Welcome to the Ops Experts Club Podcast! What does it take to run 7 and 8 Figure privately launched businesses? It takes a lot more than one entrepreneur - it takes a team of people who can get granular enough to push the overall vision forward. Aaron, Terryn and Savannah have supported big name entrepreneurs such as: Pete Vargas III, Pace Morby, Keith Yackey, Dr. Dharius Daniels, Steve Harwood and more. What allows entrepreneurs like them to scale, is a team like this. The Collab Team has b ...
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Evandigital Content Podcasts
Welcome to the Coffee Experts Club! If you're anything like us, then you've taken what could have been just a job and appreciated it enough to make it a calling. Coffee is at the center of communities, economies and most people's mornings. Being a coffee professional can allow you to be a stable presence in the lives of many, but it also comes with a lot of hard work and a lot of variables that need to be figured out in order to deliver that perfect cup every day. Aaron, Drew and Ben have ov ...
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Every person has something that fills them with God given purpose, but most of us go through life from one step to the next doing things we believe we should. When Rickey Jasper II was laid off multiple times in 6 months he found himself asking why he was putting so much energy into a part of his life he didn't truly find fulfilling. This lead Rickey to a renewed lifestyle of chasing a greater vision personally, which has led to more and more speaking, encouraging, and coaching. This podcast ...
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91. Bundles, Bonuses, and Benevolence: Holiday Ops Playbook
17:47
17:47
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17:47SUMMARY: The episode centers on helping business owners get ahead of the holiday season instead of scrambling once it arrives. Aaron and Terryn mix humor with practical, forward-thinking guidance, covering everything from team culture to financial strategy. They discuss creative ways to celebrate with remote teams—such as virtual holiday parties wh…
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112. How to Keep a Café Stable When You're Not There
18:11
18:11
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18:11SUMMARY: This episode digs into the reality of running coffee shops remotely, using the team's experience managing two locations in Belize while based in the U.S. as the backdrop. The conversation highlights the friction points that surface when staffing drops unexpectedly, systems break down, or partners can't travel due to things like passport de…
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90. How Ops Leaders Should Approach Q4: Smart Revenue Moves, Cost Cuts, and Holiday Strategy
20:16
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20:16SUMMARY: The episode focuses on how business owners and operators should approach the holiday season with intention instead of following the crowd. With ad costs peaking in Q4 and noise from major brands and big influencers flooding the market, the hosts outline smarter alternatives to paid advertising. They discuss tapping into existing warm audie…
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111. Making the Holidays Special for Staff and Customers
21:25
21:25
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21:25SUMMARY: This episode explains how to use the holiday season to strengthen culture and support your team. Let staff choose holiday shifts so the people who want extra hours get them. Create simple community-driven traditions like customer ornaments, notes for baristas, or a "Tip Your Barista Day." Take care of employees who may struggle during the …
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SUMMARY: In this episode, Aaron & Terryn walk through our own annual planning retrospective—from team offsite takeaways to leadership breakthroughs. We break down what worked, what didn't, and how tools like Delegate & Elevate reshaped our roles, clarified strengths, and guided smarter client alignment. We cover team development, cutting initiative…
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110. Tis the Season: How Coffee Shops Win the Holidays
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18:40SUMMARY: This conversation breaks down what operators should expect as temperatures drop and holiday traffic ramps up. It covers seasonal shifts in drink trends, rising milk costs, and why teams need refreshers on steaming technique after months of iced-drink dominance. The discussion highlights practical ways to elevate drink quality, from latte a…
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89. Bridging the Gap: Sales and Marketing Integration
18:24
18:24
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18:24SUMMARY: In this episode, Terryn Turner and Aaron Hovivian dive into how to turn your annual business goals into an actionable plan through a structured Sales and Marketing Plan (SAM Plan). Joined by insights from marketing strategist Rachel Stivers of the Platform Consulting Agency, they unpack how aligning sales and marketing around shared metric…
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109. Revitalizing a Coffee Brand: The Oregon Mountain Story, with Travis Woodrum
23:08
23:08
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23:08SUMMARY: In this episode, Aaron Hovivian, Ben Clatterbuck, and Drew M engage in a conversation with Travis Woodrum, the owner of Oregon Mountain Coffee. They discuss Travis's journey into the coffee industry, his vision for the business, the challenges he faces, and his plans for expansion. The conversation highlights the importance of quality ingr…
