Best Nik Sharma Podcasts (2025)

1
S12 E9: Story of a Subscription Empire (with Michael Broukhim, Co-CEO + Co-Founder of FabFitFun) 1:03:07

16h ago1:03:07

1:03:07

Live from SubSummit 2025, FabFitFun co-founder and co-CEO Michael Broukhim joins Nik to unpack the wild journey from political web design to pioneering subscription commerce. 1 in 6 women have been FabFitFun subscribers at one point—a feat that Michael knows is all about connection, curating the right products, and helping other brands grow in the …

1
#357 - Product First, Creator Second: How 1Up Candy Hit $10M in 10 Months feat. VOID CEO Chris Koch 43:45

7d ago43:45

43:45

Chris Koch is the founder and CEO of VO/D, a venture studio that partners with massive talent celebrities to build enduring CPG brands across DTC, e-commerce, and retail. With a background in sports, investment banking, and talent management, Chris brings deep experience in identifying consumer needs, pairing them with the right creators, and execu…

1
S12 E8: The Story Behind Sharma Brands + DTC Success (from Ecom North) 39:34

8d ago39:34

39:34

How did Nik start Sharma Brands? Why did he pivot from tech to DTC? Does he actually know Pitbull personally? If you missed Nik’s talk at Ecom North in Canada, have no fear, it’s here. He’s breaking down his backstory: from taking a gap year and never going to college to joining an agency in New York, Nik’s worked A LOT. It didn’t happen overnight.…

1
Maggie Zhu Is Perfecting Her Shrimp Dumpling Recipe 34:50

6d ago34:50

34:50

Dan Souza and Morgan Bolling are the In The Test Kitchen with Maggie Zhu of Omnivore's Cookbook. They dig into how she got her start as a food blogger, her white whale recipes, the dishes she's developing as an Editor in Residence at America's Test Kitchen, and answer questions from the America's Test Kitchen audience. Check out Maggie's book, Chin…

1
S12 E7: Reviews, Rates, and ROI: Ecom Strategy Breakdown 40:53

13d ago40:53

40:53

There’s been a lot of things affecting ecom lately: tariffs, social media algorithms, AI, the list goes on. How do we navigate all of it? Nik’s setting the scene and breaking down ecom’s best practices. Margins are already thin and advertising costs are going up. So, making creative and quality content is a way to stand out. Being on top of analyti…

1
#124, From Search Algorithms to Scientific Breakthroughs with Doug Selinger from Plex Research 21:30

14d ago21:30

21:30

Learn how Plex Research combines PageRank-style algorithms with AI to navigate the complexity of biomedical data, transforming untapped research potential into validated drug discovery opportunities.

1
S12 E6: Redefining Media and Marketing Measurement (with Michael True, CEO of Prescient AI) 41:42

20d ago41:42

41:42

Real-time tracking might be fading, but media measurement is entering a new era. Nik’s got Michael True, CEO of Prescient AI on this week’s episode to talk about how modern brands can confidently allocate budget, quantify impact, and optimize media spend using Media Mix Modeling (MMM). It’s about top of the funnel measurement. How do you use the da…

1
Maria Bamford Wants Her Savory Muffins 36:57

22d ago36:57

36:57

In this week's episode: Comedian Maria Bamford joins Dan Souza and Hannah Crowley in The Test Kitchen. They dig into Maria's time on Worst Cooks In America, share laughs over waiting tables, savory muffins, eating peanut butter straight from the jar, and chat about when it's okay to just eat food off of the floor. We have a recipe for a power bar..…

1
#123, Decoding Immune Cell Behavior to Transform Treatment Discovery with Gregory Vladimer from Graph Therapeutics 19:45

21d ago19:45

19:45

The intersection of AI and immunology is revolutionizing how we understand and treat complex immune disorders. In this episode of the AWS Health Innovation Podcast, Mike Tarselli, Specialist Leader for HCLS Data & AI, explores the future of precision immunology with Gregory Vladimer, Scientific Co-Founder & CEO of Graph Therapeutics. Graph's innova…

1
#356 - 0 to $50M in 24 Months: The Explosive Growth Story of BRĒZ feat. CEO Aaron Nosbisch 48:16

27d ago48:16

48:16

Aaron Nosbisch is the founder and CEO of BRĒZ, a cannabis social tonic beverage designed as an alcohol alternative that offers a euphoric, feel-good effect without the downsides of alcohol. He built his expertise in e-commerce from an early age, launching multiple internet brands and scaling previous ventures like MONQ (portable aromatherapy diffus…

