Best Shopify Blog Podcasts (2025)

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GEO to Relevance Engineering: Redefining the Future of Search with Garrett Sussman (Part 2) 17:29

Play Pause

26m ago17:29

17:29

In this must-listen follow-up episode, Crystal Waddell is joined again by Marketing Director Garrett Sussman to unpack the fast-evolving world of SEO, GEO (Generative Engine Optimization), and the iPull Rank conception of "Relevance Engineering." From the power of Retrieval-Augmented Generation (RAG) to how AI is rewriting what it means to be "sear…

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613: From Zero To Skincare CEO: How Cristina Brooks Potts Built Her Dream Brand 46:33

4d ago46:33

46:33

In this episode, I interview a student in my Create A profitable online Store course, Cristina Brooks Potts, on she created her own successful skin care company from complete scratch over at authenticego.com. Her story is truly inspirational. What You’ll Learn How to start a skincare brand from scratch The minimum investment to start a skincare bra…

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Cheat Codes for Junior Engineers with Kat Excellence 35:22

5d ago35:22

35:22

This week Scott talks to Kat who shares her tactical wisdom from her blog Katexcellence.io, where she decodes the early-career engineering experience with clarity and wit. From learning to build without motivation, to balancing depth and velocity, to navigating layoffs and early‑career uncertainty, Kat distills lessons from her own journey through …

1
The 3 Videos Every Brand Needs, with Tim Bradley 41:35

5d ago41:35

41:35

Unlock video marketing success with strategies from an award-winning producer! In this episode, we dive deep into the world of video marketing with Tim Bradley, founder of Pennant Video and a multiple Telly Award winner. Discover the critical components of successful video marketing campaigns that not only engage but also convert followers into cus…

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Creating the Growth Flywheel: How Customer-Informed Content Drives Traffic, Trust, & Sales 24:35

6d ago24:35

24:35

Greg Shuey wraps up his four-part mini-series by introducing the Growth Flywheel, a structured, repeatable process designed to help eCommerce brands scale sustainably through customer-informed marketing. The flywheel begins with listening - gathering data from reviews, surveys, and social mentions - to truly understand customer needs and language. …

1
AI Search, Shopify & the New Rules of SEO with Garrett Sussman (Part 1) 28:31

7d ago28:31

28:31

In this episode of the Simple and Smart SEO Show, Crystal Waddell is joined by Garrett Sussman, Director of Marketing at iPullRank, to unpack how AI is transforming SEO, e-commerce, and online visibility. From the recently announced Shopify + OpenAI partnership to the rise of product recommendations in ChatGPT, this conversation explores what busin…

1
Victor Varnado: Creative Business Tactics by Integrating Art and Comedy for Success 24:27

12d ago24:27

24:27

Meet our guest Victor Varnardo, who discusses his career evolution from a comedian and actor to a producer and entrepreneur. Victor explains that he initially sought to become an actor but pivoted to writing and producing to overcome being typecast due to his albinism, eventually deciding to focus solely on his art and transforming it into a viable…

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612: Lessons From the Smartest eCommerce Founders At ECF Live 46:06

12d ago46:06

46:06

In this episode, Toni and I share what we learned at Ecommerce Fuel Live in Bozeman Montana. You’ll learn the most actionable lessons, the surprising themes that kept coming up, and the mindset shifts shared by the smartest operators in the room. What You’ll Learn Insider Tips From Top Ecommerce Minds How To Level Up Your Online Store What happened…

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AI-Powered Migration plus Raw Experience with Mike Rousos 36:25

13d ago36:25

36:25

On this episode of Hanselminutes, Scott Hanselman talks with cloud migration and app modernization expert Mike Rousos about the challenges and opportunities of bringing decades-old applications into the modern era. They discuss practical strategies for app modernization, how AI and GitHub Copilot are reshaping developer workflows, and what it takes…

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Download ChatGPT Atlas: The New OpenAI Web Browser (for Apple macOS Users First) Talk with Favour Obasi-ike 41:44

14d ago41:44

41:44

ChatGPT Just Launched an AI Browser to Topple Google… And It's Built on Google's Bones! Download ChatGPT Atlas: The New OpenAI Web Browser (for Apple macOS Users First) Talk with Favour Obasi-Ike | Sign up for exclusive SEO insights. AI is rapidly changing the digital tools we use every day, and the humble web browser is the latest frontier in this…

