Best Devin McDonnell Podcasts (2025)

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What Leaders Can Learn from Dick’s, Target & the Athleisure Boom 38:09

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5d ago38:09

38:09

This episode is brought to you by Commerce. Sports retail is moving fast — and sometimes sideways. This week, Shop Eat Surf Outdoor Editor in Chief Tiffany Montgomery and long-time industry analyst Matt Powell join Retail Remix for a candid discussion about what’s really happening with the biggest names in sports and activewear — and what retailers…

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How PayMore Is Flipping the Script on Used Electronics 30:30

9d ago30:30

30:30

This episode is brought to you by Commerce. Cracked screen? Dead battery? Most of us are quick to ditch our broken electronics — but what if there were a smarter, more sustainable alternative? In this episode of Retail Remix, Nicole Silberstein chats with Steven Proust and Eric Helgason, Co-founders of PayMore, a brick-and-mortar resale franchise t…

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Deep Dive: How to Tackle Return Fraud Without Losing Customers 27:59

16d ago27:59

27:59

This episode is brought to you by Appriss Retail Product returns are often seen as a necessary evil — but when return fraud enters the mix, things get a lot more costly, and complicated. In this Retail Remix Deep Dive bonus episode — brought to you by Appriss Retail — guest host Adam Blair (Editor, Retail TouchPoints) takes a closer look at how ret…

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The Experience Equation: What Retailers Need to Get Right 35:21

18d ago35:21

35:21

This episode is brought to you by Commerce. In an age of instant delivery, why are so many consumers still making the trip to the store? In this episode of Retail Remix, host Nicole Silberstein sits down with Melissa Gonzalez, Principal at the design firm MG2, to explore why the in-store experience is still such a powerful tool for connection and c…

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Inside ThredUp’s Surge: What’s Fueling Resale’s Rise 34:18

1M ago34:18

34:18

This episode is brought to you by Commerce. Resale has officially moved from the margins to the mainstream. As economic pressures push consumers to seek value and sustainability gains steam, resale marketplaces like ThredUp are poised for massive growth. In this episode of Retail Remix, host Nicole Silberstein sits down with Alon Rotem, Chief Strat…

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How Primark Is Rewriting the Rules of Value Fashion in the U.S. 29:27

2M ago29:27

29:27

This episode is brought to you by Commerce. If you’ve shopped in Europe, chances are you’ve been to Primark — and if you haven’t, you’ve probably heard someone rave about it. But in the U.S., the value fashion giant is still writing its origin story. This week, Nicole sits down with Kevin Tulip, President of Primark U.S., to talk about the brand’s …

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What $24 Billion in Prime Day Spending Tells Us About H2 36:21

2M ago36:21

36:21

This episode is brought to you by Commerce. Prime Day gave us more than just deals — it delivered critical clues about what consumers want now, and what they’ll expect this holiday season. In this episode of Retail Remix, Vivek Pandya, Director at Adobe Digital Insights, joins host Nicole Silberstein to unpack the numbers behind this year’s record-…

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What U.S. SMBs Can Learn from Alibaba.com’s Playbook 32:09

2M ago32:09

32:09

This episode is brought to you by Commerce. Alibaba may be known for its massive scale — but at the heart of its U.S. strategy is something much more focused: empowering small businesses. In this episode of Retail Remix, host Nicole Silberstein sits down with Justin Liu, U.S. Country Manager at Alibaba.com, to explore how the global B2B marketplace…

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True Religion’s Secret to Winning Over Gen Z 15:20

2M ago15:20

15:20

This episode is brought to you by Commerce. True Religion is back — and it’s not just about nostalgia. In this episode of Retail Remix, host Nicole Silberstein sits down with Tina Blake, Creative Director at True Religion to explore the brand’s impressive comeback with Gen Z. Tina shares her approach to evolving True Religion’s design language, bui…

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From Red Carpet to Cart: Crafting Digital Experiences that Convert 24:19