1
S12 E5: Creative Chemistry and Building a Beverage Brand (with Aaron Nosbisch of BRÉZ) 40:29

29d ago40:29

40:29

How do you market a non-alcoholic, elderflower, THC beverage? If it sounds like a lot, it’s because it kind of is: Nik’s got Aaron from BRÉZ on this week’s episode to talk about creativity, positioning, and advertising in a broad space like the beverage industry. You might have a creative product, but how do you get it to stand out when people may …

1
#122, Revolutionizing Heart Failure Care Through Non-Invasive Sensing with Filip Peters from Acorai 30:49

28d ago30:49

30:49

Heart failure affects over 60 million people worldwide, yet monitoring blood pressure inside the heart remains an invasive, complex procedure. In this episode of the AWS Health Innovation Podcast, Guy Spigelman, EMEA lead for Healthcare and Life Sciences Startups at AWS, speaks with Filip Peters, CEO of Acorai, about their groundbreaking non-invasi…

1
#355 - The Truth About Scaling on Facebook: Lessons from $150M in Ad Spend 40:00

1M ago40:00

40:00

Marin Ištvanić is a partner at Inspire Brands, a boutique agency focused on paid social ads, primarily on Facebook and Instagram. He has personally spent over $150 million on Facebook ads for clients and internal brands, successfully scaling Inspire's own brand to $30 million in revenue by their third year. In this episode of DTC Pod, Marin shares …

1
S12 E4: Landing Pages: Tips, Tricks, and Ingredients 45:09

1M ago45:09

45:09

Nik’s continuing his discussion of the most underutilized aspect in DTC marketing: landing pages. Did you know all it takes is two hours and some creativity? Nik mentions thinking about landing pages in module sections to mix and match what you want to convey. First, you want your landing page to show what problem your product is trying to solve. T…

1
Nik Sharma's Banana Problem 45:28

1M ago45:28

45:28

In this episode of In the Test Kitchen, molecular biologist turned cookbook author and ⁠ATK Resident Editor⁠, Nik Sharma, spills the tea with hosts Dan Souza and Lan Lam. They chat about Nik's love-hate relationship with photography, why ripe bananas are a no-go, and what ingredient they would choose if they could only use one for the rest of their…

1
#121, Engineering Better Drugs Through Bacterial Intelligence with Nik Sharma & Mo Alomari from BioCorteX 0:13

1M ago0:13

0:13

The complex relationship between bacteria and medication efficacy represents one of medicine's most overlooked frontiers. In this episode of the AWS Health Innovation Podcast, Amrita Sarkar, GenAI Leader for Health & Bio at AWS Startups, speaks with Nik Sharma (CEO and Co-Founder) and Muhannad Alomari (CTO and Co-Founder) of BioCorteX. Their ground…

1
#354 - Tariffs, Duty Drawbacks, and Building a Bulletproof Supply Chain Strategy feat. Justin Sherlock 55:48

1M ago55:48

55:48

Justin Sherlock is the co-founder and CEO of Caspian, an AI-native duty drawback platform designed to help brands navigate complex global trade and tariff environments. Prior to Caspian, Justin gained deep experience in finance and logistics at Flexport, where he led Flexport Capital, and previously had several years experience in private equity. I…

1
S12 E3: The REAL Growth Lever Most Brands Overlook 32:40

1M ago32:40

32:40

What do most brands overlook? Nik lays out why landing pages are one of the most overlooked—and most powerful—levers in growth marketing. If you're pouring cash into media buying but not seeing conversions, it might not be your ads: it’s about what happens after the click. And, Nik breaks down the essential types of landing pages that move the need…

1
Matteo Lane Thinks Your Pasta Sucks 38:35

2M ago38:35

38:35

America's Test Kitchen's Dan Souza and Elle Simone Scott kick off the premiere episode with comedian Matteo Lane. They chat about the behind-the-scenes making of Matteo's book, Your Pasta Sucks, and discuss why some pasta shapes are superior to others. Find our recipe for corn pudding, Elle's book, Boards, and more at AmericasTestKitchen.com. Learn…

1
S12 E2: Getting Creative In a Hard Field (with Andrew Deitsch of BRĒZ) 34:04

2M ago34:04

34:04

Make no mistake, beverage is one of the hardest fields in DTC. Can you cut through the noise? Nik’s got Andrew Deitsch, the Creative Director of drink company BRĒZ, on this week’s episode to talk the creative process in such a large and difficult field. Andrew’s a huge proponent of making 3D models to bring his ideas to life. With a team of designe…

