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#30: AI with Jay Owen—How Smart Businesses Use It Without Losing the Human Touch

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Manage episode 496985225 series 127466
Content provided by StoryBrand.ai. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by StoryBrand.ai or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

AI is everywhere and it’s moving faster than most of us can keep up. For business owners and marketers, the challenge isn’t just understanding the tools. It’s figuring out how to use them without losing your voice, your brand, or your job. Should you be afraid of AI, or should you be doubling down? How do you stay relevant in a world where machines can write, code, and even strategize? The questions are big, but if you ignore them, you’ll get left behind.

In this episode, Don and Kyle sit down with entrepreneur Jay Owen to explore the opportunities and risks AI presents for business owners. Jay shares how he’s using AI in his agency, why it’s not replacing creativity but enhancing it, and what mindsets will help you thrive in this new landscape. From automation to personalization, they dig into the tools that work and the principles that last. Tune in to learn how to adapt, lead, and stay human in the age of AI.

Resources mentioned in this episode:

Click HERE to find a StoryBrand certified marketing coach to help you grow your business!

--

Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world’s best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.

Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon or wherever you buy books!

  continue reading

526 episodes

Artwork
iconShare
 
Manage episode 496985225 series 127466
Content provided by StoryBrand.ai. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by StoryBrand.ai or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

AI is everywhere and it’s moving faster than most of us can keep up. For business owners and marketers, the challenge isn’t just understanding the tools. It’s figuring out how to use them without losing your voice, your brand, or your job. Should you be afraid of AI, or should you be doubling down? How do you stay relevant in a world where machines can write, code, and even strategize? The questions are big, but if you ignore them, you’ll get left behind.

In this episode, Don and Kyle sit down with entrepreneur Jay Owen to explore the opportunities and risks AI presents for business owners. Jay shares how he’s using AI in his agency, why it’s not replacing creativity but enhancing it, and what mindsets will help you thrive in this new landscape. From automation to personalization, they dig into the tools that work and the principles that last. Tune in to learn how to adapt, lead, and stay human in the age of AI.

Resources mentioned in this episode:

Click HERE to find a StoryBrand certified marketing coach to help you grow your business!

--

Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world’s best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.

Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon or wherever you buy books!

  continue reading

526 episodes

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