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🎧 Semantic Triples, Ikigai, and Optimizing Life with AI (Featuring Ana de la Cruz, Part 2) 18:51

13d ago18:51

18:51

In Part 2 of this conversation, Ana de la Cruz, SEO Lead at Chartis, returns to The Simple and Smart SEO Show with Crystal Waddell for a deep dive into the human side of AI. Ana unpacks how experimenting with chatbots taught her the inner workings of LLMs, what semantic triples really mean for SEO, and how the Japanese philosophy of Ikigai helps he…

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How to Use Google Advanced Search for Professional Business SEO Marketing with Favour Obasi-ike 40:32

16d ago40:32

40:32

How to Use Google Advanced Search for Professional Business SEO Marketing with Favour Obasi-Ike | Sign up for exclusive SEO insights. If you want to know "How to use Google Advanced search like a pro," this is the episode for you! I lead a marketing discussion focused on leveraging advanced search techniques for business operations. The participant…

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Public RSS Feeds vs Private RSS Feeds for Best Podcast SEO Distribution and Monetization Practices with Favour Obasi-ike 45:40

17d ago45:40

45:40

Public RSS Feeds vs Private RSS Feeds for Best Podcast SEO Distribution Practices with Favour Obasi-Ike | Sign up for exclusive SEO insights. In this podcast episode, Favour provides an extensive comparison between public podcast RSS feeds and private podcast RSS feeds, offering guidance on how to choose the appropriate option for one's needs, part…

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The Game Designers Workbook with Bobby Lockhart 34:43

19d ago34:43

34:43

On this episode of Hanselminutes, Scott talks with Bobby Lockhart, game designer and coauthor of The Game Designer’s Workbook. They explore the craft of game design, from turning ideas into playable experiences to balancing creativity with structure, and discuss how the principles in the workbook can help both aspiring and seasoned designers build …

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611: The Shopify Features That Are Exploding Sales For Big Brands With Kurt Elster 49:22

20d ago49:22

49:22

In this episode, I sit down with Kurt Elster, host of The Unofficial Shopify Podcast, to talk about how AI is shaking up ecommerce and changing the way Shopify brands grow. We discuss the new AI tools that are actually moving the needle, boosting conversions, streamlining operations, and increasing average order value. What You’ll Learn The top Sho…

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Shopify SEO Vs WordPress SEO Masterclass for eCommerce Optimization with Favour Obasi-ike 1:35:15

21d ago1:35:15

1:35:15

Shopify SEO Vs WordPress SEO Masterclass for eCommerce Optimization with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. Unlock the secrets of eCommerce optimization with Favour Obasi-ike! In this episode, we dive deep into the ultimate showdown: Shopify SEO vs WordPress SEO. Whether you're focused on local marketing strategies or s…

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How to Turn Customer Research Into a Content Strategy That Actually Converts 27:44

20d ago27:44

27:44

Most brands start their content strategy backward, chasing keywords and algorithms instead of starting with what customers are actually saying. In this episode, Greg Shuey flips that approach, walking listeners through how to build a content strategy led by real customer insights. When brands use the voice of the customer as their foundation, their…

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Vibe Coding Is The New SEO: Featuring Ana De La Cruz 18:29

21d ago18:29

18:29

In this episode of The Simple and Smart SEO Show, Crystal sits down with Ana de la Cruz, SEO Lead at Chartis, to explore her journey from Univision Radio to leading SEO strategy at a global media agency. Ana shares how curiosity, reinvention, and kindness shaped her path — and introduces us to the emerging concept of “Vibe Coding,” where AI and hum…

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Google SEO Best Practices - How to Kickstart Your Holiday Digital Marketing Campaign with Favour Obasi-Ike 1:00:18

22d ago1:00:18

1:00:18

Google SEO Best Practices - How to Kickstart Your Holiday Marketing Campaign with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. In this episode, recorded live in a Clubhouse audio app room (10/20/22), we dive into the fundamentals of effective digital promotion. Favour Obasi-ike cuts through the noise to reveal that successful mar…

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Navigating Email Marketing Best Practices for Podcast Growth with Favour Obasi-ike 37:00