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88. Rock Parties: Turning Annual Planning into Quarterly Momentum
23:21
23:21
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23:21SUMMARY: Terryn & Aaron discuss how teams can effectively transition from annual planning into quarterly execution using the Entrepreneurial Operating System (EOS) concept of rocks — major business initiatives that typically take 1–3 months to complete. The episode focuses on how to plan, manage, and follow through on these quarterly priorities thr…
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108. Growth vs. Local Identity: A Business Dilemma
22:31
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22:31SUMMARY: In this episode of the Coffee Experts Club, the team reflects on the power of annual planning—looking back at goals, lessons, and key decisions from their Belize operations. They discuss how stepping away from daily noise creates space for honest evaluation, strategic clarity, and stronger collaboration. From challenging expansion plans to…
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87. Stop the Chaos: Why Every Business Needs an Annual Plan
23:46
23:46
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23:46SUMMARY: In this episode, Aaron and Terryn break down the art and strategy behind annual planning—why it matters, how to do it well, and how to keep your team aligned for success. They share personal stories from early days planning with sticky notes in an attic to running structured multi-business offsites in Montana. Learn how to start small, sca…
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107. Ground Level - How to Train a New Employee (Without Losing Your Mind!)
21:36
21:36
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21:36SUMMARY: Welcome to the very first episode of Ground Level, a new series from The Coffee Experts Club Podcast that digs deep into the real, practical side of running a drive-through coffee business. In this kickoff episode, Ben and Drew take you behind the bar to talk about one of the most common struggles for new shop owners — training new employe…
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86. Fail Fast, Learn Faster: Smart Growth for Entrepreneurs
23:30
23:30
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23:30SUMMARY: In this episode, Aaron and Terryn dive deep into one of the hardest questions every entrepreneur faces: "When is it time to roll out something new?" Drawing from their decade of working side by side and coaching business owners across industries, they share practical insights on how to test new ideas without destroying what's already worki…
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106. Plan Now, Win Later: How Coffee Leaders Nail Q4 Annual Planning
25:01
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25:01SUMMARY: In this episode, Aaron and Ben dive into the art and strategy of annual planning for coffee entrepreneurs. As Q4 begins, they reveal why waiting until January to plan is a costly mistake—and how top-performing coffee businesses get ahead by setting their goals now. From simple two-hour planning sessions to full team retreats, the duo break…
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85. Project Plans: The Secret to Chaos-Free Launches
23:18
23:18
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23:18SUMMARY: In this episode, Aaron and Terryn tackle one of the most critical (and often overlooked) aspects of running successful operations: project plans. They share stories from launches gone sideways, explain why clear roles and timelines prevent chaos, and break down practical tools for keeping teams aligned—from simple Google Sheets to robust p…
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105. Promote or Recruit? How to Find Your Next Coffee Shop Manager
19:27
19:27
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19:27SUMMARY: In this episode, Aaron, Ben, and Drew dive into one of the biggest challenges in coffee business growth—how to find your next great manager. Should you promote from within or look outside your company? The hosts unpack the pros and cons of both paths, from cultivating leadership internally to recruiting skilled candidates externally. Learn…
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84. Cool Tools Spotlight: Zapier and the Future of Workflow Automation
23:31
23:31
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23:31SUMMARY: In this episode, Aaron and Terryn bring back the popular "Cool Tools" segment, spotlighting Zapier—the automation platform that connects apps and streamlines workflows. They dive into the never-ending debate of how to pronounce it, share real-world use cases, and highlight how businesses of all sizes can leverage it to reduce manual tasks,…
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104. WhatsApp, Vendors, and the Art of Accountability: Communication that Builds Coffee Shop Success
23:00
23:00
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23:00SUMMARY: In this episode, Aaron, Drew, and Ben dive deep into the role of communication in building and sustaining a successful coffee business. From managing vendors in Belize through WhatsApp to setting clear standards, payment cadences, and accountability practices, the team shares real-world lessons on creating systems that scale. They discuss …
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83. Rocks, Pivots, and Burnout: Why Less Is More in Business Ops
22:14
22:14
