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Mike & Rachael Novak Podcasts

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Growth Drivers

Mike & Rachael Novak

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Mike & Rachael Novak run the #1 real estate team in Everrett, WA. They mentor hundreds of agents & have sold 1,000+ homes in their career. Join Mike & Rachael as they discuss how to drive GROWTH in business, relationships, fitness & more 📈
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Most sellers think the listing starts when it goes live. Wrong. Your listing is either winning or dying months before it ever hits the MLS. Because buyers don’t “tour” your home. They hunt for reasons to disqualify it. And the second your house feels sketchy, messy, or slapped together… They’re out. This episode is the no-BS walkthrough of what sil…
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Core Idea Most agents used to “wing it” with buyers. No clear expectations. No defined process. No value explained. The consultation fixes that. It establishes you as the professional, sets agency + compensation expectations early, and creates a clean, repeatable path from first call → signed agreement → showings → offer. Why Agents Freaked Out in …
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December separates leaders from drifters. When the world coasts, you compound. Keep it simple, stay ruthlessly consistent, and you’ll start January already moving. Core Idea Q1 is built now. Real estate runs on ~90-day cycles. What you do in Nov/Dec becomes your Feb/March checks. Don’t launch new projects. Double down on the few moves that already …
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You don’t out-market bad pricing. Nail price first—then these three levers multiply results: staging, elite photos, and a true digital campaign. 1) Staging (or Virtual Staging) Staged homes sell higher; empty rooms feel cold and confusing. Options: soft stage (optimize owner’s furniture + textiles), full stage (vacant key rooms), or virtual stage (…
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Stop waiting for January. Start now. This episode is your straight-line plan to roll momentum into the new year and keep it there—simple, focused, ruthless execution across Body, Being, Balance, and Business. You’ll learn exactly how to: Set 2026 the right way: three meaningful goals per domain (Body, Being, Balance, Business) that still matter 12 …
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Everyone wants to sprint to showings. Pros slow it down. Your job isn’t to open doors—it’s to protect clients from bad decisions and engineer the best long-term outcome. In this episode we hammer five buyer truths: Pump the brakes: read the room (especially couples). If one partner’s “meh,” keep looking. No settling just to end the search. Dollars …
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We did 79 deals our first year—and still screwed up. Today we rip open the playbook and tell you exactly what we’d do differently so you can scale faster, cleaner, and with way more profit. You’ll learn: Paid Leads Trap: why leaning too hard on ads without skills/systems nukes cash flow—and the smarter 50/50 mix (PPC + sphere/open houses). PCSOI Ne…
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Listings aren’t “set it and forget it.” Not in this market. If you want fewer cancels, calmer sellers, and faster contracts, you need real systems, not vibes. In this episode, Mike & Rachael lay out the 5 non-negotiables: Showing Feedback System: Pre-showing texts, tight surveys, weekly compiled reports. Raw, unfiltered feedback your sellers can’t …
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If we could sit down with our 20-year-old selves, this is exactly what we’d say. No fluff. No guru talk. Just 20 years of wins, losses, and hard-earned lessons boiled down into truth. We break down what actually moves the needle in life and business, from mentorship, money, and mindset to relationships, focus, and freedom. This episode is raw, dire…
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Most sellers think value = what they paid + upgrades + emotion. Wrong. The market doesn’t care what you spent. It cares how your home stacks up. Today we break the myth. Inside this episode you’ll learn: What buyers actually notice (and what they don’t): quartz vs. marble, 2cm vs. 3cm, custom vs. stock. The neighborhood trap: why over-upgrading for…
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Most new agents don’t fail because they’re lazy. They fail because they don’t know what they don’t know. In this episode, Mike & Rachael pull back the curtain on the 10 mistakes new agents make in their first 5 years—mistakes that crush momentum, kill consistency, and keep agents broke. We’re not sugarcoating. We’re not theory-talking. We’re droppi…
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This one’s raw. Divorce. Debt. DoorDash deliveries to survive. And still… They refused to quit. In this episode, Mike and Rachael sit down with Cory and Jessica—two real estate warriors who burned their lives to the ground… and built something legendary in the ashes. They went from 50 deals a year to nearly broke overnight. Starting a new brokerage…