2M ago24:19

24:19

This episode is brought to you by Commerce. For Patrick Ta Beauty, the key to growth isn’t just great marketing — it’s an experience that educates, inspires and converts. In this episode of Retail Remix, host Nicole Silberstein chats with Heidi Lim, VP of Ecommerce at Patrick Ta Beauty. With experience leading digital growth at brands like ThirdLov…

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The Trust Deficit: Brand Transparency and the New Rules of Retail 23:21

3M ago23:21

23:21

This episode is brought to you by Commerce. In today’s market, trust isn’t just a differentiator — it’s a requirement. But proving your brand lives up to its claims? That’s where things get complicated. In this episode of Retail Remix, host Nicole Silberstein sits down with Kimberly Shenk, Co-founder and CEO of Novi Connect, to explore how consumer…

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From Family Roots to Future Growth: Inside Bealls’ Century-Long Retail Journey 19:47

3M ago19:47

19:47

This episode is brought to you by Commerce. Surviving 100 years in retail is rare — thriving for 110 is something else entirely. In this episode of Retail Remix, host Nicole Silberstein speaks with Tianne Doyle, President of off-price retail chain Bealls, which is celebrating its 110th anniversary this year. With over 30 years at the company, Tiann…

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Lessons from the World’s Top Brands 32:56

3M ago32:56

32:56

This episode is brought to you by Commerce. What does it take to become a household name — and why does it matter? In this episode of Retail Remix, host Nicole Silberstein is joined by James May and Barry Thomas from global data and analytics firm Kantar to unpack the findings from the 20th annual BrandZ Report, which ranks the top 100 most valuabl…

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Scaling Internationally: Strategies for the Tariff Era 35:52

4M ago35:52

35:52

This episode is brought to you by Commerce. This episode is brought to you by BIgCommerce With tariffs dominating headlines and reshaping global retail strategy, brands are navigating one of the most complex trade landscapes in recent memory. In this episode of Retail Remix, host Nicole Silberstein is joined by Rathna Sharad, CEO and Founder of cro…

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How DSW Is Navigating a New Era of Engagement 18:58

4M ago18:58

18:58

This episode is brought to you by Commerce. As the retail marketing playbook continues to evolve, staying relevant takes more than just keeping up — it means rethinking how and where you engage your audience. In this episode of Retail Remix, host Nicole Silberstein sits down with Sarah Crockett, Global Chief Marketing Officer at DSW, to talk shop. …

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Tariffs, Bankruptcies and What Comes Next in Retail 45:28

4M ago45:28

45:28

This episode is brought to you by Commerce. The retail industry has already packed a decade’s worth of disruption into just the first few months of 2025. From bankruptcies and tariffs to shifting consumer behaviors and market volatility, staying ahead of the curve is more challenging — and more critical — than ever. So in this episode of Retail Rem…

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Why B2B Marketing Teams Need To Think BRAVE 30:54

7M ago30:54

30:54

In this special season 11 finale, host Klaudia Tirico sits down with Lindsay Tjepkema, founder of Human Brands Win and keynote speaker at the upcoming B2B Marketing Exchange West. During the chat, Lindsay discusses her 20+ years in B2B marketing and the importance of mindset in brand success. Specifically, she spotlights her "B.R.A.V.E." framework,…

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Demystify Your GTM Strategy With The 9 “Cs” 30:18

8M ago30:18

30:18

In today's always-on and cluttered marketing landscape, getting closer to the customer is more challenging than ever. With so many new technologies, tools and KPIs to track and measure, it can be difficult to maintain focus on the main goals. How do we know if we are truly making an impact and building lasting customer relationships? How do you ens…

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Building Predictable Pipeline With Matt Heinz 25:59

8M ago25:59

25:59

We're less than a month out before B2B Marketing Exchange West in Scottsdale, and the final planning stages are in full force. On today's episode of the podcast, we're sitting down with Matt Heinz, President and Founder of Heinz Marketing and B2B influencer, to discuss top B2B trends for 2025, building predictable pipeline, and his upcoming present…

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Creating Effective Brand Messaging That Drives Revenue 28:17

