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In this episode of CX in the Wild, we are joined by Mohammad Mortada, a MarTech and advertising expert who shares his invaluable insights into the evolving intersection of technology, data, and human connection in customer experience.
Drawing from over a decade of experience across the Gulf region and his current work at Oracle, Mohammad dives into Dubai’s extraordinary advancements in CX, particularly in the public sector, where integration and innovation have set new benchmarks for citizen engagement.
We explore how organizations can bridge the gap between technology and human interaction, leveraging AI, data lakes, and modular cloud applications to deliver personalized, meaningful experiences. Mohammad emphasizes the importance of continuous learning, adapting to rapid technological advancements, and fostering collaboration between startups and global enterprises.
Together, we discuss Dubai's unique role in shaping the future of CX and how these lessons apply on a global scale. This conversation offers actionable insights for professionals, startups, and anyone passionate about advancing customer experience.
Mohammad Mortada on LinkedIn: linkedin.com/in/mhmortada
Learn more about Mohammad's work at their website: https://www.oracle.com/

Connect with me, Dennis Wakabayashi: linkedin.com/in/denniswakabayashi