23d ago37:00

37:00

Navigating Email Marketing Best Practices for Podcast Growth with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. This episode focuses on navigating email best practices for podcast growth. Favour Obasi-ike, a creative entrepreneur and business owner with a background in SEO, Pinterest, and podcasting, shares insights and strategies…

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Is Website SEO Enough to Earn Business Profit and Revenue? Digital Marketing Talk with Favour Obasi-ike 49:42

26d ago49:42

49:42

Is SEO Enough to Earn Business Profit and Revenue? Marketing Talk with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. In this episode of the We Don't PLAY podcast, host Favour Obasi-Ike delivers a masterclass on the strategic role of Search Engine Optimization (SEO) in today's digital landscape. He dismantles the myth that SEO is a…

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Using AI To Analyze Your Customers: How to Turn Raw Feedback into Actionable Strategy 25:03

27d ago25:03

25:03

In this episode of the Seven Figures and Beyond Ecommerce Marketing Podcast, Greg Shuey dives into how AI can help brands unlock the hidden value inside their customer feedback. He explains that while collecting reviews, surveys, and chat transcripts is easy, the real challenge lies in making sense of that data at scale. Traditional manual analysis…

1
Competence builds confidence with .NET Principal Engineer Safia Abdalla 36:00

26d ago36:00

36:00

On this special episode of Hanselminutes, Scott reunites with .NET Principal Engineer Safia Abdalla, nearly 500 episodes and a decade after her first appearance on the show. They reflect on the arc of her career and the evolution of the developer landscape, discussing how building competence fuels confidence, how anxieties can compound in high-pres…

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Traffic to Trust: AI, SEO, and Content Strategy with Andy Crestodina 17:09

28d ago17:09

17:09

In Part 2 of this engaging conversation with content marketing expert Andy Crestodina, we dive deeper into the evolving world of SEO, AI's growing role in content creation, and the power of collaboration. Andy shares insights on balancing human judgment with AI tools like Surfer SEO, creating successful local events, and leveraging original researc…

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610: How To Use AI To Scale 7 & 8 Figure Ecommerce Brands With Ritu Java 55:38

28d ago55:38

55:38

By Steve Chou

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Customer Research on a Budget: How Small Brands Can Outsmart Big Players 27:46

1M ago27:46

27:46

By Greg Shuey

1
Download Perplexity Comet: AI-native Browser; Web Adoption and Security Talk with Favour Obasi-ike 1:19:02

1M ago1:19:02

1:19:02

1
AI SEO: What's the Best Way to Structure Internal Links? Email Marketing Bonus 📥 with Favour Obasi-ike 1:13:16

1M ago1:13:16

1:13:16

AI SEO: What's the Best Way to Structure Internal Links? Email Marketing Bonus with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. This episode unveils an extensive discussion about the optimal methods for structuring internal links within your website to improve search engine optimization (SEO) and user experience. I explain that …

1
Push your ideas to the web with Netlify CEO Mathias Biilmann 34:13

1M ago34:13

34:13

On this episode of Hanselminutes, Scott Hanselman sits down with Netlify CEO Mathias Biilmann, who coined the term Jamstack, to talk about the future of web development in the age of AI. Recorded shortly before the announcement at Netlify Deploy, the conversation explores Netlify’s new AI Workflow, how it connects to the Jamstack philosophy, what i…

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609: Forget Apple Podcasts. This Is Where Listeners Really Are 43:02

1M ago43:02

43:02

In this episode, we’re cutting through the hype around Apple Podcasts and Spotify to talk about where listeners really spend their time, YouTube. I’ll show you why video is quickly becoming the default for podcast consumption and how creators who adapt are pulling ahead. What You’ll Learn Why YouTube has quietly become the number one podcast platfo…

1
Flodesk Email Marketing Unlimited Pricing Plan Ends Nov 28! What Do I Do? Technical Talk with Favour Obasi-ike 46:58

1M ago46:58

46:58

Flodesk Email Marketing Unlimited Pricing Plan Ends Nov 28! What Do I Do? Technical Talk with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. Favour Obasi-Ike, an active partner, strongly advocates for the email marketing platform Flodesk. He emphasizes that its unlimited pricing model will end on November 28th and urges listeners t…

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From SEO to AI: Training Chatbots to Recommend Your Brand with Andy Crestodina 24:50