8M ago28:17

28:17

We're constantly hearing about the importance of storytelling in B2B, but Kate DiLeo, a brand strategist specializing in brand positioning and messaging, wants marketers to stop telling stories. Kate joins host Klaudia Tirico on the podcast today to dive into the importance of authenticity and conversation over storytelling, using her proprietary m…

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Award-Winning AI Strategist Shares A Practical Blueprint For AI-Powered Team Success 29:37

8M ago29:37

29:37

As AI continues to make waves in B2B, we have to remember the true competitive advantage lies in how we leverage the technology itself to enhance the human experience. In this episode, you’ll hear from Daniel Englebretson, an award-winning AI Strategist, who will unveil a practical blueprint for empowering your B2B marketing team to orchestrate hum…

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How Cisco Re-imagined Its Demand Strategy To Maximize ROI 36:48

8M ago36:48

36:48

In this episode of the B2BMX Podcast, you’ll get a glimpse into the work of Britney Bartlett, VP of Global Field Marketing for Cisco. Cisco competes in highly competitive and complex markets, providing customers with solutions to their most critical technology issues, but the way B2B customers research, evaluate and purchase technology has exponent…

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Why Creators are Creating a New World of Commerce 50:04

9M ago50:04

50:04

This episode is brought to you by Commerce. More than 50% of brands plan to increase budget spend on creators in 2025. While brand execs across categories agree that creators help boost awareness and product consideration, their tactical goals and priorities vary. During this episode of Retail Remix, Rodney Mason of LTK and Frank Dudley of Northwes…

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A Lesson In Behavioral Science & How To Apply It To B2B Marketing 43:06

9M ago43:06

43:06

We’re kicking it back to Alpharetta, GA this week to replay a unique keynote from B2BMX East. Tune in now for an introduction to Behavioral Science, the study of how humans really make decisions, courtesy of Shirin Oreizy, Founder & CEO of Next Step. During this keynote, Shirin shares Behavioral Science principles every B2B marketer should know, as…

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What Makes Thrive Market’s Marketing Team Thrive? 44:39

9M ago44:39

44:39

This episode is brought to you by Commerce. Amina Pasha has been in the CPG space for more than 20 years. While a good portion of that time was with P&G, her career went into new, exciting territory when she joined The Honest Company, a challenger brand that, from the beginning, doubled down on its mission and values. She has spent the last five ye…

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How M&M’S Sweetened the Digital Experience with Composable Commerce 36:06

9M ago36:06

36:06

This episode is brought to you by Commerce. Mars, Inc. has embarked on a digital transformation that encompasses ecommerce experience and in-store activation. Throughout this journey, which began with the M&M’S brand, the company has successfully embraced experience innovation that has composable technology and agile processes at the center of it a…

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Reimagining ABM With AI 38:53

9M ago38:53

38:53

There are a lot of questions surrounding modern ABM. Specifically: How can we cover more accounts and how can we use AI to accelerate the process? Momentum ITSMA’s Rob Leavitt took the B2BMX East stage to uncover FAQs that will separate winners and losers in the world of pervasive ABM and AI, including: Which campaigns should we run and for which a…

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Why CarMax Has Revved Up AI Innovation 36:50

9M ago36:50

36:50

This episode is brought to you by Commerce. You may think shopping online for a car (especially a used car) is overwhelming, even frustrating. But Jim Lyski is trying to change that. As EVP and Chief Growth & Strategy Officer for CarMax, Jim has helped drive the company’s AI efforts, which span various touch points and all stages of the buying jour…

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Expert Advice On Scaling ABM With Agent3 And ServiceNow 40:45

10M ago40:45

40:45

As budgets shrink, the pressure on marketers is greater than ever before. Meanwhile, CMOs are now expected to evidence how they are driving higher-quality pipeline, accelerate conversion to closed revenue, lower the cost of acquisition, increase average deal size, and secure long-term customer renewals. So how do marketers “do more with less?” With…

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How Two TV Execs Are Shaping Social Commerce 39:16

