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Content provided by Steve Hutt, Steve Hutt | Shopify, and ECommerce Expert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Hutt, Steve Hutt | Shopify, and ECommerce Expert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Winning The Checkout: Real-World eCommerce Fixes that Convert Customers and Build Loyalty

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Manage episode 512897303 series 2541725
Content provided by Steve Hutt, Steve Hutt | Shopify, and ECommerce Expert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Hutt, Steve Hutt | Shopify, and ECommerce Expert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Welcome to eCommerce Fastlane! As Q4 ramps up, Shopify brands face mounting challenges: acquisition costs are climbing, and customer expectations keep rising.

How do you keep growing—in conversions, loyalty, and lifetime value—without getting bogged down by AI hype or generic advice?

Today, I’m joined by Greg Tull, Director of Marketing at Classy Llama. With nearly two decades of eCommerce expertise, Greg’s team is all about practical wins—grounded, data-driven strategies and real-world customer experience solutions for scaling on Shopify Plus.

Whether you’re gearing up for BFCM or just looking to build stronger customer relationships this season, you’ll discover simple, actionable ways to harness AI, design friction-free journeys, and deepen loyalty beyond the first sale. Let’s dive in.

Reach out to us! We welcome questions and comments about this episode. Connect with us here or through our socials — your feedback is always welcome.

For more ecommerce, marketing, and growth strategies, check out the eCommerce Fastlane Insights Blog.

  continue reading

422 episodes

Artwork
iconShare
 
Manage episode 512897303 series 2541725
Content provided by Steve Hutt, Steve Hutt | Shopify, and ECommerce Expert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Hutt, Steve Hutt | Shopify, and ECommerce Expert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Welcome to eCommerce Fastlane! As Q4 ramps up, Shopify brands face mounting challenges: acquisition costs are climbing, and customer expectations keep rising.

How do you keep growing—in conversions, loyalty, and lifetime value—without getting bogged down by AI hype or generic advice?

Today, I’m joined by Greg Tull, Director of Marketing at Classy Llama. With nearly two decades of eCommerce expertise, Greg’s team is all about practical wins—grounded, data-driven strategies and real-world customer experience solutions for scaling on Shopify Plus.

Whether you’re gearing up for BFCM or just looking to build stronger customer relationships this season, you’ll discover simple, actionable ways to harness AI, design friction-free journeys, and deepen loyalty beyond the first sale. Let’s dive in.

Reach out to us! We welcome questions and comments about this episode. Connect with us here or through our socials — your feedback is always welcome.

For more ecommerce, marketing, and growth strategies, check out the eCommerce Fastlane Insights Blog.

  continue reading

422 episodes

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