1
S12 E1: Entrepreneurship, Creative, Crowdfunding, and More (with Kevin O’Leary of Shark Tank) 32:05

2M ago32:05

32:05

New season, new guests. This episode’s guest has worked with Mr. Beast, Selena Gomez, and more—and you’ve definitely seen him on your own TV. Nik’s got Kevin O’Leary of Shark Tank to give us the run down of entrepreneurship, creativity, and crowdfunding. He’s done everything from low-budget ads to working with multimillion dollar commercials. Why d…

1
#120, Predicting Trial Success Before Recruitment with Orr Inbar from QuantHealth 39:28

2M ago39:28

39:28

What if you could peer into the future of a clinical trial before enrolling a single patient? In this episode of the AWS Health Innovation Podcast, Alex Merwin, Head of Growth for Healthcare & Life Science Startups at AWS, sits down with Orr Inbar, Co-Founder & CEO of QuantHealth, to explore their groundbreaking platform that's revolutionizing drug…

1
#119, Transforming Medical Device Development with Alex Condon from Galen Data 32:03

2M ago32:03

32:03

From developing advanced technology for astronauts to revolutionizing medical device connectivity, every founders' innovation journey includes unexpected twists and turns. In this episode of the AWS Health Innovation Podcast, Yin He, Principal of Business Development for Healthcare & Life Sciences Startups at AWS, explores the transformative world …

1
In The Test Kitchen coming 4/16 0:52

2M ago0:52

0:52

Dan Souza and his co-host dig into the latest tastings, recipes, and kitchen conversations happening behind the scenes at America's Test Kitchen. They also bring on guests--from the culinary world and beyond--to talk about what's going on in their lives, and how food plays into it. In the Test Kitchen debuts Wednesday, April 16. Learn more about yo…

1
#353 - Meta Ad Secrets: How Top DTC Brands Spend $300K/Month Profitably 46:17

2M ago46:17

46:17

Peter Czepiga is the founder of Flighted, an agency that helps DTC brands profitably scale their advertising on platforms like Meta, TikTok, and Google. He also runs his own brand, Ando. Flighted has worked with some of the most popular DTC brands spending between $50-300k per month on ads. In this episode of DTC Pod, Peter shares his strategies fo…

1
S11 E12: Unlocking Revenue and Scaling a Startup (with Liam Millward, CEO + Co-founder at Instant) 41:26

2M ago41:26

41:26

What do Toys R Us and The Oodie have in common? They work with Instant, one of Australia’s fastest growing startups. Nik’s got their CEO + Co-founder, Liam, to tell us everything about unlocking revenue, scaling, and developing a product that’s growing so fast. How is Instant redefining email marketing and using AI to do it? What does e-com look li…

1
S11 E11: Listener Mailbag: AOV, Product Concepts, Marketing Talent, and More 41:00

3M ago41:00

41:00

You asked, Nik’s answering. First, what’s up with increasing AOV? It really all starts with messaging that turns into leads. Encouraging people to subscribe or encouraging them to buy products that are commonly purchased together are two ways to amp it up. How should bundling work? Should you A/B test? Plus, how should you test new product concepts…

1
S11 E10: Breaking Down the Marpipe Report: Catalog Ads + DPA 25:29

3M ago25:29

25:29

Nik did a DPA report with everyone’s favorite ad software, Marpipe. And it’s time to share what he found. First, let’s start off with catalog ads: they’re actually carpool lanes, and you’re only running in the carpool lane if you’re paying for it or have others on board. How does this relate to catalog ad options? How do they run on their own? Plus…

1
#118, Making Tomorrow's Treatments Available Today with Michel van Harten MD, from myTomorrows 25:49

3M ago25:49

25:49

Guy Spigelman, EMEA Healthcare and Life Sciences Startups lead at AWS, sits down with Michel van Harten MD, CEO of myTomorrows, to explore how artificial intelligence is revolutionizing clinical trial recruitment. myTomorrows is transforming the patient-trial matching process, reducing hours of manual screening to mere minutes through sophisticated…

1
S11 E9: The Truth About Offshore Hiring 30:00

3M ago30:00

30:00

Nik’s putting his hiring manager hat on. Don’t believe everything you hear about offshore hiring—in his experience, it’s been pretty positive, and it can help YOU scale in ways you would have never thought possible. Finding offshore help requires a ton of flexibility and skill. In Nik’s experience, not only do his hires need to know Figma, Meta Ads…