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This one’s not about protein or posing. It’s about pain. Discipline. Delayed gratification. And the real cost of greatness in the gym and in business. After 8 months of prep, hunger, and hell... Mike & Rachael just stepped off stage at their first bodybuilding show. But the biggest transformation, Didn’t happen under the lights. It happened in the …
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Let’s get one thing straight Momentum is not magic. It’s not luck. It’s not motivation. It’s manufactured. In this episode, Mike and Rachael Novak unload 8 Tactical Strategies for getting your edge back and stacking wins fast, even if you’re stuck, stalled, or spiraling. You’ll learn: Start with a Win You Can Control – Keep promises to yourself. St…
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Let’s get something straight. Most agents never pause. Too addicted to the grind. Too caught up in the hustle. And it’s silently destroying your business, your growth, and your fulfillment. This episode is your wake-up call. Mike and Rachael Novak drop the hammer on a truth most won’t say out loud: Reflection is not fluff. It’s your most underused …
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This isn’t another motivational podcast. This is a wake-up call. In this episode, Mike and Rachael Novak go to war against the chaos—the reactive, unfocused, burnout-producing way most people start their week. Here’s the truth: If you're rolling into Monday with no plan... If you're letting your inbox, your clients, and your calendar run the show..…
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Let’s get something straight… Winners don’t work harder. They scale smarter. If you’re stuck in the chaos—working 60+ hours a week, juggling deals, losing leads, and still not breaking through six figures—it’s not your fault… but it is your responsibility to fix it. In this episode, Mike and Rachael Novak drop the hammer on the 6 proven systems tha…
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In this episode of the Warrior Coaching Podcast, Mike and Rachael Novak go straight into the fire. Because that’s where transformation is forged. After 18 years of entrepreneurship, leadership, and spiritual warfare—they’ve learned one thing: The path to power runs through pain. Rachael breaks down why you must embrace the suck—because growth doesn…
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This episode will hit you in the heart. Rachael Novak sits down with her friend and mentor, Chuck Weinberg—a man who left a thriving granite business and jumped into real estate at fifty. His story? Raw. Real. Relentless. Chuck breaks down what it means to build a meaningful life—not just a profitable one. He talks about the emotional weight of a c…
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In this episode of The Warrior Agent Podcast, Mike and Rachael Novak break down their Proven Buyer System—the foundation behind $400 million in sales. They reveal how most agents are flying blind when working with buyers and why adopting a structured, expectation-driven process can dramatically improve client satisfaction, close rates, and your own…
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Most people try to fix their mornings. But what if the real problem starts the night before? In this episode of Growth Drivers, Mike and Rachael Novak flip the script on traditional productivity advice and reveal why your morning routine isn't broken, your night routine is. If you’ve ever woken up tired, groggy, and overwhelmed before the day even …
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Most agents are told to hire help in their business. But what if the real leverage starts at home? In this episode of Growth Drivers, Mike and Rachael Novak break down the overlooked strategy that’s been a game-changer for their productivity, income, and quality of life: personal leverage. If you're exhausted trying to "do it all"—from showings to …
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Most real estate agents are leaving deals—and thousands of dollars—on the table. In this episode of Growth Drivers, Mike and Rachael Novak break down the real reason agents struggle to close more deals (and it’s not what you think). If you want 2025 to be your biggest year yet, you have to master the real skills that drive closings: → Setting bette…
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Most people crave comfort. But what if it’s the one thing holding you back from everything you want? In this episode of Growth Drivers, Mike and Rachael Novak break down why comfort is the real enemy of growth—and how it shows up looking like safety, security, and success… while secretly keeping you stuck. We’re sharing: — The hidden cost of “playi…