1M ago24:50

24:50

In this episode of the Simple and Smart SEO Show, Crystal Waddell (me!) sits down with Andy Crestodina, co-founder of Orbit Media, to explore SEO, AI, and content marketing. Andy shares his insights on how search behavior is shifting, the importance of training AI to recognize and recommend your brand. 🔑 Key Takeaways: AI Search vs. Traditional Sea…

1
Is the Shopify Starter Store Worth $7/Month? My Experience. 11:22

1M ago11:22

11:22

Thinking about starting an online store but worried about Shopify’s monthly costs? The Shopify Starter plan offers e-commerce capabilities for just $7 per month, but does it deliver enough value to build a successful business? I’ve spent four years working with various e-commerce options, from third-party marketplaces to online stores, and three mo…

1
Skin Care Tips and Wellness with Somatic Massage Therapy and Spa Esthetician, Faiza Tahir & Cameron Richards, LMT (Owner) 17:33

1M ago17:33

17:33

This podcast features Cameron Richards, LMT and Faiza Tahir of Somatic Massage Therapy and Spa. The central theme is a therapeutic and educational approach to skincare that extends beyond traditional spa facials. Faiza Tahir, an Esthetician with 13 years of experience, specializes in a holistic methodology, combining advanced in-office treatments w…

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Web Optimization: Technical SEO and Content Marketing Best Practices with Favour Obasi-ike 1:50:32

1M ago1:50:32

1:50:32

Web Optimization: Technical SEO and Content Marketing Best Practices with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. Focusing on web optimization, technical SEO, and content marketing, likened to building a durable house or maintaining a high-performance car. The discussion features several experts who explore strategies for in…

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Google Celebrates 27th Year Anniversary: 🥳 The Evolution of SEO, AI, and Marketing with Favour Obasi-ike 1:08:23

1M ago1:08:23

1:08:23

Google Celebrates 27th Year Anniversary: 🥳 The Evolution of SEO and Marketing with Favour Obasi-Ike|Get exclusive SEO newsletters in your inbox. This podcast episode covers the evolution of Search Engine Optimization (SEO), primarily centered around Google's 27th anniversary today. Favour emphasizes the importance of Google in the digital ecosystem…

1
The Importance of Pair Programming with Tuple's Johnny Marler 33:50

1M ago33:50

33:50

In this episode of Hanselminutes, Scott Hanselman talks with Tuple engineer Johnny Marler about the craft and culture of pair programming. They explore how intentional collaboration can sharpen problem-solving, reduce context switching, and build trust between teammates—especially in remote environments. Johnny shares lessons from developing Tuple,…

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608: Why Most Amazon Sellers Will Fail In 2025 (And What Winners Do Differently) With Norm Farrar 53:01

1M ago53:01

53:01

In this episode, I sit down with Norm Farrar, one of the most respected voices in ecommerce and Amazon selling. We dive into what’s actually working right now, from building brands that command higher prices to avoiding the traps that cause most sellers to fail whether it’s DTC or Amazon. What You’ll Learn Why most sellers crash and burn on Amazon …

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Technical SEO Study: Website Speed / Content Delivery Network (CDN) / Content Management System (CMS) = Why Is My Website Slow? 1:05:26

1M ago1:05:26

1:05:26

Technical SEO Study with Favour Obasi-Ike: Website Speed / Content Delivery Network (CDN) / Content Management System (CMS) = Why Is My Website Slow?| Get exclusive SEO newsletters in your inbox. Technical SEO is a major common issue for websites causing them to start loading slowly. We discuss that slow speeds are often caused by poor hosting plat…

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Rob Hoffman: How We Built Mentions.so, A Tech-Savvy AI Brand Visibility LLM Tool for Websites 38:51

2M ago38:51

38:51

Meet Rob Hoffmann, the founder of the AI SEO LLM marketing tool "Mentions." Our conversation focuses on the evolving landscape of search engine optimization (SEO) due to the rise of Large Language Models (LLMs) like ChatGPT, Claude, Grok, DeepSeek, and Perplexity etc,, which are becoming alternatives to traditional Google search. Rob Hoffmann discu…

