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Interview Valet Podcasts

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Unlock the secrets of becoming a sought-after expert guest and reaching your ideal clients through established audiences on our podcast. Each week we explore a big idea on how you can use podcast interview marketing to grow your brand and business. Each episode is filled with actionable tips, insights, strategies, best practices, and thought-provoking discussions from industry thought leaders who understand how to optimize how to leverage podcasting as a powerful marketing channel. Our guest ...
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Our weekly 30 minute podcast helps you, a small business owner with 5 to 30 team members, take your company to the next level. The Grow A Small Business community, weekly cast, blog and leadership email supports leaders get through the pain of growth. With insights, lessons learned, books and tools as well as habits these experienced small business owners suggest you develop, our interviews unearth tremendous value for anyone wanting to grow their business with less stress.
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How to turn your creative passions into a digital business. Listen for tools and advice on how to start, scale, and generate income at every level of your journey. Become financially independent by doing what you love. Learn more at www.tgitools.com.
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Powered by Clear Vision Development Group, this is Better than Before with Tony Richards. A Business Leaders podcast. Each week, we’ll provide you with top business insights, fresh perspectives from world class guests, and the tools you need to lead better than before.
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One More Question

Nicework, Ross Drakes

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One More Question is a podcast lovingly created by the people of Nicework, a branding studio based in South Africa that serves a range of clients across the US, UK, Europe, Australia, and New Zealand. The world doesn't need more lazy, boring, half-arsed, poorly-built brands. In this podcast, we explore what it takes to build a great one. We interview founders who have built multi-billion dollar brands and experts who know how to get people to connect with their products, services, and compan ...
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In this episode of Grow a Small Business, host Troy Trewin interviews Tom Schwab, founder of Interview Valet, who built a $3M podcast marketing agency with 15 FTEs after exiting two prior businesses. He shares how turning off cold outreach and focusing on trust-based podcast marketing skyrocketed results. Tom reveals why “relationships are the ulti…
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In Episode #87, Ross is joined by Robert Brunner, Founder and Creative Director at Ammunition Robert is the former Industrial Design Director at Apple and current Lead Designer for Beats by Dre. He’s a globally acclaimed product designer with over 40 years of experience. Robert built the pioneering internal corporate design organisation at Apple, a…
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In this episode of Grow a Small Business, host Troy Trewin interviews Jarrad Goulding, founder of The Local Guys, who scaled his service-based franchise from humble beginnings in electrical test & tag to over 200 franchises across Australia and New Zealand. Jarrad shares how a flat fee model, leveraging AI tools, and prioritizing franchisee success…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
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If you think podcast guesting ends when the interview wraps, this episode will shift your entire mindset. Host Tom Schwab is joined by Chloe Williamson, Senior Account Manager at Interview Valet, for a game-changing conversation on how to strategically repurpose your podcast interviews. Chloe shares why repurposing is not just an afterthought, it’s…
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In this episode of Grow a Small Business, host Troy Trewin interviews Nicola Mason, co-founder of Smitten Merino, shares how she built a thriving Tasmanian fashion brand from her dining table to a $4M business with 30 staff. Using premium Merino wool, they’ve championed local manufacturing and sustainability, growing through clever strategies like …
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
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What makes a podcast call to action (CTA) effective without sounding like a pushy sales pitch? In this episode, Tom Schwab is joined by Interview Valet’s Marketing Manager, Tiffany Meenk, to explore how to craft CTAs that feel natural, offer real value, and move listeners to take the next step. Together, they unpack how to lead with intention befor…
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In this episode of Grow a Small Business, host Troy Trewin interviews Barrie Cohen, founder of BC Public Relations, about her journey of building a successful Denver-based PR firm. Since its inception in 2017 as a solo venture, the firm has grown into a dynamic team of five women. Initially focused on traditional media, BC Public Relations has dive…
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In this episode of Grow a Small Business, host Troy Trewin interviews Ryan Carey, founder of Better On — a platform that helps leaders enhance their communication skills through asynchronous video. Carey recounts his path from working at YouTube to establishing his own venture in 2019. He underscores the importance of self-care and mental health, s…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
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In this episode of The Podcast Interview Marketing Show, Tom Schwab is joined by Interview Valet’s Operations Manager, Jessica Morgan, to explore a powerful yet often overlooked strategy for scaling visibility and authority: bringing multiple voices from your team into your podcast interview marketing efforts. Together, they unpack how having diffe…
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In this episode of Grow a Small Business, host Troy Trewin interviews Julia Linehan, founder of The Digital Voice, a UK-based PR and marketing agency specializing in ad tech and martech. Julia shares her journey from a solo consultant to leading a remote team of 36, including 28 full-time equivalents. Over the past six years, she has grown the agen…
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In this episode of Grow a Small Business, host Troy Trewin interviews Owen Tilbury, founder of Clip Consulting who shares his remarkable entrepreneurial journey. Owen sold his first venture, a historic Tasmanian restaurant, for 2.45 times more than he paid for it, only three years after launching. He then built a consulting firm from a standing sta…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
  continue reading
 