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Most agents guess the price. The great ones have a system. In this episode of Growth Drivers, Mike and Rachael Novak break down the five core strategies for nailing your home pricing in 2025—without relying on gut feelings, Zestimates, or wishful thinking. If you’re a real estate agent tired of seeing your listings sit, drop in price, or miss the m…
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Most people crumble under criticism. But what if it could be your superpower? In this episode of Growth Drivers, we’re breaking down how to take criticism—yes, even the petty, misplaced, ego-driven kind—and turn it into fuel for growth. Because if you’re building something real, someone is going to come for you. That’s not a sign to stop—it’s proof…
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Most women don’t realize they’re stuck in survival mode—busy, burnt out, and totally disconnected from themselves. In this episode of Growth Drivers, we’re calling out the patterns of the “asleep woman”—the one who’s doing everything for everyone, but quietly losing herself in the process. This is the female counterpart to our “Soft to Savage” men’…
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Most people don’t realize that “good enough” is the real enemy. In this episode of The Relentless Edge, we’re calling out complacency—how it creeps in, stalls your growth, and keeps you stuck when you were built for more. Inspired by Good to Great by Jim Collins, we break down the difference between people who chase greatness… and people who settle…
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If you’re constantly exhausted, overwhelmed, and running on fumes, you don’t have a time problem—you have a priority problem. In this episode of The Growth Drivers Podcast, we’re breaking down the real reason high achievers burn out (and why most of them don’t even realize they’re doing it to themselves). We’ll share: The mindset shift that changed…
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CHAPTERS: 0:03 What do I want life to feel like? 0:49 The Warrior Mindset 8:08 Power of Consistency 13:45 Building Mental Resilience 19:33 Health as a Business Advantage 22:10 The Compound Effect of Small Wins In this episode of the Growth Drivers Podcast, we discuss the "warrior mindset" crucial for long-term success. Rachael and I encourage liste…
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CHAPTERS: 0:20 Final Thoughts on Team Building 0:36 Modern Real Estate Team Model 1:13 The Old Model Explained 5:17 Challenges of Bigger Teams 7:43 The Cost of Team Operations 10:31 The Importance of Leadership 11:41 Building the Right Team 13:19 Leveraging Showing Partners 18:10 The Role of Inside Sales Agents 19:46 Profitability and Scaling 22:08…
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CHAPTERS: 0:04 Introduction to Growth Drivers Podcast 0:28 From Soft to Savage 1:20 The Wake-Up Call for Men 3:16 The Complacency Trap 4:50 The Cycle of Numbing 6:49 The Path to Awakening 9:36 Comfort vs. Growth 12:36 Vulnerability and Connection 17:19 The Importance of Brotherhood 20:17 Finding Your Purpose 23:05 Spiritual Awakening 26:18 Key Elem…
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Can you truly have it all—success in business, a fit and healthy body, deep personal relationships, and a strong spiritual foundation? In this episode of The Growth Drivers Podcast, Mike and Rachel Novak dive deep into the framework they've developed over eight years to achieve mastery across the four domains: Business, Body, Balance, and Being. Th…
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Are you stuck in a comfort bubble, feeling like your business or fitness journey has hit a plateau? In this episode of The Growth Drivers Podcast, Rachel and Mike Novak dive into the mindset shifts and action steps needed to break through stagnation—whether in sales, entrepreneurship, or personal development. They discuss how complacency creeps in,…
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Is leadership a natural talent, or is it a skill that can be developed? In this episode, we challenge the biggest leadership myths and unpack the top 12 leadership frameworks that have shaped our journey as entrepreneurs and operators over the past two decades. From leading by example to framing the target and being impeccable with your word, we di…
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In this heartfelt episode of the Growth Drivers Podcast, Mike and Rachel Novak dive into the often-overlooked domain of balance. While business growth is a recurring focus, this week’s conversation shifts to family life and intentional living. Sharing personal revelations and lessons learned, they challenge the traditional "grind at all costs" ment…
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In this unfiltered episode, we pull back the curtain on the hidden challenges of entrepreneurship. From the loneliness and turbulence of starting a business to navigating financial crises and tough decisions, we dive deep into the realities that often go unspoken. Sharing personal stories of setbacks, lessons learned, and hard-won victories, we hig…
