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Content provided by CRM Switch, Steve Chipman, and Sam Biardo. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CRM Switch, Steve Chipman, and Sam Biardo or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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126 AI Account Based Marketing

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Manage episode 501416415 series 46921
Content provided by CRM Switch, Steve Chipman, and Sam Biardo. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CRM Switch, Steve Chipman, and Sam Biardo or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Sam and Steve discuss the practical applications of AI in modern sales and marketing. Steve explains his process for using Gemini's Deep Research feature to generate detailed company reports, condensed infographics, and audio summaries for effective account-based marketing.

Sam shares his techniques for leveraging AI to create personalized connection requests on LinkedIn and to repurpose podcasts into engaging social media posts.

They also explore how AI is changing SEO, shifting the focus from clicks to brand mentions within AI-generated search results. The conversation covers how AI can transform existing content into new formats and significantly shorten the traditional sales discovery process.

  continue reading

107 episodes

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126 AI Account Based Marketing

CRM Talk

58 subscribers

published

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Manage episode 501416415 series 46921
Content provided by CRM Switch, Steve Chipman, and Sam Biardo. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CRM Switch, Steve Chipman, and Sam Biardo or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Sam and Steve discuss the practical applications of AI in modern sales and marketing. Steve explains his process for using Gemini's Deep Research feature to generate detailed company reports, condensed infographics, and audio summaries for effective account-based marketing.

Sam shares his techniques for leveraging AI to create personalized connection requests on LinkedIn and to repurpose podcasts into engaging social media posts.

They also explore how AI is changing SEO, shifting the focus from clicks to brand mentions within AI-generated search results. The conversation covers how AI can transform existing content into new formats and significantly shorten the traditional sales discovery process.

  continue reading

107 episodes

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