10M ago39:16

39:16

This episode is brought to you by Commerce. Livestreaming was said to completely transform retail as we knew it. A commerce staple in Asia, experts claimed it was only a matter of time before it took the west by storm. Although the hype cycle has slowed, companies like Orca are working to turn livestreaming and social commerce into highly effective…

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Expert Perspectives Of Scaling ABM With Minimal Budgets 11:30

10M ago11:30

11:30

At B2BMX East in Alpharetta, GA, host Klaudia Tirico sat down with Claire Noble and Michael Taylor of Agent3, and Gemma Davies of Service Now to discuss common challenges and pressures on modern marketers and the importance of scaling ABM programs while focusing on top priority accounts. In this episode, the conversation spotlights a variety of key…

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What Keeps Retail Leaders Up at Night? 23:49

10M ago23:49

23:49

This episode is brought to you by Commerce. Over the past year, retail executives have had to navigate many forces: the rise of disruptive tech like generative AI, ever-changing consumer spending patterns and economic volatility. How did these and other issues drive C-level decision-making? And at the end of the day, what really kept retail leaders…

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The Important Role Of Empathy In Marketing Strategy & Messaging 50:40

10M ago50:40

50:40

Research shows that 90% of consumers expect brands to display empathy with them through the brand’s messaging, while 97% of customers say empathy is the most important element in customer engagement. So why is empathy still widely perceived as a soft skill rather than the superpower that it is and the role it plays in creating successful brands? Ro…

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What Makes Anthropologie Stores So Special? 27:54

10M ago27:54

27:54

This episode is brought to you by Commerce. Anthropologie has developed a truly distinct in-store experience; one that evokes emotional attachment and inspires discovery. How does the brand achieve this as it grows across formats, markets and even into digital channels? During this episode of Retail Remix, Mindy Massey, Global Executive Director of…

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How Content & SEO Strategy Can Turn Your Website Into A Lead Gen Machine 28:28

10M ago28:28

28:28

Want the secret sauce for diversifying lead gen sources and using digital content to generate warmer, low-cost leads? Don’t miss this session replay on today’s episode to hear how WIKA USA partnered with EVGMedia to write content using longer-tail, higher-converting search terms, generate leads via website and blog form fills, and boost overall web…

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What the FTC’s Fake Reviews Ban Means for Your UGC Strategy 34:44

10M ago34:44

34:44

This episode is brought to you by Commerce. User-generated content (UGC) has become central to brands’ marketing and customer experience strategies over the past decade. But as social channels and trends have evolved, so too have brands’ methods for collecting, amplifying and monetizing their UGC. In August 2024, the FTC issued a formal ban on fake…

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The Power Of Content Curation 18:52

11M ago18:52

18:52

B2BMX is all about bringing real practitioners together to talk through real challenges and share solutions to real problems and industry trends. Today's guest, Christine Elliott, is an industry veteran who has been part of the B2BMX community since 2012! She took the stage at B2BMX East in Alpharetta, GA, to share her career journey and highlight …

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Can Brands Compete Through the Payment Experience? 24:30

11M ago24:30

24:30

This episode is brought to you by Commerce. The payment experience has always been considered a “necessary evil” for ecommerce sites. There’s information merchants need to accept, validate and fulfill online orders. But now, technology is turning the payment experience into an opportunity for differentiation. During this week’s Retail Remix, two ex…

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Strategies For Successfully Mastering Revenue-Driven ABM 35:52

11M ago35:52

35:52

You heard our conversation with Nadia Davis of PayIt from the show floor at B2BMX East in Alpharetta, GA last week; now it’s time to dive deeper into the topic of revenue-driven ABM with a replay of her highly rated keynote. Many companies enthusiastically dive into ABM, only to face disappointing results and wasted resources. In this session, Nadi…

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The Woman Behind the ECOfashion Movement 41:03

11M ago41:03

41:03

This episode is brought to you by Commerce. Marci Zaroff coined the term “ECOfashion” in 1995 and has spent decades driving meaningful conversations and tangible change in the fashion industry. Nearly three decades later, she is reflecting on the market’s evolution and the work that still needs to be done. During this episode of Retail Remix, Marci…