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The real estate market has been anything but predictable in recent years, with seismic shifts from COVID-19 highs to inflation-induced challenges. In this episode, we dive deep into the playbook of top producers who continue to thrive in any market climate. Discover the mindset shifts, tactical strategies, and adaptability required to succeed when …
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In this episode of The Growth Drivers, hosts Mike and Rachael Novak keep it real about the daily hustle of raising kids while running businesses. They share the ups, downs, and everything in between of navigating family life, growing multiple ventures, and staying connected as a couple. Here’s what you’ll hear: Creative ways to get your kids involv…
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In this episode of the Growth Drivers Podcast, we dive deep into the nuances of effective negotiation, debunking common myths and highlighting the skills that truly matter. Forget the Hollywood portrayal of ruthless deal-making—real negotiation is rooted in emotional intelligence, mutual respect, and finding a win-win solution. Hosts Mike and Racha…
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In this episode, Mike and Rachael Novak reveal their secrets to optimizing time and achieving peak productivity while maintaining a sense of balance in both work and life. They introduce the Ideal Weekly Schedule (IWS), a framework designed to align your calendar with your top priorities, from revenue-generating activities to personal growth and qu…
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In this dynamic episode of Growth Drivers, Mike and Rachael Novak reveal the secrets to transforming real estate from a part-time gig into a multi-faceted wealth machine. Starting with how to build momentum as a new agent, they explore the key strategies for scaling up, buying back your time, and leveraging real estate as the foundation for multipl…
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What happens when marriage and entrepreneurship collide? In this unfiltered episode of the Growth Drivers podcast, Mike and Rachael Novak get candid about the rollercoaster of building three seven-figure businesses as a couple. They share the good, the bad, and the downright messy moments of balancing love, leadership, and life at home. Discover: D…
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In this episode, we reveal what it truly takes to build a sustainable real estate business. Join us as we share our journey from a chaotic start—juggling rapid growth and constant challenges—to creating a predictable, balanced, and thriving business. We dive into hard-earned lessons, including hiring people, creating systems that streamline operati…
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Ready to elevate your marriage? in this episode we will go over effective tips to strengthen your relationship. Learn how regular date nights and occasional getaways can help you reconnect. Discover strategies for resolving conflicts and see how expressing gratitude can transform your bond. Try what works for us because it just might work for you! …
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In this episode we’re diving deep into the art of managing your macros and perfecting your eating habits. Whether you’re aiming to lose weight, build muscle, or simply maintain a balanced diet, understanding how to dial in your macros—proteins, carbs, and fats—is key to reaching your goals. #Macros #Nutrition #HealthyEating #FitnessGoals Want more …
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Are you exploring tools to boost productivity within your business? Whether you're part of a team or working solo, automating tasks as your business grows can help redirect your focus to more important activities. In this video, we’ll share the stack of tech products our team uses to streamline our daily operations and support our business’s effici…
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Whether you're just starting your journey as an agent in real estate or looking for some recommendations, we are here in this video to give you the top seven things you can do to succeed as an agent when selling your first seven homes. Want more real talk like this? ✅ Join our Weekly “Wednesday Warrior” Newsletter Get strategies, mindset shifts, an…
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Things are constantly changing within our industry. Just recently the National Association of Realtors settled the commissions lawsuit for 418 million. With This settlement came a couple of really big changes to the industry. In this video we will break down how our MLS has decided to not comply with these changes and what this new regulation means…
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Scaling your real estate team means hiring the right people. And it is much easier if you have a proven framework. These are the steps that helped us scale to the #1 real estate team in Everrett, WA. We have the realtors & staff that help us sell more than 100 homes per year. Want more real talk like this? ✅ Join our Weekly “Wednesday Warrior” News…
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