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S10 E7: Listener Mailbag: Adventures in Customer Acquisition

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Manage episode 456127681 series 3373337
Content provided by Nik Sharma. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nik Sharma or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

The end of 2024 is here and Nik’s got a New Year’s Resolution: try more customer acquisition tactics. And, he’s answering YOUR questions.

First, how do you optimize spending money on ads when your budget is tight? You really need to know where your audience is and examine the quality of your content. What’s working? What’s not? When people click on your ad, what’s the landing page look like? There’s a TON of moving pieces.

Plus, Nik covers some basic acronyms for new marketers. What do ROAS, MER, and CAC stand for, and why do they sound like 90s bands? Nik breaks it down so you’re not confused.

Visit motionapp.com or watch a demo of Motion here

Don’t forget to check out Nik’s helpful hacks here:

nik.co/tiktokads

nik.co/everydaydose

Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips.

Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJ

And if you’re looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik’s most unfiltered, uncensored thoughts.

Follow Nik:

Twitter: https://www.twitter.com/mrsharma

  continue reading

128 episodes

Artwork
iconShare
 
Manage episode 456127681 series 3373337
Content provided by Nik Sharma. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nik Sharma or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

The end of 2024 is here and Nik’s got a New Year’s Resolution: try more customer acquisition tactics. And, he’s answering YOUR questions.

First, how do you optimize spending money on ads when your budget is tight? You really need to know where your audience is and examine the quality of your content. What’s working? What’s not? When people click on your ad, what’s the landing page look like? There’s a TON of moving pieces.

Plus, Nik covers some basic acronyms for new marketers. What do ROAS, MER, and CAC stand for, and why do they sound like 90s bands? Nik breaks it down so you’re not confused.

Visit motionapp.com or watch a demo of Motion here

Don’t forget to check out Nik’s helpful hacks here:

nik.co/tiktokads

nik.co/everydaydose

Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips.

Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJ

And if you’re looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik’s most unfiltered, uncensored thoughts.

Follow Nik:

Twitter: https://www.twitter.com/mrsharma

  continue reading

128 episodes

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