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Vibe Coding Is The New SEO: Featuring Ana De La Cruz

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Manage episode 513683526 series 3347766
Content provided by Crystal Waddell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crystal Waddell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of The Simple and Smart SEO Show, Crystal sits down with Ana de la Cruz, SEO Lead at Chartis, to explore her journey from Univision Radio to leading SEO strategy at a global media agency.

Ana shares how curiosity, reinvention, and kindness shaped her path — and introduces us to the emerging concept of “Vibe Coding,” where AI and human creativity meet.

Here’s what you’ll learn:

  • How Ana transitioned from traditional media to SEO strategy
  • Why kindness and collaboration are underrated superpowers in the agency world
  • What “vibe coding” really means — and how SEOs can use it to automate and innovate
  • Why AI expands opportunity instead of replacing humans

⏱️ Timestamps:

0:00 – Welcome & Guest Intro
0:31 – Ana’s journey from media to marketing
2:00 – Landing at Publicis and Omnicom
4:00 – What Chartis does (and why she loves it)
5:20 – How AI opens new opportunities for SEOs
8:35 – What is “vibe coding”?
12:19 – Ana’s first experiments with ChatGPT and code
18:45 – Curiosity, courage, and building new skills

📚 Resources & Mentions:

🙌🏽 Listener Action Steps:

  1. Reflect on one skill you could “vibe code” or automate this month.
  2. Follow Ana on LinkedIn to keep learning about AI + SEO.
  3. Subscribe to the show for weekly SEO clarity and creative inspiration!

👩🏽‍💻 About Me:
Hi, I’m Crystal Waddell — SEO educator, Shopify seller, and visibility strategist for creative entrepreneurs. I help you grow sustainably, show up confidently, and build a business that works for you.

📲 Connect With Me:

Text me your questions or comments!

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Support the show

Want to follow up on what you've heard? Search the podcast!
AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

  continue reading

Chapters

1. Ana de la Cruz: And then I told myself. (00:00:00)

2. Introduction and Guest Welcome (00:00:32)

3. Anna's Journey into SEO (00:00:56)

4. Early Career Struggles and Breakthroughs (00:01:11)

5. Transition to Agency Work (00:02:08)

6. First Full-Time Role at Publicis (00:02:18)

7. SEO Discovery and Growth (00:02:59)

8. Current Role at Chartis (00:03:58)

9. Opportunities in SEO with AI (00:05:18)

10. Introduction to Vibe Coding (00:08:29)

11. Practical Applications of Vibe Coding (00:11:25)

12. Challenges and Future of Vibe Coding (00:11:52)

216 episodes

Artwork
iconShare
 
Manage episode 513683526 series 3347766
Content provided by Crystal Waddell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crystal Waddell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of The Simple and Smart SEO Show, Crystal sits down with Ana de la Cruz, SEO Lead at Chartis, to explore her journey from Univision Radio to leading SEO strategy at a global media agency.

Ana shares how curiosity, reinvention, and kindness shaped her path — and introduces us to the emerging concept of “Vibe Coding,” where AI and human creativity meet.

Here’s what you’ll learn:

  • How Ana transitioned from traditional media to SEO strategy
  • Why kindness and collaboration are underrated superpowers in the agency world
  • What “vibe coding” really means — and how SEOs can use it to automate and innovate
  • Why AI expands opportunity instead of replacing humans

⏱️ Timestamps:

0:00 – Welcome & Guest Intro
0:31 – Ana’s journey from media to marketing
2:00 – Landing at Publicis and Omnicom
4:00 – What Chartis does (and why she loves it)
5:20 – How AI opens new opportunities for SEOs
8:35 – What is “vibe coding”?
12:19 – Ana’s first experiments with ChatGPT and code
18:45 – Curiosity, courage, and building new skills

📚 Resources & Mentions:

🙌🏽 Listener Action Steps:

  1. Reflect on one skill you could “vibe code” or automate this month.
  2. Follow Ana on LinkedIn to keep learning about AI + SEO.
  3. Subscribe to the show for weekly SEO clarity and creative inspiration!

👩🏽‍💻 About Me:
Hi, I’m Crystal Waddell — SEO educator, Shopify seller, and visibility strategist for creative entrepreneurs. I help you grow sustainably, show up confidently, and build a business that works for you.

📲 Connect With Me:

Text me your questions or comments!

Does SEO feel confusing, overwhelming, or just plain impossible to figure out? You’re not alone. That’s why I created the AI SEO Foundations course, powered by Crystal GPT: your personal AI SEO coach designed for busy, creative business owners like you.

Ditch the overwhelm and discover what SEO can do for your business! Head to SEOin7days.com (with the number 7!) and get started today—let’s make your brand easy to find and impossible to ignore.

Support the show

Want to follow up on what you've heard? Search the podcast!
AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

  continue reading

Chapters

1. Ana de la Cruz: And then I told myself. (00:00:00)

2. Introduction and Guest Welcome (00:00:32)

3. Anna's Journey into SEO (00:00:56)

4. Early Career Struggles and Breakthroughs (00:01:11)

5. Transition to Agency Work (00:02:08)

6. First Full-Time Role at Publicis (00:02:18)

7. SEO Discovery and Growth (00:02:59)

8. Current Role at Chartis (00:03:58)

9. Opportunities in SEO with AI (00:05:18)

10. Introduction to Vibe Coding (00:08:29)

11. Practical Applications of Vibe Coding (00:11:25)

12. Challenges and Future of Vibe Coding (00:11:52)

216 episodes

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