Tom Schwab is joined by Interview Valet Lead Account Manager Chloe Williamson for a candid and tactical conversation on one of the most common questions podcast guests face: “What should I say on a podcast?” They break down how to craft podcast messaging that goes beyond clever catchphrases and instead connects deeply with the right audience. They …
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In this episode of Grow a Small Business, host Troy Trewin interviews Cathy Yoder, founder of Empowered Cooks, who shares her inspiring journey from starting a simple blog in 2008 to building a thriving business with seven full-time equivalent team members. Her popular YouTube channel, which focuses on air fryer recipes, has garnered over 752,000 s…
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In this episode of Grow a Small Business, host Troy Trewin interviews Dean Mathews, the founder of On The Clock. Dean shares his evolution from a solo software developer in 2004 to leading a team of 23 professionals, supporting 170,000 to 280,000 active users. Originally launched as a time-tracking app, On The Clock has expanded to include employee…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
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Tom Schwab sits down with seasoned podcast strategist Kristen Nolan to tackle one of the most common concerns among thoughtful podcast guests: how to talk about yourself and your business without sounding salesy. This conversation is for the practitioners, the experts who want to show up and serve, while also growing their brand with authenticity a…
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In this episode of Grow a Small Business, host Troy Trewin engages in an insightful conversation with Sari Davidson, founder of Fractional Founders. Sari shares her entrepreneurial journey, beginning with the establishment of Boogan Head, a baby products company, in 2007, through to its successful acquisition in 2024. Boogan Head’s product line, wh…
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In this episode of Grow a Small Business, host Troy Trewin speaks with Matthew Whyatt, Managing Director of Tech Torque Systems. Matthew shares his entrepreneurial journey, scaling a previous business to 70 employees before intentionally transitioning to a leaner, more focused team of six at Tech Talk, specializing in B2B marketing for SaaS and tec…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
  continue reading
 
Tom Schwab sits down with Liz Brooks, podcast strategist at Interview Valet, to explore the evolving role of public relations in today’s AI-driven world and why your reputation depends on more than just publicity. Drawing on her background working with top PR firms in Silicon Valley, Liz shares how she sees podcast interviews as a strategic tool fo…
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In this episode of Grow a Small Business, host Troy Trewin interviews Francesca Moi, founder of Empowering Virtual Solutions. Francesca shares her journey from starting a business 15 years ago to pivoting three years ago to focus solely on virtual assistants (VAs). Since then, she has grown the company from 1 to 78 full-time equivalent team members…
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In this episode of Grow a Small Business, host Troy Trewin interviews John Abrams, founder of South Mountain Company, shared his remarkable journey from launching a small six-person architectural construction firm in 1973 to growing it into a thriving 40-employee solar business generating $20 million in annual revenue. A strong advocate for employe…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
  continue reading
 
In Episode #86, Ross is joined by Jay Wilkinson, Founder of Do More Good® Movement. Jay Wilkinson is a seasoned entrepreneur, speaker, and the founder of the Do More Good® Movement, a nonprofit dedicated to transforming capitalism by helping business leaders use their companies as a force for good. With over 30 years of experience leading purpose-d…
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Have you ever felt stuck in a cycle of learning—one more podcast, one more book, one more course—while your to-do list grows untouched? You're not alone. Tom Schwab is joined by growth marketing expert Mark Donnigan for a powerful conversation on the truth that’s hard to ignore: knowledge isn’t power—execution is. Mark shares how, in a world overfl…
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In this episode of Grow a Small Business, host Troy Trewin interviews Penny Burke, Director of WhereTo Research, shares her inspiring journey of growing the company to $12 million in revenue and leading it through a successful merger with a global firm. She highlights the importance of strong people skills, strategic thinking, and staying passionat…
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In this episode of Grow a Small Business, host Troy Trewin interviews Jaemin Frazer, founder of The Insecurity Project, He shares his 15-year journey of turning personal and professional setbacks into success. Starting in 2010, he scaled to 5 full-time equivalents and 30 contractors but faced a $250,000 debt when the model failed. By restructuring,…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
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Pablo Gonzalez, widely known as Pablo the Connector, talks with host Tom Schwab about what it really means to lead in today’s business landscape. They explore a pivotal question: Are you building a company, or are you designing a category? If you're focused solely on competing, you'll always be stuck in someone else's sandbox. But if you choose to …
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In this episode of Grow a Small Business, host Troy Trewin interviews Dr. Lynda Dean-Duru, founder of Ashburn Children's Dentistry, based just outside Washington, D.C. Dr. Lynda shares her inspiring journey of healing her own sleep apnea without surgery and how it led her to pivot her practice toward airway-focused pediatric care. She explains how …
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In this episode of Grow a Small Business, host Troy Trewin interviews Jose Berlanga of Tricon Homes, based in Houston, Texas. Jose shares his 40-year journey as a serial entrepreneur, starting in oil and gas at just 17, then scaling a construction business to $100M and 200 team members. He opens up about the challenges of the GFC, lessons from runn…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
  continue reading
 
