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Cass Ernst-Faletto on Balancing Revenue Speed vs Scale

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Manage episode 495249633 series 3484020
Content provided by Everstage and Conversations with GTM experts by Everstage. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Everstage and Conversations with GTM experts by Everstage or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Cass Ernst-Faletto is the Senior Director of Global RevOps at Pendo. On this episode of the Go To Masters Show, she shares her framework for balancing tactical execution with strategic thinking across revenue operations.

  • Her two-lever approach: unblocking near-term revenue vs laying groundwork for scalable processes
  • How to facilitate cross-functional alignment through shared goals and productive tension
  • Building RevOps expertise through weekly AI demos and networking to stay ahead of industry evolution

Connect with Cass
Follow us: Linkedin | X

  continue reading

72 episodes

Artwork
iconShare
 
Manage episode 495249633 series 3484020
Content provided by Everstage and Conversations with GTM experts by Everstage. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Everstage and Conversations with GTM experts by Everstage or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Cass Ernst-Faletto is the Senior Director of Global RevOps at Pendo. On this episode of the Go To Masters Show, she shares her framework for balancing tactical execution with strategic thinking across revenue operations.

  • Her two-lever approach: unblocking near-term revenue vs laying groundwork for scalable processes
  • How to facilitate cross-functional alignment through shared goals and productive tension
  • Building RevOps expertise through weekly AI demos and networking to stay ahead of industry evolution

Connect with Cass
Follow us: Linkedin | X

  continue reading

72 episodes

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