1
Can AI save DevOps? with SystemInit's Adam Jacob 34:09

2M ago34:09

34:09

In this episode of Hanselminutes, Scott Hanselman sits down with Adam Jacob, co-founder of SystemInit and creator of Chef, to explore the provocative question: Can AI save DevOps? Together, they unpack the growing complexity of modern infrastructure, the limits of human-scale operations, and how AI-driven systems might reshape the way we build, dep…

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607: Will Vibe Coding Replace Shopify Apps? A Discussion With Toni Herrbach 45:02

2M ago45:02

45:02

In this episode, we’re diving into vibe coding and asking the big question: will you ever need to buy a Shopify app again? Vibe coding lets you build custom features on your store without stacking endless plugins, and it could change the entire Shopify ecosystem. We’ll cover what it is, who it helps, and whether this is the beginning of the end for…

1
Why Most eCommerce Blogs Are Useless - And How to Fix Yours 23:43

2M ago23:43

23:43

Most brand blogs are failing, and not because teams aren’t trying. In this episode, Greg Shuey explains why the majority of ecommerce blogs are nothing more than "digital dumping grounds," full of generic posts, product announcements, and uninspired listicles that never rank, never get indexed, and never drive revenue. Brands either waste money on …

1
Unlocking Hidden Profit: Jamie Trull on Optimizing Your Business for Life and Financial Freedom 17:24

2M ago17:24

17:24

In this episode of the Simple and Smart SEO Show, Crystal Waddell (me!) sits down with Jamie Trull for part 2 of our interview to dive deep into the concept of Hidden Profit. Jamie shares her journey of shifting focus from revenue to freedom, explaining how small optimizations can lead to big financial wins. They discuss the importance of aligning …

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Why Is My Competitor SEO Outranking Me? Marketing Real Talk with Favour Obasi-ike 1:21:54

2M ago1:21:54

1:21:54

Why Is My Competitor SEO Outranking Me? Marketing Real Talk with Favour Obasi-Ike (Glossary)| Get exclusive SEO newsletters in your inbox. 🍪 Learn how to Outrank your Competitors with Strategic SEO and Content in this episode as we center on Search Engine Optimization (SEO) and strategies for outranking competitors for online search results. Key fa…

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What's the Best Effective SEO Strategy for Beginners? Marketing Essentials with Favour Obasi-Ike (Glossary) 1:35:09

2M ago1:35:09

1:35:09

What's the Best Effective SEO Strategy for Beginners? Marketing Essentials with Favour Obasi-Ike (Glossary)| Get exclusive SEO newsletters in your inbox. This discussion offers an in-depth exploration of Search Engine Optimization (SEO) strategies, primarily for beginners and small business owners emphasizing the importance of audience targeting, a…

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606: Kevin King On The Future Of Ecommerce: Amazon vs DTC In 2025 53:21

2M ago53:21

53:21

In this episode, I’m joined by Kevin King, a veteran Amazon entrepreneur, mentor, and educator you probably know from the Freedom Ticket course and his two podcasts. Kevin also runs the Billion Dollar Sellers Summit and a popular newsletter where he shares insider strategies with some of the top minds in ecommerce. Today we dive into where Amazon i…

1
The ROI Power of SEO Blogging: Time, Money, and Energy Explained with Favour Obasi-ike 1:01:49

2M ago1:01:49

1:01:49

The ROI Power of SEO Blogging: Time, Money, and Energy Explained with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox. In this episode, we explain the Return on Investment (ROI) of blogging for businesses, emphasizing the long-term benefits in time, money, and energy highlighting that blogging, even using AI for content creation with…

1
Making Video Games in 2025 with Celeste's Noel Berry 31:47

2M ago31:47

31:47

In this episode of Hanselminutes, Scott sits down with Noel Berry, co-creator of Celeste, to explore his philosophy and process for making games in 2025, without relying on big commercial engines. Noel shares why he prefers building lightweight, custom tools over heavyweight platforms like Unity or Unreal, how modern C#, SDL3, and open‑source libra…

1
Profit, Pricing & the Power of SEO: A Conversation with Jamie Trull (Part 1) 28:47

2M ago28:47

28:47

Today I welcome financial educator and profit strategist Jamie Trull. We talk about the transformative power of understanding business finances, pricing strategies, and how SEO can drive real results. From doubling prices overnight to lowering ad spend through smarter targeting, Jamie shares tangible strategies and inspirational insights. Plus, a s…