1
#117, Breaking Down Healthcare Data Silos with Mika Newton from xCures 40:26

3M ago40:26

40:26

Healthcare data fragmentation remains one of the most pressing challenges in modern medicine. In this episode, Mike Tarselli, Specialist Leader for HCLS Data & AI at AWS, explores innovative solutions with Mika Newton, CEO of xCures. Their platform is revolutionizing how healthcare organizations access and utilize patient data, transforming disconn…

1
S11 E8: Why You NEED to Work with Influencers 31:28

3M ago31:28

31:28

Nik’s advocating for YOU to work with influencers. It’s no secret that influencer marketing has so many pros, especially in this digital age. There are people who create great content—content that could include your brand and your products. There are influencers with an already existing loyal fanbase, where there’s a good chance they’ll be interest…

1
#116, Programming Biology to Revolutionize Drug Discovery with Tharindi Hapuarachchi from Generate:Biomedicines 31:57

3M ago31:57

31:57

The convergence of artificial intelligence and biological engineering is ushering in a new era of drug design. On this episode of the AWS Health Innovation Podcast, Sanjit Misra speaks with Tharindi Hapuarachchi, VP of Platform Strategy & Operations at Generate:Biomedicines, about their groundbreaking work in generative biology. Through their innov…

1
S11 E7: Telemedicine and Subscriptions 30:19

3M ago30:19

30:19

Nik’s answering YOUR questions and DMs—from going to live launch events to becoming a source of knowledge, there’s so much to discuss. First, Meta Ads’ new policies are affecting telemedicine and health advertising on their platforms, including hair loss solutions, SSRIs, and even certain male medications. How is this going to affect the older gene…

1
#352 - Building a Profitable Timeless Brand: 20 Years, 8 Figures, 100% Bootstrapped with Parker Thatch 49:59

4M ago49:59

49:59

Irene Chen and Matthew Grenby are the co-founders of Parker Thatch, a luxury handbag and accessories brand they bootstrapped to 8-figures over the course of 20 years. Matt’s expertise spans tech, design, and marketing, while Irene brings deep fashion industry knowledge from working with powerhouse brands like Donna Karan and Calvin Klein. In this e…

1
S11 E6: Content Modules, UX Tricks, and More: Website Walkthrough with Nik 46:14

4M ago46:14

46:14

Pull out your laptops and get your listening ears on, Nik’s walking us through his favorite (and most interesting) websites. From examining copy to looking at ad coloring, and everything in between, Nik points out what you should—and maybe shouldn’t do—with your DTC brand’s website. Plus, how much does your Shopify checkout screen REALLY matter? It…

1
#351 - The Content Strategy That Took Nectar Hard Seltzer to $5M+ in Revenue 54:29

4M ago54:29

54:29

Caleb Alvarez is the founder of Shadow Light Studios, an agency specializing in high-converting paid and organic content. He has worked with major consumer brands like Monster Energy, Snapchat, and Samsung, as well as influencers like Tony Hawk, Logan Paul, Ice Cube, and many more. In this episode of DTC Pod, Caleb breaks down how founders can crea…

1
S11 E5: Scaling at the Bottom of the Funnel: Deep Dive Part II 27:01

4M ago27:01

27:01

Nik’s eight page newsletter adventure continues—and this time, we’re talking about bottom of the funnel strategies for not only decisionmaking, but purchasing. There’s a ton that goes into it, from ads to loyalty and everything in between. First, you need proper digital ad execution. What does this mean? Basically, you gotta cross your Ts and dot y…

1
#115, Improving Care One Heartbeat at a Time with Dr. Jim Mault, CEO and Founder of BioIntelliSense 37:42

4M ago37:42

37:42

In a groundbreaking advancement for health monitoring, a device the size of a band-aid is transforming how we prevent medical emergencies. On this episode of the AWS Health Innovation Podcast, Yin He, Principal of Business Development for Healthcare & Life Sciences Startups, explores the future of patient care with Dr. Jim Mault, CEO and Founder of…

1
S11 E4: Scaling a Brand: Deep Dive 32:05

4M ago32:05

32:05

Nik wrote an eight page newsletter all for you and YOUR brand. No really, it’s all about scaling your brand: what to do, what not to do, and everything in between. Have a great product, great leadership, and the necessary funding? That’s great—but you still need more. That’s where brand equity comes in: your customers determine what value (if any) …

1
#114, Revolutionizing Agriculture One Seed at a Time with Ponsi Trivisvavet from Inari Agriculture 28:18

