening to this first episode of the Media Buying Podcast. If you have friends or colleagues interested in the subject be sure to point them in the direction of the podcast. Just search for the Media Buying Podcast wherever you listen to your podcast episodes. And don't forget to subscribe so you…
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In this episode of Ignite, Cardinal CEO Alex Membrillo is joined by Glenn Elliott, Manager of Digital Applications - SEO and GEO at Hackensack Meridian Health, as they discuss the integration of AI and SEO, emphasizing the shift towards AI Inclusion Optimization (AIIO) and the importance of adapting to AI-driven changes in search engine algorithms.…
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Unlock elite-level sales strategies with Chuck Thokey in this powerhouse episode of the Hook Better Leads Podcast. Tim Brown and Chuck dive into sales momentum rituals, identity vs. role mindset, and powerful real-world objection handling. Learn how to harness mental energy, improve your sales close rates, and create winning systems that top closer…
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Real estate investors are burning thousands on Google Ads because they don't understand Google's AI Max revolution that's reshaping PPC forever. 🔥 In this episode of Collective Clicks, Brandon Bateman sits down with 27-year digital marketing veteran Noah Parks to reveal how Google's new AI Max is about to make or break every real estate investor's …
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Yousaf Yunes discusses the critical importance of understanding client sales and the competitive landscape in freelance services. He emphasizes the need for quality over cost when hiring freelancers, particularly in managing PPC campaigns. The discussion delves into diagnosing common issues with ad campaigns and conversions, highlighting the differ…
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In this episode of the Trivera Deep Dive, Chip and Nova tackle the marketing costs that sneak up on even the best-planned budgets. From major one-time investments like website redesigns and e-commerce upgrades, to deciding whether to hire in-house or outsource to an agency, this episode lays out how to avoid financial surprises and build a smarter,…
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This week on Marketing O’Clock: Microsoft Ads drops new reporting tools and ends PMax’s priority over Standard Shopping. Google now supports loyalty perks in Organization structured data— Merchant Center not needed. Plus, AI Mode hits the main stage with multilingual search, and ads may be next (but classy). Visit us at - https://marketingoclock.co…
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In this episode, Dave explores the differences between manufacturing in China, India and the USA after ordering some products from all three countries. We talk about the good, the bad and the ugly between all three areas and the factors that you should consider if you do choose to move your manufacturing to India or to America. Specifically, we'll …
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This week Artur MacLellan shares his Google Ads script that can help advertisers manage their search terms. If you are having a lot of problems blocking unwanted searches coming from your keywords this is a great tool to manage your negative keywords. Try Opteo for free for 28 days - https://opteo.com/psp Step-by-Step Google Ads Script Installation…
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🔥 This episode offers essential Amazon wholesale tips for beginners. If you're unsure whether wholesale is the right business model for you or you’re feeling overwhelmed by the process, this guide will help clear up any doubts you may have. You'll learn how to get ungated and start selling your first product successfully, with practical advice to b…
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In this episode of PPC Den, we sit down with Francis Leger from GS Plant Foods — a bonsai hobbyist, and the kind of entrepreneur who doesn’t just grow plants… he grows businesses too. Francis shares how he scaled from $0 to $1M (spoiler: it wasn’t magic, it was grit), what needs to shift to hit $5M, and how his approach to marketing and operations …
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In this special solo edition of The Digital Marketing Podcast, Daniel introduces a new regular feature: a fast-paced roundup of the most critical AI and digital marketing news. With the rate of change accelerating across platforms, tools, and marketing strategy, it’s never been more important to stay ahead, and this episode helps you do just that. …
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Did you know Nurturers make up 43% of most organizations? Your law firms are filled with these amazing beings—and it’s time for you to discover how to unlock their true potential and link it to your business growth. This Revenue Roadmap episode features expert insights from Tyler Dolph, Anthony Karls, and Matt Hacker as they recognize and empower n…
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In this episode of the Yegital Growth Series, host Rahul sits down with Reena, an experienced SEO strategist and partner consultant at Yegital, to explore the true potential of white label SEO services and how they empower agencies to scale efficiently. The conversation kicks off with a clear explanation of white label SEO — a model where service p…
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🔥 Are you new to selling on Amazon FBA? Learn about the top five most common mistakes new sellers always make that can kill your profits and hurt your Amazon FBA business. In this episode, we share expert tips for beginners, and show you how to avoid these costly errors using powerful AMZScout tools. Whether you're just starting out or already sell…
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Today we’re answering a smart question from a viewer about hiring a spouse or children in a family business. When structured properly, this strategy can create significant tax advantages and strengthen retirement savings. However, it also carries risks if not handled correctly. In this episode, Dennis breaks down how to use family hiring to reduce …
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Strategies for achieving success on Upwork, emphasizing the importance of client relationships, building a strong profile, and starting with small gigs. He shares personal experiences and insights on navigating the platform, the significance of goodwill, and the challenges freelancers face. The conversation highlights the need for patience and pers…
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In this episode of Into the VOiD and a first for the Pod! Neil and Chris are joined by their first guest, Chris Leggett from Osborn Communications, to unpack how your website’s News Section can drive long-term success. 👤 Guest Networks 🤝 https://osbornpr.com/ https://www.linkedin.com/in/chris-leggett-osborncomms/ https://www.linkedin.com/company/os…
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What happens when your perfectly planned Google Ads audience targeting strategy doesn't work? As any seasoned practitioner knows, encountering obstacles is a normal part of the process. The most valuable skill you can develop is the ability to pivot and find a creative solution when things don't go according to plan. In Episode 72, host Jyll Saskin…
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In this candid episode of PPC Live The Podcast, host Anu sits down with Peter Guba, a Google Ads expert and founder of Profit Mill, to explore the raw reality of PPC failures and how they can become powerful learning experiences. Peter shares two memorable mistakes from his career - one hilarious, one costly - that shaped him into the marketer he i…
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Google may update its algorithm hundreds of times a year, but trust, experience, and credibility still sit at the core of search success. In this episode, we break down Google’s E-E-A-T framework and explain how brands — especially small businesses — can future-proof their content and earn visibility in an evolving search landscape.…
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Are we Googling less and asking AI more? In this episode of The Redirect Podcast, we explore the evolution of search in the age of AI. From ChatGPT to AI Overviews in Google, we unpack how our search behaviors are shifting, what it means for trust and digital literacy, and why marketers need to rethink discoverability in a world moving from links t…
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Hear how one spontaneous decision and a late-night conversation in New York City catapulted Jacqueline from a law student seeking work to the managing partner of a thriving 30-attorney matrimonial firm. In this Revenue Roadmap episode, she reveals her unconventional path—starting with a simple ask to her law professor—that led to explosive growth, …
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Unlock the secrets of scaling your roofing business with high-converting homeowner referrals. In this episode of the Hook Better Leads Podcast, we sit down with John Senac, industry trainer and founder of Master Your Craft, to dive deep into: • The psychology behind referral asks • Why most salespeople fail at referral systems • How to get 70%+ clo…
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First-party data can only take you so far. To scale your healthcare marketing strategy and reach high-intent patients, you need to tap into third-party audiences. Cardinal’s CGO, Lauren Leone, and CSO, Rich Briddock, break down how to use third-party data to improve targeting, reach clinical and payer-based segments, and overcome data limitations.T…
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