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22:14SUMMARY: In this episode, Aaron and Terryn dive into one of the most common struggles for visionaries and business leaders: doing too much at once. From juggling too many initiatives to overwhelming your team with constant pivots, they break down why focus matters more than volume. They explore the power of quarterly "rocks," the dangers of shiny o…
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103. Keeping Your Coffee Shop on Track: The Power of Accountability
24:08
24:08
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24:08SUMMARY: In this episode of the Coffee Experts Club, hosts Aaron, Ben, and Drew dive into the critical topic of accountability in coffee shop management. They discuss practical systems to ensure your team stays on track, from simple checklists to tech-driven solutions. Learn how to avoid the vicious cycle of frustration, empower your staff, and cre…
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82. From Kingpin to Smart Systems: Building Businesses That Don't Rely on You
23:52
23:52
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23:52SUMMARY: In this episode, Aaron and Terryn explore how entrepreneurs can break free from being the central "kingpin" of their businesses. Drawing on insights from Dr. Jim Bob Haggerston's entrepreneurial journey, they discuss the dangers of burnout, the importance of hiring and developing strong number twos, and the balance between skill and desire…
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102. Beyond the Drive-Thru: Rethinking Coffee Shop Expansion
22:03
22:03
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22:03SUMMARY: In this episode, Aaron, Ben, and Drew dive into one of the hottest topics in the coffee industry—expansion. From the challenges of opening multiple locations to the pros and cons of acquiring existing shops, the team unpacks what it really takes to grow smart without overextending. Drawing from their experiences in Belize, the Tri-Cities, …
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81. Why Teams and Vision Matter More Than Hustle with Dr. Jim Bob Haggerton
27:59
27:59
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27:59SUMMARY: In this episode, Aaron sits down with Dr. Jim Bob Haggerton—entrepreneur, chiropractor, and leadership coach—to explore the realities of running businesses, facing setbacks, and redefining success. Dr. Haggerton shares his journey from building a thriving chiropractic practice, to experiencing a life-altering injury, to reinventing himself…
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101. Rolling in Revenue: Avoiding the Pitfalls of Success
25:07
25:07
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25:07SUMMARY: In this episode, Aaron, Ben, and Drew tackle a question that often gets overlooked: what happens when your coffee shop is actually successful? While most conversations focus on cutting costs and surviving the grind, this one explores the challenges—and opportunities—that come with growth and profitability. The team unpacks how to reinvest …
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80. Audit Before You Break: Fixing Hidden Cracks in Your Business
22:59
22:59
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22:59SUMMARY: In this episode, Aaron and Terryn dive deep into the importance of auditing your business before it breaks under pressure. From hidden subscriptions draining your bank account to financial blind spots, staffing inefficiencies, and customer fulfillment gaps, they reveal where visionaries often overlook critical cracks in their operations. P…
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100. Pivot Without Panic: Lessons in Resilience for Coffee Entrepreneurs
20:02
20:02
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20:02SUMMARY: In this episode, Aaron, Ben, and Drew dive into the realities of navigating change in business. From unexpected lawsuits, contractor failures, and regulatory hurdles to brand identity challenges and cultural crises, they share hard-earned lessons on handling pivots without losing momentum. The hosts discuss the importance of emotional resi…
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79. From Job Description to Onboarding: The Complete Recruiting Playbook
24:44
24:44
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24:44SUMMARY: In this episode, Aaron and Terryn dive deep into the recruiting process—sharing the exact steps The Collab Team uses to help businesses find and hire the right people. From writing job descriptions and setting clear role expectations, to fishing in the right talent pools, to using tests and live-fire scenarios, they reveal the "secret sauc…
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99. Demotion Done Right: Tough Conversations Every Coffee Leader Must Have
25:12
25:12
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25:12SUMMARY: In this episode, Aaron, Drew, and Ben tackle one of the hardest but most crucial aspects of leadership—demotion. While elevating and empowering team members is exciting, what happens when someone isn't a fit for their role? The hosts discuss how to approach tough conversations with clarity and empathy, the importance of setting clear expec…
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78. From Overworked to Out-of-Office: Building a Real OOO Plan
24:22
24:22
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24:22SUMMARY: Can you really take a vacation as a leader? In this episode, Aaron and Terryn dive deep into the operational and psychological barriers that often prevent entrepreneurs and team leads from stepping away. They explore the importance of intentional planning, strong SOPs, and trusting your team in order to take a true break. Plus, they reveal…
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98. The Money Mistakes Most Coffee Owners Make (and How to Avoid Them)