4M ago28:18

28:18

The global food system faces an unprecedented challenge: producing 50% more food by 2050 using today's available land. On the AWS Health Innovation Podcast, Yin He, Principal of Business Development for Healthcare & Life Sciences Startups, explores this critical issue with Ponsi Trivisvavet, CEO of Inari Agriculture. Learn how this innovative compa…

1
S11 E3: Underrated DTC Tactics and Strategies 29:44

4M ago29:44

29:44

There’s a TON of DTC tactics out there—and you might not be using them as much as you should. In this episode, Nik breaks down tactics and strategies you should absolutely use. From leveraging AI in creative generation to setting up a real time dashboard with all of your analytics, these tips are all about streamlining. Work smarter, not harder. Pl…

1
#113, Bridging the Gap Between Medical Knowledge and Practice with Rob Brisk from Eolas Medical 45:13

4M ago45:13

45:13

Healthcare professionals access over 5 million medical references annually through Eolas Medical's platform. In this episode of the AWS Health Innovation Podcast, Alex Merwin, Head of Growth for Healthcare & Life Science Startups at AWS, sits down with Rob Brisk, Former Chief Scientific Officer of Eolas Medical. Eolas provides a digital platform th…

1
S11 E2: The Low Down on DTC Data, Deals, and Discounts (with Isaac Medeiros, Founder at Kanpai Foods) 37:06

5M ago37:06

37:06

When someone mentions data, what do you think of? Data is a goldmine—we can tell who our consumers are, what they want, what they’re gonna buy, etc. But, it can be daunting for marketers who don’t know how to properly manage it. So, Nik talks about streamlining, formatting, and reporting to help you get it right. Ever heard of guerrilla sampling? W…

1
S11 E1: New Year, New Nik: Overrated, Underrated, and More 44:32

5M ago44:32

44:32

It’s a new year and a new Nik: shorter episodes, thinking about bringing on a new co-host, and going over what’s underrated and overrated. The real, honest, scary truth? Your top of the funnel efforts (like FB ad campaigns) may actually be a waste of money if they’re not converting the way you’d like them to. Plus, Nik recommends running a product …

1
#350 - Inside Night Ventures: The Fund Behind Internet’s Top 1% Creators (Mr Beast, Kai Cenat, Hasan Piker) 45:00

5M ago45:00

45:00

Ben Matthews is a general partner at Night Ventures, an early-stage consumer VC fund, focused on culture, community, and creators. They have partnered with some of the most famous people on the internet including Mr. Beast, Kai Cenat, and Hasan Piker. In this episode of DTC Pod, Ben and Blaine discuss: Lessons from incubating and investing in early…

1
S10 E7: Listener Mailbag: Adventures in Customer Acquisition 44:14

6M ago44:14

44:14

The end of 2024 is here and Nik’s got a New Year’s Resolution: try more customer acquisition tactics. And, he’s answering YOUR questions. First, how do you optimize spending money on ads when your budget is tight? You really need to know where your audience is and examine the quality of your content. What’s working? What’s not? When people click on…

1
#112, Defeating the Diseases of Aging with Daniel Ives from Shift Bioscience 31:46

6M ago31:46

31:46

Imagine being able to reverse the biological clock and restore youth. That's the ambitious goal of Shift Bioscience, a biotech company pioneering novel gene-based cell rejuvenation therapies. In this episode of the AWS Health Innovation Podcast, Sanjit Misra from AWS hosts an in-depth conversation with Daniel Ives, the CEO and Founder of Shift Bios…

1
#111, Breathing New Life into Metabolic Health with Daniel Tal Mor from Lumen 27:42

6M ago27:42

27:42

Unlock the secrets of your metabolism with a single breath. On this episode of the AWS Health Innovation Podcast, Mike Tarselli, Specialist Leader for HCLS Data & AI, explores the cutting-edge world of breath-based health tech with Daniel Tal Mor, Founder & CEO of Lumen. Discover how this innovative device is transforming the way we approach metabo…

1
S10 E6: Listener Mailbag: EOY 2024 Wrap-Up 38:33

6M ago38:33

38:33

Nik’s answering YOUR questions as we wrap up 2024. What were some fails? What are we gonna see more of in 2025? First, does Nik have a recommended team structure for DTC teams? Truthfully, it depends—you should have enough for each person to have a main duty—but DTC teams tend to work best on the leaner side. Then, Nik talks about revenue from each…

Podcasts Worth a Listen

Nik Sharma Podcasts

Podcasts Worth a Listen