When was the last time you listened to your own podcast interview, not just for what you said, but how you said it? Darren Horwitz, TenTen Group founder and brand strategist, and host Tom Schwab hold a thought-provoking conversation about a crucial, often overlooked element of podcasting: tone of voice. Your interviews aren't just about sharing kno…
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In this episode of Grow a Small Business, host Troy Trewin interviews Tiffany Alexander, Fund Manager and Owner of Aspen Sage Fund, about her 20-year journey from aspiring astronaut to successful real estate investor. Tiffany shares how she built a 30-person team, scaled to 17 rental doors, and transitioned into note investing to reclaim her time a…
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In this episode of Grow a Small Business, host Troy Trewin interviews Jay Patey, founder of Pigeon Whole Bakers, who shares his journey from launching a small Hobart café in 2008 to building an $8M bakery with over 50 staff. Jay dives into the power of word-of-mouth marketing, the decision to expand into wholesale, and creating a beloved Tasmanian …
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
  continue reading
 
In a crowded and noisy marketplace, the story you tell determines whether you’re seen as indispensable or easily replaceable. John Rougeux, founder of Flag and Frontier and leading voice in the field of category design, explores how your narrative shapes your market perception. Talking with host Tom Schwab, John outlines six powerful strategies to …
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In this episode of Grow a Small Business, host Troy Trewin interviews Felicity Zadro, founder of Zadro Agency, a strategic communications firm in Sydney. Felicity shares how she built her business from just $5K and a heavy laptop named “Bruce” into a $2M agency with 10 team members. She discusses overcoming major challenges, including the GFC and l…
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In this episode of Grow a Small Business, host Troy Trewin interviews Hayden Crack, founder of HC Electrical, shares his inspiring business journey. Starting as a one-man operation, he scaled his electrical contracting business from a £300k turnover to over £4M in just six years, growing his team to 13 full-time equivalents. Based in Hobart, Austra…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
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What if your biggest business challenge isn’t your product or service, but the category it lives in, or doesn’t? This week we hear from Kevin Maney, co-author of Play Bigger and founding partner of Category Design Advisors, with a thought-provoking conversation on the power of category design. With host Tom Schwab, Kevin shares why creating a great…
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In this episode of Grow a Small Business, host Troy Trewin interviews Dr. Tiffany Slater, founder of HR TailorMade, a U.S.-based fractional HR agency focused on supporting nonprofits and small professional service businesses. With 30 years in HR, Tiffany started her business in 2018 and has grown it to a team of five, emphasizing joyful work and a …
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In this episode of Grow a Small Business, host Troy Trewin interviews Karl Schwantes, Founder of Reputable and Managing Director of Xenox Diamonds. Karl shares how he built a six-figure reputation marketing business through the power of Google reviews. He also dives into growing Xenox Diamonds over three decades into a leading jewelry brand. Karl r…
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QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse! Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week. Every Friday, we bring you business owners and experts who share their top strategies for growing your…
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Interview Valet’s Senior Client Account Manager, Kristen Nolan, gives a masterclass on creating magnetic podcast appearances through bold, disruptive statements. With host Tom Schwab, she unpacks why forgettable guests blend in and how standout voices captivate audiences by challenging industry norms with a clear, thought-provoking point of view. T…
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In this episode of Grow a Small Business, host Troy Trewin interviews Margeaux Thomas from Thomas Law Office, who shared her entrepreneurial journey of growing her law firm specialising in "business divorces". Starting from her kitchen table in 2016 with a single client, her firm has grown to a team of nine members over nine years. Thomas discussed…
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