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Building A Strong Operational Base For Effective Account-Based Marketing 21:41

11M ago21:41

21:41

Nadia Davis is the Senior Director of Revenue Marketing and Marketing Operations at PayIt, a government tech SaaS company serving 100 million people across the U.S. and Canada. During her conversation with co-host Klaudia Tirico on the show floor at B2B Marketing Exchange East in Alpharetta, GA, Davis discussed the challenges and strategies for imp…

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How to Get on Shoppers’ ‘Nice Lists’ This Holiday Season 33:48

11M ago33:48

33:48

This episode is brought to you by Commerce. Brandon Rael has decades of retail industry experience. As a member of RetailWire’s BrainTrust, a Rethink Retail Top Industry Influencer, and part of Kynryl’s consulting team, his daily focus is keeping pace with the new trends driving the retail industry forward. So who would be a better person than Bran…

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How VICI Shaped the Future of the ‘Instagram Brand’ 27:55

11M ago27:55

27:55

This episode is brought to you by Commerce. VICI was founded in 2012, when women were looking for trendy, high-quality fashions on a relatively new platform called Instagram, but were extra wary of their spending. With consumers now in a very similar headspace, it is an optimal time for Co-founder and Chief Merchandising and Marketing Officer Aimee…

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How Community Involvement Influences Commerce 25:05

12M ago25:05

25:05

This episode is brought to you by Commerce. To identify new collaborative opportunities, retailers should focus on their distinct business values and how they translate into serving specific customers and communities. That is how Dollar General was able to turn its commitment to supporting households into a successful multi-year partnership with Ba…

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Retail Storytelling Isn’t Just for Kids 32:36

12M ago32:36

32:36

This episode is brought to you by Commerce. If you want to create store experiences that are not only engaging, but truly immersive, storytelling should be your central design strategy. American Girl is one brand that has taken storytelling to the next level, creating realms where imaginations flourish and brand narratives are celebrated. For this …

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How Sur La Table Turns Customer Insight into Innovation 37:04

12M ago37:04

37:04

This episode is brought to you by Commerce. Rachel Frederick oversees various aspects of Sur La Table’s digital business, from digital marketing to the brand’s direct-to-consumer ecommerce site, fraud prevention and even fulfillment offerings. To ensure Sur La Table creates experiences that meet and exceed customer expectations, Rachel and her team…

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The State Of Demand Gen 25:01

1y ago25:01

25:01

The final episode of our milestone Season 10 is here, and we're closing out with a top-rated panel discussion from B2BMX West in Scottsdale this past February. Today, you'll hear from experts and marketing practitioners, who took the stage to dive into recent research on the state of demand generation. Digitalzone surveyed 1,500 B2B marketers from …

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How Do You Make Instant Commerce Happen? 25:14

1y ago25:14

25:14

This episode is brought to you by Commerce. Merchants of all sizes and across categories have heard the call: to survive in an era of heightened expectations, they must empower consumers to buy anytime, anywhere and in any way they want. And oh yeah, they have to get those products to customers’ doorsteps faster. Companies like Feedonomics are maki…

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Striking The Right Balance Between Demand Gen & ABM 29:56

1y ago29:56

29:56

The traditional boundaries of demand generation and account-based marketing are blurring, and the need for a more integrated and strategic approach to driving growth in the B2B landscape is apparent. In this episode, you'll hear from Wes Lieser, VP of Demand Generation & Marketing Search at Versique; Sam Nohava, VP of Global Marketing - Manufacturi…

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Inside Bionic Retail 13:54

1y ago13:54

13:54

This episode is brought to you by Commerce. For his latest book, Gary Hawkins wanted to explore the gap between technology's rapid evolution and retailers' slow adoption of it. With Bionic Retail: How to Thrive in an Exponential World, he identifies what's holding retailers back, and how they can adapt their systems, processes and cultures to embra…