22:57
22:57
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22:57SUMMARY: In this episode, Aaron and Ben dive into the often-overlooked world of coffee shop finances. From the stress of payroll weeks to the dangers of "checkbook accounting," they explore why many café owners struggle with numbers—and why that's perfectly normal. They share practical ways to either take control of your own financial tracking or f…
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77. Count the Cost: What It Really Takes to Sell Digital
23:39
23:39
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23:39SUMMARY: In this episode, Aaron and Terryn dive deep into the world of building and scaling digital products. Whether you're transitioning off stage, looking to turn your expertise into a course, or exploring scalable ways to monetize your audience, this conversation delivers a realistic look at what it actually takes. From strategy and structure t…
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97. The Hometown Hero Playbook for Coffee Shops
23:06
23:06
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23:06SUMMARY: In this episode, the Coffee Experts crew dives deep into what it really takes for a coffee shop to become a "hometown hero." Drawing on their own journey building Roasters Coffee from a small local shop to a multi-location chain acquired by Black Rock, Aaron, Ben, and Drew share powerful insights on standing out in a saturated market. They…
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96. Delegate to Elevate: Building a Sustainable Coffee Shop Team
24:05
24:05
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24:05SUMMARY: In this episode, Aaron, Ben, and Drew dive into the crucial question of how to elevate a coffee shop owner out of day-to-day operations. Building on last week's conversation, they explore how to establish clear roles, build a practical management hierarchy, and develop perks that go beyond money to inspire leadership. From understanding wh…
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76. When to Hire Full-Time: The Fractional vs. FTE Debate
23:37
23:37
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23:37SUMMARY: In this episode, Aaron and Terryn dive deep into a critical question that growing businesses often face: when is it time to move from agency or fractional support to hiring full-time team members? They explore the real costs—both financial and operational—of sticking with part-time help too long, the role of SOPs in smooth transitions, and…
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95. How to Stop Running Your Coffee Shop Like Your Hair's on Fire!
25:01
25:01
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25:01SUMMARY: In this episode of the Coffee Experts Club Podcast, the team dives into the chaos many coffee shop owners experience and how to escape it. If you're constantly putting out fires, drowning in to-dos, and losing weekends to burnout, this episode is for you. Aaron, Ben, and Drew talk about how to step out of the weeds, empower your team, and …
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75. Lessons in Smart Scaling and Strategic Partnerships
23:50
23:50
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23:50SUMMARY: In this episode, Aaron and Terryn reflect on their recent conversation with Mark Zook, CEO of Staus and Horizon Structures, who brings a fresh perspective from the world of Amish-built physical products. They explore how Mark has grown and diversified by staying true to a core offer while seizing adjacent opportunities—whether business, cu…
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94. Is Your Profit Walking Out the Back Door? How to Avoid Shrink
24:34
24:34
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24:34SUMMARY: In this candid and practical episode, Aaron and Ben tackle one of the most underestimated profit drains in the coffee business: shrink. Whether it's untracked employee perks, casual waste, or outright theft, many operators are unknowingly letting thousands of dollars slip through the cracks. The duo discusses how even small, rationalized a…
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74. How to Run Two Ops Machines Without Burnout with Mark Zook
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25:57
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25:57SUMMARY: From Amish Roots to CEO: How Mark Zook Scaled Two Multi-Million Dollar Ops Businesses In this episode, we sit down with Mark Zook, a sharp young entrepreneur raised in an Amish family who now leads two powerhouse operations: Stoltzfus Structures and Horizon Structures. Mark shares his incredible journey from full-time labor at age 14 to be…
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93. Conquering Coffee Shop Equipment Challenges
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28:14
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28:14SUMMARY: Join the whole crew as Aaron, Drew, and Ben dive into the challenges and triumphs of coffee shop grand openings, with a focus on navigating technology and equipment hurdles. Recorded on the 4th of July, the team discusses the importance of staying open on holidays, the realities of managing espresso machines, and the lessons learned from o…
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73. How to Create Effective KPIs for Your Team
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23:44SUMMARY: In this episode,Terryn and Aaron dive into the critical topic of metrically measuring your team's performance using Key Performance Indicators (KPIs), a cornerstone of the Entrepreneurial Operating System (EOS). They explore how to create meaningful KPIs that align with job descriptions, org charts, and business goals to drive accountabili…
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92. How and When to Bring Production In-House to Boost Profits
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25:25
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25:25SUMMARY: In this lively episode, Ben and Aaron, take a nostalgic trip down memory lane, reflecting on their journey scaling Roasters Coffee from five to fifteen locations while managing a spirited team of young employees. They share about the challenges of growth, from corralling 150+ staff to navigating company parties, and dive into a critical to…
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72. SOPs, KPIs, and People Power: Insights from Delta Oil and Gas with Greg Thomas
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27:04SUMMARY: In this episode, Aaron and Terryn dive into the fascinating world of oil and gas operations with special guest Greg Thomas, President of Delta Oil and Gas. Broadcasting from Fort Worth, Texas. Greg shares his journey from geology and finance to leading a thriving company with field offices in Breckenridge, Texas, and a geologic office in B…
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71. The Often Unspoken Art of Offboarding Clients
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23:43
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23:43SUMMARY: In this episode Ben steps in for Aaron, who's soaking up the sun in Belize, to dive into the art and science of client offboarding. Joined by Terryn, they explore the bittersweet moment when a client is ready to fly solo after a successful collaboration. The discussion covers the importance of a smooth offboarding process, from wrapping up…
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91. Grand Opening and How They Teach You that You Don't Know Everything
19:22
19:22
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19:22SUMMARY: In this exciting episode, Aaron, Drew, and Ben dive into the thrilling and chaotic experience of opening the first-ever drive-thru coffee shop in Belize, Coffee De Los Mayas. Fresh off the grand opening, the trio shares a candid recount of the unexpected hurdles they faced, including a critical power meter issue that threatened to derail t…
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70. How Fast Can You Start Making Money Off a New Hire
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23:00
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23:00SUMMARY: In this episode, Aaron and Terryn dive into a critical topic for visionaries and operators alike: How fast can you start making money from a new hire? They explore the complexities of hiring, onboarding, and setting realistic expectations for return on investment (ROI) when bringing new team members into your business. From navigating the …
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90. Lessons Learned for Your Next Grand Opening
25:58
25:58
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25:58SUMMARY: Join hosts Ben and Drew in this energetic episode as they pull back the curtain on the exhilarating chaos of a coffee shop grand opening. Recorded amidst preparations for their third location and second drive-thru in Belize, Ben and Drew share raw, real-world insights into the challenges of launching a new coffee shop. From grappling with …
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69. The Need for Speed: Balancing Growth and Team Success
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21:42
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21:42SUMMARY: In this episode, Aaron and Terryn tackle the critical topic of "The Need for Speed" in growing a coffee shop business. Aaron and Terryn dive into the challenges visionaries face when pushing for rapid growth while managing teams effectively. They explore the delicate balance between driving speed in business operations and setting realisti…
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89. How to Help Your Employees See the Future Part 2: Incentives and Plans
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24:02
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24:02SUMMARY: The episode also delves into a practical, brass-tacks discussion on building a sustainable career path for employees. The hosts share their proven strategies for creating a clear, tiered wage structure and incentivizing growth through raises, revenue-sharing, and creative perks like rent assistance or vacation matching. They emphasize the …
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68. How to Stay Focused on Your MMM (Main Money Maker)
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23:11
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23:11SUMMARY: In this episode, Aaron and Terryn tackle a common challenge for entrepreneurs: staying focused on what drives the most revenue. With 33-34 clients under their belt, the duo dives into the art of avoiding "shiny object syndrome" and keeping the main thing the main thing. They discuss how visionaries often get distracted by new ideas or peer…
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88. How to Help Your Employees See the Future
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24:34SUMMARY: In this episode, the guys dive into a critical topic for coffee shop owners: how to help your employees envision and plan for their future within your business. They explore the importance of creating a clear, transparent employee journey and roadmap to foster growth, retention, and motivation. From aligning your P&L to reflect accurate co…
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